How Did J Cole’s 2023 Dreamville Festival Boost North Carolina’s Economy?

Dreamville Festival, a brainchild of global superstar J Cole and his Dreamville team, has emerged as a significant economic driver for Raleigh, North Carolina. The recently released 2023 Economic Impact Report, created by Angelous Economics, sheds light on the festival’s remarkable contribution to the local economy, amounting to an impressive $145.9 million. Let’s delve into how this festival managed to achieve such a feat and what it means for Raleigh.

Read More: Nicki Minaj Announces Headlining Set At J. Cole’s Dreamville Festival

A Global Spectacle In Raleigh

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RALEIGH, NORTH CAROLINA – APRIL 02: J. Cole (L) and Drake (R) perform during the Dreamville Festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

Dreamville Festival, a two-day outdoor music extravaganza curated by Dreamville and J Cole, draws music enthusiasts not only from across the United States but also from around the globe. In 2023, the festival attracted over 100,000 attendees, making it the largest artist-led music festival globally. This influx of visitors significantly boosts Raleigh’s economy, bringing in revenue from various sectors, thanks to the stellar line-up, which included a co-headlining set alongside Drake.

Diverse Economic Impact

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Attendees at Dreamville Music Festival held at Dorethea Dix Park on April 2, 2023 in Raleigh, North Carolina. (Photo by Samuel La’Guerre/VIBE via Getty Images)

The total impact figure is undoubtedly impressive. Combining festival operations with visitor and residential spending, the 2023 Economic Impact Report illustrates the comprehensive economic influence of Dreamville Festival. With direct, indirect, and induced outputs taken into account, the festival’s economic boost made great strides within the areas of hotel ($20.5M), food and beverage ($18.7M), and ground transportation ($9.8M). Furthermore, these sectors experienced a surge in revenue, reflecting the heightened activity generated by the festival.

Read More: J. Cole & Drake End Dreamville Festival With A Bang, Lil Wayne, 21 Savage, & More Also Appear

Support From The Community

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RALEIGH, NORTH CAROLINA – APRIL 01: Lil Durk performs during the 2023 Dreamville Festival at Dorothea Dix Park on April 01, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

The success of Dreamville Festival is a testament to the collaborative efforts between the organizers and the local community. Raleigh’s Assistant City Manager, Evan Raleigh, acknowledges the festival’s role in energizing the city and creating a positive impact that reverberates long after the event concludes. The support from Raleigh, Wake County, and North Carolina residents has been instrumental in propelling Dreamville Festival to its current stature.

Driving Tourism & Business

j cole dreamville
RALEIGH, NORTH CAROLINA – APRIL 02: Drake performs during the 2023 Dreamville Music festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Tim Mosenfelder/Getty Images)

Dreamville Festival serves as a catalyst for tourism, attracting visitors who patronize local businesses and establishments. The festival’s diverse lineup of music acts, food vendors, artisans, and nonprofit organizations not only enriches the cultural fabric of Raleigh but also provides a platform for local talents to showcase their offerings on a global stage. As a result, small businesses thrive, and the city experiences a surge in economic activity during the festival period.

Read More: 50 Cent & Hunxho To Replace Chris Brown & Muni Long For Dreamville Fest

A Sustainable Growth Trajectory

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RALEIGH, NORTH CAROLINA – APRIL 02: J. Cole performs during the 2023 Dreamville Festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

Looking ahead, Dreamville Festival organizers remain committed to fostering sustainable growth and further enhancing its impact on Raleigh’s economy. With anticipation for another successful edition in 2024, the festival continues to invest in delivering a memorable experience for attendees while supporting local initiatives and charitable causes. By leveraging its global appeal and cultural significance, Dreamville Festival aims to solidify its position as a cornerstone event in North Carolina’s calendar.

Conclusion

In conclusion, J. Cole’s Dreamville Festival has emerged as a powerhouse, driving economic growth, promoting tourism, and showcasing the vibrant spirit of Raleigh, North Carolina. Through its unprecedented success and unwavering community support, the festival has transformed into a global phenomenon, leaving an indelible mark on the local economy and cultural landscape. As Dreamville Festival continues to evolve and expand its reach, its legacy as a transformative force in Raleigh’s economic narrative is set to endure for years to come.

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Lizzo Clarifies She’s Not Quitting Music, Calls It “The Joy Of My Life”

Lizzo has clarified that she’s not quitting music despite her recent headline-grabbing post on Instagram. Instead, she intended to imply that she’s done giving negative comments about her on the internet any attention. In the post, she had been venting about dealing with bullying on social media and exclaimed “I QUIT” at the end in all caps.

“When I say I quit, I mean quit giving any negative energy attention,” she explained. “What I’m not gonna quit is the joy of my life, which is making music, which is connecting the people… In no way, shape, or form am I the only person who is experiencing that negative voice that seems to be louder than the positive. If I can just send one person the inspiration or motivation to stand up for themselves and say they quit letting negative people win, negative comments win, then I’ve done even more than I could have hoped for.”

Read More: Azealia Banks Criticizes Lizzo’s Decision To Quit Music: “Stop Inviting People To Make Jokes”

Lizzo Speaks At Black Music Action Coalition Gala

Lizzo speaks onstage at the 2023 Black Music Action Coalition Gala at The Beverly Hilton on September 21, 2023 in Beverly Hills, California. (Photo by Michael Buckner/Variety via Getty Images)

In her original statement, she wrote that she’s “tired of putting up with being dragged by everyone in my life and on the internet” and feels “like the world doesn’t want me in it.” She ended the lengthy message: “I QUIT.” In response, plenty of celebrities came forward with messages of support, including Latto, who recalled the “Truth Hurts” singer helping her through adversity in her career. “The ppl need you Lizzo,” she commented on Lizzo’s post. “I remember U made me keep going when I wanted to quit before. UR soul is SO pure f.ck these people that don’t know you! Team Lizzo 4L.”

Lizzo Speaks On “Quitting Music”

Check out Lizzo’s latest clarification of the situation in the video above. Be on the lookout for further updates on Lizzo on HotNewHipHop.

Read More: Latto Speaks Up For Lizzo After She Quits Music Over Internet Trolls: “F*ck These People”

[Via]

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Beyoncé’s Excellent ‘Cowboy Carter’ Is A Win In A Fight That Should Have Never Existed

Beyonce 'Cowboy Carter' RX review
Parkwood/Columbia/Merle Cooper

The RX is Uproxx Music’s stamp of approval for the best albums, songs, and music stories throughout the year. Inclusion in this category is the highest distinction we can bestow, and signals the most important music being released throughout the year. The RX is the music you need, right now.

Beyoncé dreams of a world where everyone and everything can exist as they choose to. Where gatekeepers are without agenda beside guarding the integrity of the structure they earned the position and respect to protect. “Texas Hold ‘Em” lives in this utopia where patrons at your local dive bar dance in jolly unison and throw back shots of liquor.

When Beyoncé sings about laying your cards and throwing your keys up, it’s without a care in the world for what exists outside. Renaissance resides here too as its 16 songs are a safe space for Black, brown, and queer bodies who are not only in love with dance and ballroom but created a home for themselves there. In this utopia, there’s nothing to prove, there’s nothing to overcome, and there’s no one to fight. The sanctity of human autonomy is preserved and protected. You can be country today and dance under the disco ball tomorrow.

Cowboy Carter should’ve been born into this utopia. Instead, we have an album born out of disregard for Beyoncé’s country roots as well as her right to create as she pleases. When Beyoncé unveiled the cover for Cowboy Carter, she alluded to the criticism she faced after performing “Daddy Lessons” at the 50th CMA Awards. Beyoncé – born in Texas to parents with roots in Texas, Alabama, and Louisiana – had everything from her true intentions for the song to her country roots questioned. Ironic for the singer who was once considered “too country.”

As Beyoncé sings of dive bars, hoedowns, and tornadoes sweeping through the Lone Star State on “Texas Hold ’Em,” leads a “Riiverdance” with fingernails as her percussion, and cocks her weapon with promises to be “your shotgun ride ’til the day I die” on “II Most Wanted” with Miley Cyrus, it’s clear that questions about her country background are less about “preserving” the genre, and more about excluding stories that tell the truth about country. To bill Beyoncé’s Cowboy Carter as an album built to prove these critics wrong would be to shortchange it. Instead, it finds Beyoncé using the sound and environment she was born into to expand the possibilities of genre — and leave them behind.

Eight years after “Daddy Lessons,” Beyoncé returns to her “old friend” which she greets with chippy sarcasm on the opening track to Cowboy Carter. “Ameriican Requiem,” as much as it is a requiem, is a reckoning Beyoncé seeks. Between grand, orchestral vocal runs and twangy and croaking verses, Beyoncé speaks to her critics directly: “Can you hear me? / “Or do you fear me?” The exclusion of Black and brown people in certain spaces, especially ones they occupied in abundance for as long or longer than so-called gatekeepers, is an attempt to eliminate stories of strife and struggle caused by the same group who wants to whitewash those faults in hindsight.

However, these stories will constantly resurface in the art Black and brown people create, making it hard for these antagonists to brush them off with claims that things weren’t that bad or that they’re a lot better now, a contradiction that melts the brain if you think about it too hard. They fear the reminder, but the constant presence of these stories that track our progress and celebrate those from the past who opened the doors for today are too valuable to be erased.

Cowboy Carter resurrects stories of Beyoncé’s past as well as those from Black artists in the South. “16 Carriages” mourns the innocent life she once had as a child in the land of milk & honey with a future she naively hoped would be just as sweet and nourishing. Though her music dreams came true, the price at which they were granted produced an “undеrpaid and overwhelmed” child, a mother “goin’ so hard, now I miss my kids,” a battered relationship between her parents that ended in their separation after her father’s infidelity. The record, just like Cowboy Carter, thrives in the face of unfortunate circumstances.

“Ya Ya,” a blood-pumping, foot-stomping, and hand-clapping chant, salutes the legacy of the Chitlin Circuit, a string of venues in the South that was home to Black artists who wanted to perform their music as they were denied the opportunity to do so in white venues. Undeniable legends like James Brown, Jimi Hendrix, Ray Charles, Ella Fitzgerald, Billie Holiday, B.B. King, Little Richard, the Jackson 5, and Tina Turner all performed throughout the Chitlin Circuit. The Chitlin Circuit and Cowboy Carter are both born from the attempted exhalation by their respective distractors and oppressors. Their greatness won’t be questioned, but they should’ve been able to exist with better circumstances at their foundation.

Cowboy Carter doesn’t exist in the world that country is “supposed” to be in. Instead, it blends genres that go against tradition and brings us the brash “Spaghettii,” the bass-knocking “Tyrant,” the pop-leaning “Levii Jeans,” and the funky “Desert Eagle.” Things are much different in Beyoncé’s country, just as they were in her ballroom. With the inclusion of talented burgeoning artists like Tanner Adell, Brittney Spencer, and Shaboozey, she uncovers a side of country that deserves more time in the spotlight. It proves that country, just like other genres, is simply what you make of your roots and experiences that sprout from it. Everyone should be able to tell their story how they please. Cowboy Carter protects and advocates for the undisturbed existence of art from Black and brown creatives, and through 27 songs, Beyoncé stands as a winner in a fight that should’ve never existed.

Cowboy Carter is out now via Parkwood Entertainment/Columbia Records. Find out more information here.

Valee & Stan Lane Raise The Bar With Their Ice Cold EP “VLANE 2”

Valee has the ability to sound both menacing and unassuming on the microphone. There’s a grim intensity to his rhymes, which consists of hyperbolic boasts, but the rapper balances it out with a callousness that makes his boasts appear legitimate. When left unchecked this combination can get repetitive. Fortunately, VLANE 2 is an EP in which less translates to more. With producer Stan Lane at the helm, Valee’s verbal talents shine brighter than ever.

To call VLANE 2 brief would be an understatement. The EP is only five tracks and nine minutes in length, which means it never has a chance to overstay its welcome. Valee and Stan Lane take few shots over the course of the project, but none of the shots feel tossed off or left to chance. Every second of VLANE 2 is thought out, resulting in musical and lyrical consistency throughout. It’s the sort of consistency that only happens when one emcee and one producer are working in tandem. The opening track, “regret”, makes the EP’s conciseness unmistakably clear.

Read More: Valee And MVW Are Seeking “VALEEDATION” On Their New Collab Tape

Valee & Stan Lane Surpass Their First EP

“CoMmandO” keeps the sleek, threatening vibe of the opener intact, but it’s the song “DigiDasH” that perfects the aesthetic Valee and Stan Lane are striving for. The latter cooks up a menacing production reminiscent of Metro Boomin’s darkest moments. The former sounds like he’s narrating a nightmare in which he’s the antagonist. “My comma’s going up like when you type quote unquote,” he spits. “That Gucci two different browns, we root beer float.” The fourth track, “SeE it”, sees Stan Lane channel his inner Chuck Inglish with a bassy, Cool Kids-esque instrumental.

“MooNpie CuT” wraps things up on a high note. Lane throws it back with an 80s R&B-laced production, while Valee channels the swagger of Kush & OJ era Wiz Khalifa. If that comparison sounds like a stretch, then Valee doubles down by referencing the Pittsburgh rapper: “Smoking out the bed he think he Wiz Khalifa burning.” It’s a smooth capper to a purposely skeletal outing, and it loops right back around to “regret”, inviting the listener to run VLANE 2 all the way back. The sequel is a marked improvement over the original, and a reminder that a focused EP can be more rewarding than an album triple the length.

Read More: Valee & Harry Fraud “Virtuoso” Review

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Lizzo Is Not Quitting Music, ‘The Joy Of My Life,’ Contrary To Viral Reports

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Getty Image

Today, in “don’t belive everything you read on the internet” news, it turns out Lizzo is not “quitting music,” as many gleaned from a post in which she vented about her frustrations with how she’s perceived in the media. Rather, she says she’s quitting on giving energy to that negativity, as she clarified in a new video post taken from what look like quite comfortable surroundings. In the video, Lizzo takes a moment before hitting the beach or the pool at whatever resort she’s currently enjoying to address the viral reports stemming from her post.

“When I say I quit, I mean quit giving any negative energy attention,” she explained. “What I’m not gonna quit is the joy of my life, which is making music, which is connecting the people… In no way, shape, or form am I the only person who is experiencing that negative voice that seems to be louder than the positive. If I can just send one person the inspiration or motivation to stand up for themselves and say they quit letting negative people win, negative comments win, then I’ve done even more than I could have hoped for.”

Lizzo’s no stranger to receiving negative comments but the singer has seen the scrutiny on her increase in the months since being sued for creating a hostile workplace by a group of her former tour dancers. While Lizzo shut down the allegations in the suit and, in fact, received messages of encouragement from many of her industry peers, her request to have the case thrown out was denied.

A month later, she wrote on Instagram, “I’m getting tired of putting up with being dragged by everyone in my life and on the internet. All I want is to make music and make people happy and help the world be a little better than I found it. But I’m starting to feel like the world doesn’t want me in it. I’m constantly up against lies being told about me for clout & views… being the butt of the joke every single time because of how I look… my character being picked apart by people who don’t know me and disrespecting my name. I didn’t sign up for this sh*t — I QUIT.”

If all this means is that she’s turning over her social media passwords to a qualified manager to add a buffer between herself and the negativity, then good on her. While being authentic online is key to many artists’ brands, there’s definitely a threshold of diminishing returns if it means they have to suffer bullying from anonymous nobodies with nasty spirits. Here’s hoping she finds some peace of mind as she works on her next album.

Lizzo is a Warner Music artist. Uproxx is an indpendent subsidiary of Warner Music Group.

Lil Yachty Stars In A New McDonald’s Commercial Performing A Remix Of The Classic ‘Menu Song’

Life is funny sometimes. Occasionally, you’ll have full circle moments where you end up seemingly right back where you started, but with a fresh perspective and occasionally, a new role.

That’s what happened for Lil Yachty. The Atlanta rap star got his start as self-styled “king of the teens” after leaving his job working at McDonald’s. Now, he’s back on ol’ Ronald’s payroll, except this time, it’s as a celebrity endorser, appearing in a new TV commercial, doing what he does best. In a fun twist, the song he’s performing is also redux; Yachty runs off his favorite menu items in a remix of the chain’s 1988 “Menu Song,” which appeared in its ads nearly a decade before Yachty was even born. It’s surprisingly catchy — but maybe not that surprisingly, since it’s Lil Yachty using his “Minnesota”/”Poland” flow. He even throws in a little bit of his fellow rapper Pusha T’s Golden Arches jingle at the end.

You can check out the full commercial above.

McDonald’s has had some great luck partnering with rappers over the past few years. Aside from the aforementioned Pusha T-penned jingle, the chain has teamed up with Travis Scott, Saweetie, Cardi B, and Offset to share themed meals that have brought in plenty of revenue for the brand — and for the participating artists. Lil Yachty is a perfect addition to that tradition. Now, if only he could get that Uno movie back into production.

ScHoolboy Q Reveals He Made Enough Money From Golf Take A Break From Rap

ScHoolboy Q is perhaps the most notorious golfer in all of hip-hop. The rapper has frequently spoken out about how much he loves the sport and even collaborated with a PGA Tour video game a few years ago. While it was passion that originally led him to the sport, he revealed in a recent appearance on Lil Yachty’s podcast what kept him there. He was funding his time between new rap releases with money he made from golf.

“I don’t kick it in the studio no more,” Q said at the beginning of the conversation. He went onto explain the ways that rapping was lucrative for him, but he also made quite a bit of money from playing golf. “I was able to relax for five years. I made a lot of money off rap, but golf helped me a lot,” he revealed. Unfortunately, there was more to the story. He opened up on refusing numerous endorsement deals because of alleged racism and the desire for him to appear “more black.” Check out the full podcast appearance he made below.

Read More: 5 Things We Want From ScHoolboy Q’s “Blue Lips”

ScHoolboy Q Talks Golf Winnings

The podcast appearance comes off the release of Q’s first new album in 5 years Blue Lips. It’s received a refreshing amount of praise from both fans and critics following his least beloved album to date Crash Talk in 2019. Since the release of the album he’s been reminding everyone how funny he is with one viral moment after another while appearing on various shows and podcasts.

The album features an impressive roster of talent but it also had another high-profile appearance. Q revealed that he was in the early stages of working on a song with A$AP Rocky for the record. The collaboration eventually fell through when the pair found themselves too busy to finish it. What do you think of ScHoolboy Q revealing that he made enough money from golf to “relax for 5 years?” Do you think he’s the definitive golfer in all of hip-hop? Let us know in the comment section below.

Read More: Schoolboy Q Starts New Blog Series As New Album Approaches

[Via]

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Buddy Brings Effortlessly Fun Tunes On “Don’t Forget To Breathe”

Buddy, a Compton, California rapper and singer, is someone we feel does not get enough praise. He has some underrated solo hits, as well as some fun features. He has been a steady veteran in the genre for about seven years now and has consistently dropped solid projects. The same can be said about Buddy this time around too with Don’t Forget To Breathe.

This is now the fourth LP from him and his first since 2022. In fact, it was nearly two years to the day that Buddy put out Superghetto. That was a star-studded release, which included features from Tinashe, Blxst, T-Pain, and Ari Lennox. The guests on Don’t Forget To Breathe are nothing to sneeze at either. Buddy tapped BJ The Chicago Kid, Smino, Kent Jamz, and more.

Read More: Chris Cuomo Suspects Nothing Will Come Of Diddy Raid, Believes Hip-Hop Is Being Used As A “Boogeyman”

Listen To Don’t Forget To Breathe By Buddy

Up until Don’t Forget To Breathe dropping, Buddy put out two promotional tracks. The first of the pair was “You 2 Thank,” which we had the chance to cover. Then, he put out the album’s biggest hit so far, which is “Like This.” It is a chill track that exudes themes of chasing your dreams and locking in to focus on yourself. Buddy is delivering very-well produced and performed cuts across the tight 12-song, 35-minute long tape.

What are your thoughts on this brand-new album, Don’t Forget To Breathe, by Buddy? Is this the rapper’s best project of his career, why or why not? What songs are you gravitating toward and why? Who had the strongest guest performance on the record? What is the best song on the record and why? We would like to hear what you have to say, so be sure to leave your takes in the comments section. Additionally, always keep it locked in with HNHH for all of the latest news surrounding Buddy. Finally, stay with us for everything the most informative project posts throughout the week.

Don’t Forget To Breathe Tracklist:

  1. Free My Mind
  2. Like This
  3. Do Thangs
  4. Talk About It (feat. Kent Jamz & BJ The Chicago Kid)
  5. Buddy A Fool
  6. Get It All (feat. pineappleCITI)
  7. Smoke (feat. Garren)
  8. Move On
  9. Should’ve Known (feat. Smino & Cedxric)
  10. Got Me Started (feat. Huey Briss)
  11. All The Way
  12. You 2 Thank

Read More: Magic Johnson Praises “Living Icon” Beyonce In Heartfelt Instagram Post

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