Playboi Carti Needs To Choose Between Secrecy & Superstardom Before It’s Too Late

Despite what the rabid, terminally online, and obsessive nature of Playboi Carti fans suggests, he is not music’s only mystery. It’s been four years since his highly influential classic, Whole Lotta Red. In the meantime, the wait for its follow-up has been exhausting, chaotic, often exciting, frequently disappointing, but always fervent. A huge run of non-streaming singles poised 2024 as the Atlanta creative’s year, which itself followed multiple canceled tours, massive festival performances, tease after snippet after announcement after delay, and bare-minimum social media engagement up until some more frequent activity this year. As you can tell, it’s been a vicious cycle that both shrouds Carti in mystery and allows him to benefit from massive industry moves or get a bag whenever he feels like it. To be fair, you can say this about many artists today, so don’t think we’re singling out the Opium boss just to hate.

But his frequent collaborator The Weeknd knew this self-eating snake better than most. Abel Tesfaye’s rise in the early 2010s was wholly mysterious. People didn’t even know his face, while sheer Internet buzz opened the big label rooms and star-studded studio sessions. By 2015, the XO cofounder was a trailblazer capitalizing on his emerging pop appeal through his die-hard following’s ever-rewarded support. Today, he’s arguably the biggest artist in the world. Frank Ocean also knew this cycle, but his approach to his mystique runs opposite to Abel’s. The former Odd Future crooner was at a similar crossroads and instead doubled down on his mystery to make his trajectory all the more legendary… and infamous for its current flatline. Nevertheless, both artists did what Playboi Carti has yet to prove: they made a choice.

Read More: Playboi Carti Accused Of Sending Crew To Attack Fan & His Girlfriend For Trolling The Rapper

Why Is Playboi Carti Moving Like This?

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Frank Ocean and The Weeknd chose between secrecy and superstardom, and Playboi Carti still can’t seem to find his perfect balance. Of course, the dry spell of releases since Blonde doesn’t automatically make Frank an underground gem, and Abel certainly keeps his moves under wraps to reserve a bit of his sauce for some likes or brand deals. But the Die Lit rager seems to lose control of his ship every once in a while, whereas his soulful contemporaries position even their most mainstream or frustratingly silent movements as careful, intentional, and well-planned. There are a few different examples of this from 2024. After zero streaming support for fan favorites like “H00DBYAIR” or “Different Day,” “All Red” came out like a damp thud more than a big bang, pretty much sounding like Future as opposed to the icy and smoky IG drops that already captivated the vamps.

Playboi Carti is the premier set of any festival he attends, but when it comes to his Opium tours, their abrupt and unexplained cancelations don’t seem to respect their attendees’ time, financial commitments, or patience. He posts a lot sometimes and is all love with fans, but rarely says much and has a few cases of alleged abhorrent behavior. In the minds of fans, Carti’s probably holed up in a cave somewhere making hard rage with the lights off but he’s actually popping out for Camila Cabello collabs, scamming Adin Ross (no judgment call there), and getting bags for ComplexCon and Camp Flog Gnaw this past weekend. At the end of the day, none of this would be worth mentioning if he addressed it fully or not at all. But this “best of both worlds” approach feels raw, messy, but still visceral at best, and manipulatively fabricated at worst.

Carti Loves Flying Close To The Sun

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All this reminds us of Playboi Carti’s closest 2020s collaborator: Kanye West. We all know how hectic and unsatisfying Ye rollouts can be, and he also communicates through more secluded channels while enjoying his exorbitant fame. They share behavioral patterns, like posting DMs with associates and benefitting from “leaks” for more hype. Yet, as the VULTURES series, Donda 2, and the meager “All Red” proves, shadowy anticipation can flop. Glorifying these releases contradicts the counterculture they initially communicated, disappointing mainstream and cult fans for completely different reasons.

Winning that trust back takes time. There was a similarly secretive and electric fable around Whole Lotta Red bolstered by leaks and singles that weren’t the album’s eventual sound. Then it dropped, and many booed. But years passed, and eventually, Playboi Carti fans recognized it as an innovation from the underground to a mainstream stage. Now, “Different Day” is basically a year old, and we’ve heard “EVILJ0RDAN” to death.

It seems like Playboi Carti forces himself to reinvent his sound multiple times with each new album cycle because the preceding build-up is already old news by the time it drops. That’s a really enticing approach artistically, but it leaves a lot of missed opportunities in its wake. Those unfulfilled chances might be horrible music industry logistics and politics, or completely by his design. We hope King Vamp can overcome that in the former’s case. This new era is amazing; don’t get it twisted. But if the latter interpretation is true, and he keeps raising his ceiling higher than he can reach, then he knows his cult status and low efforts will get him paid superstar money either way. Wish we hadn’t solved that mystery…

Read More: LUCKI & Playboi Carti Appear To Bury The Hatchet With Vague IG Story Post

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Playboi Carti Or Future? Fans Completely Befuddled On Who Dropped “ALL RED”

It looks like Playboi Carti is finding himself in a Desiigner situation this morning after dropping “ALL RED”. It’s the lead single for his eagerly awaited fourth studio album, I AM MUSIC, and it was announced pretty last minute. As soon as this news came through, his passionate fans were so ready for this new era for him to finally begin. However, after spinning the track listeners don’t know who released the song. “Is it Playboi or Future?”, is essentially the question that a lot of people are asking themselves this morning.

According to XXL, it’s a pretty trending topic right now on X, and you can see all the perplexed tweets, below. Overall, Carti has been moving in this darker and deeper direction with his voice for about a year or so know. However, it’s so hard to not hear his fellow Atlantan instead. It’s pretty uncanny how the now 29-year-old was able to pull off such a similar delivery to Future.

Read More: Playboi Carti Drops Box Set Pre-Orders Instead Of Music And Fans Are Mad

Playboi Carti’s Future Impersonation Has Fans In A Bind

You can slightly hear a difference in the pitch, as it does sound a little higher. But overall, it seems that it’s too close for a lot of people because there are some upset fans out there. Additionally, there’s even some out there who are theorizing Carti dropped a Future song on purpose to get the label off his back. With listeners growing more impatient with every day that passes without the album, “ALL RED” the hitmaker kind of put himself in a precarious situation. Unless he proves the angry mob wrong, they will be calling him Playboi Future Carti.

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What are your thoughts on fans saying Playboi Carti is sounding like Future on his new single “ALL RED”? Do you think this is a good direction for him to go in for I AM MUSIC, why or why not? Does this dampen your previous expectations after hearing the track? We would like to hear what you have to say, so leave your thoughts in the comments. Additionally, always keep it locked in with HNHH for all of the latest news surrounding Playboi Carti and Future. Finally, stay with us for everything else going on in the music world.

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Playboi Carti Pressured By NBA Team To Drop His Album

Playboi Carti is an artist who has built an entire brand for himself by being mysterious. Overall, this has caused a lot of strife within his fanbase. Whenever he does speak out, fans treat it like Big Foot has just been proven to be real. However, more often than not, Carti leaves his fans completely and utterly confused. This is because he is constantly making promises he has no intention of keeping. Over the last year, he has consistently teased his new album I Am Music. In fact, he has released six singles since November. Despite this, there is no album release date in sight.

Interestingly enough, Carti just did a cover story with Billboard where it was revealed that he would, in fact, be dropping this year. We will just have to wait and see. As for his social media activity, Carti has been posting new outfits on his Opium burner account. In one of these outfits, Carti can be seen wearing an Orlando Magic jersey with Penny Hardaway’s name and number on the back. This subsequently got the attention of the magic, who took to Twitter to say what we are all thinking.

Read More: Playboi Carti Gives Hopeful Progress Update On His Eagerly Awaited “I Am Music” Album

Playboi Carti Told To Hurry Up

“Drop the album,” they wrote matter-of-factly. The person running the account must be a huge Playboi Carti fan. A frustrated one at that. Having said that, Carti’s new sound is something that should excite fans quite a bit. His six singles, starting with “UR THE MOON” have proven to be extremely popular. However, fans are now unsure if those songs will even be an indication of his album’s sound. We will just have to trust the process and see.

Let us know what you think about Playboi Carti and his constant album delays, in the comments section down below. Do you believe that Carti will actually drop his album at some point this year? Or do you think we will end up having to wait until 2025? Additionally, stay tuned to HNHH for the latest news and updates from around the music world. We will continue to keep you informed on all of your favorite artists and their upcoming projects.

Read More: Playboi Carti Forced To Move After Fans Discovered His Home Address

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Playboi Carti Gives Hopeful Progress Update On His Eagerly Awaited “I Am Music” Album

Saying that Playboi Carti fans are ready for I Am Music would be a massive understatement. The influential Atlanta, Georgia MC has been teasing his third studio album for quite a while, with a lot of it happening at the beginning of this year. The 28-year-old put out several tracks on his YouTube and Instagram accounts such as “EVILJ0RDAN”, “BACKR00MS”, “Ketamine”, “2024”, and more. Despite a lack of new singles or any news for that matter, Carti has been keeping busy in the features department.

He’s worked with the likes of Metro Boomin and Future, Kanye West and Ty Dolla $ign, Camila Cabello, Drake and more. A few of his contributions have led to some high charting success, so at least he’s active and staying relevant. However, we would be lying if we said that this was enough. Thankfully, we are finally getting some more news surrounding I Am Music and it’s good. Billboard released a revealing feature on the mysterious rager that was conducted right before Lyrical Lemonade’s Summer Smash in June.

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Playboi Carti Is A “Meticulous” Creator

 
 
 
 
 
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In the article, he reveals that the album is still in the works and is still slated for a 2024 release. Throughout the piece, Carti is described as “meticulous”. The “Magnolia” hitmaker was frustrated with the creative losses during the recording of Whole Lotta Red thanks to leaks. It’s maybe why he’s taking an even more precautious approach to I Am Music, making sure that the art remains hidden, for the most part. Carti’s manager and Opium CEO, Erin Larsen, perhaps described it best when it comes to how he views his craft. “He’s giving people his absolute best, things that he wants to put his stamp on. It delays the process. You don’t want to see the Mona Lisa in an art museum before it is a finished piece of work”. While this might anger some, we are even more excited to hear what’s in store for us.

What are your thoughts on Playboi Carti saying that I Am Music is going to be releasing this year? Do you think everything will go according to plan, why or why not? Does this feature with Billboard reveal a lot to you about who Carti is? We would like to hear what you have to say, so leave your thoughts in the comments. Additionally, always keep it locked in with HNHH for all of the latest news surrounding Playboi Carti. Finally, stay with us for everything else going on in the music world.

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Playboi Carti’s New Album ‘Music’: Everything To Know Including The Release Date, Tracklist & More Info

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It’s looking like Playboi Carti‘s long-awaited third studio album may finally arrive soon. In recent weeks, the rapper has shared a number of new songs to YouTube, seemingly ushering in a new era. The album will mark Carti’s first since 2020’s Whole Lotta Red, and promises to be worth the wait.

While rumored release dates have come and gone, Carti remains determined to get the album into the hands of fans. Here is everything we know so far about Carti’s upcoming album, which is rumored to be titled I Am Music, or simply, Music.

Release Date

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A release date for Carti’s new album has not been confirmed, however, last December, DJ Akademiks shared that the album would arrive this January.

Tracklist

At the time of writing, an official tracklist has not been confirmed.

Singles

Ahead of the album, Carti has shared the YouTube exclusive singles, “Different Day,” “2024,” “H00dByAir,” and “Backr00ms” with Travis Scott. It is unknown if these songs will make the album’s final tracklist.

Features

No collaborators have been confirmed for the album, however, Travis Scott could be featured, as he is on “Backr00ms.”

Artwork

The album’s official artwork has not yet been revealed.

Tour

Carti previously announced the Antagonist tour with Ken Carson, Destroy Lonely, and Homixide Gang, but dates have since been delayed, with new dates unconfirmed at the moment.

Playboi Carti Seemingly Reveals He Welcomed A New Baby In His Surprise ‘H00DByAir’ Song

Playboi Carti Wireless Festival 2022
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Playboi Carti has had fans in a chokehold, wondering when he’ll finally drop his followup to his first-career No. 1 album, Whole Lotta Red, which arrived on Christmas Day in 2020. Last Christmas, Carti returned to social media and appeared to tease that new music was imminent. It wasn’t until last week that he released a new song, “2024,” but fans didn’t have to wait another year for the next development.

On Tuesday, December 19, Carti posted a video to Instagram Story. It features someone screaming (to put it lightly), “CARTI DROPPIN’ AGAIN [EXPLETIVE] TONIGHT!” Written atop the video is, “9:00 PARENTAL ADVISORY EXPLICIT CONTENT TUESDAY.”

Shortly thereafter, Carti reshared an Instagram Reel posted by Opium, captioned, “H00DBYAIR #IAMMUSIC.”

Toward the end of the song, Carti raps, “I was 24 when I had lil Onyx / 27 when I had Eve.” As pointed out by XXL, people are assuming that the bar serves as an announcement that Carti has welcomed a baby named Eve. Carti welcomed Onyx, his son with ex Iggy Azalea, in 2020. It must be noted that Carti was arrested for allegedly choking his pregnant girlfriend last December, as reported by TMZ.

“According to the arrest affidavit, obtained by TMZ, the woman told police the rapper grabbed her by her throat and pushed her, holding her neck until she could barely breathe,” the outlet reported in February. “She even told cops she thought she was going to die. Police say the woman told officers she’s been in a relationship with Playboi Carti for two years, has lived with him since July 2022 and was 14 weeks pregnant at the time of the alleged incident on December 20.”

The “H00DByAir” video features appearances by Destroy Lonely, Homixide Gang, and Ken Carson — fellow Opium Collective members and openers on Carti’s Antagonist Tour, which was postponed in August to 2024.

The “#IAMMUSIC” hashtag all but confirms what was already widely accepted as fact. Carti is reportedly gearing up to release an album “early next year (currently with a tentative release date in January),” per Hypebeast. Earlier this month, Carti posted a word graphic to a since-expired Instagram story reading, “I AM MUSIC,” which currently serves as Carti’s Instagram profile picture, so it’s believed that I Am Music is the album’s title.

Watch the “H00DByAir” video and other posts about the song below.

Playboi Carti IG Story
@playboicarti on Instagram
Playboi carti ig
@playboicarti on Instagram
@playboicarti on Instagram
@playboicarti on Instagram
playboi carti ig story
@playboicarti on Instagram