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Saweetie Named Champion’s Global Culture Consultant, Appears in New ‘Get It Girl’ Campaign

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Champion made the world’s first sports bra as an effort of celebration. Today, Champion has announced Saweetie as the first-ever Global Culture Consultant. Champion is also launching “Get it Girl,” a new swag(her)-filled campaign that highlights trendy solutions that female athletes can feel at ease in both on and off the field.

Champion and Saweetie have teamed together to give female athletes a spotlight by highlighting the “Champion Circle,” a group of 12 different female collegiate athletes that have the “Get it Girl” confidence to play by their own rules while looking nice. The athletes in the inaugural “Champion Circle” represent more than seven colleges and universities around the country and compete in a variety of sports such as basketball, cheerleading, and track and field.

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With her “Get it Girl” song, Saweetie, a former athlete, is unifying all female athletes and working to promote the next generation of female stars. Each member of the “Champion Circle” is featured in the campaign with Saweetie, dressed in apparel that shows their individual style, swagger, and skill, as well as the latest Champion lines, such as Soft Touch Sports Bras and Leggings. The “Champion Circle” will also receive a two-year Name, Image, and Likeness (NIL) investment as official brand ambassadors, as well as mentorship in the fields of sports, entertainment, media, and marketing. The inaugural “Champion Circle” has 12 outstanding female athletes who are different not only in race, but also in sports.

The athletes selected are:
● Maya Brady: University of California, LA, Softball
● Alissa Pili: University of Southern California, Basketball
● Anna McClure: Ohio State, Volleyball
● Destiny Martin: Winston Salem State University, Cheer
● Helena Sampaio: University of Southern California, Soccer
● Logan Eggleston: University of Texas, Volleyball
● Morgan Lewis: Ohio State University, Track & Field
● Natalie Chou: University of California, LA, Basketball
● Norah Flatley: University of California, LA, Gymnastics
● Nyla Jones: North Carolina A&T, Cheerleading
● Sophia Hartwell: University of California, LA, Track & Field
● Ziyah Holman: University of Michigan, Track & Field

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Polo Ralph Lauren Announces Limited HBCU Collection With Morehouse and Spelman Colleges

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Polo Ralph Lauren announced yesterday, March 15, that they had partnered with Morehouse and Spelman Colleges for an upcoming limited collection launching on March 29. The limited-edition collection takes inspiration from Ralph Lauren’s signature “vintage” style and combines it with the styles of Morehouse and Spelman students from the 1920s to the 1950s.

“This collection expresses the spirited history, deep sense of community and legacy of timeless dressing at historically Black colleges and universities,” Ralph Lauren said on Tuesday. “It’s so much more than a portrayal of a collegiate design sensibility. It’s about sharing a more complete and authentic portrait of American style and of the American dream—ensuring stories of Black life and experiences are embedded in the inspiration and aspiration of our brand.”

A film component entitled “A Portrait of the American Dream” was created to accompany the collection. It features Morehouse and Spelman students and faculty donning the pieces. Morehouse College graduate and Director of Concept Design & Special Projects at RL served as the creative director for the film. The film is set to premiere on the Ralph Lauren website on March 28, with the release of the collection coming the next day on March 29.

The collection serves as a continued partnership between the two colleges. In 2020, The Ralph Lauren Corporate Foundation pledged $2 million to support scholarships at Morehouse, Spelman and 10 other HBCUs.

Upon the announcement, many students from the institutions shared their thoughts on the collaboration. Many were excited about the collab while others took the opportunity to joke on its very “vintage” aesthetic.

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Dapper Dan Collaborates With Gap For “Dap” Sweater

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The clothing brand Gap has been making major moves in the fashion industry. Already, they teamed up with Kanye West and Balenciaga, now they’re partnering up with Harlem’s fashion icon Dapper Dan.

Dapper Dan, who made his name creating his own luxury-label items using authentic pieces from Fendi, Louis Vuitton, and Gucci at his Harlem atelier in the ‘80s and ‘90s.

His goal is to apply that same creativity to Gap. His first piece of clothing will be the salmon-colored hoodie that reads, charmingly, “DAP” in the same Gap font.

“This is the first time Gap has ever modified our iconic heritage logo by personalizing it for this collaboration,” said Mary Alderete, global head of Gap marketing.

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Although Dapper Dan has collaborated with designer brands such as Gucci, Gap has taken his career to new heights literally. Gap debuted the collaboration on 30-foot billboard, on 42nd Street in Times Square.

“Gap allows me to do something I’ve been wanting to do for a long time,” Dap said. “I have so many people who tell me stories, ‘Man, I used to walk by your store when you were in Harlem and I could never afford to buy anything from you. Then, fast-forward 25, 30 years later you’re with Gucci and I still can’t afford you.’ What Gap does for me is it gives me an opportunity to reach down to humanity and let them know that you know you can have a part of me.”

Dapper Dan and Gap’s new Dap hoodie was available for purchase at the price of $99, only slightly more than the average Gap arch-logo hoodie, but like all hyped fashion, the sweater immediately sold out shortly after its 4pm release.

Share your thoughts on social media.

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[WATCH] Women’s History Month: Fly Girl Jossie Harris-Thacker

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Harlem-bred former In Living Color, “Fly Girl”, Jossie Harris-Thacker was a trendsetter when she became one of the top hip hop dancers of all times. From her signature braids to her 90’s style—young girls everywhere wanted to be like Jossie. We watched In Living Color to get a glimpse of her moves and adored her as Renee in The Lost Boyz video. She was definitely the ‘it’ girl but doused in immense natural talent.

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Although she wasn’t formally trained in dance, her talent landed her featured roles in a host of music videos including, Michael Jackson’s, “Remember the Time”. As one of the most sought out dancers, touring the world with top artist such as Janet Jackson, and many others, Jossie starred as one of the acclaimed, “Fly Girls”, in Keenan Ivory Wayan’s, hit TV show, “In Living Color”, alongside her friend, Jennifer Lopez, Jim Carrey, Jamie Foxx, and Damon Wayans.

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Following, In Living Color, Jossie honed in on her natural acting talent that landed over 45 roles in many top television series. Jossie’s lead performance in the NAACP nominated short, “Brooklyn’s bride to Jordan”, led to her award winning role, “Charlie”, in Chicago International Film Festival’s best film, “Mississippi Damned”, which earned Jossie “Best Supporting Actress” award and makes her the first African American, Latina woman ever to win in that category. Jossie recently won the People’s Choice award for “Best Lead Actress”, at the Las Vegas Film Festival for her film work in, “No Weapon Formed Against Us”.

Still fine as wine, Jossie’s passion is teaching. Known as a professional acting coach to the stars, Jossie has her own, “Respect for Acting Academy” for adults and “Kids W.A.Y. (Who Are You?) Acting Academy. 

CLICK HERE to keep up with the Jossie!

Can you spot Jossie in the videos below?

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Tyler, the Creator Inspires Young Creatives in All Star Series

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Following the announcement of his new sneaker with Converse, the Golf Wang Chuck 70 Python, Tyler, the Creator, teamed with the brand to host “Converse All Star Series: A Talk with Tyler, The Creator.”

An intimate conversation with Tyler was held at the event, which was attended by 19 young creatives from Los Angeles who are all members of the Converse All Stars community, a global network that connects young creatives to each other and the brand through digital and physical experiences, commissioned work, and mentorship opportunities.

Tyler gave advice for budding creatives, his experience working with Converse, his creative process and motivation, and more during the chat moderated by Bimma Williams.

“I had this idea to make a shoe,” Tyler said on how he connected with Converse. “We were going to do it on our own. That s— is really hard. Like really hard to get it right. A friend of mine by the name of Pharrel Williams, was like ‘Yo! Lil bro, how’s the shoe thing going?’ and I’m like ‘We’re figuring it out, we just got a few samples, they’re horrible. This is going to be a long winded process.’ He’s like ‘hold on, I’m going to put you in contact with someone names Paul that works at Converse. You don’t have to do anything with him but he might have some insight for you.’”

He added, “Long story short, well, small world. That guy knew Clancey, my manager, for years. So that was an easy thing, met up with him blah blah blah. Ended up meeting with Tim and Lindsey and was like okay let’s just do something together because they had the resources and I’m like I’m here to learn.

“When it comes to things like that I don’t really have an ego I’m like teach me, whatever. Then, from there the illest relationship happened. A lot of people aren’t even able to say this but man they let me do whatever the f— I want and it’s been the illest relationship that I’ve had with a company. It’s awesome.”

You can hear the entire conversation and see images from the event below.

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Tyler, the Creator Collaborates with Converse for the Chuck 70 Python

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Converse’s latest collaboration with Golf Wang sees the Chuck 70 “shedding its skin.”

Tyler, the Creator’s Golf Wang Chuck 70 Python replaces the silhouette’s distinctive canvas with snakeskin leather. Tyler is reinventing a Chuck 70 Low for the first time in his latest rendition of Converse’s classic shoe. Tyler’s courage to explore newness and innovation is personified by his investigation of a new silhouette and the ensuing, distinct flare that could only come from Tyler, the Creator, as the Converse and Golf Wang connection unfolds.

Tyler uses his penchant for exotic designs and patterns to bring a resurrected vision of the Chuck 70 Low to life with the Golf Wang Chuck 70 Python. The Chuck’s usual white foxing and outsole are replaced with a transparent version, which is adorned with luxury flourishes. The shoe also has an embossed snakeskin print and a cobranded sockliner, resulting in an elevated sneaker that continues Converse x Golf Wang’s irreverent tradition.

The Python’s two hues – a brilliant pink and blue – pop thanks to the distinct tonal design, allowing for an embodiment of Tyler’s aggressiveness.

Converse x Golf Wang Chuck 70 Python will be available on Converse.com and Golf Wang starting March 4th.

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Nike Reveals 2022 Doernbecher Freestyle Collection

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Nike has revealed the 2022 Doernbecher Freestyle collection. The line of sneakers upholds a collaboration between Nike and the OHSU Doernbecher Children’s Hospital, which has raised over $30 million for the facility and given over 100 patients the opportunity to design their own sneakers.

The 17th collection is headlined by Catalina Vazquez, Zoe Taaffe, Cidni O’Brie, Maylee Phelps, David Phelps, Ayman Wamala and Michael Wilson. The sneakers designed are the Nike SB Stefan Janoski, Nike Dunk Low, Nike Air Force 1 Fontanka, NikeCourt Zoom Vapor Cage 4, Nike LeBron 19, Nike Blazer Mid ’77, and the Air Jordan 5 Low.

eBay has the Doernbecher Freestyle XVII Collection and the special additions unveiled on February 25. The eBay auction will be active from 4:00 p.m. PST on Saturday, February 26 through 4:00 p.m. PST on Saturday, March 5. The Doernbecher Freestyle XVII Collection’s sneakers, apparel, and equipment will be available for purchase in stores later this spring.

You can see the sneakers below and learn more about the designers here.

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SOURCE LATINO: NBA To Celebrate Latin Nights With Noches éNE•Bé•a 2022 in March

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The NBA is celebrating its 16th annual Noches Éne•Bé•A (eh-nay-bay-ah) Latin Nights program with celebratory warmup shirts and merchandise, as well as team community activities and in-arena elements at select games throughout the month of March to honor NBA fans and players from Latin America and the United States.

All 30 NBA teams will wear specially designed Fanatics-branded Noches Éne•Bé•A warmup shirts during the first two weeks of March as part of Noches Éne•Bé•A 2022.

There will also be key televised games during the Éne•Bé•A celebration: March 3: Miami Heat vs. Brooklyn Nets on TNT (7:30 pm ET)
March 4: New York Knicks vs. Phoenix Suns on ESPN (10:00 pm ET)
March 6: New York Knicks vs. LA Clippers on ESPN (10:00 pm ET)
March 9: Atlanta Hawks vs. Milwaukee Bucks on ESPN (7:30 pm ET)

In addition,

Lunay, a Puerto Rican reggaeton singer, will perform during the Brooklyn Nets’ game on March 3 during halftime. The Los Angeles Clippers will host Festival Los Clippers on March 5 with local influencers in order to engage their new community group Somos Clipper Nation ahead of their March 6 game.

The Charlotte Hornets will feature a variety of in-arena entertainment on March 9 when they debut the Somos Los Hornets brand for the first time this season, including a Salsa Dance Cam and Spanish music fan contests. On March 26, the Orlando Magic will celebrate Noche Latina presented by FAIRWINDS Credit Union, which will kick off with a “Fiesta” outside the Amway Center, complete with food and music.

In honor of Noches Éne•Bé•A, Modelo will sponsor the Golden State Warriors’ Latino Heritage Night on March 30, which will include digital, social, and in-arena activations.

Visit NBAStore.com for a selection of Noches Éne•Bé•A merchandise, including men’s and women’s Fanatics branded t-shirts and pullover hoodies.

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Converse Reveals All Star BB Shift Sneaker Created for “Positionless” Basketball

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Converse announces the All Star BB Shift, the newest basketball silhouette in the brand’s ever-growing array of performance offerings, designed for the next generation of Positionless basketball players who refuse to be defined on or off the court.

Converse’s All Star BB Shift celebrates the ‘Positionless’ player who can play any position on the court. The player who receives buckets but is not placed in one.

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The Converse basketball player, like the silhouette, defies categorization, with a never-ending stream of colorways and player exclusives being painted onto its canvas. Converse has collaborated with its basketball team to produce a one-of-a-kind range of PEs that allow maximum self-expression and storytelling. Similarly, a diverse range of inline colors ensures that players of all levels can stand out.

The BB Shift is built on three tentpoles: control, weight, and lockdown, which, when combined, allow for self-expression on the hardwood, blacktop, or wherever the game takes you.

A sensitive Nike Air Zoom technology in the forefoot, a TPU shield for lateral containment, over lasted construction for better court traction, and a multi-direction outsole assist players keep in control. Leno weave pods provide lightweight support while also improving ventilation, and a textile and synthetic leather upper helps you stand out on and off the court.

You can see the new sneaker below ahead of it becoming available on Converse.com and retailers on Feb. 28.

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Detroit Pistons Team With Michell & Ness for Merch Line To Celebrate Boxing Legend and Detroit Icon Joe Louis

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The Detroit Pistons have unveiled a new apparel collaboration inspired by Detroit boxing legend Joe Louis as part of their Black History Month activations. The club collaborated on the new merchandise line’s storytelling, strategy, and design with the Louis family and Mitchell & Ness. Starting February 23, the line will be available through Pistons313Shop.com, and on February 24, it will be available at the team store in Little Caesars Arena.

Tyrel Kirkham, the Pistons’ Vice President of Marketing and Brand Strategy, described the cooperation as a means for Detroiters and sports fans to commemorate a sports hero and legend’s championship heritage.

“Joe Louis’ transcendent career embodies the spirit and history of Detroit,” said Kirkham. “We always view merchandise collaborations as an opportunity to create more than just t-shirts and jerseys – we want them to represent the city that surrounds us and the culture that makes Detroit such a special place.  The legacy that Joe Louis carries is something the Pistons organization is honored to share and celebrate.”

Louis and his family relocated to Detroit when he was 12 years old in 1926. Louis’ legendary boxing career began here, rising from amateur to world heavyweight champion. Louis is widely regarded as one of the best boxers of all time, having held the heavyweight title for a record-breaking 12 years. Louis was more than a ring champion; he was a civil rights figure who overcame the racial restrictions that plagued professional sports at the time. The Monument to Joe Louis, commonly known as “The Fist,” was erected in Detroit’s Hart Plaza in 1986 as a symbolic commemoration of Louis’ historical significance.

“My family and I are grateful that the Detroit Pistons and the City of Detroit continue to do their part by remembering and highlighting my father and all those great men and women who came before us in an effort to inspire those currently in the global arena,” said Louis Barrow, II.

Throughout February, the Detroit Pistons celebrated Black History Month with several activations and partnerships. To begin off the month, the Pistons teamed up with the Rosa Parks Estate to honor the civil rights pioneer by offering free bus rides to all Detroit residents on several days, as well as awarding 500 Rosa Parks-inspired coats to DDOT drivers.

Ongoing and upcoming activities include an “HBCU Night” at Little Caesars Arena on February 26 when the Pistons take on the Boston Celtics, a team visit to the National Museum of African American History and Culture in Washington, D.C. on February 28, in-game honoring of prominent Detroit creatives and leaders throughout the month, and the 17th Annual Black History Month Scholarship Event, where high school seniors in Detroit will have a chance to win a scholarship.

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