Reebok’s latest foray into the fashion world has landed, unveiling their Spring/Summer 2024 ” Sport Classic ” collection. Embracing a vintage-inspired aesthetic with a modern twist, this dual-gender assortment aims to capture the essence of sporting culture both on and off the courts.
The collection, launched today, draws inspiration from the current ‘tennis core’ trend. It offers a range of apparel and footwear designed to resonate with enthusiasts of all ages and backgrounds. Notably, the apparel lineup boasts inclusive sizing options from 2XS to 4X, ensuring a diverse range of consumers can partake in the sporting spirit.
Highlighting the importance of values like fair play and community, Reebok’s Sport Classic range features heritage-driven court footwear alongside stylish apparel. New iterations of the iconic Reebok Phase Court and Club C Revenge sneakers are set to be key attractions within the collection.
Adding star power to the launch, Latin music sensation and Reebok partner Anuel AA was recently spotted donning pieces from the SS24 lineup, including the Sport Classic Crew Sweatshirt and Shorts.
Fashion enthusiasts won’t have to wait long to get their hands on these court-inspired pieces. The full collection is slated for release on May 3rd and will be available online at Reebok.com and through select retailers.
With its blend of vintage charm and contemporary flair, Reebok’s Sport Classic collection elevates style while promoting the timeless values of sportsmanship and camaraderie.
The highly anticipated Dreamville Festival has announced the launch of its exclusive Dreamville x Champion Cloud Collection, curated by visionary designer Raeana. Inspired by the festival’s vibrant energy, the collection merges cutting-edge style with urban flair, capturing the essence of music culture.
Each limited-edition piece reflects Raeana’s creativity and connection to the music world. It features bold graphics synonymous with Champion’s signature aesthetic and Dreamville’s iconic brand.
The collection includes statement tees adorned with striking artwork and sleek hoodies blending comfort with street-chic allure. Whether dancing in the crowd or exploring the festival grounds, these pieces fuse style and functionality, ensuring attendees stand out while staying comfortable.
Additionally, another non-exclusive Dreamville Champion collection, launched on 3/27, is open to non-festival attendees, offering fans a chance to embrace the Dreamville spirit from anywhere. Available here.
Today marks a groundbreaking collaboration as Cactus Jack, the official brand of music sensation Travis Scott, joins forces with digital sports platform Fanatics, leading sports retailer Lids, and Mitchell & Ness to unveil the “Jack Goes Back to College” apparel collection.
This innovative collection combines collegiate pride with streetwear flair, offering an exclusive range of headwear and apparel for students nationwide. Starting April 4, the limited-edition collection will be available on shop.travisscott.com, select Lids stores, campus bookstores operated by Barnes & Noble College at participating universities, and Fanatics.com.
Designed and produced by Cactus Jack, the debut collection features 28 universities, including prestigious institutions like the University of Michigan, the University of Georgia, the University of Southern California, and the University of Texas. Each university receives uniquely designed products, allowing students to represent their alma mater in authentic Cactus Jack style.
The assortment includes Mitchell & Ness snapback hats with a Cactus Jack twist and various clothing options such as T-shirts, crewnecks, hoodies, shorts, sweatpants, and backpacks, providing students with a complete head-to-toe look.
With retail prices ranging from $68 to $160, the “Jack Goes Back to College” collection offers accessible price points, catering to students and fans alike. Don’t miss out on this exclusive opportunity to showcase your school spirit in Cactus Jack fashion.
Celebrating the enduring legacy of the cinematic masterpiece Boyz N The Hood, Shoe Palace announces the launch of a new apparel line paying homage to the iconic film.
Boyz N The Hood, directed by the late John Singleton, remains a cultural touchstone. It reshapes the landscape of filmmaking and amplifies diverse narratives for mainstream audiences. Now, Shoe Palace revisits its collaboration with the film, building on the success of its 2019 capsule collection.
This latest collaboration promises even more quality and creativity, featuring exclusive images and artwork available only at Shoe Palace. The collection encompasses a range of apparel, including tees, hoodies, pants, and shorts, each meticulously crafted to capture the essence and style of the Southern California-based movie.
The Shoe Palace x Boyz N The Hood collection will debut exclusively at select Shoe Palace retail locations and online at shoepalace.com this March. With limited availability, fans are encouraged to act swiftly to secure their pieces and honor the enduring impact of one of cinema’s finest achievements.
Don’t miss your chance to own a piece of cinematic history. Join Shoe Palace in commemorating “Boyz N The Hood” and indulge in this unique apparel collection that pays tribute to a timeless classic.
As Black History Month draws to a close, we turn our attention to a new fashion line making waves in the USA: Fort Mose 1738. Designed for US audiences by Maurice Gattis, a professor of social work at Virginia Commonwealth University and a prominent LGBQT advocate, Fort Mose 1738 aims to “shine a light” on the remarkable artistry discovered during Maurice’s visit to Ghana in 2021.
A Journey of Friendship and Partnership
Maurice’s journey to Ghana began as a vacation but evolved into a transformative experience. A chance encounter with a local taxi driver led to a friendship that blossomed into a business partnership. Inspired by the exquisite craftsmanship and vibrant textiles he encountered, Maurice embarked on a mission to bring Ghanaian artistry to a global audience.
An Exclusive Interview with Maurice Gattis
In an exclusive interview, Maurice Gattis shares insights into the inspiration behind Fort Mose 1738 and the unique partnership that brought it to life.
Fulfilling a Mission Through Fashion
“My experiences as a Fulbright Scholar and my background in social work have profoundly influenced my approach to fashion design,” Maurice explains. “I wanted to create a brand that not only celebrates African artistry but also educates consumers about the rich history of Fort Mose, the first free black community in America.”
Empowering Skilled Artisans
Fort Mose 1738 is more than just a fashion brand; it’s a platform for empowering skilled artisans in Ghana. “Our collaboration with local couturiers in Ghana ensures that each garment is meticulously crafted using traditional techniques,” Maurice emphasizes. “By supporting ethical sourcing and sustainable production practices, we aim to promote economic empowerment and cultural preservation.”
Celebrating Diversity in African Fashion
“African fashion is not one look, one style, one textile, it is diverse,” Maurice notes. “With Fort Mose 1738, it is our goal to reach people who are interested in combining contemporary Western looks with Ghana’s stunning textiles.”
Honoring Cultural Heritage Through Design
Kente, a traditional Ghanaian textile, plays a central role in Fort Mose 1738’s designs. “Kente has played a very important role in Ghana’s history,” Maurice explains. “The fabric, as well as the bold, colorful prints abstracted from Ghana’s natural surroundings, demonstrate an authentic, local influence.”
Prioritizing Sustainability and Ethical Sourcing
“Fort Mose 1738 exists to help bring American attention to the work of these skilled artisans,” Maurice emphasizes. “Our pieces are produced in small batches to minimize waste, and we prioritize ethical sourcing practices to support local communities.”
Looking Ahead: The Future of Fort Mose 1738
“I’m currently working on designing the Fort Mose 1738 Spring/Summer 2025 collection,” Maurice shares. “Our goal is to continue designing versatile cotton and Kente pieces that celebrate Ghanaian heritage while offering contemporary, wearable designs for everyday life.”
As Maurice Gattis continues to blend Ghanaian artistry with contemporary fashion, Fort Mose 1738 promises to be a beacon of inspiration for fashion enthusiasts around the world. With its commitment to celebrating cultural heritage, promoting sustainability, and empowering local communities, Fort Mose 1738 represents more than just a fashion brand—it’s a celebration of creativity, diversity, and collaboration.
Gap, the renowned American fashion brand, introduces its Spring 2024 campaign, spotlighting linen as the canvas for individual style expression. Embracing fashion, music, and dance, the campaign features GRAMMY® Award–winning artist Tyla and showcases Gap’s Linen Collection with seamless motion and effortless movement.
Set to the worldwide hit “Back On 74” by the BRIT Award–nominated Jungle, the campaign’s original choreography by Shay Latukolan is directed by Jungle’s J Lloyd and Charlie Di Placido. Inspired by the track’s TikTok phenomenon, the campaign celebrates creativity and authenticity.
Tyla, the South African sensation, brings her Billboard Hot 100 hit “Water” to Gap’s campaign, aligning her unique style with Gap’s dedication to originality. Jungle, founded by childhood friends J Lloyd and Tom McFarland, adds their genre-blurring mix to the campaign.
“It’s an absolute honor to be in a Gap campaign – so many iconic artists have worked with Gap and I now get to be one of them,” said Tyla. “I’m excited for my fans to see me do a new type of dance where I’m styled in comfortable clothes with my own personal touches. It was really fun – a true celebration of music, fashion and dance.”
“Working with talent who embody the spirit of originality is not just a choice, but a commitment to our brand’s heritage,” said Mark Breitbard, Gap’s President and CEO. “This campaign pays homage to Gap’s iconic musical ads of the past while embracing the diverse voices and talents that shape our present and future. We continue to draw inspiration from artists who authentically express themselves, using Gap style to reflect their unique personalities.”
The Linen Collection offers iconic silhouettes in versatile linen fabrications, allowing for free-flowing movement and effortless style. Gap’s Spring 2024 campaign launches today across digital media, out-of-home, video, social, and brand channels, inspiring individuals to express their originality. Stay tuned for more updates and a Gap x Jungle x Tyla in-store playlist on Spotify.
In a bold departure from the traditional Fashion Week schedule, Darucci Leathers & Furs closed out NYFW ’24 with a spectacular showcase that left attendees in awe. Held in a secret location, the exclusive event was a testament to the brand’s commitment to redefining luxury in the fashion world.
The evening was magnified by the presence of notable influencers, actors, and industry moguls who gathered to celebrate Darucci’s latest collection. From Daniel Jean, Ms. Emmanuel, Peter Gunz, celebrity publicist Lynn Hobson, celebrity Realtor Jiton Greene, actress Katherine K. Nunez, and actor Tyler Lepley, the event boasted a diverse mix of talents and personalities.
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As the runway came to life, models including Tahiry Jose and blogger itsBizkit captivated the audience with their confidence and poise, showcasing Darucci’s latest offerings with unparalleled elegance. The collection, featuring a breathtaking array of coats and furs, highlighted the brand’s exquisite craftsmanship and unwavering dedication to luxury.
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Front row, music and business mogul 50 Cent watched intently, his presence serving as a testament to the event’s significance in both the fashion and entertainment spheres. His endorsement underscored Darucci’s position as a leader in the luxury fashion industry.
“We had an amazing turnout and time,” reports Brandon Alexander, Darucci’s Marketing Director. His words echoed the sentiment of the evening, reflecting the collective effort that made the event a resounding success.
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The choice of a secret location, coupled with the decision to showcase the collection a week after the main Fashion Week festivities, further emphasized Darucci’s commitment to creating an exclusive and unforgettable experience for attendees.
With the support of prominent figures from various sectors and a successful turnout, Darucci Leathers & Furs has set a new benchmark for what a fashion show can be outside the conventional schedule. As the fashion world eagerly anticipates what’s next, Darucci has firmly established itself as a brand that exceeds expectations and continues to push the boundaries of luxury fashion.
Check out more looks from the epic close of NYFW 24′
Chivas Regal, an icon of luxury blended Scotch whisky, is merging cocktails, fashion and couple goals with the launch of a new limited-edition “Golden Hour Glow Up” Set, featuring matching tailored tracksuits from global fashion brand Falguni Shane Peacock. Renowned for their elegant craftsmanship, the husband-and-wife fashion duo drew creative inspiration from Chivas’ “United is the New Gold” campaign to create an exclusive at-home Black Tie dress code perfect for Golden Hour.
“United is the New Gold celebrates the wealth of togetherness and we’re thrilled with Falguni and Shane’s creative interpretation, whose global success is a true testament to what can be accomplished as a pair,” says Emily Lane, Chivas Brand Director at Pernod Ricard USA. “The striking tracksuits blend boldness, modernity and status – while still flexing the luxury and distinguished heritage long associated with Chivas. This partnership elevates the notion of couple style and delivers the perfect backdrop for that Golden Hour timeframe – when partners can switch off from the grind and reclaim a moment of connection.”
The tailored tracksuit incorporates the elegant and glam design that Falguni Shane Peacock is known for, made from high-quality fabric infusing black and gold colorways that draw on Chivas’ brand world and United is The New Gold aesthetic. Each set features the same heart-shaped “Luckenbooth” logo depicted on Chivas Regal bottles worldwide, an ancient Celtic symbol representing love and togetherness.
“This partnership with Chivas feels so authentic to us and who we are as a couple and team that proudly supports each other and our shared success,” said Falguni and Shane Peacock, Founders, Falguni Shane Peacock. “This collaboration delves into the playful concept of Black Tie at-home that is relaxed, yet still elicits luxury cues through the lens of our design aesthetic – a tailored tracksuit that is also perfect for lounging.”
DDG has much to celebrate, including welcoming a newborn with girlfriend Halle Bailey. And while he’s made his mark both on YouTube and in the rap game, he’s now diving head-on into the fashion world.
Fresh off his trip overseas for Paris Fashion Week, DDG returns to drop his newest collection with Anti Social Social Club. The collection is aptly titled “Who We Hate To Be,” boasting signature designs from the popular streetwear brand and new accessories such as the 3M Scotchlite hat.
“My love for both streetwear and couture is no secret,” says DDG about the campaign. “I’ve been rocking with Anti Social Social Club for years, so it’s a real honor to partner with them for their newest drop. My creativity doesn’t stop at music and through collaborations like this, I’m able to share my broader artistic vision in fashion.”
This is certainly not the first collab with a rapper for Anti Social Social Club, following collaborations with Rich The Kid and 1500 or Nothin’, the latter of which paid tribute to the late Nipsey Hussle.
Anti Social Social Club shared the same sentiments: “When we learned that DDG was a fan of Anti Social Social Club, we were excited to shoot and style him in ASSC’s iconic Mind Games graphic, with a flare from the reflective material, including our 3M Scotchlite hat. Among his peers, DDG stands out as a rapper and artist with a uniquely strong connection to fashion, and we look forward to seeing him grow in the streetwear community. It’s a pleasure to feature him in a campaign and deliver his fans a unique collection.”
The Detroit Pistons have announced a retail collaboration with Detroit-born rapper, songwriter, and producer J. Dilla, celebrating his life and legacy in music and culture. The capsule collection will be available on March 13 exclusively on Pistons313Shop.com, coinciding with what would have been Dilla’s 50th birthday.
Recognized as one of the greatest hip-hop producers of all time, J. Dilla’s influence extends far beyond his hometown. The Pistons, in partnership with Dilla’s Estate and his family, felt compelled to share his story, especially following the recent 50th anniversary of hip-hop.
“Those familiar with Dilla’s musical genius understand his impact on hip-hop but there are still so many who aren’t familiar with his legacy,” said Bilal Saeed, VP of Brand & Marketing Strategy. “The Pistons wanted to tell his story in a creative way while also continuing to shed light on the city’s impact on music around the world.”
“It has honestly been a long time coming,” Dilla’s daughter Ja’Mya Yancey said. “I am just so glad that we were finally able to do something so major through the appropriate channels and highlight my dad in a way that was fun and exciting while respecting his estate at the same time.”
“It means a lot to see the estate and the Pistons collaboration in celebrating and continuing my father’s legacy,” Ty’Monae Whitlow, J. Dilla’s second daughter, said. “Seeing the love Detroit has for him and for us as a family is heartwarming. I can’t wait to be a part of and to see what the collaboration entails.”
Designed in collaboration with Detroit-based rapper Royce 5’9”, who served as the project’s art director, each piece in the collection pays homage to J. Dilla’s unique style and contributions to music. Royce, having worked closely with Dilla before his passing, sees this collaboration as a way to honor his legacy and complete their “unfinished business.”
“Dilla’s enduring legacy is a treasure that must be safeguarded at any expense,” said Royce. “It is a great honor to be responsible for curating his likeness in this exclusive merchandise drop entrusted to me by his estate and the Pistons. This campaign holds major significance not just for myself, but also for the city of Detroit and the hip-hop community as a whole.”
The collection’s unveiling will lead to 313 Day, a significant date for Detroit when the Pistons will host the Toronto Raptors at Little Caesars Arena. This collaboration celebrates J. Dilla’s impact and fosters a connection between Detroit’s music and sports culture.