A$AP Rocky treats fans to an electrifying new video for his latest track, “RIOT (Rowdy Pipe’n),” directed by A$AP Rocky/AWGE. The song, released on July 21st, is a sneak peek into his highly anticipated upcoming album under A$AP Worldwide/RCA Records. Notably, the track boasts production credits from the multi-talented Pharrell Williams, adding to its allure.
Alongside the song release, Rocky collaborated with Beats to launch a campaign for the all-new Beats Studio Pro. In a short film titled “Iconic Sound,” directed and starring Rocky himself, the Beats Studio Pro takes center stage, showcasing the perfect blend of music and technology.
The excitement doesn’t end there; during his Rolling Loud performance, Rocky surprised fans with a sneak preview of three unreleased songs, including “STOLE YA FLOW,” further building anticipation for his forthcoming album.
The Independence Day holiday has long since passed, but ASAP Rocky’s love for all things red, white, and blue hasn’t. In the video for his latest track, “Riot (Rowdy Pipe’n),” the Harlem native shows off his patriotism in the military advertisement the United States will ever need. Rocky, alongside his masked faux ASAP mob, are gearing up for the battlefield that is hip-hop as the musician prepares for the release of his forthcoming album, Don’t Be Dumb.
With the recording artist fashionably dressed in a mix of camouflage and armed with an actual military-grade tank as an airplane hovers above, Rocky is overly prepared for his album’s invasion. The track, produced by Pharrell Williams, initially sparked rumors that Rocky and his beau Rihanna, secretly tied the knot as he rapped, “My wife is erotic, I’m smokin’ exotic / My whip is exotic, my crib is a cottage / A whole lot of cheesе, see we gettin’ that cottage / A wholе lot of brains, I skipped out on college.”
Later in the track, he revealed that the couple had a secret song in the works, rapping, “Flossin’ hard, this ain’t dental floss (Uh, woo, woo, woo) / Flossy, glossy / Nah, b*tch, this ain’t lip gloss / Luxe balm up in my palm / New collab’ with my baby mom.”
During ASAP Rocky’s recent performance at Rolling Loud Miami, he seemed to throw some jabs at Travis Scott in an apparent new song. “First you stole my flow so I stole your b*tch, then you stole my style / I need my 10%, all the disrespect, I hope you take offense,” he rapped.
“First you stole my flow so I stole your bitch, then you stole my style I need my 10% all the disrespect I hope you take a offense” -ASAP Rocky
— Ahmed/The Ears/IG: BigBizTheGod (@big_business_) July 24, 2023
The two performers have been feuding off-and-on for years, but it seems to have been ignited again. It’s also not the first time that Rocky has dissed Scott at Rolling Loud. Back in 2019, according to NME, some had thought his freestyle referenced Scott.
“Please don’t compare him and me / You offending me / This ain’t a diss and we ain’t enemies / They concerned with making hits, I’m more concerned with making history,” Rocky sang at the time. However, a few days later, he tweeted: “THAT ME N TRAVIS BEEF SH*T SO PLAYED OUT , LET IT GO.”
And in 2015, Scott had went after a fan who mistook him. “I’m not motherf*cking ASAP, b*tch,” he fired back in the video.
So, why did it start in the first place? There has been speculation, especially based on Rocky’s recent line, that it started over Rihanna. Scott had reportedly dated her back in 2015 and participated in some songs from her Anti album the following year. However, since then, she has been with Rocky and the couple are expecting their second child.
Despite this, they’ve also had some positive moments together. In 2016, they were allegedly spotted on an airplane together, according to HotNewHipHop.
Travis Scott headlined Rolling Loud Miami on Saturday, July 22, and ASAP Rocky handled headlining duties on Sunday, July 23. Scott seemingly revealed the release date of his Utopia album to be July 28, but people are more concerned with what Rocky appeared to do when premiering an unreleased song.
As captured by The Shade Room, Rocky rapped, “First you stole my flow / So I stole your b*tch / Then you stole my style / I need at least 10 percent / All due disrespect, I hope you take offense.”
Some social media users were quick to associate these lyrics with Rocky’s perceived beef with Scott, as you can see below:
| A$AP Rocky with some interesting lyrics during Rolling Loud that many seem to think were directed to Travis Scott.
“First you stole my flow so I stole your b*tch.. then you stole my style, I need my 10%” pic.twitter.com/5hIrJhAgTc
In May 2022, Drink Champsquestioned Rocky about Scott stealing his style. “You can’t feed into petty sh*t like that, you know what I’m sayin’?” he said. “At this point, that sh*t is trash at this point.” However, Rocky admitted that, in the past, he “saw similarities, for sure. I saw that he was inspired and sh*t like that, but that’s what we in it for.”
Then, there’s the Rihanna matter. Rihanna and Rocky share one child together with another on the way — and they may or may not be headed toward marriage — while Scott was rumored to be with Rihanna in 2015, though neither party publicly commented on the alleged relationship (as chronicled by Insider).
Starting today (July 21), Rolling Loud Miami 2023 is taking over the Hard Rock Stadium. The multi-day festival will run for the entirety of the weekend with headliners Playboi Carti (Friday, July 21), Travis Scott (Saturday, July 22), and ASAP Rocky (Sunday, July 23).
Rolling Loud Miami has become a culture staple in hip-hop. To pay homage to that, ahead of his headlining set, Travis Scott shared his new single “KPop” featuring Bad Bunny and The Weeknd off of his forthcoming album, Utopia.
Across the festival stages (GoPuff, Sprite, Culture Kings, and Demesmin & Dover), several notable artists will perform, including Key Glock, Ice Spice, Babyface Ray, Offset, Latto, Fousheé, Lil Uzi Vert, and more. With the whispers that the event will be live-streamed, continue reading for a rundown of the most anticipated sets.
All set times are ET and p.m.
Friday, July 21
GoPuff Stage
Destroy Lonely – 5:30
Ken Carson – 6:10
Key Glock – 6:55
Ice Spice – 7:40
Anuel AA – 8:15
Kodak Black – 9
Playboi Carti – 10:45
Sprite Stage
Homixide Gang – 5:05
Fridayy – 6
Sexyy Red – 6:30
Babyface Ray 7
Toosii – 7:35
Central Cee – 8:20
Polo G – 9
Lil Yachty 9:50
Rae Sremmurd 10:55
Demesmin & Dover Stage
Pap Chanel – 5:25
Harry Nach – 5:50
Big Boss Vette – 6:40
BabyxSosa – 7:05
Trapland Pat – 7:35
Sid Shyne – 8:05
Shordie Shordie – 8:35
Saturday, July 22
GoPuff Stage
Lola Brooke – 5:30
Glorilla – 6
City Girls – 7:10
Trippie Redd – 8
21 Savage – 9
Travis Scott – 10:45
Sprite Stage
Gloss Up – 5
Coi Leray – 7:40
Young Nudy – 8:15
Nav – 9
Ski Mash The Slump God – 10
Chief Keef – 11
Culture Kings Stage
Maiya The Don – 5:30
DD Osama – 8:25
No Cap – 8:55
Freddie Gibbs – 9:35
Lucki – 10:15
Demesmin & Dover Stage
King Kobi – 5
03 Greedo – 7:05
Ken The Man – 8:35
Rolling Loud Miami 2023’s set times are subject to change. To receive up-to-date notifications, be sure to download the official Rolling Loud app. Find more information here.
View the full lineup of performers and schedule below.
Rolling Loud
Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.
Rihanna and ASAP Rocky have a baby together and another on the way. Given their relationship status and the fact that they’re both respected musical artists, it would make sense that at some point, the two could do something like their own version of Jay-Z and Beyoncé’s Everything Is Love and make some music together. Now, the question is: Do they have a song coming?
Rocky seemingly teased one on his newly released single “Riot (Rowdy Pipe’n),” which includes the line, “Luxe balm up in my palm / New collab’ with my baby mom.”
While lyrics are of course open to interpretation and aren’t always 100-percent reflective of reality, Rocky did just tell Complex that he and Rihanna do have some things on the way, but not necessarily music. He said, “I’m always down to collab with my partner. She’s a phenomenal creative. Yeah, there’s a lot of things we’re going to collaborate on, from products for children, there’s a lot of things to look forward to.”
He also spoke of his partnership with Beats, saying, “[Beats] is a heritage brand at this point, and I think that they really advocated to have me display my different talents. They also showed love and made sure that the [new] music was in video; they were just open to the ideas that I wanted to do. And I think that’s what made them a great partner, for just allowing me to really take the wheel.”
A$AP Rocky has dropped his latest single, “RIOT (Rowdy Pipe’n),” from his upcoming album. The single was produced by Pharrell Williams.
The Beats Studio Pro campaign, directed and starring A$AP Rocky in his brand commercial directorial debut, celebrates the new song release. The short film titled “Iconic Sound” showcases the Studio Pro’s immersive audio experience, now available at Beats and authorized resellers. Fans can enjoy A$AP Rocky’s visionary talent in music and the director’s chair, making the campaign a must-watch for music and fashion enthusiasts alike.
You can hear the new single and see the campaign video below.
Fans have been impatiently waiting for the follow-up to ASAP Rocky’s 2018 album, Testing. For the past five years, Rocky’s been more occupied with a variety of ups and downs, from his incarceration in Sweden to becoming a father thanks to Rihanna (with whom he might be married, judging from some of his recent comments and his new song “Riot (Rowdy Pipe’n)“).
That doesn’t mean he hasn’t been working on it; late last year, he noted that the upcoming album, Don’t Be Dumb, has heavy input from Metro Boomin — and that it’s been “finished” since December. Of course, once an album is done, there’s still lots of work to do, from plotting out music video releases and brand partnerships to routing tours, but with multiple singles, including “Riot” and “Same Problems” out, you can’t blame fans for believing the album should be on its way any day now.
Rocky certainly fueled those rumors in a new interview with Complex, blaming delays on leakers and revealing a laundry list of producers that includes Hitkidd, Madlib, Mike Dean, Swedish House Mafia, The Alchemist, and Tyler The Creator, in addition to Rocky himself. As far as when the album is due, Rocky said, “These dummies got to stop leaking sh*t. Every time, we have to go back to the drawing board. But right now, I think it’s in a place where we tightened it up and we really can’t make or break anything right now… it’s time to start rolling out the project.”
(@big_business_) 
| A$AP Rocky with some interesting lyrics during Rolling Loud that many seem to think were directed to Travis Scott.
(@itsKenBarbie) 
