Rema’s Polarizing ‘Heis’ Album Is The Jolt Afrobeats Needs

Rema 'Heis' album review & afrobeats convo image
Getty Image/Merle Cooper

The RX is Uproxx Music’s stamp of approval for the best albums, songs, and music stories throughout the year. Inclusion in this category is the highest distinction we can bestow, and signals the most important music being released throughout the year. The RX is the music you need, right now.

Heis is not the direction many expected Rema to go for his second album, frankly because it’s such a sharp turn away from his debut Rave & Roses. The 2022 album was a massive success that brought Rema worldwide recognition and helped to place him at the pinnacle of modern-day afrobeats. It’s also home to “Calm Down,” the highest-charting afrobeats song in Billboard Hot 100 history.

These are the accomplishments that make the dramatic shift in sound that is Heis even more impressive. There’s no joy in playing it safe and with Heis, Rema proves that he has no interest in being conventional. An album like Heis is a risky move, as mixed reviews have proven it to be, but truthfully, it’s just the polarizing jolt that afrobeats needs.

While Rave & Roses is feel-good and bright, promoting good times and soundtracking what feels like a summer party, Heis is sinister, rebellious, and mischievous. It soundtracks all forms of chaos – from the exciting highs of a party to the stressful lows of a fight – to perfection. Think of the most thrilling scene from your favorite action movie; there’s a song on Heis that can replace it and capture the same energy.

Heis opens in an aggressive sprint with “March Am” as he emphatically chants “I dey march am” – a Nigerian Pidgin phrase that essentially means pressing forward and putting your foot on the gas. It closes with waning violin strums before steering into “Azaman,” a lavish account of riches and the pursuit of more. “Benin Boys” recruits fellow Nigerian artist Shallipopi for a tough-talking warning to enemies and a gritty reminder to the industry. “Ozeba,” an early fan-favorite from Heis, is an erratic and fast-paced declaration from Rema that promises to wreak havoc on the game on his way to the top. As one of one afrobeats’ top artists, this approach is necessary for the sake of keeping diversity and continued life in the genre.

What makes Heis so special is how deeply-rooted it is in the African sound and culture. Though the globalization of afrobeats has brought well-deserved attention to the genre, it has also led to its dilution as well. Rema spoke about this in a recent interview on Apple Music. “Everyone is chasing something that the whole world can enjoy,” he said. “I feel like with the success that has come, I feel like we’re listening to the voices of the world too much and we gotta listen to the voices back home to just keep our roots.” He continued, “This project is helping me bring back that essence, bring back that energy, and place a reminder not just for the fans, but for the creators.”

That reminder is necessary because the globalization of afrobeats happened without compromising for the sake of success. The genre in its purest form is good enough, exciting enough, and entertaining enough to reach opposite ends of the world. Afrobeats is at its best when the home continent, its culture, and its natural sounds are at the forefront of the creative process. This approach is also important as the genre becomes more and more of a mainstream entity. It’s up to the artists within afrobeats to preserve the authenticity of the genre as new listeners arrive to explore the sound and learn its values. The lessons learned will stick with these listeners, who may even become the new artists of the next generation. At the very least, a standard will be kept and upheld for any artist that enters the genre. It’s the preferable approach compared to others who said afrobeats has “no substance to it” because artists have “no real-life experiences” while promoting an album that diluted the afrobeats sound in favor of one that catered to the Western appetite.

Rema’s Heis is the talk of afrobeats right now, and it’s for all the best reasons. With “Benin Boys,” “Ozeba,” “Hehehe,” and other tracks leading the way, the intentionality that Rema put forth absolutely paid off. The hope is that other artists in the genre – from top artists like Burna Boy, Wizkid, Davido, Asake, Tems, and Ayra Starr to other emerging stars – take the baton from Rema to run off with his message and apply it to their own music. Asake seems to be doing this as he brought British rapper Central Cee to Nigeria for their “Wave” collaboration while Burna, Davido, and Wizkid can showcase this on their upcoming albums. The beauty of afrobeats must be preserved and it’s artists like Rema who will make sure that happens. The genre is perfect as is and so much success has been attained in its natural state. Heis, regardless of what it achieves in the world’s eyes in the short-term, should and will be remembered as one of the most important albums in afrobeats’ current era.

Heis is out now via Mavins Global Holdings Ltd/Jonzing World Entertainment/Interscope Records. Find out more information here.

Alicia Keys Secures First Diamond-Certified Single With Jay-Z Collab “Empire State Of Mind”

It’s no secret that Jay-Z and Alicia Keys’ 2009 collab “Empire State Of Mind” is one of the most iconic NYC anthems of all time. Despite being released over a decade ago, it continues to find success and recently reached yet another impressive milestone. The track has officially been diamond-certified by the RIAA, meaning it’s moved more than a whopping 10 million units.

The feat is especially exciting for Keys, as this is her first-ever diamond-certified single. She took to X today to celebrate, retweeting various posts about the accomplishment. “Empire is diamond!!!!!!!!” she also wrote, seeming thrilled about her latest achievement.

Read More: Jay-Z & Alicia Keys Reunion Prompts Social Media To Troll Lil Mama For Her Stage-Crashing

Jay-Z & Alicia Keys’ “Empire State Of Mind” Is Now Diamond-Certified

As for Jay-Z, the track is now one of three of his to reach diamond status, joining hits like “N****s In Paris” with Kanye West and “Umbrella” with Rihanna. He’s yet to comment on his latest brag-worthy feat, though Roc Nation’s official X account shared a snippet of the iconic song today to celebrate. After the song’s release, it topped the Billboard Hot 100 for five consecutive weeks, was nominated for three Grammy awards, and more. Needless to say, the two artists work well together, and could even have another collaboration coming soon.

Last month, Keys hopped on X to thank fans for their support over the years, sharing a clip of herself standing next to Jay-Z. “1 Dream, 1 Song, 1 Billion streams [prayer hands emojis],” she captioned it. “Thank you! We love you. What’s next…. [eyes emoji] [shushing emoji].” This sparked speculation that they could have another collab on the way, though this is still unconfirmed. What do you think of Jay-Z and Alicia Keys’ song “Empire State Of Mind” reaching Diamond status? Are you surprised or not? What about it becoming Keys’ first-ever Diamond-certified single? Share your thoughts in the comments section down below, and keep an eye on HNHH for more updates.

Read More: Alicia Keys Donates $60K To Performing Arts School In Collaboration With Roc Nation

[Via]

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The Rap Concept Album Is Back

The Rap Concept Album Is Back(1024x450)
Getty Image/Merle Cooper

Although hip-hop as a genre is no stranger to the concept album as a format, there would be little resistance to the assessment that there’s been a bit of a drought of such projects over the past few years. As the industry seeks to game algorithms, chase trends, and otherwise appeal to contracting attention spans and expanding options for occupying that attention, there have been fewer rap albums looking to pushing the envelope, tell a story, or explore a specific theme.

New releases from Blxst, Eminem, Lupe Fiasco, and more may have broken that trend, bringing the rap concept album back in a big way in 2024.

First, let’s define a concept album, to determine just what criteria these projects have met and why there have been so few concept albums in hip-hop over the past few years. While there’s no objective consensus or definition, critics generally accept that a concept album “is an album whose tracks hold a larger purpose or meaning collectively than they do individually,” which is usually accomplished through a narrative tying the songs together. For our purposes here, let’s think of something like Kendrick Lamar’s debut album Good Kid, MAAD City, which tells the story of a day in its protagonist’s life in the city of Compton.

A more recent, albeit overlooked, example would be Skyzoo’s The Mind Of A Saint, which recounts the events of the gangster television series Snowfall from the perspective of its lead character, Franklin Saint. A concept album doesn’t always need to tell a complete story, but in general, this is one of the easiest ways to recognize one and a common trait of the albums we’re comparing here. Relatedly, Skyzoo’s last project also exemplifies why it feels like there’s been such a dearth of such projects recently. Indie and underground rappers like Sky (and peers such as Ka, Open Mike Eagle, and Armand Hammer) have generally been the main ones pushing this format, so concept albums usually go overlooked and underrepresented in the mainstream.

Even Googling something like “rap concept albums 2020s” only generates a list 13 albums long… in a four-year span that’s seen hundreds of new albums released (yes, Google kinda sucks now, but it’s saying something that there are so few albums that could easily be recognized as concept albums since the pandemic). Among the modern crop of rappers, there was at one point a wealth of artists crafting projects around the exploration of a singular theme or narrative — Kendrick Lamar, Mac Miller, and Shabazz Palaces, were all artists who released concept albums I’ve covered here at Uproxx, but lately, there have been fewer and fewer of such projects in favor of 20-plus-track single-paloozas that make great party records or cruising records or “cleaning the house” records.

Which brings us to 2024 and the sudden explosion of albums organized around central narratives, such as Blxst’s debut, I’ll Always Come Find You, Eminem’s The Death Of Slim Shady, and Lupe Fiasco’s Samurai, all released within the last month. With I’ll Always Come Find You, Blxst explores themes of legacy, loyalty, and self-sufficiency through the story of Birdie, a young man who inherits a chauffeur car service when his father dies suddenly, and through the experience finds the life lessons that his patriarch imparted to him reinforced as he encounters fake friends, fair weather flings, and tough choices as he comes of age and accepts his responsibilities. The story is told both through skits that literally depict Birdie’s conversations with various characters, and through the topics of songs like “Too Many Friday Nights,” “Bad Idea,” and “Better Off Friends.”

Likewise, The Death Of Slim Shady relates exactly the tale suggested by its title, as Eminem describes how he came to create the mischievous identity that drove his early success — and how getting lost in it nearly cost him everything. Over the course of the album (so much so that he told fans how important it is to listen in order), Eminem examines the effects his alter ego has had on his life, wrestling with Slim directly on “Guilty Conscience 2,” and reflecting on darker potential outcomes on album closer “Somebody Save Me.” Of course, some fans have determined that the album works just as well in reverse order, ending with the demise of Eminem himself as Shady triumphs, while others perceive a cyclical nature to the battle between the two, with the album’s outro leading into its intro on repeat listens.

Then there’s Lupe Fiasco’s Samurai, which might have the most bugged-out theme of all. Described by Lupe as a tribute to Amy Winehouse, the album expands on a vignette from the documentary chronicling the late soul singer’s life. In a phone call with producer Salaam Remi, Winehouse shares an ambition for battle rap, metaphorically comparing the skill to the martial arts practiced by samurai warriors. Lupe turns the metaphor literal (metaphorically speaking), imagining an alternate history for Winehouse as exactly that: A battle-rapping samurai who manages to face down her demons rather than being consumed by them.

What makes this mini-explosion of concept albums notable is not just their proximity to one another, all dropping in the span of a few weeks, but that they are also coming from some of the biggest names in rap. Blxst is an exciting newcomer with plenty of appeal for younger audiences, while Lupe Fiasco is a respected veteran still closely tied to contemporaries like Drake, J. Cole, and Kendrick Lamar. Eminem, of course, is the biggest name in rap (especially for certain audiences) and his album has topped the Billboard 200 in a year in which the biggest hit so far is an aggressive battle rap aimed at the most prolific hitmaker of the past decade. And all that’s before you add in under-the-radar contributions like Heems’ Lafandar, Kyle’s Smyle Again, and Vince Staples’ Dark Times.

That these albums are seeing such heights of success opens the way for more rappers to get deep on future projects, expanding the boundaries of what hip-hop can and should be. While there’s plenty of room for party music and battle rap, there should always be a space for hip-hop’s high-art aspirations, too. And in 2024, that space has not only grown, it’s proving to be very fertile.

DeMar DeRozan Says Drake’s ‘Still My Man’ After He Appeared In The ‘Not Like Us’ Video

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YouTube

DeMar DeRozan has found himself in the middle of one of rap’s biggest feuds in recent months. DeRozan received a shout-out from Kendrick Lamar in his track “Not Like Us,” then appeared on stage at The Pop Out before a cameo in the music video for the song. Considering it came out as part of Lamar’s feud with Drake, there were plenty of question that came up about DeRozan’s relationship with the Toronto rapper, as the pair grew close during his tenure with the Raptors.

While DeRozan already revealed that he’s had a lengthy relationship with Lamar and considers him “basically family,” the newest member of the Sacramento Kings made clear that he still views Drake as “my man” in an interview with Jason Anderson of the Sacramento Bee.

“Drake’s still my man, still my man, none of it changed,” DeRozan told Anderson. “It’s so easy to get overlooked and look at it for what it looks like, but at the end of the day it’s music, entertainment. Two of the biggest rappers in the world went at it from a competitive standpoint and they battled it out. That’s what you want to see as a fan: Kobe (Bryant) playing (Michael) Jordan 1-on-1 and see who wins, see the trash talking, and whoever wins out of that, you’re still going to have the debate, so that’s all that is.”

After spending the last three years as a member of the Chicago Bulls, DeRozan joined the Kings as part of a sign-and-trade this offseason. To make the deal happen, Sacramento gave the 6-time All-Star a 3-year deal worth $70 million.

Lil Scrappy Threatens To Beat Khaotic Up After “L&HH” Altercation

Over the weekend, things got heated on the set of Love and Hip-Hop: Atlanta, as Lil Scrappy and Khaotic got into a physical altercation. While it’s unclear exactly what prompted the fight, Khaotic took to social media shortly after, blaming the incident on his co-star. According to him, Scrappy allegedly ran up on him, intoxicated and looking for a fight. Luckily, security intervened before the situation escalated any further, and both walked away uninjured.

Now, however, they’re both continuing to take shots at each other online. Recently, for example, Scrappy hopped on Instagram Live to threaten to fight Khaotic and insist he doesn’t need the money he accuses him of running off with. “I’m gonna beat your a**,” he began. “Like I told him, ain’t no sitting down talking to me, homie. You shouldn’t have lied.”

Read More: Khaotic Blames Lil Scrappy’s Drinking For “Love And Hip-Hop” Fist Fight

Lil Scrappy Rants On Instagram Live

Scrappy continued, claiming that he had blocked Khaotic a month before their altercation. “I don’t f*ck with you,” he said. “You’re sassy, you’re damn near a girl. Only women go to social media when something just happened because they can’t hold it… A woman would do that.” Clearly, Scrappy still has hard feelings. Khaotic, on the other hand, seems shocked that Scrappy ever tried to fight him. He shared his side of the story as news of the incident spread, claiming he was caught off guard.

According to him, while they hadn’t spoken outside of the show for a month, he and Scrappy continued to chat and joke around on set. “I don’t even know what Scrappy was doing,” he explained. “Out of nowhere, Scrappy just walked up on me.” What do you think of Lil Scrappy and Khaotic’s recent altercation? What about Scrappy continuing to diss Khaotic online after the fact? Share your thoughts in the comments section down below, and keep an eye on HNHH for more updates.

Read More: Lil Scrappy & Bambi Spark Reunion Rumors After Club Outing

[Via]

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Travis Scott Fans In Milan Make The Ground Shake During Massive Show

Travis Scott is a superstar. He recently added more dates to his Circus Maximus Tour, which started as just a tour of the United States and United Kingdom but has since developed into a real world tour. He will be in South America and Australia in September and October. On July 23, he was in Milan, Italy, in front of an estimated 80,000 fans. Scott’s November 2023 show at Los Angeles’s SoFi Stadium had an estimated 70,000 attendees, making this show in Milan the highest-attended show of the tour. By extension, it is the highest-attended show of Scott’s music career.

During a performance of “HYAENA,” the opening track from Scott’s latest album Utopia, fans made the ground shake. They were so loud and into the performance that locals thought the ground was shaking because of an earthquake. This is not the first time that’s happened during a Travis Scott concert in Italy. In August 2023, Scott performed at the Circus Maximus in Rome, resulting in locals over there also thinking an earthquake was taking place. Scott’s shows are known for being rambunctious affairs as is. When combined with tens of thousands of some of his biggest fans, it’s easy to see why an earthquake would be the first thought residents had.

Travis Scott Fans Make The Ground Shake At Lucid Club Milano

The Circus Maximus Tour is part of what has been a yearlong victory lap for Scott. The tour has reportedly grossed nearly $96 million with over a dozen shows remaining. That makes it one of the highest grossing tours for a rapper of all time. “FE!N,” a track from Utopia featuring Playboi Carti has taken on a life of its own. Most recently, WWE used it in promotional material for next year’s WrestleMania 41, a potential theme song for the event. He also played the song fifteen times straight during his stop at Madison Square Garden earlier in the tour, showing its popularity among his fanbase.

Away from music, Travis Scott’s work with Nike continues to be successful as well. He recently debuted a new colorway of his Jumpman Jack sneaker while on stage in Hamburg. Scott’s international fans now have a new bar to clear: can they be louder than Milan was? His tour continues through the end of October, so the next stops will have the opportunity to outdo his Italian fans.

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YFN Lucci’s Potential Early Release: District Attorney Supports Rapper’s Parole

YFN Lucci Delivers Apology in Court to Victims of His Crimes

Six months ago, rapper YFN Lucci, whose real name is Rayshawn Bennett, was sentenced to 20 years in prison with three and a half years to serve after accepting a plea deal in his Fulton County RICO trial. Now, he may be heading home sooner than expected, thanks to an unorthodox move by Fulton County District Attorney Fani Willis.

Now, DA Willis submitted has letter to the State Board of Pardons and Paroles supporting Lucci’s early release. WSBTV reports that the letter, obtained by Channel 2’s Michael Seiden, signifies a major development in the rapper’s case. Seiden spoke exclusively with Lucci’s criminal defense attorney, Drew Findling, about the implications of this letter.

“The District Attorney of Fulton County did the unorthodox,” Findling said. “That letter from the district attorney is a powerful punch and is really at the heart of the letter and supporting documents and the memorandum that we have shared with the parole board.”

Findling and his team are working diligently to secure Lucci’s immediate release, although it may not happen until January 2025. In January, Bennett pleaded guilty to one count of violating the Street Gang and Terrorism Prevention Act. He was sentenced to 20 years, with 10 to serve in custody and the balance on probation.

The district attorney’s letter, written on June 11, states:

“Pursuant to the parties’ negotiated agreement, the State does not object to Defendant, Rayshawn Bennett, being released from the Department of Corrections the first time he becomes eligible for parole or after serving one-third of his prison sentence, whichever comes first. This recommendation by the State is conditioned upon the Defendant’s compliance with the lawful authority of all Department of Corrections personnel and having had no incidents of any kind in any facility in which he has been housed while in the custody of the Department of Corrections. Attached to this letter is a file-stamped copy of the Defendant’s Final Disposition. Should any of the Board Members have questions regarding the State’s recommendation, please feel free to contact my office anytime.”

Thoughts?

The post YFN Lucci’s Potential Early Release: District Attorney Supports Rapper’s Parole first appeared on The Source.

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