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Travis Scott Sides With Ye In Yeezy Battle With Adidas

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Ye, formerly Kanye West, has had a turbulent few years by almost any measure. One of the ways it’s affected him is through his fashion brand Yeezy, which used to be partnered with Adidas. During his run of making numerous antisemitic comments, Adidas followed suit with many other brands and cut ties with the rapper. But that was hardly the end for the connection between the athletic wear brand and the controversial rapper.

Last year, Adidas decided to move forward with selling the bulk of their remaining Yeezy inventory after having removed it from their stores when they cut ties with Ye. But eventually, that turned into the brand selling color variants that weren’t originally designed by the rapper. Usurpingly, it caught his attention and sparked a major beef between the two parties. As the “Carnival” rapper was releasing new products under the Yeezy name and dropping a DIY Super Bowl ad, he was also stirring up hate against Adidas. Now one of his collaborators, Travis Scott, has spoken out about the two sides. Unsurprisingly he seems to have his fellow rappers back in the conflict. Check out what he had to say below.

Read More: What Is Travis Scott’s Best-Selling Album?

Travis Scott Won’t Sign New Yeezys

According to HipHopDX, Scott was at the University Of Texas promoting a new fashion collab of his own when he made some comments about the Ye and Adidas situation. In a video making the rounds online, someone tries to get him to sign a pair of the new Yeezys, but he refuses. “We not signing no Yeezys unless they made by Ye,” he says in the clip.

Travis Scott is still getting mileage out of his new album UTOPIA from last year. He performed on Satirday Night Live last month and in tandem with his appearance released a new music video for “FEIN!” What do you think of Travis Scott refusing to sign a new pair of Yeezy’s not designed by Ye? Do you think Adidas should stop making new designs and color variants? Let us know in the comment section below.

Read More: Travis Scott Teases New Album

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Adidas Pulls April Fools Prank With New “Box Shoe” Design

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Adidas recently sent the sneaker community into a frenzy with its latest April Fools’ Day prank: the release of the “Box Shoe.” Sneakerheads around the world were left scratching their heads in confusion when images of a shoebox sneaker surfaced on social media. The clever stunt showcased Adidas’ playful side while also highlighting the brand’s ability to capture the attention of consumers in a crowded market. By tapping into the element of surprise and humor, Adidas effectively generated buzz and engaged with its audience in a unique way.

Upon first glance, many fans were quick to question the authenticity of the Box Shoe, with some speculating that it could be a limited edition collector’s item or a nod to sustainability efforts. Others pondered whether it was a practical joke taken too far or a marketing ploy to promote an upcoming release. While the Box Shoe may have been a temporary illusion, its impact on the sneaker community was anything but fleeting. Adidas successfully demonstrated its ability to captivate audiences with a clever mix of wit and design, proving once again why it remains a powerhouse in the world of athletic footwear.

Read More: Nike Kobe 4 Protro “Philly” Official Photos Revealed

“Box Shoe” Adidas April Fools Prank

Adidas
Image via Adidas

Adidas recently clarified that the Box Shoe was created as an April Fool’s Day joke. However, there’s a fun twist for those interested in its cost. They now have the chance to win a custom shoe rack by Gab Bois and a sample of the quirky Box Shoe. Don’t miss out on the latest updates for more information!

More Photos

Sneaker Bar Detroit reports that the Adidas Box Shoe was indeed an April Fool’s Joke. Further, make sure to let us know what you think about these kicks in the comments below. Additionally, stay tuned to HNHH for the most recent updates and news from the sneaker community. We’ll make sure to offer you the newest products from the most notable brands.

Box Shoe
Image via Adidas
Adidas
Image via Adidas

Read More: Nike Hot Step 2 x NOCTA “Total Orange” Dropping Tomorrow

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Adidas CEO Considered Hiding From Kanye West During Airport Encounter

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Adidas CEO Bjorn Gulden has explained the viral photo of himself speaking with Kanye West at an airport in Las Vegas following the Super Bowl. Speaking at a press conference at the company’s headquarters, Gulden joked that he considered hiding from Ye to avoid bad press, but decided against it. Regardless, the relationship between the two sides is not being mended anytime soon.

“It was not a meeting, there was no business discussion,” he said of the run-in. From there, he joked: “If you meet him at an airport, I don’t know what you do. Do you hide? Or what do you do?” Gulden also reiterated: “The contract has ended. We are selling off the inventory.”

Read More: Kanye West Sparks Adidas Rumors After Posing With The Company’s CEO

Bjorn Gulden Poses With Adidas Soccer Ball

Bjorn Gulden, CEO of sports equipment maker Adidas, holds the official ball on November 15, 2023, at the Olympic Stadium in Berlin, Germany, during an event organized by sports equipment maker Adidas to present the official ball for the 2024 UEFA European Football Championship. (Photo by Tobias SCHWARZ / AFP) (Photo by TOBIAS SCHWARZ/AFP via Getty Images)

Kanye and Adidas have been at odds for years since their partnership. The company cut ties with Ye officially following his antisemitic comments in 2022. More recently, West called out the company for continuing to sell its stock of the Yeezy Boost 350. “Anybody who loves Ye would not buy these fake Yeezys,” he wrote on Instagram. “I never made these color ways I’m not getting paid off of them and adidas is suing me. All these celebrities and the public will stand against a T shirt or the color of my hat but when yall see me have my children hidden from me or see an actual Fortune 500 company r*pe one of your heroes in real life don’t nobody say nothing or do nothing. As far as the system goes What yall gone do now Take my album down again Freeze my accounts again Threaten people to not work with me again. All the new non approved 350’s are cooorny and everybody know the 350 been corny.”

Kanye West Calls Out Adidas

Check out more of Ye’s recent comments on Addias above. As for music, he recently shared a collaborative album with Ty Dolla Sign, Vultures. Be on the lookout for further updates on Kanye West on HotNewHipHop.

Read More: Kanye West Gets Praise From Snoop Dogg, & More After Revealing Adidas Is Suing Him For $250 Million

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Kanye West Debacle Leads To Adidas’ First Annual Loss In Decades

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Kanye West and his Yeezy brand have been having a renaissance as of late. Overall, he is selling his products for just $20, and fans have been scooping up as much merch as possible. However, it has been a long rebuild for Ye, who was dropped by Adidas in the Fall of 2022. After all, he was begging to be let go by the brand. He was unhappy with the way he was being treated, and he was hopeful that his contract would be terminated. Meanwhile, he kept spewing anti-semitic talking points which made him a liability to Adidas’ image.

Unfortunately for Adidas, letting Ye walk has come with a plethora of negative affects on their business. For instance, the brand has been posting sales losses every single quarter of 2023. In fact, the brand was forced to sell off close to $1 billion of leftover Yeezy products, just to get by. According to CNN, their latest numbers are pretty devastating. In 2023, the brand finished the year with a $63 million annual net loss. This is their first net loss in decades, and the Yeezy partnership’s demise is a huge catalyst.

Read More: Freddie Gibbs Needs Kanye West As Much As Kanye West Needs Freddie Gibbs 

The Kanye West Effect

LOS ANGELES, CA – AUGUST 30: Vanguard Award winner Kanye West speaks onstage during the 2015 MTV Video Music Awards at Microsoft Theater on August 30, 2015 in Los Angeles, California. (Photo by Kevork Djansezian/Getty Images)

Adidas is also blaming a large tax bill and poor North American sales for their issues. The brand has struggled in America compared to the rest of the world, and with U.S. inflation on the rise, things have continued to worsen. However, it is expected that things will stabilize for Adidas, moving forward. Only time will tell if they can truly recover.

Let us know what you think about all of this, in the comments section down below. Do you think Adidas would ever take Kanye West back as a means to save face? Additionally, stay tuned to HNHH for the latest news and updates from around the music world. We will continue to keep you informed on all of your favorite artists and their upcoming projects.

Read More: What Is Kanye West’s Best-Selling Album?

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Kanye West Declares ‘F*ck Drake,’ ‘F*ck Adidas,’ And ‘F*ck’ Some Others As ‘Carnival’ Hits No. 1 On The Hot 100

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Kanye West Adidas Yeezy 2016
Getty Image

Yesterday (March 11) was a big day for Kanye West: It was revealed that his and Ty Dolla Sign’s Vultures 1 single “Carnival” is No. 1 on the latest Billboard Hot 100 chart. This makes the song Ye’s first No. 1 hit in 13 years, since his and Katy Perry’s 2011 collaboration “ET.” The achievement has West feeling some kind of way, and that way is vengeful.

In celebration of the feat, West shared his thoughts on Instagram, in which he goes after some of his opponents. He wrote:

“Rich Ty Carti and the supporters that stood by us through everything This number #1 is for you it’s for the people who won’t be manipulated by the system and f*ck adidas and everybody who works there or with them Anyone who goes to school with anyone who’s parents work at adidas Just know they tried to destroy me and here we are with the number 1 song in the world Like the fake dude I saw in the lobby at the Ritz that works at Goat You p*ssys don’t stand for sh*t And f*ck everybody at the Dailey Mail And F*ck everybody at the fashion houses that sided with Gabby and Hailey Bieber F*ck each and every single one of all And f*ck every Christian that watched me have my kids taken out of my control That’s how I feel And it’s f*ck Drake for taking Durk right at the beginning of the Vultures role out I’ll come back to yall if I think of more f*ck you’s.”

As Complex notes, the post has since been edited to read simply, “No caption.”

Ty Dolla Sign is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Report: Touring Giants Live Nation and AEG Decline Kanye West for a Tour

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Kanye West George Floyd

Kanye West hoped to take his Vultures album with Ty Dolla $ign on the road. Unfortunately for him, Live Nation and AEG won’t assist.

According to Hits Daily Double, insiders state neither touring company will move forward with requests on a Ye tour that is being pitched by his agent Cara Lewis. The decision comes despite Ye moving over 10,000 tickets for his events, like the one in Chicago.

It is noted that Chicago companies Jam Productions and SPKRBX collaborated on the United Center booking days before the release.

Ye and Ty Dolla $ign are being sued by the Donna Summer estate for using the icon’s “I Feel Love” in the creation of “Good (Don’t Die).”

The suit is led by Summer’s husband, Bruce Sandano, stating the interpolation was not approved due to Ye’s “controversial history.”

Ye submitted a request for clearance, but it was denied on Feb. 3, 2024, in both written and phone communications. The song was submitted for clearance at Universal Music Enterprises as an alternative but was once again denied.

The estate is now seeking damages of $150,000 for each infringement.

Earlier this week, after Adidas announced a new stock drop of Yeezy sneakers at the end of the month, Kanye hit the net with a message stating he was sued.

“Not only are they putting out fake colorways that are not approved, they are suing me for $250 million,” Ye said. “And they also not paying me for these shoes they are putting out that has my name on it.

“They are using contract clauses and 50 years of business experience to rape an artist – one of y’all favorite artists – right in front of y’all in broad daylight.”

The post Report: Touring Giants Live Nation and AEG Decline Kanye West for a Tour first appeared on The Source.

The post Report: Touring Giants Live Nation and AEG Decline Kanye West for a Tour appeared first on The Source.

Kanye West Leaks Adidas Memo Allegedly Conspiring Against Him

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Kanye West is not giving up in his battle with adidas to call out their business practices amid their new rollout of Yeezys. For those unaware, he claimed that this new initiative to sell the remaining sneaker inventory with new colorways emerged without his approval. Not only that, but Ye alleged that the company was still suing him for hundreds of millions of dollars and refusing to pay him. Now, he leaked an alleged adidas memo on Instagram on Thursday (February 29) that supposedly gives employees various “talking points” when it comes to their debacle. Specifically, it advises employees to “please refrain from extended conversations” about the clash and to emphasize the brand’s sole ownership of Yeezy designs, proper licensing and process of upholding contract agreements, and the years-long completed state of these new designs.

“This is the document that they give employees at adidas when asked questions about Yeezy,” Kanye West captioned the post. “There is an overlap to adidas and Kim ignoring my opinion on where my kids go to school or people ignoring my name change or the entire celebrity culture ostracizing me for my political opinion. It all comes down to human rights which you sacrifice when you’re stigmatized with mental issues. All these situations are actually far cr*zier than what I’ve been branded to be.”

Read More: Kanye West Confronts Screaming Paparazzi Overseas In Funny Video

Kanye West Calls Out Adidas Again

Furthermore, this news actually contrasts interestingly with the success of Ye’s Ty Dolla $ign collab album Vultures. Apparently, their listening events in various U.S. and European cities netted them about $12 million across all shows, which presumably all sold out. Still, that doesn’t change the antisemitic controversies, strained personal relationships, and combative business maneuvers that caused this adidas split. Kanye West is definitely making a valid point here, especially in terms of his mental condition, but it’s muddied by his methods.

Meanwhile, with rumors of his solo album Y3 apparently not being as true as fans thought, who knows what he could do next? Two Vultures installments remain in Ye and Ty’s release plans, and many song previews with no drop attached. As for adidas and Yeezy, it’s very unclear how this situation could evolve in the future. With that in mind, check back in with HNHH for more news and the latest updates on Kanye West.

Read More: Kanye West Gets Praise From Snoop Dogg, & More After Revealing Adidas Is Suing Him For $250 Million

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WATCH: Kanye West’s Paris Fans Chant ‘F*** Adidas’

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Kanye West George Floyd

Kanye West and Bianca Censori are currently in France for Paris Fashion Week. While leaving The Ritz on Wednesday, the adoring crowd outside supported Ye, chanting “F*ck Adidas.”

During the moment, Ye riled up the crowd to be louder and even signed an autograph.

You can see the moment below.

Kanye West is not here for the sale of the new Yeezys. After the brand announced a new stock drop at the end of the month, Kanye hit the net with a message, stating he was sued.

“Not only are they putting out fake colorways that are not approved, they are suing me for $250 million,” Ye said. “And they also not paying me for these shoes they are putting out that has my name on it.

“They are using contract clauses and 50 years of business experience to rape an artist – one of y’all favorite artists – right in front of y’all in broad daylight.”

According to Complex, Adidas announced the remaining release of its Yeezy stock on Feb. 29. The “Steel Grey” Yeezy Boost 350 V2 will be available for $230 by using the Confirmed app, Adidas app, or Adidas.com.

Adidas also teased additional sneakers, showing an image with silhouettes of the Yeezy Foam Runner, the Yeezy 500, the Yeezy Boost 350 V2, and the Yeezy Slides.

Meanwhile, Kanye West delivered a message to fans to not buy them. “Anybody who loves Ye would not buy these fake Yeezys [.] I never made these color ways [.] I’m not getting paid off of them and adidas is suing me.”

You can see his full statement below.

In Sept. 2023, Ye received words of support from Adidas CEO Bjørn Gulden. In an interview, Gulden stated he doesn’t believe Kanye West is a bad person.

“And then as creative people he did some statements which wasn’t that good,” Gulden said. “And that caused Adi to break the contract and withdraw the product. Very unfortunate because I don’t think he meant what he said and I don’t think he’s a bad person it just came across that way.

“That meant we lost that business. One of the most successful collabs in history — very said. But again, when you work with third parties that can happen. It’s part of the game.”

Adidas reports a revenue of $437 million in the first release of leftover Yeezy sneakers from their nixed deal with Ye, formerly known as Kanye West. The first run of shoes hit online in June, selling out. The second run began to sell on Wednesday.

The sale of the sneakers was the efforts to empty their inventory responsibly. After the first launch, CEO Bjørn Gulden said, “We will continue to carefully sell off more of the existing Yeezy inventory,”

Adidas has also announced the donation of over 10 million euros to groups like the Anti-Defamation League, the Philonise & Keeta Floyd Institute for Social Change, and Robert Kraft’s Foundation to Combat Antisemitism.

According to Billboard, 20% to 25% of the stock was unloaded in the first sale.

The post WATCH: Kanye West’s Paris Fans Chant ‘F*** Adidas’ first appeared on The Source.

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Kanye West & Bianca Censori Encourage Paris Crowd To Chant “F*** Adidas”

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It’s no secret that Kanye West has had his fair share of problems with Adidas, but luckily for the Chicago MC, it looks like his fans have his back. Earlier today, he and his wife Bianca Censori were spotted leaving The Ritz in Paris, where they were immediately swarmed by paparazzi. A few of them even started shouting “f*ck Adidas,” which prompted a smirk from Censori.

Ye seemed to appreciate the sentiment too, though his expression was tough to make out through his full face covering. He did take a moment to encourage onlookers to chant louder, however, and later scratched “f*ck Adidas” across a fan’s copy of My Beautiful Dark Twisted Fantasy.

Read More: Bianca Censori Joins Kanye West At Milan Fashion Week With Risque Outfit

Adidas Is Still Suing Ye For $250 Million

Kanye West and Bianca Censori attend the Marni fashion show during the Milan Fashion Week Womenswear Fall/Winter 2024-2025 on February 23, 2024 in Milan, Italy. (Photo by Arnold Jerocki/Getty Images)

The chant comes weeks after Ye posted a photo alongside CEO Bjorn Gulden, sparking rumors of a reunion. The rumors were quickly squashed, however. The hitmaker went on to slam the brand for continuing to sell the Yeezy Boost 350. “Anybody who loves Ye would not buy these fake Yeezys,” he wrote. “I never made these color ways I’m not getting paid off of them and adidas is suing me. All these celebrities and the public will stand against a T shirt or the color of my hat but when yall see me have my children hidden from me or see an actual Fortune 500 company rape one of your heroes in real life don’t nobody say nothing or do nothing.”

“As far as the system goes What yall gone do now Take my album down again Freeze my accounts again Threaten people to not work with me again. All the new non approved 350’s are cooorny and everybody know the 350 been corny,” Ye added. What do you think of a Paris crowd shouting “f*ck Adidas” at Kanye West and Bianca Censori? What about Ye encouraging them? Share your thoughts in the comments section down below, and keep an eye on HNHH for more updates.

Read More: Adin Ross Apologizes To Kanye West After Bianca Censori Intervenes

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Kanye West, Ty Dolla $ign Sued by Donna Summer Estate for Copyright Infringement

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Kanye West George Floyd

Another day, another lawsuit for Kanye West. Ye and his Vultures partner, Ty Dolla $ign, are being sued by the Donna Summer estate for using the icon’s “I Feel Love” in the creation of “Good (Don’t Die).”

The suit is led by Summer’s husband, Bruce Sandano, stating the interpolation was not approved due to Ye’s “controversial history.”

Ye submitted a request for clearance, but it was denied on Feb. 3, 2024, in both written and phone communications. The song was submitted for clearance at Universal Music Enterprises as an alternative but was once again denied.

The estate is now seeking damages of $150,000 for each infringement.

Earlier this week, after Adidas announced a new stock drop of Yeezy sneakers at the end of the month, Kanye hit the net with a message stating he was sued.

“Not only are they putting out fake colorways that are not approved, they are suing me for $250 million,” Ye said. “And they also not paying me for these shoes they are putting out that has my name on it.

“They are using contract clauses and 50 years of business experience to rape an artist – one of y’all favorite artists – right in front of y’all in broad daylight.”

The post Kanye West, Ty Dolla $ign Sued by Donna Summer Estate for Copyright Infringement first appeared on The Source.

The post Kanye West, Ty Dolla $ign Sued by Donna Summer Estate for Copyright Infringement appeared first on The Source.