Travis Scott

Travis Scott’s next album, Utopia, seems like it’s on the way. Just yesterday, billboards popped up in Los Angeles that not only seemed tied to the rapper but also teased a July 21st release date. (Whether that’s for the full project or just a first single is TBD.)

Here are some other possible hints about Scott’s Utopia album.

Fans had first suspected that Scott revealed the name of the album all the way back in 2020, when he ended a note in a social media post with the phrase, “See you in Utopia.” (The emphasis on the capital U led to this speculation.)

However, after the Astroworld Festival tragedy in 2021, Scott was pretty quiet about any new updates until recently. Last year, he hinted at Utopia again during a Nike ad campaign.

For 2023, he’s been more active in teasing it now. In mid-May, he played a special showcase where he teased a collaboration with Bad Bunny — according to a fan on social media who shared part of the song playing. It’s unclear still if this will make the album yet or not.

Around that same time, Scott gave the Houston Astros the first apparent public preview of Utopia in full, during his appearance at their stadium.

“I had to come down and play Utopia for the boys in the locker room,” he told reporter Mark Berman. “I had to get them right for the game. Finished and mastered, Mark. You know how we do, Mark. from the clubhouse to the stu.”

Here’s hoping fans can get more details on the project next month.

Following years of building up anticipation, Travis Scott’s forthcoming album, Utopia, finally received an official release date. Thanks to a few high-flying advertisements displayed throughout Los Angeles, California, we now know to expect either the project or a single from the project to hit streaming platforms on July 21. Incidentally, that’s the day before his Rolling Loud Miami performance.

Both billboards point out the same string of numbers. The first display, which features stone figures, takes the shape of an analog clock point at the seven o’clock hour and just after the 20-minute mark, with the line, “Is it in the Chateau?”

The second graphic is much more straightforward, as a lock shows the numeric sequence, each number is locked in, but the space indicating the month is stuck between 7 and 8. So, fans believe it’s the rapper’s way of saying something big will happen in July and August. To theorize briefly, the album could drop in July, with a tour announcement dropping the following month — or a single release in July with the entire project to follow.

During an interview with PinUp Magazine, the entertainer spoke about the meaning behind the project’s title. “Utopia is something that people feel is so far-fetched and out of reach, some perfect state of mind. But you create it yourself. There are people who achieve utopia every day. They may not be the richest people with the dopest cribs, but it’s a utopia wherever they are, and that’s the most you can have,” said Scott.

He added, “With every album, I live in these worlds in my mind — I’m trying to show people experiences where utopian things can exist, and you can enjoy yourself and have a good time. They can create energy that spews out magical things — new cures, new buildings, new avenues for people to move forward. People need to see that utopia is real.”