LeBron James

Last season for LeBron James and the Los Angeles Lakers ended in lackluster fashion. With a new contract available for LeBron James this offseason, the Lakers and general manager Rob Pelinka are making sure that they give reassurance to the superstar forward.

Yahoo! Sports’ Chris Haynes released a new report that should bring some optimism to Lakers Nation for the future. James and his agent, Rich Paul, met with Pelinka and head coach Darvin Ham before the 20th season for the star gets underway. With a two-year, $97.1 million extension on the table, James reportedly spoke extensively about remaining cohesive and having a chance to win every night, to which Ham agreed.

In addition, Pelinka shared his desire to have James retire as a Laker and will provide all the resources to win a championship until he hangs up his shoes.

Additional interesting pieces include making Anthony Davis the central focus of the offense, to which James agreed.

You can read the full report here.

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LeBron James and LIFEWTR, a premium bottled water company, have announced a multi-year relationship that combines James’ love of storytelling, community, and empowerment with LIFEWTR’s goal of enabling people to thrive.

“I’ve always loved LIFEWTR and how every detail – from the original art showcased on its bottles to the brand’s efforts to champion diverse voices – serves a bigger purpose,” said LeBron James. “LIFEWTR is all about inspiring creativity, and I want the kids in my I PROMISE program and people everywhere to be inspired by the exciting work we’ll do together.”

Since the brand’s launch in 2017, LIFEWTR has taken pride in offering customers reviving hydration in the manner intended by nature. It does this using its reverse osmosis technology to remove contaminants to produce pure, pristine water and incorporate electrolytes for a smooth, crisp flavor. The launch of specific content will be a part of the new LIFEWTR partnership with LeBron, which will be unveiled later this year.

“LeBron James’ unwavering dedication to uplifting individuals and communities mirrors our mission at LIFEWTR to help people thrive,” says Zach Harris, Vice President, Water Portfolio at PepsiCo Beverages North America. “We are thrilled to work with him to further the LIFEWTR brand’s commitment to helping underrepresented voices flourish.”

His partnership with LIFEWTR marks the next stage in James’ continuous engagement with PepsiCo. The collaboration’s evolution supports the commitments PepsiCo has made to its Racial Equality Journey. Like LIFEWTR, PepsiCo has a track record of assisting diverse communities. Through a $400 million and $172 million investment over five years, the PepsiCo Racial Equity Journey seeks to elevate diverse voices within the organization and among its supply chain partners. In the communities, it serves while also assisting in removing enduring racial barriers for Black and Hispanic Americans.

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Whenever LeBron James decides to retire from the NBA, his off-the-court legacy has the potential to be just as great. He’s already the NBA’s first active billionaire player. He’s an actor, owner of the SpringHill Company, and founder of the I Promise charter school.

LeBron James, the 37-year-old “washed king who last year averaged about 27 points last year,” is a man of many hats, and he might add a new one to his hat collection. No, I’m not talking about the Yankee Fitted he’s accustomed to wearing. LeBron, one of all-time greatest NBA players, could host his podcast show.

The four-time NBA Champion took it to Twitter to announce his interest in Podcasts. He said he plans to guest appear on “someone podcast soon.” He also hinted that he could potentially start his show.

It’s uncertain who’s show LBJ is planning to be on, but a few of his NBA peers are in that space. Former NBA shooting guard co-host a podcast show with Tommy Alter called, The Old Man and the Three. Current NBA player, who is currently playing in the NBA Finals, Draymond Green, has a show called The Draymond Green Show. Former NBA Champions Stephen Jackson and Matt Barnes co-host the award-winning All Of The Smoke podcast, and you can’t leave out Knuckleheads with NBA veterans Quentin Richardson and Darius Miles.

If we had to predict that LeBron would be a good show host, watch a few episodes of HBO’s The Shop: Uninterrupted. The Shop is a talk show hosted by LB and businessman Maverick Carter.

Since 18, Lebron has been entertaining the world. At 37, it doesn’t seem like he plans to slow down anytime soon.

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