Hip Hop Footwear | Trending Sneakers Archives - Page 3 of 16

PUMA Hoops And LaMelo Ball Return With Two NEW LaFrancé Colorways

June 26, 2024 by newhiphopnews

Following up on the success of his first-ever co-designed lifestyle sneaker, PUMA Hoops and LaMelo Ball are back with two new colorways of the Y2K-inspired LaFrancé. Just in time for summer, the LaFrancé Moment arrives with a neutral, earth-toned colorway and the LaFrancé Untouchable brings an attention-grabbing black and fuschia colorway to the streetwear-inspired collection.

The LaFrancé Moment adds cream and brown notes to the LaFrancé’s exaggerated proportions. Featuring a chunky, street-inspired silhouette and iconic graphics that lean into Y2K’s extreme aesthetics, the LaFrancé Moment is a perfect expression of Melo’s 1 of 1 style.

The head-turning LaFrancé Untouchable boasts a contrasting fuschia-on-black colorway, bringing a unique and unexpected style combination to the LaFrance collection.

After the inaugural LaFrancé Amour colorway was met with huge demand at launch earlier this year, the new LaFrancé Moment and Untouchable will drop on July 5.

The post PUMA Hoops And LaMelo Ball Return With Two NEW LaFrancé Colorways first appeared on The Source.

The post PUMA Hoops And LaMelo Ball Return With Two NEW LaFrancé Colorways appeared first on The Source.

Reebok and Anuel AA Launch “Soy Leyenda” Collaborative Series

June 26, 2024 by newhiphopnews

Today, Reebok, the iconic and irreverent sports culture brand and Latin rapper-singer and brand partner Anuel AA, announced a three-part collaborative product series titled “Soy Leyenda” (“I Am Legend”). Chapter 1 of the series, “I Will Be Legend,” explores Anuel’s past via a global full-family footwear and apparel offering beginning July 12, 2024.

Load More

You’ve reached the end of the list

Anuel and Reebok officially joined forces in June 2023, kicking off a long-term partnership that would encompass various product collections and special projects.

“Soy Leyenda,” Reebok and Anuel’s first official product collaboration, will take consumers on a journey through the artist’s past, present, and future through a creative lens. Each installment from the capsule will signify a different era of Anuel’s path to becoming a legend.

“Being a ‘legend’ means more than just reaching some level of cultural status,” explained Anuel. “It means you’re leaving an impact on future generations. I’ve had so many role models in my life who have shaped my character and my dreams, and I’m so thankful for them. They’re a big part of my story, this partnership, and this amazing product.”

Part one of the collection, “I Will Be Legend,” leverages Reebok’s classic footwear models to celebrate Anuel’s early ambitions of one day selling out stadiums—dreams that shaped his bold aesthetic today, his high-energy stage presence, larger-than-life performances, and emotionally charged music. These elements are thoughtfully captured on footwear and apparel through high-vis design execution, textures, and graphics.

Included will be the Classic Leather “I Will Be Legend,” the BB4000 “I Will Be Legend” and “I will Be Legend” Apparrel. You can see the items below.

Anuel kicked off his European tour on June 22. Fans can follow @Anuel on social media for more information.

Part one of the “Soy Leyenda” capsule, “I Will Be Legend,” is available globally beginning July 12 from Reebok.com and select retailers.

The post Reebok and Anuel AA Launch “Soy Leyenda” Collaborative Series first appeared on The Source.

The post Reebok and Anuel AA Launch “Soy Leyenda” Collaborative Series appeared first on The Source.

PUMA Basketball And Breanna Stewart Reveal Stewie 3 City of Love

June 24, 2024 by newhiphopnews

When WNBA All StarBreanna Stewart heads to France this summer, she’ll be playing the gameshe loves in the Stewie 3 City of Love.Global sports brand PUMA unveils the second colorway of Breanna Stewart’s third signature shoe. This cool blue iteration features Parisian-inspired floral details, reflectingStewart’s love for the game, her family, and her prestigious career.

The Stewie 3 City of Love was built for on-the-court, high-performance moments. Its sleek, cool blue and white design features Parisian-inspired florals woven and debossed onto the shoe’s mixed material upper, with an outer sole design to match. Marking the second colorway of Stewart’s third signature shoe with the global sports brand, the Stewie 3 City of Love reflects the athlete’s love for the game, her family, and prestigious career as she prepares, once again, for the global stage.

The Stewie 3 City of Love is built for performance, featuring a high-abrasion outsole for added grip and a dual-density Profoam+ midsole forcushioning. It also boasts a drop-in mid sole for enhanced support and comfort, nitrogen foam technology for responsiveness, and a breathable, supportive upper.

The Stewie 3 City of Love launches June 28th, 2024, alongside a collection of apparel spanning cardigans, sweatpants, sweatshirts, and more. The collection will be availablefor $45-$130atPUMA.com, the PUMA mobile app, the PUMA NYC Flagship store, and at Foot Locker and Kids FootLocker.

The post PUMA Basketball And Breanna Stewart Reveal Stewie 3 City of Love first appeared on The Source.

The post PUMA Basketball And Breanna Stewart Reveal Stewie 3 City of Love appeared first on The Source.

Nike Launches Summer 2024 N7 Collection on Canadian National Indigenous Peoples Day

June 24, 2024 by newhiphopnews

Nike debuted its latest N7 Collection on June 21, Canadian National Indigenous Peoples Day. The collection, designed by Mi’kmaq First Nations artist Lauren Thomas, features new unisex apparel and footwear and pays homage to Indigenous culture and traditions.

Nike’s N7 initiative aims to foster positive change by highlighting the resilience of Indigenous communities through sports. Each N7 collection, crafted by Indigenous designers, empowers youth to express their heritage. Nike also supports non-profits uplifting Indigenous communities, investing $625,000 annually since 2022 via CAF America.

The Summer 2024 N7 Collection infuses contemporary styles with vibrant colors and textures inspired by First Nations art forms. Thomas drew from her Mi’kmaq roots, incorporating petroglyph-inspired patterns and ombre colorways into iconic styles like the Air Max ’87 and Air Force 1 ’07. Ribbon laces pay homage to traditional powwow regalia and ribbon shirts.

This launch underscores Nike’s commitment to cultural sustainability and community empowerment. The N7 Collection continues to honor and preserve heritage across North America by celebrating Indigenous traditions while innovating for the future.

061420204 SU24 N7 Archive Lifestyle Portrait 01

061420204 SU24 N7 Archive Lifestyle HTT 02

061420204 SU24 N7 Archive Lifestyle HTT 01

P 018785 08 SU24 N7 CF KendraJessie 04 334 v1 RGB

The post Nike Launches Summer 2024 N7 Collection on Canadian National Indigenous Peoples Day first appeared on The Source.

The post Nike Launches Summer 2024 N7 Collection on Canadian National Indigenous Peoples Day appeared first on The Source.

Rick Ross To Sell 300 Pairs Of Sneakers In “Luxury And Lifestyle” Auction

June 12, 2024 by newhiphopnews

Later this month, Rick Ross will give back to the entrepreneurial spirit and auction off over 300 pairs of rare kicks and other personal items during the inaugural “Push It To The Limit: Luxury And Lifestyle” auction.

In partnership with the Creative Collective NYC and the Boss Up Grant, Rozay will auction off upwards of 800 items in total and donate all proceeds will be donated to aid “entrepreneurs with grants to accelerate their continued impact, business initiatives and scale their operations.”

“I looked around one day and marveled at how blessed I am,” said the Maybach Music CEO. “I wanted to figure out how to be a blessing to others and share some of the dopest, rarest luxuries with the world that I’ve collected over the course of my career.” He continued, “Inspired by my brother Pharrell, I thought of an auction with the proceeds to help the next generation of bosses. It was the most player and sustainable way to not only touch my fans but also pour into a community that has poured into me.”

Aside from the some of the most exclusive smeakers on the market including a pair of Air Jordan Retro 5 “University of Michigan Fab 5” PEs and his DJ Khaled “Father of Asahd” Air Jordans, Ross will be auctioning off designer clothing items, art pieces, RIAA plaques and a custom-made piano that features the cover art of Michael Jackson‘s Thriller.

The auction is scheduled for June 25-26.

The post Rick Ross To Sell 300 Pairs Of Sneakers In “Luxury And Lifestyle” Auction first appeared on The Source.

The post Rick Ross To Sell 300 Pairs Of Sneakers In “Luxury And Lifestyle” Auction appeared first on The Source.

Air Jordan Retro 5 ‘Grape’ Set for 2025 Return

June 7, 2024 by newhiphopnews

Sneakerheads rejoice. The Air-Jordan Retro 5 “Grape” is on its way back. According to @zSneakerheadz, the iconic colorway of the 5 will return in its OG form in the summer of 2025.

View this post on Instagram

A post shared by zSneakerHeadz (@zsneakerheadz)

Designed by the legendary Tinker Hatfield, the Air Jordan 5 made its debut in 1990. Inspired by World War II fighter planes, the shoe featured a distinctive “shark tooth” design on the midsole, a reflective 3M tongue, and a translucent rubber outsole. Among the original colorways, the “Grape” stood out with its daring use of white leather contrasted by Grape Ice and New Emerald accents, and a striking purple midsole.

What set the “Grape” Jordan 5 apart was its departure from the traditional Chicago Bulls-inspired colorways that dominated the Air Jordan line. This bold, vibrant design quickly garnered a dedicated fan base, praised for its unique style and eye-catching appearance.

Due to its immense popularity, the “Grape” Jordan 5 has seen multiple retro releases. The first came in 2006, followed by another in 2013, both staying true to the original design. In 2015, Jordan Brand introduced the “Pre-Grape” version, which featured a black upper with grape and emerald accents, offering a fresh take on the classic colorway.

The “Grape” Jordan 5 solidified its place in pop culture largely thanks to its association with Will Smith, who frequently wore the sneakers on the hit TV show “The Fresh Prince of Bel-Air” in the early 1990s. This connection was further celebrated in 2018 with the release of a special “Fresh Prince” edition, featuring a laceless design reminiscent of Smith’s unique style.

Stay tuned for additional details about this 2025 release.

The post Air Jordan Retro 5 ‘Grape’ Set for 2025 Return first appeared on The Source.

The post Air Jordan Retro 5 ‘Grape’ Set for 2025 Return appeared first on The Source.

FCTRY LAb and NLE Choppa Drop Exclusive “Duck Boot” Collaboration

April 16, 2024 by newhiphopnews

The black-owned footwear creatives FCTRY LAb just released their groundbreaking collaboration with multi-platinum rap sensation NLE Choppa as they unveil the exclusive “Duck Boot.” This innovative partnership between FCTRY LAb Co-Founder Omar Bailey and NLE Choppa promises to redefine footwear fashion with its bold design and forward-looking vision.

The Duck Boot made its grand debut on the main stage at Rolling Loud and courtside at a Lakers game alongside Co-Founder Omar Bailey, solidifying its status as a must-have item for trendsetters and sneakerheads alike. With this collaboration, NLE Choppa joins the ranks of music icons disrupting the footwear landscape with their distinctive style and entrepreneurial spirit.

“FCTRY LAb looks for creators who want to build product lines and brands together,” stated Bailey. “By giving these artists, athletes, and creators the opportunity for profit sharing and equity ownership, we go beyond the typical collaboration fees and endorsement deals offered by most footwear brands. I’m a big fan of what Choppa is doing musically, collaborating on the Duck Boot with him has been inspiring, his entrepreneurial mindset really puts him ahead of the game.”

NLE Choppa echoed Bailey’s sentiments, expressing his admiration for Bailey’s bold designs and entrepreneurial journey. “When it came to making my own shoe, I knew I had to do it with him and his team at FCTRY LAb to make a real creative statement and impact,” Choppa shared. “He has bet on himself every step of the way, which is in my DNA as an artist and entrepreneur. I can’t wait for y’all to go crazy over these!”

FCTRY LAb has a proven track record of success, having sold out their first shoe, the “Knight RNR,” created by Bailey himself. With over 20 years of global product design and development experience, Bailey has crafted footwear for entertainment icons such as Jay-Z and Lady Gaga, as well as athletes and culturally impactful brands.

The Duck Boot introduces a fresh twist to a classic shoe concept, featuring a playful theme of yellow ducks combined with innovative materials and exaggerated elements. Its distinctive exterior shape makes a bold fashion statement, while its interior is crafted for ultimate comfort using high-quality materials. From initial sketches to final product, the Duck Boot embodies innovation and collaboration, fulfilling Bailey’s vision of redefining footwear fashion.

To showcase this exciting collaboration, the Yellow Duck Boot will be prominently featured in NLE Choppa’s forthcoming music video, filmed at Rolling Loud and FCTRY LAb’s unique LA design studio and development lab. This collaboration marks a new chapter in footwear fashion, blending NLE Choppa’s bold style with FCTRY LAb’s innovative designs to create a shoe that pushes boundaries and captivates audiences worldwide.

Photo Credit: Thomas Welch

Stylist Credit: Miquelle West

The post FCTRY LAb and NLE Choppa Drop Exclusive “Duck Boot” Collaboration first appeared on The Source.

The post FCTRY LAb and NLE Choppa Drop Exclusive “Duck Boot” Collaboration appeared first on The Source.

Burrell Communications Unveils Groundbreaking Campaign for ANTA KAI 1 Basketball Shoe

April 16, 2024 by newhiphopnews

Burrell Communications Group, renowned as one of the world’s premier Black-owned advertising agencies, has launched a groundbreaking campaign today: “KAI 1, The Origin Story.” This campaign marks the agency’s inaugural collaboration with ANTA, supporting the release of the second colorway of the ANTA KAI 1 basketball shoe, dubbed “Enlightened Warrior.”

The campaign, a visual journey through the life and ethos of global basketball icon Kyrie Irving, portrays his ascent from childhood to collegiate stardom and professional success. Irving’s story, anchored by familial support and cultural heritage, is depicted through a fusion of live action, AI, and anime-influenced animation, showcasing ancient African and indigenous imagery transitioning to the modern day.

Led by Burrell CCO Khari Streeter, the project involved a collaborative effort with Group Creative Director Corey Seaton, Creative Director Desmond Williams, and Senior Art Director Claudio Garcia. Natalie Lum Freedman served as executive producer, alongside Taryn Haughton as producer, and Ruben Emmanuel as project manager. The campaign’s production company, ThinkDiffusion, pioneered innovative techniques combining AI, CGI, motion graphics, and compositing.

“KAI 1, The Origin Story” coincides with the retail launch of “The Enlightened Warrior” shoes, demonstrating an unprecedented speed-to-market since the Burrell-ANTA partnership announcement in February. This latest iteration of the ANTA KAI 1 reflects mysticism and cultural symbolism drawn directly from Irving’s lineage and heritage.

ANTA Sports, established in 1991, has been a leading international brand in sportswear, offering professional sports products including footwear, apparel, and accessories. NBA All-Star Kyrie Irving’s appointment as Chief Creative Officer in 2023 signifies ANTA’s strategic move into the American market.

The release of “KAI 1, The Origin Story” marks a significant milestone in the partnership between Burrell Communications Group and ANTA, showcasing the power of collaboration in bringing cultural narratives to life within the advertising landscape.

“Our agency is excited for this first opportunity to showcase our work with our ANTA brand partners and the Irving family. We’re proud of the team’s efforts,” says Khari Streeter, Burrell CCO. “We delivered on the spirit of the Enlightened Warrior story by bringing to life the authentic identity of the basketball legend and cultural warrior that is Kyrie Irving.”

“This newest shoe offering is deeply rooted in cultural symbolism, color psychology and trending fashion, conceived to pay homage to Kyrie’s gifts, his heritage, legacy-in-the-making and his identity,” states noted Black footwear Design Director Jared Subawon of ANTA U.S. “What we wanted to rise to the fore was a treatment that pushed the boundaries of design, and at the same time showcased ANTA’s commitment to uplifting talent and narratives across the sneaker space, coupled with our investment in diverse, progressive representation. The vibrant new ‘KAI 1, The Origin Story’ spot seamlessly completes our product vision.”

“At A11Even Sports, we’re committed to cultivating partnerships that reflect the pulse of our audience—delivering beyond the expected into the realm of the groundbreaking,” said Shetellia Riley Irving, CEO. “Our latest collaboration with Burrell Communications Group wasn’t just about pushing boundaries. It was about offering a platform for voices and talents that resonate deeply with sneaker and basketball culture—creating work that authentically represents their vibrancy and spirit.”

The post Burrell Communications Unveils Groundbreaking Campaign for ANTA KAI 1 Basketball Shoe first appeared on The Source.

The post Burrell Communications Unveils Groundbreaking Campaign for ANTA KAI 1 Basketball Shoe appeared first on The Source.

PUMA and Breanna Stewart Unveil the ‘Stewie 3’ in Paris

April 12, 2024 by newhiphopnews

In collaboration with WNBA MVP Breanna Stewart, the global sports brand PUMA proudly presented the Stewie 3 today, a cutting-edge addition to the celebrated Stewie franchise. Drawing inspiration from Stewart’s illustrious career, the Stewie 3 ‘Dawn’ pays homage to her journey with a tapestry of influences intricately woven into its design.

Inspired by Stewart’s international triumphs, the Stewie 3 ‘Dawn’ features vibrant hues and floral motifs that tell the story of her rise to greatness. Tokyo’s cherry blossoms symbolize life’s fleeting beauty and nature’s resilience, while Rio de Janeiro’s golden trumpet tree inspires the golden accents reminiscent of championship gold medals. Spain’s red carnation blooms pay tribute to Stewart’s spouse, Marta. Original blooming seed patterns on the outsole honor Stewart’s daughter, Ruby, and her commitment to growing the game.

Beyond its aesthetic appeal, the Stewie 3 Dawn is engineered for peak performance. It boasts a high-abrasion outsole for superior grip and a dual-density Profoam+ midsole for targeted cushioning, ensuring stability and energy return on the court.

Launching on May 14th, the Stewie 3 Dawn will be available for $125 at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store, and select retailers including Dick’s Sporting Goods and Champs Sports. Don’t miss your chance to step into greatness with the Stewie 3 Dawn.

24SS BB Stewie 3 Dawn Look 1 Breanna Stewart 0145 RGB

24SS BB Stewie 3 Dawn Look 1 Breanna Stewart 0245

24SS BB Stewie 3 Dawn Look 1 Breanna Stewart 0339

24SS BB Stewie 3 Dawn Look 1 Breanna Stewart 0389 RGB

24SS BB Stewie 3 Dawn Look 2 Breanna Stewart 0023 RGB

24SS BB Stewie 3 Dawn Macro Florals 012 RGB

The post PUMA and Breanna Stewart Unveil the ‘Stewie 3’ in Paris first appeared on The Source.

The post PUMA and Breanna Stewart Unveil the ‘Stewie 3’ in Paris appeared first on The Source.