King James

Beats Unveils ‘The King & The Viking’ Campaign with LeBron James and Erling Haaland

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Beats Unveils 'The King & The Viking' Campaign with LeBron James and Erling Haaland

Beats, the renowned audio brand, has launched its latest campaign, The King & The Viking, bringing together NBA Champion LeBron James and Premier League sensation Erling Haaland. This campaign showcases the power of music and marks Haaland’s official entry into the Beats family as a brand ambassador.

In the campaign film, both athletes face immense pressure to surpass expectations. Despite operating in different worlds, their stories of perseverance beautifully complement one another. Family and legacy motivate both, as Savannah James and Alfie Haaland share profound words of wisdom with their loved ones, urging them to conquer doubt and use pressure as a catalyst for success.

Furthermore, the James family’s legacy with Beats continues to thrive, with Savannah, Bryce, and Zhuri James becoming part of the brand’s roster, marking the first-ever family signing for Beats. LeBron James, who has been a Beats ambassador since 2008, has played a significant role in shaping the brand’s ambassador program, while Bronny James made history as its first high school athlete in 2022.

“I’m excited to join the Beats family, a brand that has long been a part of my pre-match routine as an athlete,” said Erling Haaland. “Family is important to me, and this campaign and partnership really speak to that.”

“It’s a pretty special thing to see how this partnership has grown with our family over the years,” said LeBron James. “It’s a blessing for me to share the stage with them, and with a brand that’s been part of our lives since we started this journey. Family means everything to me!”

The campaign also features Beats’ new Studio series, with LeBron and Erling wearing Beats Studio Pro, and Savannah and Alfie sporting Beats Studio Buds +. For more information on product availability, visit beatsbydre.com.

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WATCH: Drake Salutes Big Sean at Recent Tour Stop: ‘That’s My Brother’

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Drake Salutes Big Sean at Recent Tour Stop: 'That's My Brother'

Drake is rapping up his run of shows in Los Angeles. During the Tuesday night (Aug. 22) show, he gave a shoutout to Big Sean, who was in attendance.

“We started this shit together, y’all make some noise for Sean Don one time,” Drake said before instructing the camera to pan to Big Sean. “That’s my brother.”

You can see the moment below.

Drake has made a trending moment out of his walkouts to the stage, evoking the same style as boxers getting to the ring for the big fight. For his opening night at the building formerly known as Staples Center, Drake brought out its current King, LeBron James, and maybe the future one in Bronny.

Fans from Los Angeles capture Drake strolling to the stage with Bronny on his right, Chubbs on his left, and King James behind him, making for an impressive visual. Once they reached the bottom, Drake and LeBron James embraced before the OVO superstar hit the stage to perform “Look What You’ve Done.”

You can see the moment below.

The post WATCH: Drake Salutes Big Sean at Recent Tour Stop: ‘That’s My Brother’ first appeared on The Source.

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Drake Reveals ‘FOR ALL OF THE DOGS’ Cover, Created by His Son Adonis

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Drake Asks Fans to 'Keep Your Bras On' as His Son Attended His L.A. Show

Drake has revealed the cover art for his album FOR ALL OF THE DOGS. It is drawn by his son Adonis.

Signs are now pointing to an Aug. 25 release date for the album.

Drake has made a trending moment out of his walkouts to the stage, evoking the same style as boxers getting to the ring for the big fight. For his opening night at the building formerly known as Staples Center, Drake brought out its current King, LeBron James, and maybe the future one in Bronny.

Fans from Los Angeles capture Drake strolling to the stage with Bronny on his right, Chubbs on his left, and King James behind him, making for an impressive visual. Once they reached the bottom, Drake and LeBron James embraced before the OVO superstar hit the stage to perform “Look What You’ve Done.”

You can see the moment below.

The post Drake Reveals ‘FOR ALL OF THE DOGS’ Cover, Created by His Son Adonis first appeared on The Source.

The post Drake Reveals ‘FOR ALL OF THE DOGS’ Cover, Created by His Son Adonis appeared first on The Source.

WATCH: LeBron and Bronny James Escort Drake in On Latest ‘IAAB Tour’ Stage Walk

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Drake Dreamville

Drake has made a trending moment out of his walkouts to the stage, evoking the same style as boxers getting to the ring for the big fight. For his opening night at the building formerly known as Staples Center, Drake brought out its current King, LeBron James, and maybe the future one in Bronny.

Fans from Los Angeles capture Drake strolling to the stage with Bronny on his right, Chubbs on his left, and King James behind him, making for an impressive visual. Once they reached the bottom, Drake and LeBron James embraced before the OVO superstar hit the stage to perform “Look What You’ve Done.”

You can see the moment below.

The post WATCH: LeBron and Bronny James Escort Drake in On Latest ‘IAAB Tour’ Stage Walk first appeared on The Source.

The post WATCH: LeBron and Bronny James Escort Drake in On Latest ‘IAAB Tour’ Stage Walk appeared first on The Source.

SOURCE SPORTS: James Worthy Thinks a LeBron James Statue in Los Angeles is ‘Doable’

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James Worthy Thinks a LeBron James Statue in Los Angeles is 'Doable'

LeBron James will return for the 21st season, adding to a legacy that Los Angeles Lakers legend James Worthy already believes is worthy of a statue outside Crypto.com Arena. TMZ Sports caught up with Big Game James and answered whether it would be a good idea.

“It depends on what he does here out,” Worthy said. “Personally, and I think he would agree, he hadn’t been here long enough. He’s won a championship. But I think his overall greatness, when you have a player like LeBron who breaks Kareem Abdul-Jabbar’s record in Los Angeles, does it as a Laker, then wins a championship as a Laker, you can’t argue that he could get a statue in Los Angeles. And he could get one in Cleveland as well. So, I don’t know about Miami, but bringing one to Cleveland and Los Angeles, it’s doable, in my opinion.”

LeBron James will once again wear the No. 23 jersey for the Los Angeles Lakers. Over the weekend, the decision from James was revealed, aligning with the league’s retirement of No. 6 to honor the late Bill Russell.

When the league retired the jersey, the players who already wore the number could continue if they chose. Bron has now decided to move back to his original number.

Last week, LeBron James was at the 2023 ESPYS, winning the Best Record-Breaking Performance award. On hand to introduce King James was the James Gang, his wife Savannah, and children Zhuri, Bryce, and Bronny. Bron revealed that he would not be retiring this offseason during his time on stage.

“I don’t care how many more points I score or what I can or cannot do on the floor,” James said. “The real question for me is: Can I play without cheating this game? The day I can’t give everything on the floor is the day I’ll be done. Lucky for you guys, that day is not today.

“Listen, you can love me and I know some of you hate me as well. But the one thing you will always do is respect me and appreciate the way I approach the game and what I’ve given to this game.”

He closed the confirmation with, “So, yeah, I still got something left. A lot left. I love you all, and thank you so much for watching this journey so far.”

The post SOURCE SPORTS: James Worthy Thinks a LeBron James Statue in Los Angeles is ‘Doable’ first appeared on The Source.

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SOURCE SPORTS: LeBron James to Switch Back to No. 23 This Upcoming Season

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LeBron James' More Than a Vote Initiative Draws Over 10,000 Poll Workers

LeBron James will once again wear the No. 23 jersey for the Los Angeles Lakers. Over the weekend, the decision from James was revealed, aligning with the league’s retirement of No. 6 to honor the late Bill Russell.

When the league retired the jersey, the players who already wore the number could continue if they chose. Bron has now decided to move back to his original number.

Last week, LeBron James was at the 2023 ESPYS, winning the Best Record-Breaking Performance award. On hand to introduce King James was the James Gang, his wife Savannah, and children Zhuri, Bryce, and Bronny. Bron revealed that he would not be retiring this offseason during his time on stage.

“I don’t care how many more points I score or what I can or cannot do on the floor,” James said. “The real question for me is: Can I play without cheating this game? The day I can’t give everything on the floor is the day I’ll be done. Lucky for you guys, that day is not today.

“Listen, you can love me and I know some of you hate me as well. But the one thing you will always do is respect me and appreciate the way I approach the game and what I’ve given to this game.”

He closed the confirmation with, “So, yeah, I still got something left. A lot left. I love you all, and thank you so much for watching this journey so far.”

The post SOURCE SPORTS: LeBron James to Switch Back to No. 23 This Upcoming Season first appeared on The Source.

The post SOURCE SPORTS: LeBron James to Switch Back to No. 23 This Upcoming Season appeared first on The Source.

SOURCE SPORTS: LeBron James Confirms He Will Return for Another NBA Season at 2023 ESPYS

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lebron.jpeg

LeBron James was on hand at the 2023 ESPYS as he won the award for Best Record-Breaking Performance. On hand to introduce King James was the James Gang, his wife Savannah, and children Zhuri, Bryce, and Bronny. During Bron’s time on stage, he revealed that he would not be retiring this offseason.

“I don’t care how many more points I score or what I can or cannot do on the floor,” James said. “The real question for me is: Can I play without cheating this game? The day I can’t give everything on the floor is the day I’ll be done. Lucky for you guys, that day is not today.

“Listen, you can love me and I know some of you hate me as well. But the one thing you will always do is respect me and appreciate the way I approach the game and what I’ve given to this game.”

He closed the confirmation with, “So, yeah, I still got something left. A lot left. I love you all, and thank you so much for watching this journey so far.”

The post SOURCE SPORTS: LeBron James Confirms He Will Return for Another NBA Season at 2023 ESPYS first appeared on The Source.

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SOURCE SPORTS: LeBron James Drops Triple Double and Moves Up All-Time Assists List in Win Over Knicks

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LeBron James Drops Triple Double and Moves Up All-Time Assists List in Win Over Knicks

LeBron James is going crazy right now. During a trip to Madison Square Guarde to play the Knicks, King James dropped 28 points, 11 assists, and 10 rebounds en route to a win and becoming the fourth all-time leader in NBA assists. Need more? He inched even closer to passing Kareem Abdul-Jabbar on the All-Time scoring list.

In taking the fourth spot on the list, King James passed up a couple of point Gods in Mark Jackson (10,334) and Steve Nash (10,335).

“It’s amazing because that’s just what I love to do and get my guys involved,” said James to ESPN. “Anytime you link with some of the greats — Mark Jackson played here, was drafted here by the Knicks, so it’s a super cool thing. And obviously, we know when Nash was [in the league]; I played against him for many, many years. His ability to pass the ball was very uncanny.”

You can see highlights from the win below.

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SOURCE SPORTS: LeBron James First Player To 10K Points, Assists And Rebounds

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LeBronJamesisReportedlyinTalksfor'Fridaytheth'Reboot

LeBron James continues to make NBA history. The Los Angeles Lakers forward became the first player in league history to reach 10,000 points, rebounds and assists.

King James reached the milestone with an assist in the second quarter of Sunday’s game against the Suns in Phoenix.

James recently revealed he wanted to play his last season with his son Bronny. Bronny is eligible to join the NBA in 2024.

“My last year will be played with my son. Wherever Bronny is at, that’s where I’ll be. I would do whatever it takes to play with my son for one year. It’s not about the money at that point.”

The 37-year-old sits at over 36-thousand points on his storied career and sits behind only Kareem Abdul-Jabbar and Karl Malone on the NBA’s all-time regular season scoring list.

Share your thoughts on LeBron James making history as the first player to reach the milestone of 10k points, rebounds and assists.

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