Cam’ron & Mase Sound Off On Travis Kelce’s Ex Kayla Nicole And Her Controversial 50/50 Comments

A few days ago, Travis Kelce’s ex-girlfriend Kayla Nicole made an appearance on Angel Reese’s Unapologetically Angel. In the time that the interview was published, multiple clips quickly went viral. One of them sees Nicole throw shade toward Teyana Taylor. She was asked about the pettiest thing she’s ever done to which she replied that she dressed up as her ex’s new girlfriend. Nicole was once tied to Iman Shumpert and it caused the R&B singer to go off on her for the way she talked about it and her “ill” intentions. Also, thrusting Kayla Nicole into debate circles is her controversial comments about going 50/50 with Kelce.

There were rumors swirling around the time of their breakup that him being “cheap” was the reason for their split. Nicole vehemently shut them down, saying, “Yeah, that was never an issue in our relationship, but it was definitely a rumor on the internet.” However, that response didn’t save her from getting torn apart by some online. Nicole would go on to ask Reese herself if she looked like someone who would bother to split bills with her man. “Do I look like anybody that would split anything?” she asked. The WNBA star replied with “no,” which led to her saying, “OK so yeah – that was ridiculous.”

Read More: This Women’s Air Jordan 4 Goes Floral In A New “Orchid” Look

Kayla Nicole’s 50/50 Comments Went Viral

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by HOLLYWOOD UNLOCKED (@hollywoodunlocked)

Some are siding with Nicole’s opinions on not sharing financial responsibilities, while others aren’t. A couple of those people are rappers Cam’ron and Mase. On their sports talk show It Is What It Is, they were pretty disgusted overall with her behavior and responses in the interview. Killa Cam even went as far as to say that he thinks “ugly” now after watching the clips. “I don’t care how beautiful you are. What I heard in the interview, you’re ugly. That’s just my attitude. You can be the best-looking girl in the world, but you’re ugly. That answer right there made me say, ‘Never.’” Mase went on to share a similar sentiment.

“This is problematic. This is very problematic. And look at what happened. She caught herself flexing and got a bigger flex on her. Now he’s with somebody he doesn’t have to pay a dime for. So, it didn’t work. You lost him to somebody with more money that would do 50/50.” What are your thoughts on Cam’ron and Mase’s reactions to Kayla Nicole’s 50/50 comments? Do you agree with them or the fans thoughts on the matter? We would like to hear what you have to say, so leave your thoughts in the comments. Additionally, always keep it locked in with HNHH for all of the latest news surrounding Cam’ron, Mase, and Kayla Nicole. Finally, stay with us for everything else going on in the pop culture world.

Read More: Sexyy Red Airs Out Obsessive Fans Spreading Gucci Third Leg Fling Rumors

[Via]

The post Cam’ron & Mase Sound Off On Travis Kelce’s Ex Kayla Nicole And Her Controversial 50/50 Comments appeared first on HotNewHipHop.

Teyana Taylor Goes Off On Travis Kelce’s Ex After Disrespectful Comments On Angel Reese’s Podcast

During her recent appearance on Angel Reese’s “Unapologetically Angel” podcast, Kayla Nicole threw some shade at none other than Teyana Taylor. At one point in the episode, the personality was asked about the “cr*ziest” thing she’d ever done. She took the opportunity to open up about getting dumped via text and dressing up as her ex’s new girlfriend for Halloween that year.

Nicole didn’t name any names, but it didn’t take long for viewers to figure out who she was referring to. Of course, her ex was Iman Shumpert, and his new girlfriend at the time was Taylor. Taylor wasted no time firing back with a lengthy Instagram post. In it, she made it clear that she didn’t appreciate the disrespect.

Read More: Teyana Taylor’s Friend Drags Iman Shumpert & Amber Rose Over Alleged Affair

Teyana Taylor Fires Back At Kayla Nicole

“It’s really cr*zy that everyone is allowed to bother me & be distasteful… EVERYBODY gets to play.. while I move with grace. ALWAYS! But now I wanna have a lil sagittarius fun too and it’s a problem? F*ck the iman part, l’m divorced and happily so, however her choice of words were very distasteful and uncalled for. She knew exactly what she was doing. That lady said ‘she was famous at the time’ also said ‘idc who see it’ it was very distasteful & uncalled for. Most importantly she knew people would dig. So automatically my name is attached to the nonsense,” she wrote in part.

“I’m finding out just like the world that her intentions were ill and petty,” Taylor added. “She pulled the black card when it came to Taylor Swift, but in the same circle, turned around and tried to bully the black woman that was married to her situationship she claimed ‘dumped her’ for me. Dressing up like me for what??” What do you think of Teyana Taylor’s response to Kayla Nicole shading her on Angel Reese’s podcast? Share your thoughts in the comments section down below and keep an eye on HNHH for more updates.

Read More: Beyonce Co-Signs Teyana Taylor And Victoria Monet’s BET Tribute

[Via]

The post Teyana Taylor Goes Off On Travis Kelce’s Ex After Disrespectful Comments On Angel Reese’s Podcast appeared first on HotNewHipHop.

Usher’s “Yeah!” Hits 1 Billion Views on YouTube

maxresdefault (1)

maxresdefault (1)

Usher’s iconic 2004 single “Yeah!” has officially joined YouTube’s Billion Views Club. The choreography-packed visual marks Usher’s first entry into the prestigious club. The video features Lil Jon and Ludacris and helped define early 2000s R&B and hip-hop.

This achievement also adds another billion-view milestone for collaborators Lil Jon and Ludacris, who have each reached the mark before with “Turn Down for What” and “Baby,” respectively. As “Yeah!” resonates with fans across generations, the track remains one of Usher’s most celebrated hits, securing its place in music history.

Last month, an exclusive crowd gathered for the latest installment of the Rémy Martin x Usher “Life is a Melody” Backstage Experience, a luxurious event that brought together music, cocktails, and celebrity guests. Notable attendees included Aliya Janell, Broderick Hunter, Kayla Nicole, and Teaira Walker, among others.

After enjoying various signature cocktails, including The Rémy La Pêche Noire, The Coming Home, and The Rhythm & Ginger, guests were treated to Usher’s highly anticipated Past, Present, Future tour performance. The night he reached its pinnacle when Usher brought out surprise guests Kevin Hart and music legend Stevie Wonder, adding even more star power to the event.

The Rémy Martin partnership series showcases the best of Usher’s music and fine cognac, with signature drinks featuring Rémy Martin 1738 Accord Royal, VSOP, and XO taking center stage. It was an unforgettable night of entertainment and flavor, celebrating artistry, culture, and heritage.

The post Usher’s “Yeah!” Hits 1 Billion Views on YouTube appeared first on .

Travis Kelce Ex Spotted With Jackson Mahomes

Kayla Nicole, the ex-girlfriend of Travis Kelce, was spotted spending nearly an hour with Jackson Mahomes at a Vegas casino this week. The pair were caught on camera chatting and seemingly swapping contact information in photos acquired by TMZ. Nicole was Kelce’s longtime paramour before they broke up in 2022. Kelce would then go on to form a relationship with Taylor Swift.

Meanwhile, Mahomes, the controversial younger brother of the Chiefs QB, is coming off a major legal win. Last month, prosecutors filed a motion to dismiss three felony sexual battery charges from their case against Jackson Mahomes. Per TMZ‘s sources, the alleged victim has been uncooperative. This has meant that the prosecution has had to amend the scope of their investigation. The woman, a restaurant manager in Overland Park told prosecutors that she does not want to press charges. This was despite video evidence of the alleged assault emerging online. Furthermore, sources have gone as far as to say that the woman had threatened to say she had been untruthful about the assault and that her encounter with Mahomes had been wholly consensual.

Read More: Travis Kelce Dodges Several Taylor Swift Questions, Refuses To Answer If He Loves The Singer

Travis Kelce Ex Done With Athletes

Travis Kelce and Kayla Nicole at the 11th Annual NFL Honors presented by Invisalign held at YouTube Theater on February 10, 2022 in Los Angeles, California. (Photo by Karl Walter/Variety/Penske Media via Getty Images)

Meanwhile, Nicole recently revealed that she has some new dating preferences. Nicole said that after splitting with Kelce, she’s mostly over athletes. “I’ll never say never, but I fully, wholeheartedly believe that I am out of the athlete stage. I would love to just date someone that…I do think that I am attracted to men in positions of power. I also think that those types of men are attracted to me. So, I would love to date an executive of a record label or a movie producer so that we can go to sporting events. Let date night be courtside at the Lakers game, that’s my kind of guy,” Nicole said on the Behind The Likes podcast. Despite this, Nicole did recently shoot her shot with Eagles QB Jalen Hurts.

Kelce and Nicole dated on and off for several years before finally calling it quits in 2022. Later, Nicole explained that she had had to remove Brittany Mahomes and other Chiefs-affiliated people from her social media because it was too painful for her to see them living their lives with Kelce and Kelce’s new beau.

Read More: Travis Kelce References Taylor Swift Lyric Change During Super Bowl Press Conference

[via]

The post Travis Kelce Ex Spotted With Jackson Mahomes appeared first on HotNewHipHop.

Travis Kelce’s Ex Reveals New Dating Preference

Kayla Nicole has revealed that after splitting with Travis Kelce, she’s mostly over athletes. “I’ll never say never, but I fully, wholeheartedly believe that I am out of the athlete stage. I would love to just date someone that. I do think that I am attracted to men in positions of power and I also think that those types of men are attracted to me. So, I would love to date an executive of a record label or a movie producer so that we can go to the sporting events. Let date night be courtside at the Laker game, that’s my kind of guy,” Nicole said on the Behind The Likes podcast. Despite this, Nicole did recently shoot her shot with Eagles QB Jalen Hurts.

Kelce and Nicole dated on and off for several years before finally calling it quits in 2022. Later, Nicole explained that she had had to remove Brittany Mahomes and other Chiefs-affiliated people from her social media because it was too painful for her to see them living their lives with Kelce, and Kelce’s new beau – Taylor Swift.

Read More: Travis Kelce’s Ex Celebrates Birthday With Courtside Lakers Tickets

Speaking on Kelce’s new beau, Swifties have rallied around Swift as a litany of NSFW AI images of the singer spread across social media on Wednesday night. Many of the images showed Swift in sexual situations with Travis Kelce, other Chiefs players, and even faceless masses of Chiefs fans. As a result, the singer’s fans got #PROTECTTAYLORSWIFT trending on social media in an attempted fight back against the images. Swifties began posting images of their notifications, full of messages about post reports that they had made. Swift herself has not commented on the incident. However, it is likely she was made aware of the disturbing images.

Furthermore, the incident sparked a wider conversation about the role of AI in pornography. Additionally, Swifties were able to identify the person they claimed was the primary perpetrator behind the wave of AI images. However, this also quickly became a meme as people began tagging random accounts and claiming they were the perpetrators of the trend. However, the viral nature of the images highlights a disturbing trend within the use of AI art, especially when weaponized against celebrities. Swift has since announced that she is considering legal action against the main website that hosted the images.

Read More: Travis Kelce: Heart Celly Was For Bills Fans, Not Taylor Swift

[via]

The post Travis Kelce’s Ex Reveals New Dating Preference appeared first on HotNewHipHop.

Travis Kelce’s Ex Celebrates Birthday With Courtside Lakers Tickets

Kayla Nicole, the ex-girlfriend of Travis Kelce, was spotted courtside at the Lakers’ overtime win against the Clippers last night. The game came one day before Nicole turned 32 and she was clearly celebrating in style. Throughout the game, Nicole posted a number of videos to social media showing her vibing with her friends.

However, Nicole wasn’t the only famous face in the crowed. Jeremy Renner, who largely remains away from the spotlight as he continues to recover from a horrific injury earlier this year, was spotted taking in the game. There was also plenty of musical talent at crypto.com Arena, including Latto and K-pop group LE SSERAFIM. In fact the five-member group even had a chance encounter with Magic Johnson outside the arena before the game.

Read More: Travis Kelce Takes Measures To Avoid Trick-Or-Treaters, Stylist Denies Taylor Swift Outfit Inspiration Theories

Kayla Nicole Explains Unfollowing Brittany Mahomes

Nicole, for the most part, appears unfazed by the spotlight on her ex’s new relationship with Taylor Swift. However, she recent outlined the steps she is taking to protect herself amid the rabid media attention. “I do think it’s important to publicly address this because I did publicly unfollow people. The reality is I know these people in real life. And so, in real life, I’ve communicated to these people why I’ve had to publicly make the decisions that I made. To everyone it’s like, ‘Oh, you broke up a year ago,’ and that meant it’s like a light switch, you turn it on and off and everything goes dead and black and you don’t ever speak to anyone ever again. That’s not reality. I have ongoing relationships with all parties involved,” Nicole told PEOPLE after unfollowing Brittany Mahomes on social media

However, Nicole also clarified that there’s no bad blood between her or anyone involved in the unfollowing. She simply did what she did to protect herself amid the high-profile exposure of her ex’s new relationship. Mahomes especially has been getting cozy with Taylor Swift at a number of recent Chiefs games. It’s totally understandable that Nicole wouldn’t want to be reminded of her ex and his new beau every time she goes on social media. “That’s a lot of history and friendship there, that doesn’t change overnight. But publicly, because things are happening so quickly and so publicly, I have to protect myself. That’s really all that is. The love is still there.”

Read More: OJ Simpson Got Horny After Seeing Taylor Swift And Brittany Mahomes Bump “Boulders”

[via]

The post Travis Kelce’s Ex Celebrates Birthday With Courtside Lakers Tickets appeared first on HotNewHipHop.

Travis Kelce’s Ex Explains Unfollowing Brittany Mahomes On Social Media

Kayla Nicole, the former long-time girlfriend of Travis Kelce, has broken her silence on why she unfollowed Brittany Mahomes and several other high-profile individuals on social media. “I do think it’s important to publicly address this because I did publicly unfollow people. The reality is I know these people in real life. And so, in real life, I’ve communicated to these people why I’ve had to publicly make the decisions that I made. To everyone it’s like, ‘Oh, you broke up a year ago,’ and that meant it’s like a light switch, you turn it on and off and everything goes dead and black and you don’t ever speak to anyone ever again. That’s not reality. I have ongoing relationships with all parties involved,” Nicole told PEOPLE.

However, Nicole also clarified that there’s no bad blood between her or anyone involved in the unfollowing. She simply did what she did to protect herself amid the high-profile exposure of her ex’s new relationship. Mahomes especially has been getting cozy with Taylor Swift at a number of recent Chiefs games. It’s totally understandable that Nicole wouldn’t want to be reminded of her ex and his new beau every time she goes on social media. “That’s a lot of history and friendship there, that doesn’t change overnight. But publicly, because things are happening so quickly and so publicly, I have to protect myself. That’s really all that is. The love is still there.”

Read More: OJ Simpson Got Horny After Seeing Taylor Swift And Brittany Mahomes Bump “Boulders”

Travis Kelce Reacts To His Stats Being Better With Taylor Swift Watching

Travis Kelce Kayla Nicole
INGLEWOOD, CALIFORNIA – FEBRUARY 10: Travis Kelce and girlfriend Kayla Nicole share a moment as they arrive to the NFL Honors show at the YouTube Theater on February 10, 2022 in Inglewood, California. (Photo by Michael Owens/Getty Images)

Meanwhile, fans have been asking an important question – does Taylor Swift make Travis Kelce better at football? During Chiefs-Chargers this weekend, CBS pointed out that Travis Kelce’s yards per game more than double when Taylor Swift is in attendance. It’s an amusing stat, if a little inaccurate. Yes, Kelce is averaging 108 yards per Swift-attended game compared to 46.5 yards in the games the singer didn’t attend. However, it’s a data set of four games against a data set of two games. Furthermore, a majority of his Swift-attended stats can be attributed to his two most recent games – monster performances against the Broncos (124 yards) and Chargers (174 yards). Before the Broncos game, Kelce hadn’t cracked 70 yards in a game.

Regardless, both Kelce and head coach Andy Reid appeared pretty tickled by the notion. “Hard for me to wrap my head around that sentence,” Kelce noted about the graphic. “Kelce keeps getting better with time — Taylor can stay around all she wants,” Reid joked at his post-game press conference. The Chiefs are next in action on the road against Denver.

Read More: Travis Kelce To Travel With Taylor Swift During Eras Tour International Leg

[via]

The post Travis Kelce’s Ex Explains Unfollowing Brittany Mahomes On Social Media appeared first on HotNewHipHop.

Travis Kelce’s Ex Kayla Nicole Reads Powerful Open Letter After Being Hit With “Backlash And Embarrassment”

With Travis Kelce dating Taylor Swift, it has been a rough couple of weeks for Kelce’s exes. For instance, Kayla Nicole has been going through it online. Overall, there have been various rumors as to why their relationship didn’t work out. For those who may not know, they were on and off for about five years. In 2022, they eventually called it quits, and some people said it was because Nicole didn’t like having to pay for herself. Subsequently, people tried to dig up old clips of Kelce calling himself “cheap.”

Nicole has been feeling bad about all of the rumors and has made it a point to say a lot of the backlash has been ridiculous. Moreover, she has implied that a lot of the hate has come from Swifties. On Monday, she decided to go one step further as she read an open letter on her Instagram account. The letter was about relationship dynamics, hate, and not feeling valued. It was quite powerful, and it’s clear that this whole situation has been weighing on her.

Read More: Rick Ross Thirsts Over Travis Kelce’s Ex-Girlfriend Kayla Nicole

Kayla Nicole Speaks

“They may call you a traitor for falling in love,” Nicole said. “You’ll hope the ones closest will protect you but quickly realize people don’t protect what they don’t value. They’ll say you’re too much … and in the same breath, tell you you’re not enough. Not successful enough, not wholesome enough, maybe not even intelligent enough. … They’ll even try to tie your value to your net worth.” The comments under the video were extremely supportive, with many saying that they resonated with what she was saying.

At this point, no one actually knows what is going on with Kelce and Swift. Swift was not at the last Chiefs game, although Kelce scored a touchdown anyway. It remains to be seen if they will continue to date, however, there is no doubt this story will continue to get extensive coverage. Let us know what you think of all of this, in the comments section below. Additionally, stay tuned to HNHH for the latest news and updates from around the sports and entertainment worlds.

Read More: Travis Kelce’s Ex-Girlfriend Kayla Nicole: Everything We Know About The Model & Journalist

The post Travis Kelce’s Ex Kayla Nicole Reads Powerful Open Letter After Being Hit With “Backlash And Embarrassment” appeared first on HotNewHipHop.

Travis Kelce’s Ex-Girlfriend Kayla Nicole: Everything We Know About The Model & Journalist

Travis Kelce is no stranger to rapid bursts of overwhelming media attention. Throughout his career, he has made rounds for his sportsmanship, as well as his relationships. There’s significantly more buzz around the Kansas City Chiefs tight end yet again. This time, it’s because there’s a rumored romance brewing between him and Taylor Swift. This is following a long on-and-off relationship with his ex-girlfriend, Kayla Nicole. 

Now, due to renewed public interest in the sportsman’s personal life, Nicole is also under the spotlight once again. Their breakup last year was heavily publicized as well. Firstly, Travis Kelce is still tight-lipped about a romantic connection to Taylor Swift, but the rumors and speculations are growing by the day. Secondly, Travis Kelce seems to be moving on quite well from his last relationship. However, so is Kayla Nicole. In fact, Nicole has gained the attention of Rick Ross, who was recently noticed in the model’s comment section. There’s not been as much coverage of Nicole since the two broke up, but the fashion influencer and journalist is still relatively known.  

Read More: Kayla Nicole Net Worth 2023: What Is The Fitness Influencer Worth?

Kayla Nicole’s Background

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by Kayla Nicole (@iamkaylanicole)

Born Kayla Brown on November 2, 1991, Kayla Nicole is a social media influencer, and on-air sports journalist. Her interests in sports and journalism grew into a passion that pushed her to pursue a career in the two. She has a Bachelor’s degree from Pepperdine University, where she graduated from in 2013. Subsequently, in 2018, she posted a video on Instagram, with the caption, “Friendly reminder I have a broadcast degree in journalism.” Nicole further stated that hosting is what she loves to do, and where her heart is.

Read More: Travis Kelce & Taylor Swift Reportedly Paid To Clear Out Restaurant For Them & Chiefs Players

What Does Kayla Nicole Do?

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by Kayla Nicole (@iamkaylanicole)

Kayla Nicole has been involved in various parts of the entertainment industry over the years. She has worked as a model and participated in many beauty pageants growing up. Although she is a considerably successful model, her passion still lies within sports and journalism. Despite being an ambassador for Savage X Fenty, Crocs, and Revolve, per People, Nicole still works as an entertainment journalist. Furthermore, the social media personality seems to have gotten into promoting fitness and wellness. She works closely with Tribe Therepe.

Read More: Travis Kelce Net Worth 2023: What Is The NFL Champ Worth?

Kayla Nicole And Travis Kelce’s Relationship

travis kelce kayla nicole
INGLEWOOD, CALIFORNIA – FEBRUARY 10: Travis Kelce and girlfriend Kayla Nicole share a moment as they arrive to the NFL Honors show at the YouTube Theater on February 10, 2022 in Inglewood, California. (Photo by Michael Owens/Getty Images)

In 2016, Travis Kelce was dating Maya Benberry. The German-born actress emerged as the winner of the reality TV show, Catching Kelce. She was chosen by Kelce himself, and the two dated for eight months before splitting up in January 2017. Shortly after their separation, Travis Kelce began dating Kayla Nicole. Nicole previously shared on an Instagram story that they first interacted on Instagram. Their relationship soon transitioned from social media flirting to real-life romance.

The two were romantically involved for five years, between 2017 and 2022. During their time together, they split up a few times, but always got back together. There seems to be a sense of finality this time, however, as it’s been over a year since their last breakup. Evidently, the two have moved on and share little interest in rekindling their romance.

Read More: Travis Kelce Tried And Failed To Give Taylor Swift His Number During Eras Tour

The Aftermath

Much like it was before her relationship with Kelce, Nicole’s love life is now private. She may, or may not have found someone else. The 31-year-old does not seem to be interested in sharing those details with the public. These days, she only gives glimpses into the not-so-personal parts of her life. Travis Kelce, on the other hand, seems to be moving on with the megastar, Taylor Swift. The two were filmed leaving the stadium together after a match Kelce had played in earlier. Over the last couple days, there have been speculations about the two being a couple. That is yet to be confirmed.

[via]

The post Travis Kelce’s Ex-Girlfriend Kayla Nicole: Everything We Know About The Model & Journalist appeared first on HotNewHipHop.

Rick Ross Thirsts Over Travis Kelce’s Ex-Girlfriend Kayla Nicole

Rick Ross is an artist who is well-established as a legend at this point. Although he hasn’t dropped a project in a while, he hasn’t had the need to. He is working on his various businesses, his ranch, and his car collection. What more can a man ask for out of life? Overall, Ross is someone that people still keep tabs on, and he makes it easy on social media. Typically, the artist is on Instagram where he gives financial advice to his followers. Moreover, he likes to flex his real estate, which ultimately serves as motivation for some people.

Recently, however, Ross seemingly shifted his focus to thirsting in the comments of an Instagram post. If you have been paying attention to Travis Kelce, you know he may or may not be dating Taylor Swift. This has subsequently led to reports about his ex-girlfriends. One of his exes reportedly sent a warning to Swift, noting that he is a cheater. Meanwhile, Kayla Nicole is unbothered as she continues to post to IG. This is where Rick Ross comes into the picture.

Read More: Rick Ross Flaunts His Brand New One-Of-One Mercedes-Benz Maybach

Rick Ross Creeping In The Comments

After Kayla Nicole posted a photo of herself in a black bikini and a large hat, Rick Ross decided to take to the comments section. His response was short and sweet, although the intention seemed pretty clear. “Your future bright,” he said matter of factly. Sure, it isn’t a lot, but in a vacuum, this is pretty funny. It’s an interesting way of thirsting over someone, without actually going saying anything too NSFW. As for Travis Kelce, he probably doesn’t care about this. After all, Taylor Swift just came to his game on Sunday.

No one really knows what to make of the Travis Kelce and Taylor Swift show. They are playing coy with their relationship status, and that likely will not change. Either way, it has been very interesting to follow. Let us know what you think of all this, in the comments section below. Additionally, stay tuned to HNHH for more news and updates from around the music world.

Read More: Rick Ross Proudly Flexes His Private Jet Parked Beside Donald Trump’s

The post Rick Ross Thirsts Over Travis Kelce’s Ex-Girlfriend Kayla Nicole appeared first on HotNewHipHop.