Hip Hop Footwear | Trending Sneakers Archives - Page 7 of 17

Trophy Hunting and PUMA Unveil Collaborative Capsule Collection Redefining American Sportswear

November 16, 2023 by newhiphopnews

Trophy Hunting, the lifestyle brand synonymous with American sportswear, has teamed up with PUMA for a modern take on prep fashion in a new thirteen-piece capsule collection. Co-designed by Trophy Hunting’s Kari Cruz and Dustin Canalin, the collection merges historically exclusive sport aesthetics with forward-thinking design, celebrating personal style.

Inspired by personal experiences with uniforms, the collection features Blackwatch plaid, a Trophy Hunting signature, in a mesh performance skirt, biker shorts, and leggings, along with a standout PUMA x Trophy Hunting Varsity Jacket. The footwear collection reinterprets iconic PUMA basketball models, including the Clyde All-Pro, Slipstream, and Suede, with unique design elements like a removable gold anklet and refined uppers.

“As a Dominican-American, NYC raised woman, my creative work often pulls from my roots and upbringing in The Bronx. For over a decade I have worked extensively on men’s streetwear and basketball brands- and there’s always been an erasure of women’s design and creative contributions. This collection is an extremely personal and intentional effort to show that we’ve always existed in these spaces and won’t be written out of the story. It’s my love letter to the girls ‘from around the way’ who won’t be excluded from the rooms they’re not typically invited into.”- Kari Cruz, Trophy Hunting

Gold jewelry influences the trims and hardware, nodding to the Bronx neighborhood where Cruz grew up. Prices range from $96.00 to $196.00, and the collection is available at AlwaysTrophyHunting.com and the Puma NYC Flagship Store.

The post Trophy Hunting and PUMA Unveil Collaborative Capsule Collection Redefining American Sportswear first appeared on The Source.

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PUMA Unveils LaMelo Ball’s MB.03 Chino Hills Colorway

November 9, 2023 by newhiphopnews

23AW BB MB03 Chino Hills LaMelo Ball 4794

PUMA Hoops is set to make waves with the latest addition to LaMelo Ball’s signature shoe collection, the MB.03 Chino Hills. This new shoe pays homage to LaMelo’s origin story, specifically his remarkable achievement at Chino Hills High School when he scored an astonishing 92 points as a sophomore. The Chino Hills colorway is a nod to this jaw-dropping moment. It showcases design elements inspired by the MB.03 Toxic storyline, featuring bold neon accents and animalistic scratch marks, all of which celebrate LaMelo’s outstanding accomplishments.

The MB.03 Chino Hills boasts PUMA’s signature NITRO midsole for superior on-court performance, a double-layered mesh upper for added support, and a durable, engineered nonslip rubber compound for enhanced traction. The shoe’s upper construction is crafted with breathable monomesh, offering a supportive and lightweight fit.

In addition to the footwear, PUMA is releasing a three-piece apparel collection featuring a hoodie, shorts, and tee, with prices ranging from $40 to $125. The collection will be available starting November 17th at various retailers, including PUMA.com, the PUMA App, Foot Locker, Champs Sports, Foot Locker Canada, and Champs Sports Canada. Get ready to elevate your game with LaMelo Ball’s signature style.

23AW BB MB03 Chino Hills LaMelo Ball 4575

23AW BB MB03 Chino Hills LaMelo Ball 4636

23AW BB MB03 Chino Hills LaMelo Ball 4727

23AW BB MB03 Chino Hills LaMelo Ball 4740

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Nike Celebrates 25th Anniversary of Air Max Plus with Exclusive Collection

November 8, 2023 by newhiphopnews

This fall, Nike is commemorating the 25th Anniversary of the iconic Nike Air Max Plus with a special Tuned Air 25th Anniversary collection featuring unique footwear and apparel. This exclusive collection will be available at Foot Locker, Inc. stores in the United States and Canada.

The “Tuned Different” campaign, inspired by self-expression, showcases people from diverse backgrounds connected through their choice of footwear, a means of revealing one’s identity. The campaign employs dynamic and static backgrounds, reflecting the influences of footwear, environments, and individuality.

The 25th-anniversary release combines the classic Air Max design with a contemporary twist, drawing inspiration from tropical elements like palm trees integrated into its gradient design. It features the distinctive yellow “TN” logo on the visible air unit and comes in a custom shoebox representing its 25-year history.

Nike Air Max Plus has been a global footwear staple since 1998, and to mark its 25-year milestone, Foot Locker, Inc. is bringing celebrations to select stores in Miami and Los Angeles. Shoppers will have the opportunity to showcase their unique Nike Air Max Plus style against various creative backdrops. Foot Locker will transform the captured images into a consumer-led “Tuned Different” campaign.

The Nike Air Max Plus 25th Anniversary shoes, retailing for $185, will be available in adult and kid unisex sizes starting November 9th, exclusively at Foot Locker, Champs Sports, Foot Locker Canada, and Champs Sports Canada.

The post Nike Celebrates 25th Anniversary of Air Max Plus with Exclusive Collection first appeared on The Source.

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Foot Locker Launches “The Heart of Sneakers” Platform and Unveils Star-Studded Holiday Campaign

November 7, 2023 by newhiphopnews

Global retail giant Foot Locker, a division of Foot Locker, Inc. (NYSE: FL), has introduced “The Heart of Sneakers,” a new global platform coinciding with its star-studded 2023 holiday campaign.

“The Heart of Sneakers” celebrates sneaker culture and highlights Foot Locker’s pivotal role as an originator and leader in the sneaker community. For enthusiasts, sneakers are more than just footwear; they are a way of life, and Foot Locker is the epicenter of it all. The brand’s iconic store associates, affectionately known as “Stripers,” continue to bridge the gap between sneakers and passionate sneakerheads.

This ongoing platform will seamlessly integrate into the brand’s campaigns, online and in-store experiences, community events, and more in the future.

“For nearly 50 years, our authentic connection to sneaker culture and our Stripers have been the magic behind Foot Locker,” said Kim Waldmann, Global Chief Customer Officer at Foot Locker. “Through The Heart of Sneakers platform, created with our advertising agency of record, Preacher, we’ll continue to put the heart of our company’s DNA front and center in communities globally, creating an unrivaled experience only found at Foot Locker.”

Simultaneously with the launch of “The Heart of Sneakers,” Foot Locker unveiled its 2023 global holiday campaign featuring an impressive lineup of NBA stars. Kevin Durant, LaMelo Ball, Anthony Edwards, and Steph Curry, along with global musician Enisa, collaborate with Foot Locker’s Stripers to bring the “hype for the holidays.” Whether they’re completing everyday tasks or flaunting fresh styles, these stars rely on the Stripers to enhance the holiday season’s excitement.

The campaign, which reaches a wide audience through TV, digital out-of-home, YouTube, TikTok, Instagram, and other social channels, epitomizes Foot Locker’s mission to remain the go-to destination for all things sneakers. Shoppers can explore an array of top brands, including Nike, Jordan, PUMA, adidas, On, New Balance, Hoka, Under Armour, UGG, Timberland, and more on Foot Locker’s website, featuring bestsellers and the latest trends for kids, teens, and adults.

The post Foot Locker Launches “The Heart of Sneakers” Platform and Unveils Star-Studded Holiday Campaign first appeared on The Source.

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Reebok Celebrates 50th Anniversary of Hip Hop with Commemorative Collection

October 27, 2023 by newhiphopnews

Reebok, the iconic sports culture brand, has unveiled a special footwear and apparel collection commemorating the 50th anniversary of hip-hop. This unique collection pays homage to the influential figures in Black and Brown communities who have significantly contributed to the music industry through hip-hop. It follows Reebok’s “Most Extra” line, which celebrated trailblazers in the fashion industry.

Reebok has been a staunch supporter of pioneers in hip hop since the 1980s, recognizing the profound cultural impact the genre would have. The brand has collaborated with numerous hip-hop icons over the years and was the first to create a signature shoe with a hip-hop artist.

To mark the release of this collection, Reebok is donating $35,000 to Hip Hop For Change, an Oakland-based nonprofit committed to using hip-hop culture for education, empowerment, and cultural innovation. This donation will help develop and train educators to provide free in-school programming and community events.

Reebok’s Director of Human Rights Now! Product & Apparel Energy Concepts, Carmen Andrade Hardaway stated, “This collection goes beyond celebrating hip hop’s anniversary. It’s a tribute to the enduring impact of Black and Brown communities in culture and society. It is a testament to how music, art, fashion, and sport all intertwine to ignite the flames of culture throughout the decades.”

The collection features a range of apparel that guides you through hip-hop’s early years, showcasing the work of artists Joe Conzo and Rich Tu. The collection also includes footwear offerings with custom logo designs inspired by the 50th anniversary of hip-hop. Reebok’s commemorative collection celebrates cultural diversity and the impact of hip-hop on society and culture.

Key Highlights from the Collection:

1970s-inspired pieces featuring the Hip Hop Track Top, Hip Hop Track Pant, Hip Hop Photo Tee, and Hip Hop Photo Hoodie.
1980s-inspired t-shirts including the B-Boy Pose Tee and Imagine a World Without Hip Hop Tee.
1990s-inspired Hip Hop Classic Tee showcasing graphics inspired by the east coast vs. west coast rivalry.
Footwear offerings with custom logo designs, suede overlays, and metallic accents in two colorways each of the Club C 85 and Classic Nylon.

The collection campaign features individuals who love and appreciate music, taking you through cultural moments in hip-hop’s history.

Reebok’s commemorative collection is a fitting tribute to hip-hop’s 50-year legacy and its cultural influence on society.

The collection will be available for purchase on Friday, October 27th, online and in select Lids HD, NBA, and Lids stores.

The post Reebok Celebrates 50th Anniversary of Hip Hop with Commemorative Collection first appeared on The Source.

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A$AP Rocky Teams Up with Puma for Exciting Formula 1 Partnership

October 23, 2023 by newhiphopnews

The worlds of music, fashion, and sports are set to collide in a dynamic partnership as Harlem rapper A$AP Rocky joins forces with global sportswear giant Puma. This collaboration will see the acclaimed rapper take on the role of Creative Director for Puma’s Formula 1 partnership, marking a new chapter in the artist’s foray into the world of fashion.

A$AP Rocky, known for his distinctive style and frequent fashion collaborations, is set to bring his unique vision to the brand, with a capsule collection set to launch at the highly anticipated Las Vegas Grand Prix in November. The collection is sure to merge the worlds of high-speed racing and urban culture, creating a buzz among both fans of Formula 1 and A$AP Rocky’s dedicated following.

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A post shared by A$AP ROCKY (@asaprocky)

What sets this partnership apart is the forward-looking aspect of the collaboration. A$AP Rocky’s role as Creative Director will extend beyond just this capsule collection. In future seasons, he will have broader creative control over Puma’s multi-year licensing deal with Formula 1. This exciting development promises a fresh and innovative approach to Formula 1’s merchandise and fashion appeal, bringing a touch of urban style to the world of motorsports.

This move further solidifies A$AP Rocky’s reputation as a style influencer and creative force in the fashion industry. It also underlines Puma’s commitment to staying at the forefront of sportswear and lifestyle apparel, by tapping into the cultural zeitgeist through strategic partnerships with influential figures.

As fans eagerly anticipate the Las Vegas Grand Prix and the debut of the A$AP Rocky-designed capsule collection, this collaboration hints at the exciting potential for the future of the partnership between Formula 1 and Puma. It demonstrates the transformative power of art and fashion in the world of sports and reaffirms the role of artists as trendsetters, innovators, and creative visionaries in the world of design and fashion.

The post A$AP Rocky Teams Up with Puma for Exciting Formula 1 Partnership first appeared on The Source.

The post A$AP Rocky Teams Up with Puma for Exciting Formula 1 Partnership appeared first on The Source.

Overtime Elite Teams Up with adidas as Exclusive Apparel and Footwear Sponsor

October 20, 2023 by newhiphopnews

Overtime Elite (OTE) has inked a multi-year partnership with adidas, designating the renowned sportswear brand as the league’s exclusive apparel and footwear sponsor. This groundbreaking deal comes on the heels of OTE sending 15 players to the pros within two years, including two top 5 picks in the NBA draft. A mutual commitment to an athlete-first strategy underpins the partnership, prioritizing the needs and interests of OTE players.

OTE players will have an exceptional opportunity to develop relationships with adidas, while the brand secures early access to emerging stars. In addition to providing apparel, footwear, and on-court gear, adidas will offer educational opportunities for OTE players, including product testing, visits to adidas headquarters, mentorship programs, and preparation for Name, Image, and Likeness (NIL) initiatives.

“adidas is focused on the next generation athlete and consumer, and we’re thrilled to be aligned with a brand pushing boundaries in basketball,” said Jack Jenkins, VP, League Partnerships, Overtime. “adidas’ commitment to listening, learning and creating products that reflect the vision of the players is exactly in-line with the mission and values at Overtime Elite, making them the perfect partner for us as we push our league to new heights.

“Our new partnership with Overtime Elite allows us to engage with and empower elite young basketball players early in their playing career,” said Eric Wise, adidas General Manager of Global Basketball. “This is a continuation of all we do to support young athletes, and doubles down on our commitment to basketball in the U.S. Additionally, this partnership will provide us an opportunity to help athletes succeed both on and off the court, while allowing rising players to experience the best of some of our products.”

Overtime, the parent company of OTE, boasts a substantial digital presence and expertise in fan engagement. The league’s content reaches various platforms, including Amazon Prime Video, exposing adidas to an active and highly social fan base. adidas and Overtime Elite have also unveiled brand identities and uniforms for all eight teams in the league. adidas, currently sponsoring Overtime’s 7v7 league (OT7), remains open to further opportunities to expand their partnership with Overtime.

The post Overtime Elite Teams Up with adidas as Exclusive Apparel and Footwear Sponsor first appeared on The Source.

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PUMA Hoops Unveils LaMelo Ball’s MB.03 Toxic Signature Shoe

October 19, 2023 by newhiphopnews

PUMA Hoops has introduced LaMelo Ball’s latest signature shoe, the MB.03 Toxic, following the limited PUMA x LaFrancé collaboration. This newest silhouette blends LaMelo’s distinctive style with top-tier performance.

The MB.03 Toxic boasts an eye-catching design heavily influenced by LaMelo’s belief that he hails from another world. Its psychedelic colors and graphics are inspired by the underground and even feature elements reminiscent of Ball’s own alien tattoos.

The shoe offers a double-layered mesh upper for stability and a NITRO midsole to deliver exceptional power on the basketball court. Enhanced durability and traction for quick cuts come from a full-coverage engineered nonslip rubber compound. Additionally, it provides a lightweight and breathable fit.

LaMelo Ball expressed his excitement about the MB.03 Toxic, saying, “This shoe reflects my personality and my style, and I can’t wait to witness the magic that they bring to the court.”

The MB.03 Toxic will be available for $125 starting on Friday, Oct. 27, at PUMA.com, the PUMA mobile app, PUMA NYC Flagship store, and select Foot Locker, Kids Foot Locker, and Champs Sports locations.