Gunna Used Pusha T And Pharrell To Make A Hilarious ‘Pushin P’ Joke

Gunna is having quite the year so far. The rapper released his third album, DS4EVER, earlier this month and it debuted at No. 1, becoming his second chart-topping album. He’s also responsible for one of the biggest social media trends so far this year with “Pushin P,” his song with Future and Young Thug. Thanks to celebrities and brands like Chloe Bailey, IHOP, Future, Young Thug, the Memphis Grizzlies, Nike, Wingstop, Kim Kardashian, and more, the “Pushin P” trend has gone big.

Gunna seems to be enjoying the success he’s having, as evidenced by a recent video featuring himself, Pusha T, and Pharrell. In it, Pusha and Pharrell are seated next to each other while Gunna records with his phone. Gunna zooms in on Pusha and says “Push” before zooming in on Pharrell to say “P.” He then pans the camera back and forth between Pusha and Pharell while saying “Push and P,” sounding a lot like “Pushin P.” Gunna starts laughing, as do Pusha and Pharell themselves. So at least someone is having a good 2022.

You can watch the clip in the video above.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Gunna Explains What Caused The Delay Behind ‘P Power,’ His Collaboration With Drake

Gunna kicked off the year with his third album DS4EVER, which featured collaborations with Young Thug, Future, 21 Savage, Kodak Black, Yung Bleu, Chloe Bailey, and more. However, when it was released, a song between Gunna and Drake was missing. Thankfully, that track, “P Power,” which was previously titled “P*ssy Power,” eventually arrived a week later. During a recent interview with Complex’s Jessica McKinney, Gunna explained what was behind the delay.

“I originally sampled Donna Summer,” Gunna said about the song, which samples the legendary singer’s 1976 song “Could It Be Magic.” “I don’t even know her, because I’m so young. But she was a legend and her estate couldn’t get back in time for my album.” The sample within Gunna and Drake’s collaboration was eventually cleared and released with a deluxe edition of the album.

The delayed release of “P Power” may have helped propel DS4EVER to the top, as it edged out The Weeknd’s Dawn FM to give Gunna his second No. 1 album. Gunna has also promoted the album with videos for “Livin Wild,” “Pushin P,” and “Life Of Sin.”

You can read Gunna’s full interview with Complex here.

DS4EVER is out now via 300 and Atlantic. You can stream it here.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

What Is The Pushing P Emoji 🅿️?

If you’ve been online lately, you’ve likely seen an influx of P emojis. They’ve been shared by brands and artists alike including Gunna (the lead man behind use of the emoji), Chloe Bailey, IHOP, Future, Young Thug, the Memphis Grizzlies, Nike, Wingstop, Kim Kardashian, and many more.

What is the pushing P emoji 🅿?

The emoji has been most frequently used with the phrase “Pushin P,” a term that Gunna has coined as it’s also the title of a song from his third album DS4EVER.

The exact definition behind “Pushin P” isn’t cut-and-dry, but the infamous line that Will Ferrell delivered in Blades Of Glory that Kanye West and Jay-Z helped amplify on “N****s In Paris” best describes the sentiment behind the phrase: “No one knows what it means, but it’s provocative. It gets the people going.” Gunna has tried to explain the term on multiple occasions, but his best description of it comes from a post he shared to his Instagram Story shortly before the release of DS4EVER. “P don’t just mean Playa, P also mean paper too,” he said. “You could be pushing this P with paper too.”

The term also made for a great marketing tactic for DS4EVER. In the week after the album arrived, people all over social media were seen using the term in a number of ways. “Pushin P” helped push Gunna’s DS4EVER to No. 1 on the Billboard 200, edging out The Weeknd’s Dawn FM by just 2,300 copies.

DS4EVER is out now via 300 and Atlantic. You can stream it here.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Gunna Gets Extra Cozy To Perform ‘Empire’ On ‘The Tonight Show’

Last night, Gunna stuck the landing on the impressive rollout of his new album DS4EVER. The Atlanta trap star gave his Drip Season a fitting sendoff, launching a campaign to make “Pushin P” the latest adult-bewildering slang, trying out new visual formats for his videos like “Life Of Sin,” dropping a deluxe edition with four new songs, and pulling in at No. 1 on the Billboard 200. With all those notches on his belt, he made one last stop at 30 Rockefeller Plaza in New York City to deliver a mellow performance of “Empire” on The Tonight Show.

Appearing on a fog-shrouded stage wearing an all-white ensemble and accompanied only by his guitarist — also dressed in all-white, the supremely laid-back Gunna rapped his verses from a comfy-looking chair flanked by a classy, candle-bearing side table. Completing the cozy look was a pair of bright yellow house slippers for a pop of color. The only things missing were a Snuggie, a cup of hot tea, and a fluffy blanket — who knew Gunna could do lo-fi self-care so well?

Watch Gunna’s Tonight Show performance of “Empire” above.

DS4EVER is out now via 300 and Atlantic. You can stream it here.

Gunna is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Gunna Approves Of His Pushin P Movement Catching On With Brands On Social Media

No one really knows what “Pushin P” means, but that hasn’t stopped the trend sparked by Gunna’s DS4EVER single (and his newfound habit of abusing the blue “P” emoji) from spreading like wildfire on Instagram and Twitter. Trend-conscious brand accounts are always on the lookout for memes to co-opt, from Drake’s Certified Lover Boy cover to the red flag emoji craze, so of course, everyone from IHOP to Nike is now “pushin P” on social media — and Gunna unsurprisingly approves, considering it all amounts to free promotion for his No. 1-selling album.

Referred to on Emojipedia as the P Button (its official Unicode title is “Negative Squared Latin Capital Letter P”), the emoji has taken over on Twitter. The International House of Pancakes tweeted, “We’re always pushing 🅿ancakes,” while Nike’s account claimed, “We had an internal meeting, and without getting into details, we’re pushin 🅿 all year.” Gunna was only too happy to big up IHOP’s tweet, declaring, “IHO🅿 Pushin🅿.” NBA teams like the Memphis Grizzlies, restaurants like WingStop, and even the freaking Teletubbies are dropping the P Button all over the timeline.

Meanwhile, over on Instagram, one-woman brand Kim Kardashian got in on the fun, captioning a bikini photo, “Beach 🅿arty.” Gunna reposted the photo to his Instagram Story, adding, “Capital 🅿!!”

The one person adopting the slang that Gunna likely wouldn’t approve of is Freddie Gibbs, the Indiana rapper with whom Gunna has been feuding over snitching accusations. Gibbs has been sarcastically jacking the slang on his Instagram burner as a way to troll Gunna for a lackluster diss record on his new album. However, Gunna probably isn’t paying it too much mind in the wake of his monster first week (and likely second) — he’s way too busy, well, pushin P.

Gunna Drops Visual Of “Life Of Sin”

Gunna has released the video for Life Of Sin. The song was produced by Dez Wright and Wheezy and features rising hometown star Nechie. The video, which was shot in black and white, shows the two rapping about the root of all evil and what comes with it. This is coming on the heels of […]

Gunna’s ‘Pushin P’ Slogan Gets A Pancake-Themed Co-Signed From IHOP

Gunna’s latest album, DS4EVER, is an example of simple yet extremely successful marketing. Since the rapper began promoting the new album, he’s used the slogan “Pushin P” and the blue letter “P” emoji to promote it. The phrase “Pushin P” has varying definitions, as Gunna has often explained. Fans have taken a liking to the ad campaign, which was boosted by the song of the same title from DS4EVER, which features Future and Young Thug.

Gunna IHOP Pushin P
Gunna

Fans of the phrase include IHOP, who showed it some love on Wednesday by tweeting, “We’re always pushing pancakes,” with the “P” in pancakes being the blue letter “P” emoji. Gunna quoted the tweet and wrote, “IHOP Pushin P,” with a pair of emojis. But he didn’t stop there. The rapper also posted a screenshot of IHOP’s tweet on Instagram and tagged the company, who reposted it and wrote, “With all this syrup, it’s drip season here at IHOP, too,” with the “P” and pancakes emojis.

DSEVER4 surprised many by debuting at No. 1 on the Billboard 200, making for his second chart-topping album.

You can view the Twitter and Instagram exchanges between Gunna and IHOP above.

DS4EVER is out now via 300 Entertainment / Atlantic. Stream it here.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Gunna Delivers A Stripped-Down Live Performance In His Moody ‘Life Of Sin’ Video

Gunna’s wave continues to crest. The Atlanta rapper’s latest album DS4EVER edged out The Weeknd’s Dawn FM to become the No.1-selling album this week after dropping the singles “Too Easy,” “Livin Wild,” and “Pushin P.” Today, he keeps the rollout rolling out with the video for “Life Of Sin,” which is presented as a moody, stripped-down live performance in a similar style to his COLORS performance of “Top Off.”

Posted up in a white-walled performance space, Gunna foregoes any fancy adornments and he stands and delivers the motivational lyrics from “Life Of Sin” wearing a vest and a beret. A chilly autumn scene is projected on the walls and ceiling behind him, and a sprinkling of fallen leaves provides a lonely pop of color in the black-and-white photography, supporting the contemplative mood of the song itself.

Part of Gunna’s strategy to get DS4EVER to the top of the albums chart was to release a reshuffled deluxe edition mid-week, adding four new songs amid the original 19. It clearly paid off, buoying him to his second no. 1 with just 2,300 sales difference between Gunna and second-place, The Weeknd.

DS4EVER is out now via 300 and Atlantic. Get it here.

Gunna is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.