Rihanna’s transition into motherhood has been a sight supporters have loved to witness. The “Umbrella” singer and her partner, fellow musician Asap Rocky’s family, could be expanding soon. Well, that’s what fans continue to speculate online.
However, the conversation grew from whispers to screams following a now viral clip of Rihanna at a Fenty Beauty event. Yesterday (April 26), while celebrating the latest of the company’s latest product, soft’lit naturally luminous longwear foundation, Rihanna seemed to fan the flames even more. Instead of downing the glass of champagne offered to her, Rihanna aired on the side of caution.
On the gold carpet, Rihanna pretended to take a sip. Now, users believe that she is secretly pregnant with her and Asap Rocky’s third child. Although neither party have confirmed yet along hinted at the expansion of their family, that hasn’t stopped users online from running with the assumption. View a few of their responses below.
“This lets me know Asap Rocky just wasting time and resources with his antics lately LOL,” joked another referring to the rapper’s lyrical back-and-forth with Drake.
this lets me kno Asap rocky just wasting time & resources with his antics lately lol
Rihanna is turning up the glitz and glamour for a luxurious new ad for her Fenty Beauty brand.
In the creative video, she appears alongside ASAP Rocky in an old Hollywood-inspired film noir, with the two really committing to the era. It first opens on RiRi, with the title card “Born To Steal” written in a movie-style font.
“She was a classy dame, but she had odd ways of showing her affection, from leaving me out cold in the dark to stealing my heart… and my stuff,” the voiceover says. “I’d let her get away with murder. The male chooses his attire carefully. Although the female’s choices are endless, she borrows from the male for her camouflage.”
Viewers see Rihanna dolled up in early-1900s-inspired makeup and a diamond necklace, as she dances around. She then changes into a suit. While getting dressed and trying it on, ASAP Rocky appears, nearly catching her in the process. He walks into the room, but much like the mystery movies, she is creatively hiding out of view.
Later on in the video, the two get together, eating breakfast as he reads the newspaper — including an issue where Rihanna is hilariously dubbed the “blazer bandit.” Basically, we need Rihanna to bring back these types of movies now.
Until that happens, if at all, check out Rihanna and ASAP Rocky starring in the “Born To Steal: Yours, Mine, Ours” Fenty Beauty ad above.
Fenty Beauty recently dropped off a new photo campaign starring Rihanna herself on the brand’s Instagram account, and fans are gagged. In one of the posts, the hitmaker is seen in a show-stopping red lip and an understated eye look. The beat, of course, managed to complement her new lighter locks perfectly. “Y’all red-y for this @badgalriri serve of the century?” the caption reads. “All eyes on Muva’s sultry, stunning night out #FENTYFACE slay. And you already know the lips stay on RED!”
The post further provided fans with a list of products used on Rihanna in the photo, so they can recreate the look themselves at home. The brand also shared a video of RiRi perfecting her makeup in a mirror, though the audio is muted. “When you’re talking about the other trash a** mascaras on the market and have to mute the video,” a voiceover hilariously declares.
“Isss #HellaThicc or nothin’ bish!” the caption also reads. This is far from the first look the performer’s knocked out of the park lately, however. She showed out at the F1 Grand Prix earlier this week with ASAP Rocky by her side. RiRi fittingly stunned in a sporty, and pricey, fit. She even wore an ankle watch consisting of “70 carats of round and emerald-cut diamonds, set in 18K white gold,” worth a whopping $400K.
The couple also surprised fans in Vegas recently, turning heads with their bold looks. Rihanna was seen wearing a long brown leather jacket, fully flexing her face card with a sleek updo. ASAP Rocky, on the other hand, rocked an eye-catching lime green jacket from his collection, which he paired with some navy carpenter pants and a baseball cap reading “ALLAH.” What do you think of Fenty Beauty’s new photo campaign? Are you a fan of RiRi’s red lip? Share your thoughts in the comments section down below, and keep an eye on HNHH for more updates.
In 2012, Rihanna taught us a thing or two about shining bright with her hit single, “Diamonds,” from her Unapologetic album. In the decade since then, the Barbadian singer has led by example, often wearing looks that keep all eyes on her radiance. Since announcing her first pregnancy with ASAP Rocky in early 2022, we’ve seen Rihanna glowing more than ever before – sometimes thanks to the assistance of her Fenty Beauty makeup products, and others simply due to her natural star power.
On Thursday (June 15), the @fentybeauty Instagram account reminded us of one of the 35-year-old’s best looks from her first pregnancy with RZA. At the time, Rih wore her short hair in a cute, half-up-half-down style. Her baby bump was fully on display under a silver, long-sleeve crop top with several intricate cutouts. Her skirt was also silver and covered in countless sparkles to keep her glittering under any light. Of course, the ANTI artist also added a collection of accessories to her wrist, ears, and finger before using her makeup brand’s Diamond Bomb powder to bring in more shine.
In a video soundtracked to Blxnco Blxck’s “Frozen Pizza,” Rihanna smoothly applies the shimmery powder all over her bump. At the end, the soon-to-be mother of two reveals the finished look, which has added a beautiful glow to her brown belly. “We don’t call it #DIAMONDBOMB All-Over Diamond Veil for nothing Muva @badgalriri shines bright all on her own + applies #DIAMONDBOMB in ‘How Many Carats?!’ on her pregnant belly to match ,” the beloved brand captioned their post.
Seeing as RZA is already a year old and Rihanna is nearly ready to give birth again, fans in the comments are wondering why the adorable footage was kept “in the vault” for over a year. Regardless of their reasoning, it likely means there’s more unseen bump footage coming our way from the recording artist in the future. Which female celebrity do you think has given us the best maternity style in recent years? Let us know in the comments, and check back later for more hip-hop/pop culture news updates.
Rihanna showed off her baby bump in a post for her Fenty Beauty brand on social media, Tuesday. The post sees the iconic singer promoting the brand’s Gloss Bomb Heat collection. In the video, Rihanna can be seen with a notable baby bump as she awaits her second child with her partner, A$AP Rocky.
“@badgalriri heard y’all loud and clear #GLASSSLIPPER just got a lil’ spicy,” the caption reads. “We’re expanding our #GLOSSBOMBHEAT collection to include our most requested shade! Give ya lips an instant plump job with this lip luminizer and plumper hybrid that delivers an intense wet-look shine, and fuller-lookin lips.” The statement concludes by noting that the new product is available on April 18.
LOS ANGELES, CA – MARCH 15: Rihanna and ASAP Rocky are seen on March 15, 2023 in Los Angeles, California. (Photo by BG020/Bauer-Griffin/GC Images)
Rihanna gave birth to her and A$AP Rocky’s first child back in 2022. She first revealed that the couple are expecting another child on February 12, 2023, during her Super Bowl LVII halftime show performance. Rihanna later reflected on motherhood during an interview with British Vogue “Oh, my God, it’s legendary. It’s everything,” she said of the experience. “You really don’t remember life before, that’s the craziest thing ever…You literally try to remember it—and there are photos of my life before—but the feeling, the desires, the things that you enjoy, everything, you just don’t identify with it because you don’t even allow yourself mentally to get that far. Because it doesn’t matter.”
Rocky is just as happy about fatherhood as Rihanna is motherhood. The Testing rapper spoke about his feeling on having a child with the Barbadian singer during an interview with Complex. “It’s beautiful,” he shared. “Honestly, I think fatherhood gives me more time to do exactly what I want. I don’t have time for anything that isn’t priorities. It helps you prioritize, honestly. I love it. Everything is just based around my newfound love for being a dad and a family man. It’s lit right now. I can’t even describe it. Yo, you see this smile! I’m all smiles right now, man.”
The richest artists in the music industry do not make most of their money from music. Take Jay-Z for example, the bulk of his yearly income comes from his investments in brands like Tidal, Armand de Brignac, D’Ussé, and his Roc Nation entertainment and sport management agencies. It’s the same with Kanye West thanks to his entities like Yeezy and GOOD Music as well as Diddy thanks to some hefty real estate investments. Contrary to what one might expect in such a male-dominated industry and world, at the top of the wealthiest musicians list sits none other than this weekend’s Super Bowl halftime show performer, Rihanna. Her monetary success is also mostly credited to profits outside of the music world, but there are several things that make her’s different from the rest.
Rihanna’s rise to being the music industry’s wealthiest artist didn’t come as a result of smart (or lucky) investing or a sharp talent with real estate. The Barbados-born superstar achieved astounding monetary success through Fenty, a fashion and beauty brand created to offer products that amplified her consumers’ beauty regardless of their gender, size, skin color, and more. According to Forbes, Rihanna’s current net worth is $1.4 billion and it’s not too difficult to see why that might be the case. Fenty is largely responsible for that number as it houses companies like Fenty Beauty, Savage X Fenty, and Fenty Skin, all of which were launched between 2017 and 2020. Fenty itself was launched in 2019 under the fashion house LVMH which made Rihanna the first woman to create an original brand for the fashion house and the first woman of color to lead an LVMH brand. That’s just one example of Rihanna’s milestone career outside of music. Fenty is undoubtedly not only a highlight for Rihanna, but it’s also a story to be studied and appreciated by all businessmen and businesswomen in the future. What makes its success even more applauding is that Rihanna nearly went bankrupt a decade before Fenty launched.
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In 2009, Business Insider reported that her income plummeted from nearly $50 million to $2 million due to severe financial mismanagement from her accounting team. Three years later, she sued the accounting firm for mismanagement and won $10 million in damages. It should be noted that these three years were the most active in Rihanna’s career as she released four albums – Rated R, Loud, Talk That Talk, and Unapologetic – in that time span. It would be another four years until Rihanna delivered another project, that of course being Anti, and to this day, we’re still waiting for the follow-up of that album. Nonetheless, Rihanna’s success outside of music has given her the luxury to be as sporadic as she pleases with her musical outputs. Though the earnings that she receives from music and beauty are different, Rihanna made sure to approach the latter with the same artistic vision, intentionality, and divergent thinking that made her a star in music.
Rihanna’s brands won quickly thanks to the practice of inclusivity. Many brands in and outside the beauty industry, but especially in the beauty industry, preach inclusivity and do otherwise. In a well-publicized move, Fenty offered 40 different foundation shades to its consumers, a move unheard of in the beauty industry. The decision answered complaints from Black and brown customers who were beyond tired of not being represented by the various other brands in the industry. It also welcomed them into a world and company that accepted them for who they are and nothing less. A similar move was made in 2020 with Rihanna’s Savage X Fenty Vol. 2 show. Rihanna introduced plus-sized clothing for Savage X Fenty, and for the brand’s annual fashion show, she made sure to include plus-sized men and women. They were seen in the trailer for the show, the show itself, and on the Savage X Fenty website where the products were sold. In response to this, Christopher Rosa from Glamour, who described himself as a “fat, fem gay man,” wrote, “…to see someone with stretch marks, a stomach, and pecs that aren’t “perfect” not just be represented but celebrated means more to me than I thought it would.” He later added, “I didn’t realize just how much representation could help me in that battle until now.” Though it can’t be seen and physically held like money, the value of inclusivity is undeniable, and arguably, more important.
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Luxury is often placed side by side with exclusivity, a pair that is then often placed next to value and wealth. Especially in the fashion world, it often seems like there is a hefty price to pay in order to indulge in what is deemed luxurious. Despite this, we’ve recently seen that this is not always the case. Take Teflar for example, its handbags have been a hot commodity for a few years now, and though are available to purchase for everyone at a reasonable price, this inclusivity hasn’t diminished its luxury. The point is, luxury and inclusivity can be and should be synonymous and it’s a concept that Rihanna understood from the very start with her Fenty brand.
There are many ways that Rihanna redefined the role of a Black entrepreneur. Through Fenty, she emphasized that success can be attained and maintained by looking in the mirror at the world around you – that is, the world that you’ve naturally existed in for your life. Pandering to those who don’t look like you and can’t relate to you, while also neglecting the rest, will only bring you short-term success. They won’t lift you up like your own will. Rihanna also threw caution to the beauty standards that have often put down certain groups to amplify others. The Fenty experience is available to anyone who seeks to amplify their own beauty and style. Rihanna’s entrepreneurial success isn’t connected so much to investing in companies or real estate and finding wins there, instead, she proved that chasing a vision and using her status to change the status quo around her is certainly possible. In a 2017 interview with Time, Rihanna said that her “lifelong obsession” with makeup products began with “watching my mom put her makeup on.” After getting her makeup done at 15 or 16 for a pageant, Rihanna added, “Ever since then, ever since I saw foundation on my skin, I could never look at my skin without foundation again. Makeup, it spoiled me.” Nearly two decades later, Rihanna has built an empire that gives consumers from all over the world the opportunity to have that same feeling.
Fenty Beauty is a huge deal for Rihanna, considering it’s a major part of what helped her become a billionaire and the world’s richest female musician. That said, the brand doesn’t always take itself too seriously, as its latest collaboration indicates.
The MSCHF x Fenty Beauty Ketchup Or Makeup is what it sounds like: The set comes with six identical-looking ketchup packets, although they aren’t all filled with ketchup. Some of them are, while the other ones have Fenty’s cherry-colored Gloss Bomb lip gloss in them. The set can be purchased for $25 via ketchupormakeup.com or at a a New York hotdog stand pop-up shop.
As for Rihanna, she has remained mostly out of the spotlight over the past few months, since she reportedly gave birth to her and ASAP Rocky’s son in May. Meanwhile, in an interview from April, she said of new music, “I’m looking at my next project completely differently from the way I had wanted to put it out before. I think this way suits me better, a lot better. It’s authentic, it’ll be fun for me, and it takes a lot of the pressure off.”
Rihanna has been especially inspirational to people around the world lately. When her native country of Barbados officially renounced the British crown and became a Republic this past November, she was declared a “National Hero of Barbados,” by Prime Minister Mia Mottley and rose to the distinguished occasion. Ed Sheeran recently revealed how she inspires him specifically, and asks himself “What would Rihanna do?” when he starts making songs. Her talent clearly stretches across the cultural spectrum. She has also become much more than just a fashion icon, but also a creator of iconic fashion, with her Savage x Fenty line of “lingerie for every body.”
As she has customarily modeled many of the new collections for the Savage x Fenty line, she teased a new Valentine’s Day collection in a series of photos on social media. Wearing a red number with pink accents — naturally — she posed for the evening shoot in a modest living room. She wrapped her legs in fishnet stockings that complemented the laced look. “Valentine’s Day is for me….but you can watch,” read the racy caption.
“Can y’all handle this heat?,” read the caption on Fenty Beauty’s post from the shoot. This marks the first collaboration between her Savage x Fenty and Fenty Beauty cosmetics brand too. The post explained that Rhihanna’s “purrfected pout” is from Fenty’s Glow Bomb Heat lip luminizer and plumper, which is due out soon.
Now as far as the incredibly-anticipated follow-up to ANTI goes, Rihanna was quoted as saying that new music is coming “soon, soon, soon.” And that whatever comes from her next is going to be a totally unexpected sound, because “music is like fashion: you should be able to play.”
Muva @badgalriri shines bright all on her own + applies #DIAMONDBOMB in ‘How Many Carats?!’ on her pregnant belly to match 
,” the beloved brand captioned their post.
