How Did J Cole’s 2023 Dreamville Festival Boost North Carolina’s Economy?

Dreamville Festival, a brainchild of global superstar J Cole and his Dreamville team, has emerged as a significant economic driver for Raleigh, North Carolina. The recently released 2023 Economic Impact Report, created by Angelous Economics, sheds light on the festival’s remarkable contribution to the local economy, amounting to an impressive $145.9 million. Let’s delve into how this festival managed to achieve such a feat and what it means for Raleigh.

Read More: Nicki Minaj Announces Headlining Set At J. Cole’s Dreamville Festival

A Global Spectacle In Raleigh

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RALEIGH, NORTH CAROLINA – APRIL 02: J. Cole (L) and Drake (R) perform during the Dreamville Festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

Dreamville Festival, a two-day outdoor music extravaganza curated by Dreamville and J Cole, draws music enthusiasts not only from across the United States but also from around the globe. In 2023, the festival attracted over 100,000 attendees, making it the largest artist-led music festival globally. This influx of visitors significantly boosts Raleigh’s economy, bringing in revenue from various sectors, thanks to the stellar line-up, which included a co-headlining set alongside Drake.

Diverse Economic Impact

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Attendees at Dreamville Music Festival held at Dorethea Dix Park on April 2, 2023 in Raleigh, North Carolina. (Photo by Samuel La’Guerre/VIBE via Getty Images)

The total impact figure is undoubtedly impressive. Combining festival operations with visitor and residential spending, the 2023 Economic Impact Report illustrates the comprehensive economic influence of Dreamville Festival. With direct, indirect, and induced outputs taken into account, the festival’s economic boost made great strides within the areas of hotel ($20.5M), food and beverage ($18.7M), and ground transportation ($9.8M). Furthermore, these sectors experienced a surge in revenue, reflecting the heightened activity generated by the festival.

Read More: J. Cole & Drake End Dreamville Festival With A Bang, Lil Wayne, 21 Savage, & More Also Appear

Support From The Community

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RALEIGH, NORTH CAROLINA – APRIL 01: Lil Durk performs during the 2023 Dreamville Festival at Dorothea Dix Park on April 01, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

The success of Dreamville Festival is a testament to the collaborative efforts between the organizers and the local community. Raleigh’s Assistant City Manager, Evan Raleigh, acknowledges the festival’s role in energizing the city and creating a positive impact that reverberates long after the event concludes. The support from Raleigh, Wake County, and North Carolina residents has been instrumental in propelling Dreamville Festival to its current stature.

Driving Tourism & Business

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RALEIGH, NORTH CAROLINA – APRIL 02: Drake performs during the 2023 Dreamville Music festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Tim Mosenfelder/Getty Images)

Dreamville Festival serves as a catalyst for tourism, attracting visitors who patronize local businesses and establishments. The festival’s diverse lineup of music acts, food vendors, artisans, and nonprofit organizations not only enriches the cultural fabric of Raleigh but also provides a platform for local talents to showcase their offerings on a global stage. As a result, small businesses thrive, and the city experiences a surge in economic activity during the festival period.

Read More: 50 Cent & Hunxho To Replace Chris Brown & Muni Long For Dreamville Fest

A Sustainable Growth Trajectory

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RALEIGH, NORTH CAROLINA – APRIL 02: J. Cole performs during the 2023 Dreamville Festival at Dorothea Dix Park on April 02, 2023 in Raleigh, North Carolina. (Photo by Astrida Valigorsky/WireImage)

Looking ahead, Dreamville Festival organizers remain committed to fostering sustainable growth and further enhancing its impact on Raleigh’s economy. With anticipation for another successful edition in 2024, the festival continues to invest in delivering a memorable experience for attendees while supporting local initiatives and charitable causes. By leveraging its global appeal and cultural significance, Dreamville Festival aims to solidify its position as a cornerstone event in North Carolina’s calendar.

Conclusion

In conclusion, J. Cole’s Dreamville Festival has emerged as a powerhouse, driving economic growth, promoting tourism, and showcasing the vibrant spirit of Raleigh, North Carolina. Through its unprecedented success and unwavering community support, the festival has transformed into a global phenomenon, leaving an indelible mark on the local economy and cultural landscape. As Dreamville Festival continues to evolve and expand its reach, its legacy as a transformative force in Raleigh’s economic narrative is set to endure for years to come.

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Dreamville Festival Unveils Exclusive Dreamville x Champion Cloud Collection

J. Cole and Dreamville Team Announce Early-Bird Ticket Sale for Dreamville Festival 2024

The highly anticipated Dreamville Festival has announced the launch of its exclusive Dreamville x Champion Cloud Collection, curated by visionary designer Raeana. Inspired by the festival’s vibrant energy, the collection merges cutting-edge style with urban flair, capturing the essence of music culture.

Each limited-edition piece reflects Raeana’s creativity and connection to the music world. It features bold graphics synonymous with Champion’s signature aesthetic and Dreamville’s iconic brand.

The collection includes statement tees adorned with striking artwork and sleek hoodies blending comfort with street-chic allure. Whether dancing in the crowd or exploring the festival grounds, these pieces fuse style and functionality, ensuring attendees stand out while staying comfortable.

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Additionally, another non-exclusive Dreamville Champion collection, launched on 3/27, is open to non-festival attendees, offering fans a chance to embrace the Dreamville spirit from anywhere. Available here.

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Rappers With Their Own Music Festivals

In this post-pandemic world, we are now seeing more festivals than ever before, especially those helmed by artists themselves. Both longtime staples triumphantly returned and brand new events launched to impressive outcomes. In this exciting emergence and reactivation of the live music scene, plenty of musicians have started their festivals, especially rappers who’ve curated their own events. Many rappers’ festivals see them as headliners, giving back to their hometowns and recruiting special guests for a joyful weekend of live music. From Live Nation-sponsored festivals in the United States to major events abroad, hip-hop artists with their musical events are becoming increasingly more common. Today, we are taking a look at seven rappers with their own music festivals. Take a look at the list below. 

Read More: Megan Thee Stallion, Gunna, & PARTYNEXTDOOR Tapped To Headline Broccoli City Festival

J. Cole

J. Cole has been organizing Dreamville Fest in his home state of North Carolina since 2018. Despite the cancellation of its inaugural show due to inclement weather, it has become a staple in the world of hip-hop festivals. The annual two-day event takes place in Raleigh during either the first or second weekend in April. The lineups are consistently stacked and always make sure to showcase the Dreamville roster. The label’s artists such as Bas, Cozz, Omen, Ari Lennox, Lute, J.I.D., and EARTHGANG typically perform during the day while J. Cole headlines. Besides Cole, previous performers include Usher, Burna Boy, SZA, Lil Wayne, and Wizkid. Last year, J. Cole and Drake performed a co-headlining set. Dreamville Fest 2024 takes place April 6-7. Performers include SZA, Chris Brown, Nicki Minaj, ScHoolboy Q, and of course, J. Cole and the Dreamville roster. 

JAY-Z

JAY-Z first launched Made In America in 2012. The two-day festival has always taken place at Benjamin Franklin Parkway in Philadelphia over Labor Day Weekend. There also was once a Los Angeles edition in 2014 that ran concurrently with its East Coast counterpart. While JAY-Z has headlined the festival multiple times, Made In America has hosted other notable performers. Pearl Jam, Beyoncé, Kanye West, The Weeknd, and Rihanna have all headlined the main stage, just to name a few. While Made In America continues to bring big names and famous rappers to Philadelphia, the festival’s 2023 edition was canceled last year. Their statement cited “severe circumstances outside of production control.” SZA and Lizzo were set to headline. Made In America is set to return this year. 

Read More: Jay-Z Net Worth 2024: Updated Wealth Of The Rap Legend

Lil Wayne

Since 2015, Lil Wayne has brought his annual Lil Weezyana Fest to his hometown of New Orleans. The rap legend always takes top billing on the one-day festival’s lineup. It typically takes place in August, though it was once postponed to October. At Lil Weezyana Fest, Wayne is joined by additional hip-hop performers, as well as surprise guests. Last year, Moneybagg Yo, Coi Leray, Babyface Ray, and Rob 49 performed. Drake appeared as a special guest during Wayne’s set at the festival’s 2022 edition. While Lil Weezyana Fest did not take place last year, fans can hope for the rapper’s annual festival to return in 2024. 

The Roots

Out of the many music festivals owned by rappers, few have been around as long as the Roots Picnic. Organized by Questlove, Black Thought, and the other members of The Roots, the annual Philadelphia festival has been around since 2008. Since its inception 16 years ago, the festival has grown immensely, expanding into two days and moving to a larger venue. The Roots Picnic now takes place at The Mann at Fairmount Park in Philadelphia during the first weekend of June.

The festival’s lineups often reach beyond hip-hop, including R&B, jazz, go-go, reggae, and more. They even have a podcast stage. At the festival, Black Thought orchestrates his “live mixtape” with special guests, rapping over their catalog. This year, he will perform alongside Method Man and Redman. The Roots Picnic’s 2024 lineup will include performances from Jill Scott, Lil Wayne and The Roots, Nas, Victoria Monét, and more.

Read More: Sexyy Red’s Inclusion On The Roots Picnic Lineup Causes Fans To Criticize Questlove

Tyler, The Creator

One of the biggest rapper-owned music festivals is Tyler, The Creator’s Camp Flog Gnaw Carnival. The event originally started in 2012 as a one-day festival, featuring performances primarily from the members of Odd Future. It has since grown exponentially in size and attendance, expanding into a two-day festival in 2016. In addition to its incredibly stacked lineups, Camp Flog Gnaw features carnival games and rides, including its signature Ferris Wheel. While it has moved locations over time, the festival takes place in Los Angeles in the fall. Tyler curates its eclectic lineup, and usually headlines one day. Last year, Kendrick Lamar and Baby Keem performed as The Hillbillies, as did Kali Uchis, Clipse, SZA, and Earl Sweatshirt. While no lineup has been announced for 2024, fans can expect an all-star lineup at the next Camp Flog Gnaw Carnival. 

Stormzy

Early into his career, Stormzy started his very own #Merky Festival. The rapper’s one-day festival is usually held in early July at Ibiza Rocks. #Merky Festival offers fans a summertime experience in Ibiza for UK rap fans. Its lineup consists of British hip-hop, grime, and afro-swing artists. Unlike most festivals, #Merky is a pool party, with many sets being performed poolside. In addition to #Merky Festival, Stormzy recently partnered with the British festival All Points East to put on This Is What We Mean Day. The rapper’s one-day festival took place last year in his hometown of London and is named after his latest album, This Is What I Mean. Kehlani, Sampha, Knucks, and more performed while Stormzy headlined.

Skepta

Skepta is one of the latest rappers to launch his very own music festival. The inaugural Big Smoke Festival will take place Saturday, July 6 at Crystal Palace Park in London, where the grime legend will headline. The Streets, Mahalia, and JME will perform on one stage, which features a grime set with Frisco, Flowdan, and more. Additionally, performances at the Big Smoke Festival will happen at the Más Tiempo Stage, named after Skepta and Jammer’s new house music project and record label. The two will DJ individual sets, as will other dance music acts. There is a special guest on the Big Smoke Festival lineup that has yet to be announced. Skepta’s first annual music festival is one of many rapper-curated events to look forward to in 2024.

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WATCH: J. Cole Previews New Song as Part of ‘Might Delete Later’ Series

J. Cole Celebrates Women Rappers for Cranking Out 'Fire' Moments: 'I Think That's Hard'

J. Cole is continuing to tease his next album. In a new clip leaked online, Cole delivers an impressive set of bars while riding his bike. The video is part of his Might Delete Later vlog, which has captured pieces of Cole’s life lately.

In related news, Dreamville Festival, the flagship music event founded by global superstar J. Cole and his entertainment brand Dreamville, is set to return to Dorothea Dix Park in Raleigh, North Carolina on April 6th and 7th, 2024. Following last year’s record-setting success, the festival promises an electrifying weekend of music, art, and community.

SZA and Chris Brown will headline the festival on Saturday, April 6th, while J. Cole and Nicki Minaj will take center stage on Sunday, April 7th, to close out their respective performances.

Several multi-platinum, award-winning artists, including Lil Yachty, ScHoolboy Q, Jeremih, Rema, Jeezy, Monica, Rae Sremmurd, and more, are joining the star-studded lineup. Notably, J. Cole is also bringing together members from his Dreamville roster, including J.I.D, EARTHGANG, Bas, and Cozz, for what promises to be an unforgettable weekend of music.

With over 25 artists set to perform across the two days, Dreamville Festival 2024 aims to solidify its position as the world’s largest artist-led music festival. Beyond the music, attendees can expect various attractions, carnival rides, immersive art installations, local vendors, food trucks, and artisanal offerings.

Tickets for the festival are on sale now. A portion of the proceeds will support the Dreamville Foundation and Dorothea Dix Park Conservancy, the festival’s official charity partners.

As Dreamville Festival enters its fourth edition, J. Cole and the Dreamville team continue to demonstrate their commitment to community, diversity, and inclusivity, making it a must-attend event for music lovers and festival-goers alike.

The post WATCH: J. Cole Previews New Song as Part of ‘Might Delete Later’ Series first appeared on The Source.

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J. Cole and Dreamville Announce Star-Studded Lineup for Dreamville Festival 2024

J. Cole and Dreamville Team Announce Early-Bird Ticket Sale for Dreamville Festival 2024

Dreamville Festival, the flagship music event founded by global superstar J. Cole and his entertainment brand Dreamville, is set to return to Dorothea Dix Park in Raleigh, North Carolina on April 6th and 7th, 2024. Following last year’s record-setting success, the festival promises an electrifying weekend of music, art, and community.

SZA and Chris Brown will headline the festival on Saturday, April 6th, while J. Cole and Nicki Minaj will take center stage on Sunday, April 7th, to close out their respective performances.

Several multi-platinum, award-winning artists, including Lil Yachty, ScHoolboy Q, Jeremih, Rema, Jeezy, Monica, Rae Sremmurd, and more, are joining the star-studded lineup. Notably, J. Cole is also bringing together members from his Dreamville roster, including J.I.D, EARTHGANG, Bas, and Cozz, for what promises to be an unforgettable weekend of music.

With over 25 artists set to perform across the two days, Dreamville Festival 2024 aims to solidify its position as the world’s largest artist-led music festival. Beyond the music, attendees can expect various attractions, carnival rides, immersive art installations, local vendors, food trucks, and artisanal offerings.

Tickets for the festival are on sale now. A portion of the proceeds will support the Dreamville Foundation and Dorothea Dix Park Conservancy, the festival’s official charity partners.

As Dreamville Festival enters its fourth edition, J. Cole and the Dreamville team continue to demonstrate their commitment to community, diversity, and inclusivity, making it a must-attend event for music lovers and festival-goers alike.

The post J. Cole and Dreamville Announce Star-Studded Lineup for Dreamville Festival 2024 first appeared on The Source.

The post J. Cole and Dreamville Announce Star-Studded Lineup for Dreamville Festival 2024 appeared first on The Source.

Ari Lennox Fans Express Outrage Over Her Exclusion From Dreamville Festival Lineup

Earlier today, Dreamville put out their official lineup for this year’s festival, which is scheduled to take place April 6 and 7 in Raleigh, NC. Headliners include major names like SZA, Chris Brown, Nicki Minaj, and of course, J. Cole. While countless fans have expressed their excitement over the star-studded lineup, not all of the reactions have been positive.

While some social media users are pleased with the artists they can expect to see, others are outraged. Some commenters even claim that they plan to sell their tickets for the fest soon, as they’re disappointed that their favorite artists won’t be in attendance. Ari Lennox supporters, for example, are shocked and confused at the fact that she wasn’t included.

Read More: Ari Lennox Recalls Being Hospitalized After Getting Too High

Ari Lennox Won’t Perform At 2024 Dreamville Festival

“Ari Lennox being left off Dreamville Fest feels like a choice!” one suspicious supporter writes on Twitter/X. ” Idk what’s going on but somebody need to fix it.” Another outraged music lover weighed in on Ari’s exclusion, revealing that the songstress was their entire reason for attending the festival. “Dreamville just pissed me off,” they begin. “What the F*CK is that lineup? WHERE IS ARI LENNOX!!!! SHE THE MAIN REASON I COME !”

At the time of writing, it remains unclear why Ari Lennox won’t take part in this year’s Dreamville festival. The performer has yet to respond to the backlash surrounding her exclusion from the fest. Dreamville has also yet to address the outcry. Only time will tell whether or not she’ll be added at a later date, or make a statement about not being included on the lineup.

Fans Are Disappointed

What do you think of the 2024 Dreamville Festival lineup? Are you disappointed that Ari Lennox won’t be performing? What about social media users’ reactions to her exclusion? Share your thoughts in the comments section, and keep an eye on HNHH for more updates. Check out some fans’ reactions down below.

Read More: Joe Budden Calls Ari Lennox A “Bag Of Mixed Nuts” During Sarcastic-Sounding Apology

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SZA, Nicki Minaj, And Chris Brown Will Headline Dreamville Festival’s 2024 Lineup

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After months of anticipation, Dreamville Festival has announced its 2024 lineup. The festival, which will take place on Saturday, April 6, and Sunday, April 7, at Dorothea Dix Park in Raleigh, North Carolina, will be headlined by SZA, Nicki Minaj, and Chris Brown, with performances from Amaarae, Domani, Jeezy, Jeremih, Key Glock, Lil Yachty, Monica, Muni Long, Rae Sremmurd, Rema, ScHoolboy Q, Sexyy Red (who has been appearing on a lot of unexpected festival lineups lately), Teezo Touchdown, and TiaCorine.

Naturally, J. Cole, Bas, Cozz, Earthgang, JID, Lute, and Omen are also billed. Curiously, Ari Lennox doesn’t appear on the flyer, which hopefully means she’s busy working on her follow-up to Age/Sex/Location.

According to the press release, two-day GA tickets are now on sale in limited quantities, with a portion of proceeds being donated to the festival’s official charity partners, the Dreamville Foundation and Dorothea Dix Park Conservancy. You can find more information at DreamvilleFest.com.

See below for the full lineup.

Dreamville Festival Lineup For Saturday, April 6

SZA
Chris Brown
JID
Lil Yachty
Schoolboy Q
Sexyy Red
Jeremih
Earthgang
Teezo Touchdown
Amaarae
Lute
Luh Tyler
Domani

Dreamville Festival Lineup For Sunday, April 7

J. Cole
Nicki Minaj
Rema
Jeezy
Monica
Rae Sremmurd
Key Glock
Bas
Muni Long
Cozz
Omen
TiaCorine
Chase Shakur

Dreamville Festival 2024 Lineup: J. Cole, Nicki Minaj, SZA, Chris Brown & More

The wait is finally over: we now have the official lineup and headliners for the Dreamville Festival this year in Raleigh, North Caroline. Moreover, tickets are still available here, and it will take place on Saturday and Sunday, April 6 and 7 at the Dorothea Dix Park six years after its original inception. The festival’s headliners are none other than J. Cole himself, Nicki Minaj, SZA, and Chris Brown. Other performers are the following: JID, ScHoolboy Q, Lil Yachty, Sexyy Red, Jeremih, EARTHGANG, Teezo Touchdown, Amaarae, Lute, Luh Tyler, Domani, Rema, Jeezy, Monica, Rae Sremmurd, Key Glock, Bas, Muni Long, Cozz, Omen, TiaCorine, and Chase Shakur.

Furthermore, this is shaping up to be a pretty stacked year when it comes to artist-led music festivals. For example, Jack Harlow recently announced his inaugural Gazebo Music Festival in Louisville Kentucky on Memorial Day weekend (May 25 and 26) this year. The lineup actually has some crossover with the Dreamville Festival, as expected for festival seasons, with SZA and Amaarae also hitting the stage at Gazebo. But the most exciting part about this lineup is the names that you might not catch anywhere else, such as what is presumably ScHoolboy Q’s first performance after dropping his new album BLUE LIPS.

Read More: J. Cole’s Best Productions

Dreamville Festival 2024: See Lineup

Meanwhile, we already knew that Nicki Minaj was headlining, but her comments on the London festival Wireless might suggest her excitement for Dreamville. “Instead of doing another arena show in London after we sold out in the first week, I opted to do Wireless Festival,” she said of her U.K. travels. “This year’s show will be a billion times more special, creative, beautiful, cohesive, ugh! I’m so excited. I’d like to tell you guys thank you in advance. Last year was so meaningful but won’t compare. Just wait & see.”

As such, maybe this will be her big chance to show out for Raleigh during her Pink Friday 2 world tour. Who would you be the most excited to see on this lineup, and are you copping tickets for the record label’s special event? Whatever the case, drop your thoughts in the comments section down below. Also, check back in with HNHH for the latest on these artists, Dreamville, and more music festivals.

Read More: J. Cole Posts Tour Vlog After Dropping New Song On Instagram

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When Will Dreamville Fest Reveal Its 2024 Lineup?

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Dreamville

Music festival season starts in just a few months, and while a number of the most anticipated lineups have been released for both old faves (Baja Beach Fest, Roots Picnic) and new startups (Jack Harlow’s Gazebo Festival, new indie fest Best Friends Forever), one that fans have been looking forward to with no word is J. Cole’s Dreamville Festival. So far, the only perfomer confirmed to be on the lineup (that isn’t also a member of Dreamville Records) is Nicki Minaj. So, when will Dreamville reveal its 2024 lineup?

As we noted late last year, we can only speculate based on prior announcements. Although Dreamville announced its 2023 lineup that February, February 2024 has come and gone (with an extra day, no less!), so it’s more likely that this year’s announcement will fall in line with the announcement from 2022, which was in early March. That means an announcement could be only days away (or even minutes, as of this writing). While we know at least some of the performers who’ll be appearing — Dreamville members Ari Lennox, Bas, Cozz, Earthgang, JID, Lute, Omen, and of course, J. Cole — it’s always fun to see how Cole and the gang will surprise us with both contemporaries like Burna Boy and Summer Walker and throwbacks like Usher and Waka Flocka Flame, who all performed last year.

Stay tuned, Dreamers.

Is Dreamville Fest 2024 Sold Out?

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With the 2024 edition of Dreamville Festival only a couple of months away, fans interested in checking out the J. Cole-fronted North Carolina festival might be wondering whether they still have time to grab their tickets before the lineup is announced and the feeding frenzy inevitably begins.

In some good news for those fans, it doesn’t look like the tickets have sold out just yet. The Dreamville ticketing site still has 2-Day General Admission passes available at $299 (or $309 with a 3D Collectible Credential and custom Dreamville Festival lanyard to go with the wristband). Meanwhile, you can still join a waitlist for the higher-end passes, including GA+, JV VIP, Varsity VIP, and MVP VIP.

When Is Dreamville Festival 2024?

Dreamville Festival will take place on Saturday, April 6, and Sunday, April 7.

Where Is Dreamville Festival 2024?

This year, the festival will be held at Dorothea Dix Park in Downtown Raleigh, North Carolina.

Who Is Headlining Dreamville Festival 2024?

So far, the only confirmed headliner is Nicki Minaj, who revealed her participation as part of her Pink Friday 2 tour launching in March.

When Will The Lineup For Dreamville Festival 2024 Come Out?

In 2023, Dreamville released the lineup in February, so it stands to reason that this year’s lineup will also drop around the same time.