Who Is Usher’s Wife, Jennifer Goicoechea? A Look At Big-Wig Music Exec

Usher has had an incredibly blessed year so far, with 2024 bringing a landmark Super Bowl halftime performance, a brand new album release, and even a long-awaited marriage ceremony for the artist. Usher wed his long-time girlfriend Jennifer Goicoechea on Super Bowl Sunday, with an outdoor ceremony attended by the Grammy Award-winner’s mother, Jonetta Patton. Unlike many chart-topping public figures, who opt to engage in romance with other household names, Usher’s wife is a music industry executive who generally tends to remain behind the camera and out of the spotlight.

Despite being relatively unknown by the public, Goicoechea has truly stolen Usher’s heart and currently resides in Las Vegas, Nevada, with the hit-maker and their two children. Die-hard fans have many questions regarding how the happy couple met, when they became engaged, and more. Here’s everything we know about Jennifer Goicoechea.

Jennifer Goicoechea Was Born And Raised In Miami

Jennifer Goicoechea hails from the Sunshine State of Florida, where she attended Full Sail University in Winter Park. Goicoechea’s mother was the director of operations at ACT Productions, prompting the young woman to study recording arts and eventually shadow her mother at the media production company. Goicoechea got her start in the industry by serving as an assistant to Ciara for a time before eventually opening her own private firm, Boogs’N’Effect Management.

Goicoechea earned recognition as one of Billboard’s R&B/Hip-Hop Power Players in both 2020 and 2021, following her appointment as the senior vice president of A&R at Epic Records. Though the details of how the exec developed a close relationship with Usher remain elusive, social media posts dating back to 2016 depict the pair interacting at music and social networking events.

The Romance Was Confirmed In 2019

Though many fans assumed Usher was intimate with the mysterious music executive beforehand, Usher and Jennifer Goicoechea seemingly confirmed their romance during a 40th birthday bash for producer Keith Thomas in 2019. Months later, the couple kissed at the Hollywood Bowl, and they subsequently announced via Good Morning America that they were expecting their first child in 2020.

Their first daughter, Sovereign Bo Raymond, was born on September 24, 2020. Not wasting any time, Usher and Goicoechea welcomed a second child on September 29 the following year, a boy named Sire Castrello Raymond. Usher also has two boys that he shares with his ex-wife Tameka Foster, causing the artist to reflect in recent years on the joy and blessing of growing a blended family together.

The Pair Seem To Have Excellent Chemistry

Though Jennifer Goicoechea may not be a household name lighting up the stage wherever she goes, the music industry executive seems to be a perfect fit for Usher. In a November 2023 interview, Usher offered some loving words for his soon-to-be-wife, stating, “I have an amazing partner, a support system. We have any amazing dynamic between our relationship where I’m able to be passionate still about what I do and have an incredible partner to work through some of the harder times as a young man dealing with children and dealing with the dynamic of how you communicate with them.”

The couple finally tied the knot at Terrace Gazebo on Super Bowl Sunday, the very same day that Usher took to the stage at Allegiant Stadium for his groundbreaking half-time performance.

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Drake Teams with Snapchat to Launch Augmented Reality for Duration of ‘It’s All A Blur Tour’

Drake Teams with Snapchat to Launch Augmented Reality for Duration of 'It's All A Blur Tour'

Thanks to a collaboration with Snapchat, Drake is taking his It’s All A Blur tour to the next level with augmented reality (AR) technology. Using Snapchat’s Camera Kit, Drake is allowing fans to become part of the show during his performance of “Laugh Now Cry Later.” The stage screens will showcase Snapchat’s iconic Crying Lens in real-time, adding a unique and interactive element to the concert experience.

The Canadian rapper is at the forefront of incorporating Snapchat’s AR into live performances, and he’s not the only one. During their recent UK and ongoing US tour, Duran Duran also integrated Snapchat’s Camera Kit into their shows. Audiences witnessed Snapchat’s AR Lenses projected on the band and the crowd in real-time, including the viral Spider on Face Lens and the Black Eyes Lens.

Snapchat’s Camera Kit enables partners like Drake and Duran Duran to integrate Snap AR into their own applications, websites seamlessly, and even physical locations, bringing a new dimension of engagement and excitement to their performances.

Fans attending Drake’s It’s All A Blur tour, which runs until October, can look forward to being part of this innovative and immersive concert experience through the power of augmented reality.

You can see the video from inside Madison Square Garden below.

The post Drake Teams with Snapchat to Launch Augmented Reality for Duration of ‘It’s All A Blur Tour’ first appeared on The Source.

The post Drake Teams with Snapchat to Launch Augmented Reality for Duration of ‘It’s All A Blur Tour’ appeared first on The Source.