SOURCE SPORTS: Paris Saint-Germain Partners with LIDS for New Miami Store

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Paris Saint-Germain (PSG), France’s most successful football team, has launched a new permanent store site in Miami that will be managed and controlled by a major hat retailer, Lids.

The new PSG flagship shop in Miami, which will open in early 2022 under the management of Fanatics and Lids, will be situated at 1024 Lincoln Road in Miami Beach, Florida, 33139. The new PSG X Nike Home Kit will debut on May 31 to coincide with the inauguration of the Miami location, giving devoted football and fashion fans the chance to purchase the much-awaited release on the day it becomes available.

As part of the club’s long-term cooperation with Lids and Fanatics, Lids runs PSG shop locations to provide a distinctive and unified retail environment that sports fans and fashion devotees can enjoy.

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As part of the club’s long-term cooperation with Lids and Fanatics, Lids runs PSG shop locations to provide a distinctive and unified retail environment that sports fans and fashion devotees can enjoy.

The Miami location will provide team jerseys, accessories, hats, fashion lines, and more merchandise. The store will also have customization stations, a trademark feature found in most Lids retail locations where customers can modify their purchases.

“Football is booming in the US as the country is gearing up organizing an amazing World Cup in 2026,” said Fabien Allègre, Chief Brand Officer, Paris Saint-Germain. “We are delighted to be part of the journey with ambitious projects of PSG stores to swarm all over the US.

“After the launch of the PSG Academy US in 2014 and the successful 2015, 2016 and 2017 Summer tours, setting up a new store in Miami is a milestone for the Club. It brings us closer to our fans in the Magic city. As the only international sports franchise to establish our own retail stores worldwide, we are determined to continue our expansion with Lids, especially in the US, a priority market for the Club.”

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SOURCE SPORTS: Jimmy Butler Trademarks ‘Himmy Butler’ for a New Line of Products

Jimmy Butler and Miami HEAT Beat Celtics to Open Eastern Conference Finals

Jimmy Butler is not letting opportunities pass him by. Following all of his epic performances in the 2023 NBA playoffs, nicknames hit the timeline for Butler. One of the more popular ones is a play on the popular “him” name interpolations, dubbing the swingman “Himmy Butler.”

Taking Himmy Butler to a new level, Jimmy has filed a trademark for the name. According to US trademark attorney Josh Gerben, Butler filed the trademark on May 24, eyeing the launch of the Himmy Buckets brand of coffee, beer, soda, bottled water, clothing, and coffee cups.

This latest business move comes after Lids HD teamed up Himmy’s Big Face Coffee for an exclusive collaboration. The partnership marks the first headwear and apparel release for Lids Hat Drop and will only be available at Lids stores and Lids.com.

The collection features a range of items, including trucker hats, fitted hats, visors, basketball jerseys, shorts, hoodies, and V-necks, with prices ranging from $35 to $140. While Butler dominates on the court during the NBA playoffs, his Big Face Coffee is energizing consumers off the court.

“Really excited for our BIGFACE x Lids HD collab ,” Jimmy Butler said. “The new hats and apparel in this collection are Elite. Logo’d BIGFACE hats, hoodies, shorts, tanks; you name it —it’s here.

“Partnering with Lids HD has been great for us over here at BIGFACE as we continue to expand our coffee inspired lifestyle brand.”

Lawrence Berger, Co-Founder and Partner at Ames Watson, owner of Lids, and Chairman of FanzzLids Holdings, added, “BIGFACE was the perfect brand for our team to partner with to unveil the first headwear and apparel collab release for Lids HD. Jimmy and the BIGFACE team have been a pleasure to work with and we’re excited to showcase this collection to Lids HD consumers.”

You can see the collection below.

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Baby Keem and Converse Run it Back: Unveiling Their Second Campaign

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Continuing their collaborative journey, Converse and talented 22-year-old artist and producer Baby Keem team up once again for an exciting campaign. Following the recent surprise release of his new single, “The Hillbillies,” featuring Kendrick Lamar, the partnership is gaining momentum.

Baby Keem showcases his creativity in this upcoming campaign by styling his beloved Chuck Taylor All-Star sneakers, marking another milestone since he joined Converse’s esteemed roster of creatives last year. Joining forces with Converse places Baby Keem alongside an illustrious group of visionaries, including Tyler, The Creator, Shai Gilgeous-Alexander, Big Freedia, Alexis Sablone, Rick Owens, and more, who collectively contribute to Converse’s mission to Create Next.

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The duo of Baby Keem and Kendrick Lamar are back, dropping off a new single and video for “The Hillbillies.” The new single is produced by EVILGIANE, and the two appear in a Neal Farmer-directed video. The video also features Tyler, the Creator.

Kendrick, the Compton Cowboy, opens the single with declarations from Dodger Stadium before teaming with Keem for a back-and-forth bounce of verses and infectious flows. You’ll also pick up the aura of Drake’s “Sticky” in the delivery. You can see the video and hear the single below.

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Share of Profits From Adidas and Yeezy Sales To Go to Anti-Defamation League

First Adidas and YEEZY Restock Under New Agreement Set for June 1

The organizations for donations from the relaunch of Adidas bulk of YEEZY products have been revealed. TMZ states the upcoming profits will be split between the Anti-Defamation League and other charities.

The start of the sale will begin at the end of the month. Adidas states a “significant amount will be donated to selected organizations working to combat discrimination and hate, including racism and antisemitism.” It is believed $1.3 billion in products remained when the split between Ye and Adidas launched.

In February, The Anti-Defamation League (ADL) recently reported that Kanye’s anti-Semitic rants were linked to 30 incidents in the US targeting Jewish people.

“These incidents — which include vandalism, banner drops, targeted harassment, and campus propaganda distributions — demonstrate the ongoing influence of Ye’s conspiratorial, bigoted rants,” the ADL wrote.

“Immediately following Ye’s antisemitic comments, which included inflammatory tropes about Jewish power and Holocaust denial, the slogan ‘Ye Is Right’ surfaced online in hashtags and antisemitic accounts. The ADL Center on Extremism has also tracked references to ‘Ye Is Right’ in instances of on-the-ground antisemitic vandalism and harassment nationwide.”

Jonathan Greenblatt, the CEO of the ADL, said in a statement to Billboard that Ye is inspiring people to commit “real-world acts of hate.”

“Kanye West’s repeated antisemitic remarks – and his dredging up some of the worst anti-Jewish tropes imaginable – doubtlessly are having an impact and inspiring people to commit real-world acts of hate,” Greenblatt stated. “As we have long maintained, celebrities and others who engage in spreading hateful tropes need to know their words have consequences. Unfortunately, Kanye’s decision to continue to peddle hatred against Jews is only giving encouragement to people who are already infected with hate.”

Following reports of a renewed partnership and UK page loading, Adidas India released a promotional image for the YEEZY line for a June 1 release.

The YEEZY brand is set to release the Yeezy 350 “Pirate Black,” Zebra 350s, Utility Black 500s, the Yeezy Foam Runner, and Yeezy Slides. According to Sneaker News, new Yeezy Styles never seen before will be introduced to the public.

Hypebeast, highlighted the sign of initial restocks of Yeezy products on the adidas UK website.

The report states the product pages for the YEEZY 350 BOOST V2 “Zebra” and the YEEZY 500 “Utility Black” will be of the launch. The site can spot both models by searching “Yeezy Trainers.” Currently, there is no specific date set for the launch.

News of the renewed partnership comes via the YEEZY MAFIA, a source of all things Yeezy, including his sneaker line.

Confirming the news, Reuters states Adidas CEO Bjoern Gulden revealed the renewed partnership to move some of the merchandise and donate some of the proceeds to international organizations.

A reported $1.3 billion in Yeezy-branded Adidas products are sitting in storage after the partnership was ended over the rapper’s antisemitic statements. Gulden stated plans for how Adidas will continue with the sale are not in place.

“What we are trying to do now over time is to sell some of this merchandise … burning the goods would not be a solution,” Gulden said.

Donating the sneakers was not an option out of fear the sneakers would reach the secondary market. Adidas stock is up 2% so far on the day. Ye would still receive 15% of the sales.

Speaking on the rapper, Culden stated about Ye, “As difficult as he was, he is perhaps the most creative mind in our industry.”

The post Share of Profits From Adidas and Yeezy Sales To Go to Anti-Defamation League appeared first on The Source.

Happy Birthday B.I.G: Fashion House Luvlotts Features ‘Biggie-Inspired’ Footwear

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Just in time for the birthday of arguably the greatest rapper of all times, fashion house L💕vLotss has released their limited Biggie-inspired knee high boot. Known for her bold trendsetting designs, CEO Denika Oliver is changing the face of street fashion by merging iconic pieces with her one-of-a-kind designs. Born and raised in Baltimore MD, the bronze beauty built her brand in 2018 with the idea to make stylish shoes/clothing that have never been seen before. Her infamous Clogs-design shot her to success and now she’s a published designer taking New York Fashion by storm. Whether creating fancy footwear or her patented denim eyewear, L💕vLotss is fun, fashionably late, unapologetic but rich in style.

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CEO of L💕vLotss Denika Oliver

The Source caught an early preview of the exclusive Biggie boot just in time to ask the busy designer one question….

What was the inspiration behind this BiGGie-inspired footwear?

HOPE, Newness , BRAVERY, fresh NEW BEGINNINGS , LOVE, PEACE AND WAR. The Biggie Smalls MOVEMENT started back in the 90`s and because “It
ALL started as A dream” I’m able to live out mine .. I designed these custom made BIGGIE inspired  Boots with a strategy in mind  STANDOUT , Be BOLD, BE courageous, BREAK THE BARRIERS ,GO AGAINST THE ODDS ..  Create something so different, AUTHENTIC, FUN that iT will DEFEND Itself..  that’s  what Biggie did. & To this day his Dream STILL lives on. Hip Hop culture & Fashion go hand and hand. I pray my designs will inspire and lift someone to live out there Dreams and accomplish Huge success as the Biggie Movement did for me..Thank You Biggie and  Source Magazine (Special thanks to Courtney)
 May both of our Legacy Continue
✨HAPPY BIRTHDAY BIGGIE SMALLS  🎉✨

Check out the exclusive design below.

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For more info CLICK HERE

For more info: [email protected]

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First Adidas and YEEZY Restock Under New Agreement Set for June 1

First Adidas and YEEZY Restock Under New Agreement Set for June 1

The Adidas restock is officially confirmed. Following reports of a renewed partnership and UK page loading, Adidas India released a promotional image for the YEEZY line for a June 1 release.

The YEEZY brand is set to release the Yeezy 350 “Pirate Black”, Zebra 350s, Utility Black 500s, the Yeezy Foam Runner, and Yeezy Slides. According to Sneaker News, new Yeezy Styles never seen before will be introduced to the public.

Hypebeast, highlighted the sign of initial restocks of Yeezy products on the adidas UK website.

The report states the product pages for the YEEZY 350 BOOST V2 “Zebra” and the YEEZY 500 “Utility Black” will be of the launch. Both models can be spotted on the site by searching “Yeezy Trainers.” Currently, there is no specific date set for the launch.

News of the renewed partnership comes via the YEEZY MAFIA, a source of all things Yeezy, including his sneaker line.

Confirming the news, Reuters states Adidas CEO Bjoern Gulden revealed the renewed partnership to move some of the merchandise and donate a portion of the proceeds to international organizations.

A reported $1.3 billion in Yeezy-branded Adidas products are sitting in storage after the partnership was ended over the rapper’s antisemitic statements. Gulden stated plans for how Adidas will continue with the sale are not in place.

“What we are trying to do now over time is to sell some of this merchandise … burning the goods would not be a solution,” Gulden said.

Donating the sneakers was not an option out of fear the sneakers would reach the secondary market. Adidas stock is up 2% so far on the day. Ye would still receive 15% of the sales.

Speaking on the rapper, Culden stated about Ye, “As difficult as he was, he is perhaps the most creative mind in our industry.”

The post First Adidas and YEEZY Restock Under New Agreement Set for June 1 appeared first on The Source.

Ye’s Wife, Bianca Censori, Reveals New Barely There YEEZY Line Designs

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Ye’s is getting back in his design bag, revealing a new look, which is quite revealing.

Yeezy’s wife, Bianca Censori, highlights new designs, which aren’t too much in the material. Censori wears a black square over her breasts, and it appears Ye’s faith is in the design as a cross covers Censori’s butt crack. Finishing off the look is thigh-high kitten heels.

TMZ notes the designer of the modeled fit is Mowalola Ogunlesi.

Ye is back in his creative bag, recently filing legal documents for the trademark of YEEZY SOCK SHOES. According to Hypebeast, Ye submitted the new design to the United States Patent and Trademark Office on May 4.

The application was filed by Ye’s Mascottee Holdings, Inc., stating the YZY SOCK SHOES will sell “Socks; socks with leather soles.”

Fans saw the YEEZY SOCK SHOES following his YEEZY SEASON 10 show in L.A.

Additionally, Adidas and Kanye West are back in business. News of the renewed partnership comes via the YEEZY MAFIA, a source of all things Yeezy, including his sneaker line.

Confirming the news, Reuters states Adidas CEO Bjoern Gulden revealed the renewed partnership to move some of the merchandise and donate a portion of the proceeds to international organizations.

A reported $1.3 billion in Yeezy-branded Adidas products are sitting in storage after the partnership was ended over the rapper’s antisemitic statements. Gulden stated plans for how Adidas will continue with the sale are not in place.

“What we are trying to do now over time is to sell some of this merchandise … burning the goods would not be a solution,” Gulden said.

Donating the sneakers was not an option out of fear the sneakers would reach the secondary market. Adidas stock is up 2% so far on the day. Ye would still receive 15% of the sales.

Speaking on the rapper, Culden stated about Ye, “As difficult as he was, he is perhaps the most creative mind in our industry.”

The post Ye’s Wife, Bianca Censori, Reveals New Barely There YEEZY Line Designs appeared first on The Source.

Adidas YEEZY Sneaker Pages Updated on UK Website Signaling Restock is Looming

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The renewed adidas and Ye partnership is ready to launch. According to Hypebeast, the initial restocks of Yeezy products are set on the adidas UK website.

The report states the product pages for the YEEZY 350 BOOST V2 “Zebra” and the YEEZY 500 “Utility Black” will be of the launch. Both models can be spotted on the site by searching “Yeezy Trainers.” Currently, there is no specific date set for the launch.

News of the renewed partnership comes via the YEEZY MAFIA, a source of all things Yeezy, including his sneaker line.

Confirming the news, Reuters states Adidas CEO Bjoern Gulden revealed the renewed partnership to move some of the merchandise and donate a portion of the proceeds to international organizations.

A reported $1.3 billion in Yeezy-branded Adidas products are sitting in storage after the partnership was ended over the rapper’s antisemitic statements. Gulden stated plans for how Adidas will continue with the sale are not in place.

“What we are trying to do now over time is to sell some of this merchandise … burning the goods would not be a solution,” Gulden said.

Donating the sneakers was not an option out of fear the sneakers would reach the secondary market. Adidas stock is up 2% so far on the day. Ye would still receive 15% of the sales.

Speaking on the rapper, Culden stated about Ye, “As difficult as he was, he is perhaps the most creative mind in our industry.”

The post Adidas YEEZY Sneaker Pages Updated on UK Website Signaling Restock is Looming appeared first on The Source.

Reebok Unveils Chapter 2 of New ‘Pump Universe’ Reimagined Sneakers

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Reebok aimed to reimagine the tales behind its most storied sneakers with the release of “Pump Universe” this past February, fusing their unique design cues and placing its storied custom-fit Pump technology at the forefront. In “Chapter 1,” Allen Iverson’s Question Mid and Shaq’s patented Shaq Attaq were reimagined in exciting ways for the tennis court.

Reebok throws the emphasis on two timeless classic models in “Pump Universe” “Chapter 2,” each of which was a champion of sport and fitness in the 1980s and 1990s and has since become an essential item:

Classic Leather Pump (GW4726/ GW4727/GW4729, $110): What if Reebok’s Classic Leather first dropped in the ‘90s? This reinterpretation of the brand’s signature ‘80s running shoe draws inspiration from Instapump Fury and other classic Reebok runners with an integrated tongue Pump ball and bladder, while carrying forward OG Classic Leather design elements like an all-leather upper, Reebok wordmark window box, cross check branding, and a rubber outsole.

Club C 85 Pump (GW4793/GW4794, $110)What if Michael Chang’s Court Victory was instead a Club C? Here, the brand’s classic low-profile tennis shoe is imagined as a signature Pump model, drawing inspiration, color, and design from the iconic Court Victory, while carrying forward OG Club C design elements like a leather upper, Reebok wordmark window box, embroidered heel logo, and a rubber midsole and outsole.

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“Pump Universe” ‘Chapter 2’ is available beginning May 17 from Reebok.comFoot Locker, and other select retailers.

The post Reebok Unveils Chapter 2 of New ‘Pump Universe’ Reimagined Sneakers appeared first on The Source.

Ye Files Trademark for New Line of YEEZY Sock Shoes

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Ye is back in his creative bag, recently filing legal documents for the trademark of YEEZY SOCK SHOES. According to Hypebeast, Ye submitted the new design to the United States Patent and Trademark Office on May 4.

The application was filed by Ye’s Mascottee Holdings, Inc., stating the YZY SOCK SHOES will sell “Socks; socks with leather soles.”

Fans got a glimpse of the YEEZY SOCK SHOES following his YEEZY SEASON 10 show in L.A.

Adidas and Kanye West are back in business. News of the renewed partnership comes via the YEEZY MAFIA, a source of all things Yeezy, including his sneaker line.

Confirming the news, Reuters states Adidas CEO Bjoern Gulden revealed the renewed partnership to move some of the merchandise and donate a portion of the proceeds to international organizations.

A reported $1.3 billion in Yeezy-branded Adidas products are sitting in storage after the partnership was ended over the rapper’s antisemitic statements. Gulden stated plans for how Adidas will continue with the sale are not in place.

“What we are trying to do now over time is to sell some of this merchandise … burning the goods would not be a solution,” Gulden said.

Donating the sneakers was not an option out of fear the sneakers would reach the secondary market. Adidas stock is up 2% so far on the day. Ye would still receive 15% of the sales.

Speaking on the rapper, Culden stated about Ye, “As difficult as he was, he is perhaps the most creative mind in our industry.”

The post Ye Files Trademark for New Line of YEEZY Sock Shoes appeared first on The Source.