Eastside Golf Archives - New Hip Hop News

SOURCE SPORTS: Eastside Golf Hosts Second Annual Invitational With Fabolous, Anthony Andersen, Victor Cruz, CC Sabathia And More

September 19, 2024 by newhiphopnews

Eastside Golf, the lifestyle golf brand that is changing the cultural perception of the game, hosted its second annual Eastside Golf Invitational at Liberty National Golf Club on Monday, September 16th. The event brought together fans of the brand; celebrities including Anthony Andersen, Terrence Jenkins, CC Sabathia, Victor Cruz, Angie Martinez and the Morehouse College golf team to experience the game the Eastside Golf way – promoting authenticity, confidence and diversity – to showcase that golf is a game for everyone.

With “Return of the Mack”, “Bad Boys for Life” and “No Diggity” setting the vibe, 72 players teed off for the shamble format at one of the most scenic golf courses in America. Players were proudly decked out in Eastside Golf’s signature gear, including its newly-announced Nike footwear collaboration which attendees received before the shoes are on sale to the public later this fall.

On the course, players enjoyed special activations from Gin & Juice by Dre and Snoop and MolsonCoors. D’USSÉ cognac was pouring its signature D’USSÉ Lemonade cocktail, featuring D’USSÉ VSOP Cognac and lemonade, on the second hole as well as throughout the evening’s festivities.

After players wrapped up 18 holes, the night kicked off with a surprise performance by rapper Fabolous who treated the crowd to a catalog of his hits including “You Be Killin Em” and “Make Me Better”.

The Eastside Golf Invitational set out to provide continued support to Morehouse College golf, and this year raised a significant financial contribution to support the team’s student athletes thanks to the event’s presenting sponsor Mercedes-Benz USA. Over the years, Eastside Golf has contributed nearly $300,000 to the Morehouse College golf team, the same institution where co-founders Olajuwon Ajanaku and Earl Cooper won a national title in 2010. The Invitational marks another milestone in the multi-year partnership between Eastside Golf and Mercedes-Benz USA to create and support activations to increase inclusivity in the game, and a mutual effort to support HBCU golf programs.

The second annual Eastside Golf Invitational capped off a blockbuster week and a half for Eastside Golf, which kicked off on September 4th with the announcement of its first footwear collaboration with Nike, and its first-ever retail experience with a pop-up at Shopify NY that ran from September 13 – 15th.

The post SOURCE SPORTS: Eastside Golf Hosts Second Annual Invitational With Fabolous, Anthony Andersen, Victor Cruz, CC Sabathia And More first appeared on The Source.

The post SOURCE SPORTS: Eastside Golf Hosts Second Annual Invitational With Fabolous, Anthony Andersen, Victor Cruz, CC Sabathia And More appeared first on The Source.

Eastside Golf x Nike Golf Collection Coming Soon: New Images Revealed

September 5, 2024 by newhiphopnews

The Eastside Golf x Nike Golf Collection introduces two standout models: the Nike Air Max 1 86 OG Golf and the Nike Air Zoom Victory Tour 3. Both shoes come in a crisp all-white color scheme, offering a fresh and clean look. Customizable Swooshes let wearers add a personal touch, making these sneakers versatile and unique to each golfer’s style.

Eastside Golf continues to merge streetwear and golf culture in this collection, pushing boundaries and elevating the sport’s fashion game. With premium materials and minimalist design elements, the collaboration offers both style and performance. This collection is perfect for players who appreciate functionality without sacrificing a fashionable edge on the course.

Eastside Golf x Nike Air Max 1 86 OG Golf

The sneakers feature a translucent rubber sole and a clean white midsole with an exposed air bubble. The upper features a white base with white overlays. The Nike Swoosh is gold. Each pair comes with six Swoosh colors that you can attach to the gold eyelets on the sides. Golfing branding is on the tongues and heels.

Eastside Golf x Nike Air Zoom Victory Tour 3

The pair features golfing spikes for maximum traction and a multi-colored midsole. The uppers are comprised of a white leather base, with a black Swoosh on the sides. As with the Air Max 1, each pair comes with six Swoosh colors that you can attach to the gold eyelets on the sides.

Sneaker Bar Detroit reports that the Eastside Golf x Nike Golf Collection is going to drop on Ocober 7th. Also, the retail price of the sneakers will be $180 for the Nike Air Max 1 86 OG Golf and $210 for the Nike Air Zoom Victory Tour 3. Let us know what you think of this sneaker, in the comments section below. Additionally, stay tuned to HNHH for the latest news and updates from around the sneaker world. We will be sure to bring you the biggest releases from the biggest brands.

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Eastside Golf Uses New Jordan Collection to Promote Inclusivity & ‘Fundamental Change

November 1, 2023 by newhiphopnews

If you are not familiar with Eastside Golf as of yet, you certainly need to be.

The fashion-forward golf lifestyle brand founded by Olajuwon Ajanaku and Earl Cooper recently introduced their third Jordan collaboration entitled The 1961 Project.

The collection commemorates the year the PGA of America lifted its Caucausian-only clause. Before 1961, a non-caucasian individual could not become a PGA professional tour player nor manage PGA-administered golf courses.

“We’re not just here to simply come up with some flashy clothing,” says Cooper. We want to use these clothes as messaging and a conversation piece to invoke a different perspective on the game completely.”

For most African-American culture, the attention to the sport of golf shifted in 1997, when Tiger Woods won his first Masters tournament at 22 years old. Cooper adds that the difference between “The 1961 Project ” from their previous collections is the “messaging” and education.

“We really want to see a real fundamental change and I think you see a lot of that messaging when it comes to our new collection,” Cooper added.

The Change 1961 Eastside Golf x Jordan three-shoe collection features an Air Jordan 1 High Golf, Jordan ADG, and Air Jordan 6 Low Golf. The themed apparel collection consists of 12 pieces, including long and short-sleeved tees, polos, hoodies, jogging sets, tracksuits, belts, hats, socks, and more.

“With the 1961 Project, I want people to learn about the change-makers who paved the way for more people of color to pursue this field and get a fair shot,” says Olajuwon.

Back in September, the duo hosted their first Eastside Golf Invitational in San Diego. The star-studded event was attended by Kevin Liles, CC Sabathia, Andre Iguodala, Sean “Pecas” Costner and more. During the invitational, The Eastside Golf founder donated $50,000 to the Morehouse College golf team. Cooper and Olajuwon are Morehouse College alumni.

You can catch more of Eastside Golf’s story on their six-part Hulu documentary, Grails, executive produced by Sean “Pecas” Costner with Steve Bartels and Hannah Storm.

The post Eastside Golf Uses New Jordan Collection to Promote Inclusivity & ‘Fundamental Change first appeared on The Source.

The post Eastside Golf Uses New Jordan Collection to Promote Inclusivity & ‘Fundamental Change appeared first on The Source.

Air Jordan 6 Low Golf x Eastside Golf Release Details

September 20, 2023 by newhiphopnews

The Air Jordan 6 Low Golf seamlessly blends iconic style with exceptional performance on the fairway. This golf variant of the classic Jordan silhouette ensures golfers can tackle the course with the same flair as they do on the basketball court. A waterproof upper complements its active-inspired design, keeping feet dry in unpredictable weather conditions. The outsole features an integrated traction pattern for superb grip during swings and putts, ensuring stability throughout the game. Excitingly, the Air Jordan 6 Low Golf will release a special collaboration with Eastside Golf.

This unique edition combines an off-white base with vibrant green and gold accents, embodying the style and aesthetics of Eastside Golf, known for its fresh take on golf culture. The infusion of these colors creates a striking, eye-catching look that’s bound to turn heads on the greens. For sneaker enthusiasts and golfers alike, the Air Jordan 6 Low Golf and its upcoming Eastside Golf collaboration promise both style and functionality, allowing wearers to elevate their game in true Jordan fashion. This sneaker is releasing very soon, so keep reading until the end.

Eastside Golf x Air Jordan 6 Low Golf

Image via Nike

The sneakers feature a forest green rubber sole with spikes for maximum traction on the course. The midsole consists of off-white, green, and black with black speckles on the green. Also, black leather constructs the base of the uppers, with off-white leather overlays. White laces and a gold lace dubrae complete the design. The tongue bears a golfer logo, while the heels display both a gold Jumpman emblem and a gold accent on the heel tab.

More Photos

Sneaker Bar Detroit reports that the Air Jordan 6 Low Golf x Eastside Golf is going to drop on September 22nd. Also, the retail price will be $240 when they are released. Let us know what you think of this sneaker, in the comments section below. Additionally, stay tuned to HNHH for the latest news and updates from around the sneaker world. We will be sure to bring you the biggest releases from the biggest brands.

Image via Nike

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Air Jordan 1 High Golf x Eastside Golf “1961” Officially Unveiled

September 19, 2023 by newhiphopnews

The Air Jordan 1 High Golf, a fusion of golfing performance and contemporary style, has emerged as a standout choice for golfers and sneaker enthusiasts alike. The Air Jordan 1 High, famous for its iconic basketball design, has smoothly made its way to the golf course, adding a fresh style to golfers’ looks. It’s generating buzz with an upcoming collaboration with Eastside Golf, known for its innovative golf fashion. This partnership will blend the classic silhouette of the 1 with Eastside Golf’s unique style, redefining traditional golf footwear.

Golfers and collectors eagerly anticipate this upcoming release, which is set to not only elevate on-course performance but also make a bold statement in the world of golf fashion. Also, the fusion of Air Jordan’s legacy and Eastside Golf’s innovation is set to redefine golf footwear. Golfers can anticipate a fresh and dynamic choice in footwear. In a world where golf attire is undergoing a transformation, the Air Jordan 1 High Golf x Eastside Golf collaboration represents a thrilling step forward, adding a touch of urban fashion to the golfing green..Read More: Nike Zoom Freak 5 “Fossil Stone” Official Photos

“1961” Eastside Golf x Air Jordan 1 High Golf

Image via Nike

The sneakers feature a green rubber sole with traction for the course and a clean sail midsole. And, a forest green leather constructs the uppers, with black leather overlays. The shoes feature a prominent green Nike Swoosh with plastered Eastside Golf logos. Also, they also showcase a gold Jordan Wings logo on the sides, while the tongues display both a golf logo and the Jumpman emblem.

More Photos

Sneaker Bar Detroit reports that the Air Jordan 1 High Golf x Eastside Golf “1961” is going to drop on September 22nd. Also, the retail price will be $200 when they are released. Let us know what you think of this sneaker, in the comments section below. Additionally, stay tuned to HNHH for the latest news and updates from around the sneaker world. We will be sure to bring you the biggest releases from the biggest brands.

Image via Nike

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Air Jordan 1 High Golf x Eastside Golf “1961” Release Details

August 22, 2023 by newhiphopnews

The Air Jordan 1 High Golf takes a beloved silhouette and adapts it to a sport Michael Jordan loves: golf. It maintains the classic style of the Air Jordan 1, now suitable for the golf course. The shoe’s design includes enhanced traction to allow for maximum control of your golf swing. This blend of style and function makes it a sought-after choice for both sneaker enthusiasts and golf enthusiasts. The sneakers have taken off in popularity and lucky for fans, we are seeing a new pair soon.

Eastside Golf is a brand known for merging golf and streetwear culture. They offer a unique blend of golf apparel and lifestyle products. Collaborating with Jordan Brand, they’ve reimagined the Air Jordan 1 High as a golf shoe, fusing iconic style with functionality for the golf course. This collaboration showcases their innovative approach to golf fashion and their ability to bridge sport and street aesthetics. The pair is a nod to a historical time in golf and features design elements that represent that monumental time.

“1961” Eastside Golf x Air Jordan 1 High Golf

Image via Nike

The sneakers feature a green rubber sole with a white midsole. The uppers feature a green leather base, matching the sole, and black leather overlays. Also, the Nike Swoosh has “Eastside Golf” written in cursive print. Below the Swoosh, the sneakers feature “CHANGE” and “1961” in black print. In 1961, the PGA tour allowed players of color to participate. It was an incredibly important time and now it is being commemorated in a sneaker that also features the iconic Wings logo, in platinum gold.

More Photos

Sneaker Bar Detroit reports that the Air Jordan 1 High Golf x Eastside Golf “1961” is releasing on September 8th. Also, the retail price of the sneakers will be $200 when they drop. Further, make sure to let us know what you think about these kicks in the comments below. Additionally, stay tuned to HNHH for the most recent updates and news from the sneaker community. We’ll make sure to offer you the newest products from the most notable brands.

Image via Nike

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