UnitedMasters, Ally And Earn Your Leisure Kick Off Creator Investment Tour In Charlotte

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The highly anticipated Earn Your Masters experience is set to embark on its three-city tour, commencing in Charlotte, N.C., on April 27. This innovative event series, organized by UnitedMasters in collaboration with Earn Your Leisure (EYL) and Ally, aims to inspire, educate, and connect artists while equipping them with the tools to succeed within today’s music industry landscape.

The event in Charlotte, themed “IGNITE: FINANCIAL CREATIVITY, SEIZING OPPORTUNITIES”, will focus on empowering artists to capitalize on their creativity and navigate the creator economy effectively to maximize their potential for success.

The Earn Your Masters Creator Investment initiative is the cornerstone of this year’s tour, strategically targeting key markets to empower creative communities. By providing valuable insights and resources, the program aims to assist artists in transforming opportunities into capital, ultimately yielding returns on investments.

“Empowering creators isn’t just about fostering their talent; it’s about providing the knowledge and resources necessary to turn creativity into a sustainable career path. At UnitedMasters, we’ve witnessed firsthand the transformative power of equipping artists with the tools they need to navigate the music industry. We’re bringing together industry experts, financial institutions, and emerging talent to foster a community of entrepreneurship. Through spaces like these, we’re empowering artists to own their futures.” – said Steve Stoute, CEO and Founder of UnitedMasters. Stoute, a pioneering figure in both advertising and music, has contributed significantly to shaping both industries and has achieved numerous milestones throughout his career.

Stoute’s involvement in this event underscores its importance and promises to bring valuable expertise and vision to the forefront. His dedication to empowering artists aligns perfectly with the mission of Earn Your Masters, making him a vital asset to the event.

Reggie Willis, Chief Diversity Officer at Ally, a financial services company with the nation’s largest all-digital bank, said Ally understands how important financial education is to helping grow the next generation of creators, people who historically have been underserved by financial institutions.

“Ally has a long track record of helping create pathways for communities of color to promote economic mobility and drive equity,” said Willis. “This collaboration with UnitedMasters continues that work.”

Furthermore, this event progresses the mission of Rashad Bilal and Troy Millings with Earn Your Leisure, as they continue their commitment to empowering individuals with the knowledge and skills necessary for financial success. This follows the announcement on Bloomberg TV of their financial education program with high school students in the Bronx curriculum, starting with a pilot program in a few schools with goals to expand more in the city by next year.

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The post UnitedMasters, Ally And Earn Your Leisure Kick Off Creator Investment Tour In Charlotte appeared first on The Source.

UnitedMasters Announce Jadakiss To Headline “Earn Your Masters” Event At SXSW

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UnitedMastersAlly, and Earn Your Leisure have come together to create the Earn Your Masters (EYM) for SXSW (South By Southwest) in Austin, Texas on March 17th. The event will fuel financial literacy in educating the next generation of creators and people who are traditionally underserved by financial institutions. To activate this mission, UnitedMasters and Earn Your Leisure will provide a unique experience for attendees combining education, music, and entertainment. EYM is a content and pop-up experience that will focus on art, finance, and the opportunities they create for young musicians and creators. 

Spokespersons of the event include: Rashad BilalCo-Founder of Earn Your LeisureTroy MillingsCo-Founder of Earn Your LeisureErica HughesMulticultural Marketing Director at Ally, and Chaucer BarnesChief Marketing Officer at UnitedMasters, Inc. The talent includes headliner Jadakiss; along with emerging acts: Liana Banks, $hyfromdrate, BigXthaPlug, and the TBD open call winner! The daytime programming from 2pm to 5:50pm that will give guests access to free group mentoring sessions from industry experts on the most important topics for artists, creatives, and entrepreneurs in art and music – leading to nighttime performances that start at 6:30pm and finish out at 10pm.The day before this all-day conference and show, Intuit will also present “The Break Through” featuring LaRussell. 

UnitedMasters is a digital music distribution and artist services company founded in 2017 by Steve Stoute. The company provides independent artists with tools and resources to distribute their music to major streaming platforms such as Spotify, Apple Music, and YouTube, as well as access to data analytics and marketing support. Through the United Masters platform, artists can maintain full ownership of their music and earn a higher percentage of revenue from streams and sales. UM also provides opportunities for artists to collaborate with major brands and gain exposure through partnerships. 

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Bun B, Tobe Nwigwe, and More Appear at SXSW UnitedMasters x Earn Your Leisure Pop Up Event

BunB Performance

UnitedMasters and Earn Your Leisure podcast teamed for the Earn Your Masters (EYM) pop-up event at SXSW. The experience combined education, music, and entertainment and was presented by Ally.

The event took place at Austin’s Mala Vida, with Ally and EYL panels exploring equality in Black superheroes, NFTs, Blockchain, Web 3.0, and more during the day, and significant performances from Tobe Nwigwe, Bun B, BigXthaPlug, OG Ron C, and Chase B during the evening.

Bun B, a businessman, rapper, and half of the UGK rap group, joined EYL’s Troy Millings and Rashad Bilal on stage to talk about his experiences in the music industry over the years, the parallels between hip-hop and religion, and more.

“You’re not just an artist, you have a business, too,” Bun B shared during the event. “So you have to know not just what it takes to produce a record and get it mixed and mastered and all that. That’s 2%. That’s the easy part. You don’t even have to be good to make successful music. But you do have to be smart to build a successful business. Before you do the art, know the business.”

You can see images from the event below.

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