cecred

The ‘Cowboy Carter’ Herself, Beyoncé, Introduces Team USA In The 2024 Paris Olympics Commercial

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The 2024 Paris Olympics games have begun. From Snoop Dogg’s carrying of the torch to Lady Gaga, Celine Dion, and Gojira’s trending performances, cameos featuring musicians are in abundance.

But in typical fashion, Beyoncé surprised the world with a patriotic promotional video that nearly crashed the internet. Yesterday (July 26), while after everyone processed the dazzling opening ceremony, NBC Olympics & Paralympics dropped their Team USA introduction video lead by none other than the Cowboy Carter herself, Bey.

In the visual, Beyoncé dressed in fully customized Americana regalia fit for the now reigning rodeo queen as a reimagined version of her song “Ya Ya” soundtracked the moment.

Beyoncé’s entry into country music, often viewed as the most red-blooded American genre, wasn’t exactly appreciated at the time. Despite the tension from naysayers, the Houston native preserved and make musical history along the way. The true American way.

This complex dynamic of who is considered to be a proper representation of America made its way into the promotional clip as Beyoncé said: “These hopes and dreams. These superstars that represent us. The people of this big, bold, beautiful, complicated nation.”

Call it what you want, but this type of alignment couldn’t have been more divine.

Watch Beyoncé’s introduction video for Team USA above.

Beyoncé’s Hair Care Brand Cécred Has Been Accused Of Stealing Its Packaging Designs

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If you ever wanted luscious locks like “Texas Hold ‘Em” singer Beyoncé, your chance is here. With the launch of her hair care brand, Cécred, consumers are promised to have tresses fit for the main stage. As buyers’ reviews begin to pour in about the products, there seems growing online chatter about something other than the luxury items.

Shortly after the company launched on February 20, beauty brand consultant Fiona Glen took to LinkedIn to call out Cécred’s packaging. Glen accused the company of stealing its designs from the New Zealand-based skincare brand TWYG (which launched in June 2023).

“There’s a good chance that the packaging similarity is a coincidence,” she wrote. “However, it’s proof that it’s harder than ever to launch a truly different product, and IP is increasingly difficult to defend.”

In screenshots captured by HipHopDX (a fellow subsidiary of Warner Music Group), Amanda Gaskin, the designer reportedly responsible for the looks, echoed Glen’s take and expressed her disappointment in their similarities.

“It’s hard to believe that Beyoncé’s brand and packaging team hadn’t stumbled across our work,” she wrote. “Especially considering the recognition TWYG received last year. To say I’m gutted would be an understatement, but thank you for acknowledging the similarity and validating my feelings on this.”

Neither Beyoncé nor Cécred has issued a public statement regarding the claims.

Here’s The Meaning Behind Behind Beyoncé’s Cécred Hair Care Line

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Something special is coming from Beyoncé this month. Last night (February 6), Bey took to social media to announce her new hair care line, Cécred. She shared a cryptic trailer, featuring videos and images of Bey, and several others, applying care routines to their hair.

At the time of writing, Bey has not revealed the products that will be featured, nor the stores in which the products will be available for purchase. However, she did share a lovely note to Cécred newsletter subscribers, explaining how her new hair care line came to be.

“It has always been a dream of mine to create a hair care line,” said Beyoncé. “That’s why I’m so proud to share Cécred, which celebrates and honors the wisdom in our hair. I’m excited that you are now part of this community and can help to build an intimate and powerful space where we can share our journeys, our hair secrets, and protect all things sacred.”

As Bey is known to do with her other ventures, she is remaining tight-lipped about Cécred until the launch date later this month.

Cécred is set to drop on February 20.

You can see the Cécred announcement trailer above.

When Does Beyoncé’s Cécred Hair Care Line Come Out?

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The BeyHive has been impatiently waiting for more information about Beyoncé‘s long-gestating hair care line for nearly a year after she first teased the new endeavor in a cryptic and rare Instagram post with more info than the usual photoshoot selects she shares. Today, her fans’ prayers were answered as she officially announced the debut of Cécred with a short film celebrating the traditions of Black hair care. Now, the only question they have is:

When Does Beyoncé’s Cécred Hair Care Line Come Out?

Fortunately, they won’t have to wait long. In her announcement, Beyoncé also included a launch date: The first Cécred products appear to be dropping on February 20. As of press time, the website for Cécred only has the trailer — while the URL mentions a mysterious password — so there’s no word yet on what products the collection will include, but there are some clues in the trailer itself. It seems pretty clear that it’ll at least include the basics at first: shampoo and conditioner are pretty much guaranteed, and with quick shots of braids throughout the clip, probably some kind of moisturizer for those who rock those styles.

We’ll see on February 20. Stay tuned.

Beyoncé Announced Her Cécred Line Of Hair Care Products With A Cryptic Trailer

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Beyoncé has something special up her sleeve. No, it doesn’t look like the long-awaited visuals for her Renaissance album. But perhaps something just as sacred. Or shall we say, “Cécred?”

Tonight (February 6), Bey took to social media to announce her new line of haircare products, called Cécred. As Bey is known to do, she kept very mum about what to expect. A video shared to Instagram shows a montage of people washing, combing, and brushing their hair. Though we’re not sure what kinds of products to expect — in the way of shampoos, conditioners, and/or dyes — Bey did reveal that Cécred is, in fact, a hair care line, simply by captioning the post, “Hair is sacred.”

Also in the post’s caption, she revealed Cécred arrives Feb. 20, and tagged the handle to the brand’s official Instagram account. On Cécred’s Instagram page is a bio reading “Haircare by @beyonce,” as well as the brand’s official website.

The website plays the same video from the social handles, however, invites visitors to enter their email address and phone numbers to receive updates.

At the time of writing, neither Bey nor Cécred have indicated if the products will be available to purchase in stores.

You can see the clip above.