McDonald’s

Ye Visited A McDonalds’ In Sweden And Quickly Inspired A New ‘Treat Yeself’ Ad Campaign

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When most people go to McDonald’s, the end result is usually the customer ending up with some food to eat. If you’re Ye, though, that happens, but also your visit gets turned into a national ad campaign.

Two days ago (October 18), the artist previously known as Kanye West visited a McDonald’s location in Sweden and had himself a meal. Those who oversee the restaurant in the country saw an opportunity, as they went ahead and used Ye’s order as promotional material. The very next day, the chain shared images on social media of Ye’s order — chicken sandwich, chicken wings, fries, chocolate milkshake, frappé, and dipping sauces — and included the slogan “Treat Yeself.”

Ye’s love of McDonald’s isn’t new. Back in 2018, he tweeted, “McDonald’s is my favorite restaurant.”

Attentive music fans might at this point be wondering where the love for Adele is: The singer recently declared that she absolutely stans McDonald’s, saying, “My ideal meal, my death row meal, my last meal would be a chicken nugget with a Big Mac and then fries. That’s my three-course. I eat it at least once a week.”

Of course, McDonald’s has enjoyed a healthy relationship with the music world lately, as they have had promotional campaigns with Saweetie, Travis Scott, BTS, and others.

Saweetie’s Icy McDonald’s Merch Includes Fanny Packs, Trucker Hats, And Oversized T-Shirts

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Saweetie‘s McDonald’s meal has been out for a couple of weeks now, which means it’s time for its accompanying merch collection to hit the net as well. While Travis Scott’s collection included wild entries like Cactus Jack house slippers and Chicken McNugget body pillows, Saweetie’s stuff sticks to the most functional items like apparel and accessories.

In the press release, Saweetie noted that the designs here suit her own personal style, which includes oversized t-shirts and hoodies, and claimed a favorite. “Y’all know I stay dipped in the latest fashion, so it was only right I drop some icy merch to celebrate my McDonald’s collab,” she said. “There are so many oversized pieces that I love, like my favorites: the Saweetie ’N Sour Hoodie and Fry Tees.”

In addition to those items, the collection includes the Dats Right fanny pack, the Pop Art sticker tote, a pair of trucker hats, and socks with her snowflake logo. The simplicity of the collection will probably ensure that the supply issues that plagued J Balvin’s collection can be avoided this time around. You can check out a few pieces below and make your purchases on the official website.

Saweetie Is The Latest Artist To Get Her Own McDonald’s Meal, Complete With ‘Saweetie N Sour’ Sauce

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After the Travis Scott and J Balvin meals helped to lift McDonald’s out of a pandemic-induced sales slump, it’s only natural that the fast-food titan would want to continue its collaborations with popular musicians to keep the party going — and it looks like the next choice is one that already gets plenty of attention thanks to her exotic and elaborate snack concoctions. That’s right, Saweetie is getting her own McDonald’s meal, a combination that the phrase “match made in heaven” was coined to describe to a T.

The Saweetie meal goes on sale on August 9 and includes a Big Mac, a four-piece Chicken McNuggets, medium fries, a medium Sprite, and “Saweetie ‘N Sour” and BBQ sauce. The meal will come in new packaging inspired by Saweetie’s “Icy” branding and the restaurant chain wants fans to “remix” the meal by topping the burger with fries, just like the “My Type” star has done on her fan-favorite live streams.

Saweetie’s food concoctions regularly go viral as she combines items that some fans don’t believe go together — like spaghetti and ranch dressing — prompting jokes that the rapper has an “iron stomach.” The McDonald’s meal makes sense, as one of her most infamous combos prominently featured the restaurant’s sandwiches, namely a McChicken and a McDouble put together. She’s also joked about removing her brand new tongue piercing just so she could enjoy a burger.

Saweetie has also been working on her debut album, Pretty B*tch Music, although she’s pushed it back a few times to tweak some things after meeting Cher and having an epiphany. In the meantime, fans can chow down on the Saweetie meal and run back her hits “Back To The Streets,” “Best Friend,” and “Fast (Motion).”

Saweetie is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.