Latto and Cardi B Have Song Of The Summer Momentum With ‘Put It On Da Floor Again’

On a night celebrating 50 years of hip-hop, the BET Awards on Sunday (June 25) got to witness the “Big Latto Show.”

“When it comes to Big Latto and DJ Von, it’s always on the floor!” her official tour DJ said.

Nominated for Best Collaboration and Best Female Hip-Hop Artist, Latto’s “Put It On Da Floor” performance was inspired by her Walmart runs with the gang on TikTok, taking the supermarket to Culture’s Biggest Night as she energized the crowd with choreography and a bit of extra sauce to emphasize some of her lyrics. It got everyone dropping low — even Boosie Badazz, who fell hard on his ass.

Wearing an all-white outfit that mirrored a plastic bag with “I been acting brand new” in red letters as its logo, her performance concluded with plastic bags being thrown at her feet. She ripped out of her top like she was, ahem, acting brand new as the lights when dark, and the camera zoomed in on “RIP Shawty Lo” to pay respect to his song “Dunn Dunn,” which Latto references in her hook.

Later in the evening, Latto won Best Female Hip-Hop Artist over Cardi B, Coi Leray, GloRilla, Ice Spice, Megan Thee Stallion, and Nicki Minaj. Visibly excited on stage, Latto said she wasn’t going to cry this year.

“Shout out to all the other women in the category, all the women to pave the way for this to even be possible,” Latto said. “This category is going crazy this year. Shout out to some women I think should’ve been in the category: Doechii, Maiya the Don, Flo Milli, Mello Buckzz, TiaCorine. Shout out to all the women, we killing it. This is the year of women. Hopefully, we gonna see an all-female tour very soon.”

The accolade doesn’t lie. Latto’s time is now. Fans are obsessed with shouting back the opening line, “Rip me out the plastic, I been acting brand new” when they hear “Put It On Da Floor” and “Put It On Da Floor Again,” the song’s remix with Cardi B. It’s a memorable lyric that fueled a “Rip Me Out The Plastic” TikTok challenge that has people embracing being fresh out of the box in appearance, hairstyles, nail transformations, academic achievements… you name it.

The 24-year-old rapper’s latest single finds her swinging the pendulum from the upbeat, pop sound heard in “Lottery” and “Big Energy” back to familiar territory: she’s popping off over a hard-hitting beat. “Put It On Da Floor Again” is bold and addictive, with bars on bars for captions from both Big Latto and Bardi. It has all the right ingredients to deem it the song of the summer, following a formula that Latto has mastered as a Gen Z artist who keeps her Jackpots engaged through social media, where she talks directly to them, and curates her singles for a TikTok generation who consumes them religiously.

Produced by Go Grizzly, Squat Beats, and Pooh Beatz, Latto’s original version, “Put It On Da Floor,” was released officially on streaming services on April 21, with the video serving as a Coachella 2023 recap that seemingly responded to claims that she doctored photos of her crowd. Latto’s versatility as a hitmaker shows in how much Clayton County has raised her, never going too mainstream to infuse a song with explicit lyrics and Atlanta strip club swagger.

When she was catching flack for the change-up in style for “Big Energy,” she told Uproxx in our 2021 December cover story, “I wanted to push myself. I wanted to challenge myself. Honestly, when you’ve been rapping since eight years old, you got to find new inspiration and new sparks. I just wanted to try something different and I didn’t really give a fuck whether people liked it or they didn’t because this was for me.” The point is, Latto is finally free to rap about what she wants to rap about after her “Big Energy” moment, as long as it remains meaningful to her.

Latto is an example of someone who takes it on the chin and keeps pushing. It’s why people love her immense Capricorn energy too. She hustles every new single like it’s the next one to pop regardless of outside forces working against her. Early predictions indicated that the contenders for “Song of the Summer” were Lil Uzi Vert’s “Just Wanna Rock” and Coi Leray’s “Players,” both Billboard Hot 100 top 10 hits. But the pool has now widened to include not only “Put It On Da Floor Again,” but Sexyy Red’s “Pound Town,” IDK’s “Pinot Noir,” DaBaby’s “SHAKE SUMN,” and Baby Keem and Kendrick Lamar’s “The Hillbillies.” Depending on who you ask, there’s no clear winner yet.

Latto’s strategy of doing a remix extends the life cycle of her record just like “Big Energy” getting a remix by Mariah Carey and DJ Khaled, which helped it move from No. 14 to No. 3 on the Hot 100 in 2022. This time around, Latto showed her Jackpots that Cardi B would be on “Put It On Da Floor Again” by participating in her own “Rip Me Out the Plastic” challenge for the reveal. Cardi B’s Midas touch helped boost streams previously when she was a guest feature on GloRilla’s “Tomorrow 2” and Kay Flock’s “Shake It.”

Since “Put It On Da Floor Again” released on June 2, Latto has been captured at strip clubs rapping along to the song, throwing fresh ones on the floor with a plastic bag over her head. By mid-June, “Put It On Da Floor Again” debuted at No. 13 and is currently at No. 39 on the Hot 100 in the week ending on July 1, supporting Cardi B’s streak of working with new female rappers and keeping the unity strong.

Cardi B has been a fan of Latto since 2020, where you can pull receipts of her talking to Bardi Gang about her and encouraging her to drop “Another Nasty Song” by teasing its lyrics. Cardi B and Megan Thee Stallion also featured Latto in the “WAP” video alongside breakout stars like Normani, Rosalía, Sukihana, and Rubi Rose because Cardi liked her music and believed she would break into the mainstream.

“I am so proud,” Cardi told Latto during an IG Live before the midnight release of “Put It On Da Floor Again.” “’Cause I have been in the studio for a couple of months, and it’s like, ‘Oh my gosh, I want her to win so bad.’” She added the record inspired her to return to the booth after dealing with anxiety over releasing music.

“I’ve been patiently waiting my turn,” Latto replied. “I have seen her probably two-three times. I probably sent her two-three songs and she always responds every time, the realest bitch ever. And it just ended up being the time.”

“Put It On Da Floor Again” is incredibly catchy because Latto and Cardi B are genuine friends. In interviews, Latto has given praise to Cardi B for being in her corner, sharing advice on things she’s done before, and remaining focused. The video features cameos by the producer Go Grizz, Cardi B’s husband Offset, and Louisiana State University forward Angel Reese. Latto and Cardi B’s on-screen chemistry is cute as they turn up at a house party and a high-end jewelry store. They are having so much fun that it adds to the song’s playfulness when you hear it outside.

Both are about finding organic collaborators that aren’t manufactured by their labels or A&Rs. That’s why you hear Cardi B matching her cadence and flow, taking extra care in ensuring every line just had enough words. “I had to make sure the bars weren’t too long and they weren’t too short,” Cardi said during an IG Live breaking down her verse while munching on some Popeye’s. “Every single time I kept rapping I was like, ‘God fucking damn, I feel like I’m missing a word. And then we would add a word and now it’s too much fucking words. It was kinda hard, but we made it.”

To have a shot at the Song of the Summer title is making a record that’ll be undeniably everywhere. Latto and Cardi B are working “Put It On Da Floor Again” at every major concert appearance so far, performing it at Summer Jam 2023 and Birthday Bash ATL when 21 Savage brought them out. The impact is starting to be felt, where people bring plastic bags to the club to rip themselves out of it and court correspondents are dropping lyrics during trial recaps to lighten the mood. The momentum includes getting her friends Yung Miami and GloRilla to do their own versions, a nostalgic nod to blog-era freestyles.

There are still plenty of days of summer left to crown a champion. If this prediction becomes a spoiler, “Put It On Da Floor Again” is going down in history as one of those songs leading a cultural reset of rap fans embracing female rap anthems and their ratchet sides again.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Miguel’s ‘Sure Thing’ Proves He’s In It For The Long Game

Miguel always knew he was destined for greatness. Amid shoddy record deals, less-than-perfect auditions, and false starts, he was always willing to place bets on himself. And now, nearly 20 years since he made his debut as an artist in his own right, he continues to set records with his songs that have proven to stand the test of time. But with four albums under his belt, and even more new music on the way, one of his earliest songs always seems to come back around.

At the time of writing, Miguel’s breakthrough single “Sure Thing” sits at No. 13 on the Billboard Hot 100. It reached this peak back in May, nearly 13 years after the song’s proper release, though many fans remember hearing the song earlier than 2010.

It’s hard to pinpoint exactly when Miguel first shared “Sure Thing” with the world. A version credited to Miguel Jontel with a slightly different mix can be found on YouTube, with a posting date of 2008. In a recent interview with NME, Miguel revealed that he wrote the song in 2007, for consideration for Usher’s 2008 album, Here I Stand.

“I was a struggling artist here in LA, not making any money but trying to get on however I could,” he said. “Writing was one of the things allowing me to get into rooms and to start writing for artists but I had no real placements at the time.”

He shared the song with Mark Pitts, who, instead of giving the song to Usher, flew Miguel out to New York and signed him to Jive.

Around that same time, the song surfaced on MySpace, however, tracking the metrics would prove rather difficult. In 2019, it was reported that over 50 million songs that were uploaded to MySpace before 2015 were lost. But according to a 2014 Vibe article, “Sure Thing” had “over 4.5 million hits when it came out.”

But before “Sure Thing” was conceptualized, Miguel’s sound and aesthetic was completely different. In 2004, he auditioned to be part of R&B and hip-hop group Fatty Koo, however, was not chosen as a member. Shortly after, he signed a deal with independent label Black Ice Records. One of his earliest singles dates back to 2006, in the form of the rhythmic “Getcha Hands Up.” A video was shot, and premiered on BET’s 106 & Park video countdown program, and features Miguel rocking a baggy shirt and jeans.

Upon signing the deal with Jive in 2007, Miguel was sued by Black Ice Records for breach of contract, which would delay the release of his debut album All I Want Is You until 2010, when the case was eventually settled.

When All I Want Is You finally arrived — on November 30, 2010 — “Sure Thing” still sounded fresh and made Miguel one of the pioneers of the alt-R&B wave popularized by artists like himself, and his contemporaries, The Weeknd and Frank Ocean.

All I Want Is You also arrived around the time of the “blog era,” during which time, blogs like 2DopeBoyz, DJBooth, and HotNewHipHop were key players in highlighting new artists. Artists like J.Cole, Wale, Wiz Khalifa – all of whom, Miguel collaborated with – were some of the rappers to emerge during that time. With these collaborations, Miguel garnered much attention for music of his own.

Through the summer of 2011, “Sure Thing” was a hit on hip-hop and R&B radio. Though All I Want Is You had only been out for a few months, the song was about four years old when it was breaking through. In an interview with YouKnowIGotSoul conducted during that summer, Miguel said he felt that “Sure Thing” was a “dated record,” but was overjoyed that people were discovering it and loving it.

“Now that it’s on the radio, it’s just cool to know that the music stood the test of time,” he said.

“Sure Thing” maintained its momentum through 2011, becoming a vital component of the blog era. It reached No. 1 on Billboard’s Hot R&B And Hip-Hop Songs for that year.

Migue’s story, of course, did not end there. Over the course of the following decade, each of his following albums would offer equally considerable, if not surpassing, hits. 2012’s Kaleidoscope Dream boasted “Adorn” and “How Many Drinks?”, while 2015’s Wildheart included “Coffee” and “Simple Things.” And his most recent album, 2017’s War & Leisure featured the Travis Scott-assisted “Sky Walker.”

And even when Miguel isn’t on an album cycle, most superfans know that he will toy around with a song multiple times for years until he gets it right. The version of “Candles In The Sun” on Miguel’s Art Dealer Chic, Vol. 3 EP features a John Lennon audio soundbite that isn’t on the Kaleidoscope Dream version. The first iteration of “Simple Things,” which appeared on the second soundtrack for HBO’s Girls has a different drum pattern than the final version that appears on Wildheart. Three versions of “Coffee” exist — one featuring Wale, one that replaces the references to coffee with the word “f*cking,” and the solo version that served as Wildheart‘s lead single.

“Sure Thing” is no different, and that became clear as it began to gain popularity on TikTok this past January.

There’s no particular challenge or dance routine for “Sure Thing” as it lives its third life via TikTok, however, a sped-up version of the song is often used in video montages of couples on date nights, makeup influencers’ “get ready with me” videos, and therapeutic home cleaning clips. This particular version marks “Sure Thing’s” third known mix, and has over 3.8 million loops on the video-sharing platform.

Meanwhile, the song was finally sent to pop radio in its normal speed this past February, more than 12 years after its major label release.

As “Sure Thing” has held up during nearly all of the vital eras of modern music – the MySpace era, the blog era, and now, the content era – the song’s newfound success comes as a full circle moment for Miguel. In an interview with Apple Music 1’s The Chart Show, he expressed gratitude for the fans who helped grow “Sure Thing” from an underground staple to a pop culture phenomenon.

“I think it’s an opportunity for people to, hopefully for anyone who likes that song specifically, just get into the journey of it,” he said. “I think there’s something dope about that, that we don’t really get to do, especially because my career started as social media began as well.”

How Dr. Dre’s ‘Still D.R.E.’ Ushered In A New Millennium Of Radio Rap

The young rapper-producer charges into corporate headquarters like a revolutionary soldier storming a state armory. This is Dr. Dre, stepping to the notoriously menacing Death Row Records CEO Suge Knight to liquidate their professional relationship. The setting of the duel could scarcely be more intimidating. Walls are painted Grim Reaper black; both the carpet and Suge’s suit match his gang affiliations: blood red.

Dre gives it straight. He wants to escape the empire his beats helped build. “I’m doing my own thing. Starting fresh. Nobody to answer to but myself. It’s time.” Lost income means nothing. As Dre has come to see things, “You can’t put a price on a piece of mind.”

That’s how the finale of the movie Straight Outta Compton tells it anyway. Dre served as a producer on the serviceable Hollywood depiction of the NWA story and scenes like the face-off with Suge call to mind a Chappelle Show joke on how making a movie about your own life brings too great a temptation to embellish. The very final line of Straight Outta Compton sees Suge ask Dre what the name of his new label will be. With dramatic pause, he utters the word “Aftermath.” It wasn’t subtle: the Good Doctor was exiting the bleakness of Death Row towards the light of Aftermath Entertainment and a better future. But in reality, was it all so simple?

As the 20th century began to fade, Dre’s ongoing relevance was not secure. In the three years since leaving Death Row, he had seen his label-launching compilation Dr. Dre Presents: The Aftermath and supergroup project The Firm’s The Album drop with a thud — two of the few obvious failures of the Comptonite’s career. Eminem’s The Slim Shady LP was a commercial success, but whether or not Aftermath’s new star could establish himself as something beyond a flash-in-the-pan gimmick was far from certain.

Needing a hit, Dre put the label on his back. In late 1999, he released “Still D.R.E.,” the lead single from his second solo album, 2001. The song immediately felt like the future. The raw, buzzing grooves of G-funk had been stripped out, replaced by pristine strings, slick drums, and that blinging piano loop. It was the ultimate in neck-snappin’ technology, visionary yet West Coast to its core, and presented with a suitably stylish Hype Williams-directed music video loaded with bouncing lowriders and hard-partying crowds shot in the filmmaker’s distinctive rich color palette. Press play 24 years later and you feel the palm trees looming over your head, the stickiest California weed enters your bloodstream, and the car you may or may not be driving automatically starts to bounce up and down from its front suspension.

“Still D.R.E.” is also the assertion of a legacy in the strongest possible terms. With his most effective cohort Snoop Dogg in the passenger’s seat to provide the hook, Dre raps about his days with the World Class Wreckin’ Cru, through to signing Eminem, his most obvious recent success. It’s one of rap’s most influential figures, 34 years old, saying goodbye to his youth and accepting elder statesman status. This can be when decline sets in, the artist is aged out of relevancy, and their comfortable surroundings cease to reflect the world that inspired their ascent. But unlike Alexander The Great, shedding tears when there were no worlds left to conquer, Dre craved to repeat what he’d done twice before, with NWA and Death Row: reinvent the West.

​​It’s common knowledge that Dre has never viewed himself as primarily a rapper, and so had no qualms about eschewing normal practice by using ghostwriters. For “Still D.R.E.,” a most esteemed emissary was brought in from the East Coast to complete the magic: Jay-Z, who in classic Jigga fashion, cooked up some steady-paced verses full of quotables for Dre’s laconic baritone.

The subject matter is simple: Years go by, but fundamentals are timeless. Dre is still making beats, still smoking chronic, and still feeling the same affinity for the streets that made him. One of the architects of “F*ck Tha Police” will never have time for cops, and perfecting his craft remains the highest priority. “They say rap’s changed,” he spits. “They wanna know how I feel about it.” But Dre doesn’t need to answer the question because “Still D.R.E.” says everything he needs to.

And yet the song almost never came to be. Dre actually thought work on 2001 was complete and “The Next Episode” would be first single until Jimmy Iovine, head of Aftermath’s distributor Interscope, butted in. Iovine dug “The Next Episode,” but insisted it wasn’t a lead cut. “I will lay down on the street in front of these trucks before we let that go first,” Iovine told Dre. History is built on such hunches.

“Still D.R.E.” came together in a flash of inspiration. The piano riff was gifted to Dre by one of his protegés, Scott Storch. The former Roots keyboardist was in the Encore studio in Burbank, vibing to a kick and snare pattern Dre had cooked up, deliberately trying to play something a little bit wonky, when he caught the doctor’s perfect ear. Charging in from a nearby kitchen, Dre shouted, “That’s it!” With Storch’s motif in place, keyboard player Camara Kambon, one of the new people Dre surrounded himself with after the Death Row split, worked on filling the instrumental out. “I came in and kinda ‘laced it,’ is what we would say,” Kambon tells me. “Adding what we would refer to as the ‘ear candy,’ some of the sweeping things, and panning things, or things that add the color that really give the track some presence.” By the end of the day, what they had had been sent to Jay-Z.

This ability to sense the pillar of a classic record before the music disappeared into the ether is part of Dre’s genius. “I was always amazed at how he could pull simple elements together and, bam, a hit,” Brian Gardner, the long-time Dre collaborator who mastered 2001, tells me in an email.

​​A fortnight after “Still D.R.E.” was released as a single, the maestro unleashed the full-length. The promo had not been a red herring. 2001 redefined West Coast rap. Dre’s pocket symphonies were a spotless mix of catchy key riffs, prominent strings and horns, smooth basslines, and a palpable sense of space. The album opens with the audio swell that accompanies the THX logo before movies in cinemas with the deluxe sound systems, asserting the album’s hi-end fidelity (Dre was reportedly sued by Lucasfilm for using the sound). What follows is one of the greatest party records of all time; despite Iovine’s notions, every song sounds like a single. Still not minded to spend too much time on the mic, Dre fills the soirée with talented friends. Established masters such as Nate Dogg, Kurupt, and King T share space with rising artists Xzibit, Knoc-turn’al, and recent Aftermath signee Hittman, who is omnipresent on the album.

2001 has a programmed, electronic quality — the beats feel immaculate and symmetrical. But Dre, as he had on first album The Chronic, deployed live musicians to ratchet up his sound. Tom Gordon worked as an assistant engineer on the album in Sierra Sonics Recording Mansion, Reno, Nevada, one of the studio’s Dre operated from during the period. He remembers guitar, keyboard, and bass players would jam, with Dre orchestrating the musicians like a ballet master. Dre’s team, meanwhile, had multiple outputs of the MPC drum machine going through their console with the live instruments. Once Dre found a groove he liked, six and a half minutes of the music were recorded to two-inch analog tape, which would later be used to create the beats.

“The fact that he could see the big picture on how these pieces could fit and make a cohesive jam was inspiring to watch,” remembers Gordon.

“He’s so precise about everything,” says bass player Preston Crump of how Dre would direct the sessions. “It wasn’t, like, super organic, you know what I mean? It’s more like [Dre would say], ‘We’re going to build this like this with these plans, and I’m going to do my magic on it.” Still, Crump found himself tripping off the sonics. “I was in awe listening to what he had and when he played how the kick drum was jumping out of the speakers. So much so that he blew a couple of sets of NS10.”

Storch’s piano on “Still D.R.E.” had a classical musical bent, evident when you see the various videos out there of classical pianists adopting it. Similarly, songs such as “Forgot About Dre” and “What’s The Difference” featured more orchestral elements than was typical of the G-funk era. In the case of “Forgot About Dre,” it was Kambon, very comfortable in this sphere from his work as an arranger and film composer, who created the strings section on his keyboard. From there, Eminem wrote lyrics intended for Dre and Snoop, but Dre liked Em’s reference track so much he opted to keep it.

“The introduction of the strings, the introduction of orchestral elements, was a very different thing from what Dre had done before,” says Kambon. “If you listen to ‘Forgot About Dre,’ for instance, the driving force of that, and what we did with Mary [J. Blige] and [her Dre-produced 2001 single] ‘Family Affair,’ what we did was this very kind of trance-induced,” he mimics the music of Mary J’s hit down the phone line, “that was consistent through a lot of the records that we did at that time. That’s classical music — that’s what that was.”

Dre’s search for samples was also tireless. Every time he came to Reno, he arrived with two crates of 200 albums and a crew to scour them for loops. Sometimes the chosen samples would be recreated or reinforced by drum machines and live instruments. “They would create this foundation with the samples inside the MPC drum machine, and play with the different elements,” explains Gordon, who confirms Dre’s reputation of being a studio perfectionist. “He would sit there as stuff was coming out of the MPC before going to tape and EQ it, noise gate it, and try to get as good a tone to tape so he didn’t have to fix it later. It was a very smart approach.”

Gordon also noted that Dre was a stickler for double track vocals being right on the money (this was pre-ProTools, so they had to be done organically), and refused to go along with a popular approach by compressing his elements to get his sound louder. “If you listen to the sonic response of that whole record, including ‘Still D.R.E.,’ there’s still a lot of clarity on the snares and the hats and the kicks that still hit you in the chest some compared to some later stuff that is louder,” says Gordon. “The fact they were keeping the levels down a touch and not following the Joneses to be the loudest record out there was admirable, and I think was a real testament to why the sonic quality of that record stood up.”

Gordon’s biggest contribution to 2001 came by accident. The 6-foot 8-inch behemoth — whose shock of dark curly hair inspired Dre and his people to give him the nickname ‘Stern,’ as in Howard — was actually a superfan of the John Carpenter movie Halloween, so much so that he owned a full Michael Myers costume. During one session, he quietly donned the ensemble and proceeded to terrorize the crew. Collaborator Mike Elizondo even threw his bass off in panic and tried to run away. In the wake of the pandemonium, a dozen or so people convened around Dre and his co-producer Mel-Man. Soon after, they’d concocted a beat using Carpenter’s famous piano music from Halloween, which would become the song “Murder Ink.” Gordon’s obsession would not fade: He later auditioned to play Myers in Rob Zombie’s 2007 Halloween reboot.

Crump suggests that Dre decamped to Reno to escape the drama in Los Angeles. He had originally wanted to title his album Chronic 2000, until Death Row opted to beat him to it by calling a compilation Suge Knight Represents: Chronic 2000 (Still Smokin’) suggested lingering bad will. Chronic 2000 became Chronic 2001, until Dre decided to abandon the reference to his first album entirely, so as not to get dragged into a copyright dispute.

2001 hit No. 2 on the U.S. Billboard 200 and has since moved twice as many units as The Chronic. There would be no more incertitude: As the new millennium dawned, Dre could still forge L.A. classics as easily as he once sold tapes out of a trunk. As a teenager, I spun my 2001 CD until it practically dissolved into dust. It was alluring to hear Dre and his crew slip into exaggerated hard-partying characters surrounded by friends, blunts, and women. As time has passed, I’ve come to realize that its misogyny was a corrosive thing to be exposed to. But Dre also maintained “Still D.R.E.”’s themes of looking back over his career with well-earned satisfaction and asserting his position at the top of hip-hop.

“For the last couple of years, there’s been a lot of talk out on the streets about whether or not I can still hold my own, whether or not I’m still good at producing,” Dre told The New York Times in 1999. “That was the ultimate motivation for me. Magazines, word of mouth, and rap tabloids were saying I didn’t have it any more. What more do I need to do? How many platinum records have I made? O.K., here’s the album — now what do you have to say?’”

2001 never received the kind of critical praise of, say, The Chronic or Snoop’s Doggystyle. Regardless, it is one of the most influential rap albums of all time. It ushered Dre into a new creative phase as he drew on the same ultra-high-end form of beatmaking when producing tunes that crushed early 2000s MTV via envoys Eve, Bilal, 50 Cent, The Game, and plenty of others. Dre’s new penchant for elements of classical music can be heard on Xzibit’s song “X.” “What’s the Difference” would become repurposed into Blu Cantrell and Sean Paul’s smash hit “Breathe,” while Erykah Badu flipped the laid back grooves of “Xxplosive” into a version of her single “Bag Lady.” In the era of super-producers like Timbaland, The Neptunes, and Kanye West, Dre was right there, forging the kind of beats you could launch a fashionable headphone brand on, which, of course, he did, with Beats by Dre. 2001 wrote a playbook that beat-making disciples like Eminem, Storch, and Nottz have extensively studied. When the spotless snap ‘n’ pop of DJ Mustard’s ratchet music emerged in the 2010s, reinventing the West once more, it was easy to trace its origins back to 2001.

Dre never needed a solo hit again. His inability to finish hi next album Detox became notorious, until he finally scrapped the record for swansong Compton in 2015. But if the legend struggled to find the same inspiration and motivation, maybe it’s because 2001 and songs like “Still D.R.E.” left no lingering uncertainties. They were large enough to secure a legacy, still and forever.

Why The Supremes Deserve To Be Held In The Same Regard As The Beatles

With the recent release of the six-hour Beatles documentary, Get Back, music fans have been re-examining the Fab Four’s body of work, achievements, and impact. And rightly so — the group absolutely set standards for what achievement and excellence in popular music could look like. But, what if you found out that there was another group who achieved twelve No. 1 singles, who knocked The Beatles out of the No. 1 spot on the Billboard 100 not once but three times; who appeared on the Ed Sullivan show eleven times to the Liverpudlians’ three visits; who released 20 albums between the years 1962 and 1970, and who toured and performed long after The Beatles retired from live concerts in 1966?

That group was none other than The Supremes, the Motown trio consisting of Diana Ross, Mary Wilson, and Florence Ballard. And yet, these women haven’t received half the accolades and hero worship that is attached to The Beatles. That’s because the primacy of the Fab Four as the platonic ideal of serious musicians worthy of study and consideration is deeply entrenched and unquestioned. But The Supremes made history, broke records, and set standards at a level that deserves the same level of regard.

The first argument against this position will undoubtedly be that The Supremes didn’t write their songs, nor did they play any instruments. Yes, The Supremes benefited from the same hit-making machine that all the Motown artists used — songwriters Holland-Dozier-Holland and the stellar house band, The Funk Brothers. They also greatly benefited from the creative vision of Motown founder and CEO Barry Gordy. But all of that behind-the-scenes skill and talent would have gone unheard without the voices of the three women who sang, performed, and interpreted the songs. You could try to argue that Barry Gordy could have gotten anyone else in the Motown family to sing the songs, except that the minute The Supremes became successful is when Holland-Dozier-Holland figured out how to write for Diana Ross’ voice.

The Beatles didn’t exist in a vacuum. They taught themselves to write songs by listening to and performing covers of American rhythm and blues artists. But they too were guided by seasoned professionals who had the skills to plug into The Beatles’ innate talents. Brian Epstein, the group’s manager, and George Martin, the A+R man who signed them to their record contract and produced their albums, provided equally decisive and impactful guidance and direction. Epstein influenced their visual image and presentation, and offered direction that helped the band evolve their live act to a more professional level. Martin was instrumental in piloting the band through the unwelcoming and unfamiliar recording studio process and knowledge required to successfully capture their sound on record, and remained a valued ally for life.

Both groups were incredibly successful from a commercial standpoint. Their chart histories on the all-important Billboard Hot 100 Singles chart is a literal hit parade. The Supremes reached the No. 1 position no less than twelve times within a five year period, which included five No. 1 singles in a row in 1964 and 1965: “Where Did Our Love Go,” “Baby Love,” and “Come See About Me” in 1964, then “Stop! In The Name of Love” and “Back In My Arms Again” in 1965. By comparison, The Beatles achieved 20 No. 1s, beginning with “Please Please Me” in 1963. But their activity directly impacted each other: “Come See About Me” knocked The Beatles’ “I Feel Fine” out of the No. 1 spot, “Stop! In The Name of Love” replaced “Eight Days A Week,” and in 1968, “Love Child” toppled none other than “Hey Jude,” which had stayed in the top slot for almost five months.

Both The Beatles and The Supremes toured and performed live, and once both groups hit the charts, they were constantly in demand. The Supremes got started in one of the traveling revue types of shows popularized in the 1950s, Dick Clark’s ‘Cavalcade Of Stars,’ where they started at the bottom, not even appearing on the marquee. By the tour’s end, they were the headliners due to the success of “Where Did Our Love Go.” They also toured with Berry Gordy’s own operation, the Motortown Revue, played their own headlining shows, and as part of Gordy’s strategy to move The Supremes into the mainstream, played residencies in Las Vegas and the Copacabana in New York City. The Beatles, on the other hand, followed what is now the traditional rock and roll path of playing headlining shows in theaters, arenas, and, finally, stadiums. They wound up retiring from live performance in 1966 because Beatlemania made it dangerous and artistically unrewarding. The perils the band faced while performing live, from non-stop screaming making it impossible to be heard to real physical peril from surging fans, is incredibly well-documented and obviously very real. But we hear far less about the danger Black artists like The Supremes faced touring the American South due to racism and segregation, which made simple acts like stopping for a bathroom or finding somewhere to eat literally life-threatening.

In terms of cultural influence, the stories of The Beatles’ first appearance on Ed Sullivan causing every young boy in America to run out and buy a guitar is now canon. The impact they had on the art, culture, music, and society of the 1960s is undeniable; it’s been written about, documented, discussed in a million interviews with rock and roll bands from that time forward. But The Supremes’ effect on popular culture is somehow less revered despite having effected a level of impact that is similar, if not greater in some ways. They were the first Motown act to appear on Ed Sullivan, which beamed them into exactly the same households that watched The Beatles. Oprah Winfrey has told the story about what it felt like to see The Supremes on the show, and how “every little Black girl of my generation wanted to grow up and be…Miss Ross.” And the esteemed civil rights leader Reverend Ralph Abernathy, told Diana, “Just continue to be great. Every time the white man sees you on television or in concert and becomes a fan, you are being of assistance.”

Expanding the traditional canon of popular music to include artists who should have always been considered influential doesn’t devalue the achievements of the artists who are already there. Recognizing wider definitions of influence and importance, and re-examining our criteria of interpretation provides listeners and music fans with a new vantage point that potentially enhances and enriches their enjoyment and understanding, and also provides inspiration for future musicians by giving them a wider palette to draw from. The Beatles themselves adored Motown and the American rhythm and blues that they drew from to create something that was uniquely their own. They’d likely be the first ones to agree with a more expansive definition of influence that included The Supremes.

After Writing Hits For Lady Gaga And Ariana Grande, Nija Charles Is Forging Her Own Way

At just the age of 23 years old, Nija Charles is undoubtedly one of the music industry’s most sought-after songwriters. Her list of collaborators is a dream cast of names that any songwriter, or any artist at that, would love to have at her age. Cardi B, Meek Mill, The Carters, 21 Savage, Beyonce, Chris Brown, Drake, and Summer Walker are all people she’s worked to great success. Between chart-topping albums and top-20 Billboard Hot 100 songs, Nija’s resume shines on its one.

In 2020, Nija hit the jackpot — twice. She scored two No. 1s, the first being Lady Gaga and Ariana Grande’s “Rain On Me” and the second being Grande’s “Positions.” Her elevated success as a songwriter earned her recognition on various platforms. In 2020, she appeared on Rolling Stone’s Future 25, BET’s Future 40, and Forbes’ 30 Under 30 lists. Two years after she topped the charts as a songwriter, Nija is aiming for that same success as a singer.

Fresh off the release of her debut project, Don’t Say I Didn’t Warn You, we caught up with Nija to discuss her success as a songwriter, her goals for her own artistry, and how she’s able to do it all.

As a songwriter, 2020 proved to be your biggest year after you landed No. 1s with Lady Gaga and Ariana Grande. Ahead of your next chapter as an overall artist, how do you look at those moments when you reflect on them now?

Yeah, back in 2020, I didn’t realize how hard I was working and I’m just appreciative of my drive during that time. Getting two No. 1s, especially in pop, is not something you see every day, so it just proves to me that I could do anything. Working hard comes naturally to mean and I was able to put that into my artistry, that type of drive. Working during the pandemic, I got to be able to go back to how I usually work before I really got into writing professionally. I was in my room and just doing what felt good to me. That was really dope that I got to go back to my old self and I feel like that played a big part in my success during that year.

Even though you had success as a songwriter, were you concerned that these No. 1s would box you in as a writer and make it harder for you to be your own artist?

No, I never had a fear because I’m the type of person where it’s like if I want something, I’m going to do everything I can to make sure it happens. I know the music I make is good because I just love listening to music and making music for myself. So as long as I like it, that’s really all that matters to me. I’m glad that everyone else likes it. But no, there was never really a fear because I do it for my own enjoyment.

What’s one of two things that factor heavily into your success as a songwriter, as in, without them, you wouldn’t be as consistent as you are at the moment?

Humbleness and being grounded for sure. I would say that because I feel like a lot of people chase hits and success, but for me from the beginning, I make music because I want to make what I want to hear on the radio. I’m a fan of music so that’s how I always approach every song. I make it so that I can listen to it in the car and listen to my friends. I’m not chasing success and I feel like that plays out in the results. Two, I would say drive and just being a go-getter. I’m always on call, I’m always gonna finish something, [and] I never half-ass things. I feel like that’s definitely played a part in my consistency and it’s also why a lot of people trust me and call on me because they know that I’ll get the job done and I’m going to see things through.

Since these pair of No. 1 singles, how have you grown in your art and what’s contributed to this growth?

Yeah, I’ve grown a lot because one, I feel like I’ve actually been able to experience life more. When I stepped foot in the industry, I was still a teenager and just entering my 20s. So now, I’m learning life like before I really had anything to go off of, I was just writing about what I saw or things that I just heard about, but now I have my own life experiences to draw from through talking with friends and just maturing, that definitely played a big part. Creatively, music progresses and I’m inspired by other artists that I’m listening to and just broadening my music library and just taking inspiration from all types of genres. So yeah, maturing and expanding.

I remember a post you shared in early 2021 where you celebrated your signing to Capitol Music Group. What made that the perfect time and the perfect place to lock in a deal?

It was the perfect time because the three years prior, I just kept leveling up and I’ve worked with about 99% of the people that I looked up to. My first year, I worked with Beyonce and Jay-Z, my second year, I was a big Chris Brown fan growing up and I was able to score one of the biggest cultural records with him. Then, the year after that, I got the biggest pop songs, so it was just like, where do I go from here? I definitely wanted to try something new, and having so much success so early and so quickly, I just felt like that was the right next step. Also, the year before that, Beyonce featured me on “My Power.” So it was really the best timing for me. The reason why I chose Capitol was I was signed by Jeff Vaugh (Chairman/CEO of CMG). Me and Jeff, we’ve known each other over the years because he used to work at Artist Partner Group, so we’ve worked a lot especially at the beginning of my career because he was Kehlani’s A&R and I’ve worked a lot with her — my first hit was “Ring” with Cardi and her. My main thing was I wanted to go somewhere where they were passionate about me, and you know, he was the chairman. He really, really saw my vision as well as Amber Grimes (former SVP and Global Creative of CMG), so that was the perfect place for me.

Now that you’re forging your path as an artist, how has it been balancing creating work for yourself and other artists?

I feel like I’ve had to be more focused add more structure to my schedule. I ended up carving two or three days for me and/or two to three days writing for other people. So it’d be one and off three and two and separate them for each, so that was a big thing. I had to take like a month and a half off just to solely focus on me. I wasn’t doing writing sessions, which was different for me because that’s my everyday life, going to sessions and working with other artists, but I was locked in with myself. Creatively, I had to approach songs differently than I would when working with another artist because I had no boundaries. I was able to use my whole range, I was able to experiment with different melodies and flows, and not be scared or have to limit myself for it to work for multiple people. So it was definitely a lot of change.

The title of your debut project, Don’t Say I Didn’t Warn You, and the music within it presents a double entendre to listeners which is your arrival and impact in the music industry and the energy and qualities you bring to the table in a relationship. Was this intentional, if so, how did you fit them together?

Yeah, it was definitely intention because there are two sides to me, right? Everyone knows that I’m a songwriter and it’s hard to break out of that stigma of songwriters making it out and transferring into an artist and into the spotlight. But, I would never box myself in and I would never let anybody box me into one thing. It’s me telling the music industry and just telling the world, don’t say I didn’t warn you about how I’m coming and in the music that I’m creating, and I’m gonna beat the odds. Then, the story that I’m telling is about my past relationships. It was toxic, it was up and down, and you know, it was me saying “don’t say I didn’t want you” to him. So definitely, it was very intentional with the double entendre.

What were some of the sources of inspiration for this project?

The sources of inspiration were definitely Pop Smoke because I wanted to experiment with the New York drill scene. One of my main things was definitely combining R&B and drill. I’d been saying for months that I wanted to hear an actual singing song on top of a drill beat, so that was one of the inspirations. Also, I was listening to a lot of rap, a lot of pop, and a lot of R&B, and I just really wanted to combine all of those while using freeform melodies, flows, and structures on the records. Content-wise, where I drew inspiration from was just the past three years of my life being in my past relationship and the ups and downs of what we were going through and the feelings after a breakup. Also, me going through my 20s, maturing, becoming an adult, and just being young and successful and dealing with all of that. Achieving so many of those things while also learning how to be an adult at the same time. It definitely gave me a lot to talk about.

Another notable thing about this project is that you’re always in control on these songs, like “You Don’t Love Her” for example. What was your thought process with this direction?

For me, I always want to come from a position of power. I feel like a lot of the R&B that we listened to today is very — I don’t want to say, in the victim realm — but it’s always like, “Oh, you hurt me. Oh it’s me, I’m so sad.” We’ve seen a change within the female rap genre and they’re always in a position of power. I love listening to female rap and the power that they stand for and just always having such confidence. I want to hear that in R&B music. That’s the energy that I carry in general. I always want to make sure that I never feel like the victim or like I’m taking the L. I always want to come out on top because pride is a big thing as well. I never want to feel like I’m losing or just being a victim.

Was there more pressure for you behind writing and create creating content for this specific project as opposed to writing creative content for other people?

Definitely, I feel in the beginning there wasn’t a lot of pressure. I was just doing my own thing and really taking time for ourselves. But when it came down to the wire and it was like, okay, we have 75% of this and we see where this going and see how good this could be, that’s when the pressure was on. I just had to make sure that my mind music matched up to what people know me for. I have a lot of hits under my belt and there’s oftentimes where people feel like the songwriter gave their best songs away. I never want it to feel like that about me, especially because I feel like this is some of the best work that I’ve done. These are my stories, these are my sounds, I feel like I can’t hear other artists singing these records. That’s what’s most important to me. So the pressure was definitely on towards the end of it.

For those who are hearing you in front of the mic for the first time, what do you want them to keep in mind as they listen to your debut project?

One thing I one thing to keep in mind is that I am not the other records that you’ve heard me pen on, they were meant for other people. I want everyone to listen to this with an open mind and a clean slate and not compare this album, or this project, to my past work, that’s one thing. Two, I want everyone listening to this with expecting to heal, especially if they’re going through a toxic relationship. I feel like this is one of those projects where it’ll help you overcome those feelings. It’s definitely not something I’d be down in the dumps with. So those are definitely two things that I want them to keep in mind.

Don’t Say I Didn’t Warn You is out now via Capitol Music Group. You can stream it here.

The Next Hitmakers Destined To Top The Charts

It’s crazy to think about, but 20 years ago, no one knew who Rihanna, Lady Gaga, or Nicki Minaj were. The world hadn’t been introduced to Kanye West or Taylor Swift. Even Adele was just another face in the crowd. Nowadays, each of them are living legends, surely to be remembered for generations to come.

That’s one of the most exciting parts of the music industry: watching unknown artists develop into household names and bonafide superstars. Every few years, we watch a fresh-faced crop of buzzy musicians grow before our eyes. And as the latest class — think Billie Eilish, Lil Nas X and Dua Lipa — settle into their roles as established hitmakers, it’s time to look to the future. Here are ten up-and-coming artists who have the goods to become the chart-topping idols of tomorrow.

Shenseea

No one is as poised for stardom as dancehall artist Shenseea. The Jamaican star showed up twice on Kanye West’s 2021 album Donda, demonstrating her vocal abilities on “Pure Souls” and then rapping alongside the icon on “Ok Ok Pt 2.” Ahead of her forthcoming album Alpha (due March 11), Shenseea dropped the Megan Thee Stallion-assisted “Lick,” along with an accompanying video that borders on pornography. Bold!

Check out: “Lick” (with Megan Thee Stallion), “Dolly,” “Lighter”

Dominic Fike

Before his hyped up debut as Elliot in the new season of Euphoria, Dominic Fike had already made a name for himself in the music industry. Last year alone, he made out with Lil Nas X in Brockhampton’s “Count On Me” video and captured new fans through his feature on Justin Bieber’s “Die For You.” Between his burgeoning music career and his romantic rendezvous with Euphoria co-star Hunter Schafer, Fike will be an A-lister in no time.

Check out: “Chicken Tenders,” “Die For You,” “3 Nights”

Audrey Nuna

New Jersey-bred Audrey Nuna drips with a type of swagger that can’t be manufactured. The Korean-American artist seamlessly switches between a buttery-smooth singing voice and a signature monotone rap style throughout her debut EP, 2021’s a liquid breakfast. In a genreless world of Billie Eilishes and Post Malones, Nuna is the perfect complement.

Check out: “Damn Right,” “Comic Sans”(feat. Jack Harlow), “Irene”

Muni Long

Formally known as Priscilla Renea, Muni Long racked up an impressive songwriting resume that includes credits for the likes of Rihanna, Ariana Grande, and Kelly Clarkson. For her second act, the rising star took her insider knowledge and applied it to her own career — and it paid off! Her sensual R&B track “Hrs And Hrs” went viral on TikTok, catapulting the song onto the Billboard Hot 100, where it’s currently perched at No. 16. Now her name is on every industry insider’s lips.

Check out: “Hrs And Hrs,” “Sneaky Link,” “No Signal”

Conan Gray

“If changing my clothes would make you like me more / If changing my hair would make you care / Then I’d grab the kitchen scissors and cut myself to slivers for you,” Conan Gray seethes in the opening of his latest release, “Jigsaw.” With such melodrama, it’s no surprise Gray is regularly seen palling around with the current reigning Queen of Teen Angst, Olivia Rodrigo. With the current emo revival, this sensitive soul is ready to carry Dashboard Confessional’s torch for a new generation of sad bois and girls.

Check out: “Jigsaw,” “People Watching,” “Maniac”

Noa Kirel

Noa Kirel may be relatively unknown in the States, but she is Israeli pop royalty. Not only did she win the MTV Europe Music Award for best Israeli act for four consecutive years, but at 16, she joined the panel of Israel’s Got Talent as the global franchise’s youngest judge. Now, at 20, Kirel is aiming to conquer America — and between her soaring vocals, athletic choreography, and futuristic fashion, she’s got the full pop star package.

Check Out: “Thought About That,” “Please Don’t Suck,” “Pouch”

Nessa Barrett

With a massive following (17.8 million at the time of writing) on TikTok, it’s easy to dismiss Nessa Barrett as another bored social media influencer who sees her musical projects as a side hobby rather than a career. But to come to that conclusion without giving her debut EP, last year’s Pretty Poison, a spin would be erroneous. On tracks like “I Hope Ur Miserable Until Ur Dead” and “Scare Myself,” Barrett establishes herself as a dark-pop songwriter with a knack for instantly catchy hooks — an easy sell for fans Avril and Paramore.

Check out: “I Hope Ur Miserable Until Ur Dead,” “La Di Die” (feat. Jxdn), “Scare Myself”

Aespa

Anyone with their finger on the pulse in the world of K-pop knows that Aespa is a force to be reckoned with. The all-female foursome (or octet, if you count their avatar counterparts that regularly dance alongside them) started with a bang: in early 2021, their debut music video “Black Mamba” hit 100 million views, making them the fastest K-pop debut to reach that achievement. Their debut EP Savage also broke the record for highest-ranking K-pop girl group debut on the Billboard 200, clocking in at No. 20. With high-profile performances on the 2021 Macy’s Thanksgiving Day Parade and The Kelly Clarkson Show, Karina, Winter, Giselle, and NingNing are on their way to becoming global icons.

Check out: “Next Level,” “Black Mamba,” “Savage”

Coi Leray

Between a pair of minor hits (“No More Parties” and “Big Purr” peaked at No. 26 and No. 69 respectively on the Hot 100) and a spot in the illustrious 2021 edition of the XXL Freshmen Class, all signs are pointing to a big year for Coi Leray. On recent releases like “Twinnem” and “Anxiety,” the charismatic rapper shows off a softer, more relatable side — a smart play for an artist who is this close to take off.

Check out: “Big Purr” (feat. Pooh Shiesty), “Twinnem,” “Anxiety”

Joshua Bassett

It can’t be easy being the maligned subject of one of 2021’s biggest albums, but Joshua Bassett has responded to Olivia Rodrigo’s lyrics in stride: “If you get to tell your truth, then so do I / And it’s cool if you want me to play the bad guy / But don’t you dare act like I didn’t love you,” he declares over an acoustic accompaniment on “Crisis.” The track humanizes Bassett and serves as a necessary response to his very public relationship drama — and with it out of the way, it will be exciting to watch the young star explore his artistry outside of Rodrigo’s shadow.

Check out: “Set Me Free,” “Crisis,” “Only a Matter of Time”

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Pink Sweat$ Tells Us The Secret To A Streaming Hit, And What Songs Might Be Next

When it comes to streaming hits, Philadelphia singer Pink Sweat$ is something of an expert. His breakout single, “Honesty,” racked up millions of streams across nearly every streaming platform, launching his successful career as a solo star after several years behind-the-scenes as a songwriter. Then, to prove that those numbers were no fluke, he nearly doubled them with his follow-up hit, “At My Worst,” and its remix featuring Bay Area singer Kehlani.

For the release of his Pink Moon EP, Sweat$ graciously agreed to a Zoom interview with Uproxx to reveal the secret to a streaming hit, what made each of his prior hits so special, and which songs from his new EP we should all be betting on to rack up the streams in the future.

We’re here to talk about what makes a hit, how to get a streaming hit. It’s something you should know plenty about what with your growing collection thereof.

Wow. Appreciate y’all having me, number one. To answer, I guess I would say it depends on what kind of hit you want, right?

Yeah.

Because I write and I produce, I try to steer people in the right direction, so it’s different kinds of hits. If you want a playful hit it usually can be tied to some sort of a movement, whether it’s a dance or some form of moving of the body that people can feel. And if you want more of a singer-songwriter hit, I think it’s just about the story and the storytelling ability because we all got a story, right? The way you articulate that story through a song, the effectiveness of it, that’s how you get ahead.

What do you think it was about “Honesty” that connected people? Obviously, you said songwriting, but each song kind of has its own personality. What do you think was the personality of “Honesty” that people were drawn to?

I would say it’s just the vulnerability and the relatability because I feel like the state of music, everything is like fantasy. Whether it’s rollies, chains, all these girls, all this overindulgence. That’s fantasy for a lot of people.

That’s not most people’s every day, but most of us are questioning who we are. Do we deserve this thing called love? Are we capable of loving? And I feel like it’s one of those things that we fill our day in a certain kind of way where we don’t have to think about it. We always got to be busy. Because sometimes when you’re sitting alone by yourself, you start wondering like, “Dang, is this how I want to choose to live my life?”

The first line of a song is “She said, ‘Baby, I’m afraid to fall in love.’” I feel like right there, you got people. It’s like, “Oh this is about to be a story. Like, where is this going?” Who’s not afraid to fall in love? Who’s not afraid to be vulnerable? Most of us are. It’s very few people that are just always jumping right in, and we always judge those people like, “Man, you love too easy.”

Absolutely. Now, “Honesty” was of course a smash, but then, you had to knock it completely out of the parking lot with “At My Worst.” What was it that drew people to “At My Worst?” And what kind of an effect did you see when you added Kehlani to the remix and that exploded even more? I always say that song is going to be our friends’ kids’ wedding song. They’re going to dance to that at their weddings.

Well that song, honestly, it was just me. I was tapping into what I know people wanted from me, and then I just elevated it. I wanted to give a perspective that was super vulnerable, but while the lyrics are vulnerable, but at the same time, the music is happy. It takes your guard down with the music. But then the words are seeping into you where it’s like, “Whoa!”

You know, I’m in a position in my life where things are well, I’m able to take care of myself, I’m able to help people, things like that. But at the same time…Someone can see me and be like, “Yo man, he living,” but you don’t really know the things that I deal with, because money can’t solve everything. But my partner does. And it’s like, I always wanted somebody to love me, despite my problems, my internal issues, the things that I struggle with mentally.

So it’s her not judging me, and I feel like, for a lot of people, we want that. We want to be loved at our worst, because it’s easy to say, “Yo, you’re up, you’re doing your thing. He got his mind on right. He got his bread right. He got a car. He got his own place.” It’s easy to do all of that. I feel like, especially for me, being a Black man, we’re always taught to go out and chase things and accomplish something, and then the world would be yours, but that’s the win and the downfall. Because of that pressure of, “Hey, well what if I can’t keep it all together all the time? Is somebody going to still love me?” So that’s what I wanted to get across, but I didn’t want it to be as heavy as me just saying it just now.

So you got your Pink Moon EP coming out. If you could pick two of the songs to blow up from this EP, that you think are going to be the ones, which ones would they be? And would you be surprised if it were a different one?

That’s a great question. I would say “Real Thing,” since that’s the first song I made for the project. Me and Tori Kelly on that, and then another one is called “Better,” me and one of my favorite artists, her name is Kirby. Those are the two that I really, really, really love. And I got another one. I know you didn’t ask me three, but the third one is the Blxst song. It’s called “For Me.” That’s just because it’s like a manifestation song and also a letting-everything-go song. I feel like when I wrote that song, I was in a place of stress where it’s like, having conversations with my label, having conversations with my peers, trying to understand the climate of music, because it’s always changing. I was just stressing myself out and it was like, “I never do this, why am I tripping? What’s for me is for me.”

Blxst is on a roll. Everything he’s on is just like, it knocks to the high heavens. Yeah, man. I’m really looking forward to seeing what this thing does.

I want to get a gospel award for that song, because technically, that’s an inspirational song. I’m putting that out in the atmosphere for sure.

Of course, “Nothing Feels Better” seems to have taken off. Again, what do you think that one says that people are tapping into, and how do you intend to take that momentum forward into the next one? Do you go left or do you stay the course?

I feel like that’s like an adoration song. I’m just showing mad love to my partner, where it’s like all the things in the world that can go right, they don’t really feel the same as just knowing that at the end of the night, I got somebody to turn to. All the things that I deal with throughout the day, just having somebody to go through all those ups and downs with, that’s like a euphoric feeling. We might argue one day, then in the same day we’d be laughing about, “What was we even… It wasn’t that deep. Nothing feels better than this.” The certainty of love.

I feel like it’s not really a lot of songs that popularize adoring people and telling them how great they are. It’s always about tearing somebody down or doing some drugs or something. To each their own, but I just feel like I want to just mix it up. I’m not trying to say “get rid of this” or “get rid of that.” I’m just saying we need some more of this too. It’s like putting all the salt in food, but maybe put some pepper in there. Maybe use a little honey. I don’t know, but we need more than just salt as an ingredient. We need to mix it up.

Pink Sweat$ is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

10 Hip-Hop Smashes That Became Pop Sensations

It was been well over 30 years since Phife Dawg of A Tribe Called Quest said, “Rap is not pop if you call it that then stop” on the pioneering quartet’s seminal 1991 single “Check The Rhime.” In the years since hip-hop has grown far beyond its underground block party roots to become one of the most popular genres worldwide. Thanks to the efforts of groups like A Tribe Called Quest and their successors, rap music more or less defines modern-day pop music which borrows beats, slang, vocal deliveries, and more from the musical form that was once considered sacred by insiders and a fad by outsiders.

Those binary distinctions no longer apply as much as they used to. Rap is topping the Hot 100 chart, changing the face of contemporary pop culture, and moving the world with its biggest hits. Apart from ruling the airwaves and dance floors of not just the US but every corner of the globe, hip-hop has upended the music hierarchy that once held rock’n’roll as the most influential American genre. Hip-hop hits don’t just make us dance or soundtrack the most memorable moments of our lives, they change the world in ways both big and small. I don’t know if Phife Dawg would be disappointed by the relatively short shelf life of his “Check The Rhime” closer, but I do think he’d be proud of how far it’s come (the ha, the ha).

Migos — “Bad N Boujee” feat. Lil Uzi Vert (2017)

Not only did the Atlanta trio’s 2017 breakthrough hit take them and feature artist, Lil Uzi Vert, from being burgeoning underground talents to bona fide superstars but it also introduced the world to a whole new way to spell “bourgeoise.” Migos have had hits since but none as ubiquitous or as catchy. As an added bonus, the video also introduced a future XXL Freshman in Rubi Rose, who modeled in the video before launching her own rap career a couple of years later.

Wiz Khalifa — “Black And Yellow” (2010)

It’s ironic that Wiz Khalifa’s hometown anthem became such a monster hit that other artists began doing their own takes on the color-combining chorus to shout out their own home teams. If you want proof that “Black And Yellow” was a pop smash, look no further than the fact that the Pittsburgh Steelers actually adopted the track as their unofficial theme song and during the 2011 Super Bowl, their opponent, the Green Bay Packers, used one of the many knockoffs (Lil Wayne’s “Green And Yellow”) as their own fight song.

Cardi B — “Bodak Yellow” (2018)

In 2022, Cardi B is a brand unto herself, a one-woman buzzword that sends visions of Monopoly money bags flying through marketing execs’ imaginations. But before she was tearing up the streets with the Fast & Furious crew or officiating weddings as part of her own television show, “Bodak Yellow” launched her from relative obscurity on the New York mixtape circuit to daily name-checks on Ellen in front of an audience of millions of soccer moms.

Soulja Boy — “Crank That” (2007)

It’s hard to believe now, but at one point, the gatekeepers of the hip-hop establishment (such as it was) were tearing their hair out over Soulja Boy’s insanely viral, self-produced single. Seemingly every kid in America was hitting the Superman dance from his video and the very fabric of the genre seemed to be coming apart at the seams. In hindsight, well… they were right. “Crank That” broke every expectation of what hip-hop was supposed to be (nearly singlehandedly creating “ringtone rap” as a genre), how it could be promoted (the video — shot by Soulja himself and uploaded to YouTube — was among the first viral videos ever), and what it would look and sound like for the next generation.

Jay-Z — “Empire State Of Mind” feat. Alicia Keys (2009)

I must admit, as a native of the West Coast of the United States, this song got on my nerves. It wasn’t just that BET, MTV, and VH1 ran the video into the ground (back when they all still ran videos at all). It was on every radio station, it was played in every public video, and it became the hip-hop equivalent of elevator music — and all this was in LA! The song is about New York! It just felt wrong on every level. But Jay-Z might never have had a No. 1 record without it, falling off like so many of his contemporaries. Also — and I can’t stress this enough — Black Twitter as we know it would likely not exist were it not for that platform’s early adopters coming together to roast Lil Mama for crashing Jay and Alicia’s performance at the 2009 VMAs.

Drake — “Hotline Bling” (2016)

I know, I know. Technically, nobody is rapping on this track… but this was the moment it felt like Drake figured it out. He had risen to prominence behind his rapping (or rather, his talent for switching between rap and catchy singsong melodies) but he had never come so close to the top of the chart. Suddenly, a No.1 wasn’t just attainable — it was inevitable. “Hotline Bling” was everywhere: In phone commercials, on SNL, and all over our respective social media feeds. It blurred the line between parody and sincerity because even the satires acknowledged that it was just too big to fail.

50 Cent — “In Da Club” (2003)

One of the biggest rap songs ever introduced the world to one of the biggest brands in rap. “In Da Club” arrived like a hurricane or an earthquake, rearranging the landscape seemingly overnight. One minute, there was the world before 50 Cent and the next, a rap album selling 11x platinum didn’t seem all that unreasonable. Vitamin Water was something people cared about in a very real sense. Guys wore, as Joe Budden once so colorfully put it, “wife beaters with bra straps.” 50 went from a guy who Jay-Z once casually dismissed on a throwaway Timbaland beat to a guy you would gladly throw a couple of million dollars to produce a TV universe. Why not? You could find him in the club, but this song saturated the very atmosphere.

The Notorious B.I.G. — “Juicy” (1994)

“It was all a dream.” That really was all it took to take The Notorious B.I.G. from obscurity to become an icon. Sure, he has a lot of contemporaries from the mid-90s who have as much or more rap clout. But there’s just something different about “Juicy.” It transcends regions, chart performance, generations, and genre allegiances. Everybody knows “Juicy.” It was the song that kick-started the jiggy era, that signaled rap’s arrival on the grand stage when it became undeniable. It was the first time someone in the genre could look back at all that had been accomplished before and confidently note that it had reached a whole new level.

Nicki Minaj — “Super Bass” (2011)

“Anaconda” might technically be a bigger hit than “Super Bass,” but Nicki hates it and it’s a clear goof. The people who helped make it the Queens rapper’s highest-charting song for half a decade should be ashamed of themselves. “Super Bass” defined Nicki’s run as the first female rap star to actively court pop fame. From its cotton candy colorful music video to its infectious hook, “Super Bass,” more than any other song in Nicki’s repertoire, became the blueprint (alright, fine — pinkprint) for how nearly every other female rapper since would chart a course to the top of the charts.

Roddy Ricch — “The Box” (2019)

The catchiest song of the last two years and the last real pre-pandemic smash, “The Box” was able to block pop radio mainstays like Justin Bieber, The Weeknd, and yes, even Drake (with Future via “Life Is Good”) from taking a spot that was previously considered reserved for them. There’s really nothing else left to say there. It was another case of a relatively unknown rapper becoming one of the most famous and accomplished human beings for the next year, and it was all due to this song.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.