fragrance

Drake Stars In Advertisement For His New Fragrance Oils

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Drake has already extended his reach well beyond the world of music. Back in 2020, he increased the scope of his range into the world of fragrances. That came when his Better World Fragrance House dropped a candle called Carby Musk. The scent was designed to smell just like the rapper himself and give fans the chance to do the same. Now after a few years of quiet, the brand is back and they’re debuting an entirely new kind of product.

Better World Fragrance House is now dabbling in fragrance oils. It won’t surprise fans to learn that the very first scent available is the very same Carby Musk. To celebrate and promote the release of the new product, Drake dusted off his acting skills and played the lead role in an advertisement for it. “A scent for any setting, Carby Musk. Whenever, however, make it yours,” the caption of the Instagram post for the charming ad reads. Check out the short promotional video below.

Read More: Birdman Recalls Predicting Drake’s Success

Drake’s Carby Musk Fragrance Oil Ad

Over the past few weeks Drake has been dealing with a strange feud. It started when Yasiin Bey claimed that the rapper’s music was something closer to pop than rap because it’s the kind of thing you hear while shopping. Drizzy fired back on his Instagram story first with an old clip of Method Man and then more directly by calling Bey a “crackhead.” In the weeks since, videos of both rappers have come out that have changed people’s perspective on the beef quite a bit.

Drake is also containing to rack up impressive commercial milestones. Earlier this week Billboard issued the 500th edition of the Artist 100 chart. Drizzy is the only artist to have appeared on the chart every single week since its inception in 2014 which also made him the first artist to hit 500 entries. What do you think of Drake releasing a fragrance oil based on his own scent? Do you like the promotional video he made for the new product? Let us know in the comment section below.

Read More: What Is Drake’s Best-Selling Album?

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Jay-Z Gets Massive Payday From Fragrance Brand

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Jay-Z and the fragrance brand Parlux had been engaged in a bit of a war for quite some time. If you remember, the brand sued Hov back in 2016 for a hefty $67 million. At the time, they claimed that Jay wasn’t upholding his end of their deal. Overall, Jay had released one cologne with them, and from there, he didn’t release another. Although, Hov’s reasoning was based on the fact that they had not paid him the royalties they supposedly owed him. This subsequently led to a countersuit.

In the end, Jay-Z won the countersuit as the judge ruled in his favor. This meant that Parlux Fragrances would have to give Jay-Z upwards of $7 million. They eventually appealed this decision, however, they ended up losing. This news was reported by us last week, and it meant that Jay was about to receive a huge payday. Well, according to new reporting from TMZ, Parlux has officially paid up. Parlux has since sent the legendary artist $7,259,061.31. That is simply pocket change for the icon.

Read More: Future & Jay-Z Were Happy To See Each Other During Beyonce’s Paris “RENAISSANCE” Performance

Jay-Z Scores Another Win

Jay-Z
Jay Z attends a game between the Los Angeles Lakers and the Oklahoma City Thunder at Crypto.com Arena on February 07, 2023 in Los Angeles, California. (Photo by Harry How/Getty Images)

Fragrances can certainly be a tricky industry to maneuver. Firstly, you have the designer brands like Jean Paul Gaultier, Gucci, Versace, and Dior, who tend to dominate the market. Moreover, you have niche houses like Parfums de Marly, Mancera, and Montale, to who fragrance loves tend to gravitate. Lastly, you have artist-based fragrances that aren’t always looked upon favorably. The last one to get looked upon positively was Ariana Grande’s “Cloud” which some say is a dupe of the infamous Baccarat Rouge 540.

That said, this will be a huge hit to Parlux and its brand. However, we’re sure Jay-Z is just happy he doesn’t have to part ways with $67 million. Instead, he can save up that $7 million and potentially use it on his next massive purchase. Let us know what you think about all of this, in the comments section below. Additionally, stay tuned to HNHH for more news from around the music world.

Read More: HaHa Davis Reflects On Taking Dinner With Jay-Z Over $500K, Says Hov Declined To Eat

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