capsule

Usher Announces Super Bowl Capsule Collab With NFL

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Usher has announced a limited-time Super Bowl collection capsule to celebrate his upcoming halftime show at the Super Bowl this weekend. “I can’t wait to hit the stage at the Apple Music Super Bowl LVIII Halftime Show for a 30-year celebration of my music in Las Vegas. There is no better way to get fans pumped about the performance than with a one-of-a-kind merchandise collaboration with the NFL, with designs that embody my style. I hope to see all my fans decked out in pieces from the collection,” Usher said in a press statement.

The capsule includes various clothing items such as t-shirts and hoodies. However, there are also a number of specialty items as well. These include footballs and helmets that blend the Super Bowl LVIII color palette and Usher’s own personal brand. Do you have any favorite items from the capsule? Let us know in the comments.

Read More: Usher Drops First Teaser For Super Bowl Halftime Show

Joe Montana Poses For OVO X NFL Collab

However, Usher isn’t the only one bringing out exclusive merch for the Super Bowl. Four-time Super Bowl champion Joe Montana recently teamed up with Drake and the NFL. The Hall of Famer posed in a letterman jacket decked out in the Super Bowl LVIII colors. Furthermore, Montana – who is looking absolutely great at 67 – also donned a cream sweater bearing the OVO logo. The NFL and Drake’s fashion brand have teamed up several times now, with the letterman jacket being a play on an existing product customized by team. However, it’s unclear if the Super Bowl variant will be publicly available.

Montana was chosen due to his unique connection to Super Bowl LVIII. The two-time MVP played for just two teams during his career – the 49ers and the Chiefs. While he won all four of his Super Bowls in the Bay Area, he did led the Chiefs to the AFC Championship game during his first season in Kansas City. The Super Bowl takes place on February 11 in Las Vegas. The Chiefs are hoping to become the first repeat Super Bowl champions since the Patriots in 2005.

Read More: Drake Seemingly Unbothered Following Megan Thee Stallion Diss

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DJ Khaled & Gatorade Team Up For Limited Edition Capsule: Photos

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DJ Khaled has always shouted out Gatorade on his TikTok, IG, and Snapchat, so it only makes sense they would team up. Well, they found the perfect occasion as Gatorade is coming through with a new Gatorade iD platform today. This is a free membership platform that allows consumers to customize their own bottles and gear. Moreover, it will allow those users to get access to some surprise drops and other exclusive items. Overall, it is a massive launch for the brand, and Khaled has developed a collection of gear to kick things off.

“I’ve loved Gatorade since I was a kid and to this day, I have it in the studio with me to fuel my creativity,” Khaled explained. “I’m so blessed they gave me the keys to create this legendary capsule. Gatorade, We The Best and Jordan Brand…we all icons and this is just proof.” Below, you can see there is a Jordan Brand We The Best hoodie, a towel, and a bottle, that are all customized to Khaled’s specifications. For Gatorade, this was a collaboration that just made sense.

Read More: DJ Khaled’s New Album Is A “Masterpiece,” Shyne Proclaims

DJ Khaled x Gatorade

DJ Khaled x Gatorade
Image via Gatorade

“Since debuting the Gx platform in 2015, innovations have fueled the brand’s evolution from a sports drink to a fully connected performance and wellness ecosystem. More recently, Gx Collabs first gave Gatorade roster athletes a chance to use Gx bottles as blank canvases for self-expression. We are excited to bring a personalization capability that was once only available to pro athletes to every athlete worldwide. In the future, Gatorade iD will add rewards and broader personalization to become each athlete’s curated corner of the Gatorade universe,” Gatorade’s Chief Brand Officer, Anuj Bhasin explained. “DJ Khaled sits at the intersection of sport, music, entertainment and now, Gatorade culture. We’re extremely excited to partner with him on the launch of Gatorade iD.”

If you are interested in copping this collection, you will be able to do so over at Gatorade.com. Additionally, the release date has been set for Thursday, February 8th at 10 AM EST. The hoodie, towel, and bottle will run you a total of $140 USD. However, you must be a Gatorade iD member to qualify for a purchase. Let us know what you think of the collection, in the comments section below.

Read More: What Is DJ Khaled’s Best-Selling Album?

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