The Throne is back? Music mogul JAY-Z breathes new hope into a much-needed Watch The Throne 2 album courtesy of his presence on longtime friend and protégé Kanye West‘s Donda album. JAY-Z Comes To Kanye West’s Rescue During Ye’s Donda album listening party, West shocked attendees at Atlanta, Georgia’s Mercedes Benz Stadium with some unexpected […]
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Kanye West’s “DONDA” Listening Party Causes Hip Hop To Go Wild With Reactions
Before Kanye West’s DONDA listening session event began, there were already people selling event merchandise on eBay. DONDA is one of the most highly anticipated albums of the year, and after rumors of release dates plagued Hip Hop during quarantine, Ye is delivering as he promised. The Mercedes-Benz Stadium in Atlanta is the place to be as fans and celebrities joined together to hear the album in all of its glory, and attendees have taken to social media to share first looks at the event.
Kim Kardashian was spotted with the West children as dozens of celebrities made appearances, as well. It was widely reported by people in the audience that Kanye was over an hour late to start the event, and of course, the memes poured in by the thousands.
Once things kicked off, the packed stadium roared in applause as Kanye took to the empty field alone. He danced along to tracks as the lights of camera phones were seen from one side of the stadium to the other. People couldn’t help but draw comparisons as his all-red choice of apparel was similar to his look during his 2010 VMAs performance of “Runaway.”
While the hype surrounding DONDA is thick, Kanye West hasn’t spoken out about the album, himself, since its arrival was announced. We’ve gathered a few reactions, clips of the performance, and first-hand accounts from attendees below.
Kanye West’s Listening Event For ‘Donda’ Is Finally Underway After A Lengthy Delay
More than a year after he first announced the project, Kanye West finally revealed when the world would receive his tenth album, Donda. The rapper announced the project would arrive this Friday, July 23. As expected, fans all over the world quickly built up their excitement for its release. To build up the anticipation for Donda, Kanye also announced a huge listening event for the project set to take place at Atlanta’s Mercedes-Benz Stadium, the 75,000-capacity venue that’s home to the NFL’s Atlanta Falcons.
The event was slated for an 8 p.m. kick-off time, but to the surprise of no one, the event did not start at its intended time.
Thankfully, nearly two hours later, Kanye kicked things off for the night. The show began with what seemed to be a recording of Kanye repeatedly singing, “We gonna be okay,” as an organ played loudly in the background. The camera panned out to show him rocking a red bubble jacket while moving all across the stage, which was essentially the full stadium floor covered in some type of white material.
.@KanyeWest working on DONDA in Atlanta today (7.22.21) pic.twitter.com/JlQdceSXhE
— Photos Of Kanye West (@PhotosOfKanye) July 22, 2021
Kanye West & Mike Dean finishing up DONDA backstage at the Mercedes-Benz Stadium today! pic.twitter.com/1ePwmtqk7e
— On Thin Ice (@OnnThinIce) July 21, 2021
.@2chainz recording for #DONDA backstage at the Mercedes-Benz Stadium in Atlanta today (7.22.21) pic.twitter.com/3TKolRNcOx
— Photos Of Kanye West (@PhotosOfKanye) July 22, 2021
Prior to the show, Kanye was spotted backstage at the stadium putting the final touches on the album. This includes sequencing the project’s presumed tracklist, making last-second tweaks with producer and engineer Mike Dean, and apparently inviting acts like Playboi Carti and 2 Chainz to record additional verses for Donda.
Rumors of the arrival of Donda first began when Kanye and Tyler The Creator were spotted in the studio together, presumable working on the album together. Shortly afterward, the album was confirmed for a release through a Beats By Dre commercial featuring track and field star Sha’Carri Richardson that also featured his currently unreleased track, “No Child Left Behind.”
You can watch a livestream of the listening event for Donda here.
Yung Bleu Receives High Praise From Joe Budden: “This Kid Is Crazy”
Undoubtedly, Yung Bleu is one of the hottest rising artists in the game at the moment, and with a new album on the horizon, the Alabama rapper is preparing to soar to new heights. Bleu has been buzzing after sharing singles with collaborators like Drake, Chris Brown, 2 Chainz, and Big Sean, and now that we’re only a few hours away from receiving Bleu’s Moon Boy release, Budden is praising the Southern artist’s talents.
“This kid is crazy. This is not an ad,” said Budden. “Never met him.”
“I just happen to have some unreleased music of his in my phone, it’s all crazy, and I like every single thing that the kid has put out. Even the stuff that wasn’t meant for me to like it.” Budden was asked what the problem was if Bleu is such a hot artist. “His name brings traction and now they’re just taking anything that he says and trying to make it something.”
“I’m not letting y’all take Yung Bleu from me. I’m listening to this sh*t,” he added. “And he got an album dropping soon, goddammit. Everything that he happens to touch…fuego.” Of course, Bleu is releasing his album on the same day Kanye West finally delivers DONDA, but Budden isn’t going to take away from the young artist’s hype.
Yung Bleu shared the clip from The Joe Budden Podcast and added, “Never meet @joebudden but I always respected how he speak his mind regardess . that sh*t was some motivation that I needed for tonight hearing this.” Check out the praise below.
Roc Nation & Modern Luxury Launch Multimedia Venture “EDITION”
Jay-Z’s Roc Nation and the Modern Luxury Media brand have teamed up to assemble a new multi-platofrom, multimedia venture to capture this generation’s most talented and diverse array of inspirations. Through print, digital, and social mediums, the new company, called EDITION, which launches this Winter, will elevate creative and successful voices to motivate users and shed light on modern artistry.
Roc Nation has a history of amplifying marginalized voices, and this collaboration seems to be an invitation for Modern Luxury to do the same. The innovative and immersive design of the platform will allow users to personalize content to their own interests and focus on talent from certain disciplines.
“With EDITION, we have a unique opportunity to define what luxury means now, and also challenge how the world perceives and understands culture. I am beyond excited to help shape a visionary platform that understands the aspirational significance of exploring creativity in the luxury space,” stated EDITION editor-in-chief Soul H. Harris. Roc Nation and Modern Luxury executives echoed Harris’ vision: “The importance of elevating the voices of such a powerful community has never been greater. We are excited to devote our efforts in creating a platform that is not only exciting but necessary in order to push the luxury media industry forward.” Roc Nation President of Business and Operations Brett Yormark said.
Modern Luxury Media, which centers its brand around providing affluent customers with expensive products, is using EDITION to rebrand themselves as more inclusive: “This is a proud moment for Modern Luxury to bring EDITION to life in partnership with Roc Nation and to ensure diverse voices are championed and represented within the luxury space.” said Modern Luxury CFO Michael Dickey.
Both companies seem intent on delivering a product bent on inspiring the masses and elevating marginalized voices.
Check out the announcement below.
T-Pain Responds To Tory Lanez’s “Billionaire” Tweet About Signing Him
After taking a hit last night (July 21), Tory Lanez returns with a tweet that once again caused him to go viral. Lanez has been the talk of Hip Hop after Rap icon Cassidy called him out for stealing his bars. Cassidy shared a video that showed back-to-back clips of himself versus Lanez’s freestyles, and soon, conversations regarding what constitutes as “paying homage” ran rampant.
Lanez returned with an explanation, calling Cassidy one of his favorite rappers while noting that he gave the Rap veteran a shout-out on his latest freestyle. That wasn’t enough for critics and Lanez found himself on the receiving end of harsh reactions.
About an hour ago, Tory Lanez returned to Twitter, this time with a tweet that captured the attention of his repeat collaborator T-Pain. “My goal is to make a BILLION DOLLARS , HELP THE WORLD AND GO BACK AND SIGN T PAIN,” Lanez wrote. It was chalked up as a joke by fans, but T-Pain couldn’t pass up the opportunity and issued a response.
“This bout the most light skinned thing I’ve read today and it ain’t even night time over here yet,” the auto-tune icon replied. Last year, following the shooting incident involving Megan Thee Stallion and Lanez, T-Pain reportedly held off on releasing his collaboration with Lanez and Ty Dolla $ign.
Although this seems to be a playful exchange, social media users have once again brought Lanez’ss recent controversies into conversations. Check out the recent brief exchange below.