Taco Bell And LeBron James Announce “Taco Tab Tuesday”

Earlier this year, we reported on how LeBron James and Taco Bell had successfully released the phrase “Taco Tuesday” into the public domain. The popular colloquialism is now free to use in every US state aside from New Jersey. Now, the restaurant chain and NBA legend are sponsoring a “taco tab” to celebrate. On September 12, DoorDash users will be able to receive $5 off any $15+ DoorDash order from one of the 20,000 participating Mexican restaurants, per a press release from Taco Bell. All you have to do is use the code TACOTAB at checkout. However, the offer is only valid outside of New Jersey.

Furthermore, LeBron himself even made a statement about the special event. “Everyone being able to freely celebrate Taco Tuesday is a huge win for so many. I’m excited that all restaurants, small businesses, mom and pop shops, taco trucks, and families everywhere can now engage in and enjoy this tradition that brings people together,” the NBA veteran said. Previously, LeBron had confessed to be a being regular adherent to Taco Tuesdays. That’s what inspired LeBron to get involved with the campaign.

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LeBron And Taco Bell’s Campaign, Explained

@tacobell

Heard it here first. Offer details on @doordash

♬ original sound – tacobell – tacobell

Back in May, LeBron James teamed up with Taco Bell to free “Taco Tuesday” from its corporate trademark limbo. According to the United States Patent and Trademark Office, the phrase was trademarked by Taco John’s Seasoning in 1989. While this does not affect day-to-day usage, it does legally bar restaurants and other institutions from using the phrase. Furthermore, Gregory’s Bar & Restaurant, a family-owned eatery in Somers Point, New Jersey, owned the trademark exclusively in New Jersey.

According to a press release sent to HotNewHipHop earlier this year, “‘Taco Tuesday’ is a tradition that everyone should be able to celebrate. All restaurants, all families, all businesses – everybody. ‘Taco Tuesdays’ create opportunities that bring people together in so many ways, and it’s a celebration that nobody should own.” The push to have the trademark become public domain caught the attention of LeBron, who is reportedly a self-professed Taco Tuesdays fan and adherent. And so the NBA veteran joined the fight to free Taco Tuesdays for all. Enjoy your Mexican food this Tuesday in the name of LeBron and Taco Bell.

Read More: LeBron James speaks on his relentless mindset ahead of 21st NBA season

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LeBron James And Taco Bell Score Major Victory In Taco Tuesday Campaign

Back in May, LeBron James teamed up with Taco Bell to free “Taco Tuesday” from its corporate trademark limbo. According to the United States Patent and Trademark Office, the phrase was trademarked by Taco John’s Seasoning in 1989. While this does not affect day-to-day usage, it does legally bar restaurants and other institutions from legally using the phrase. Furthermore, Gregory’s Bar & Restaurant, a family-owned eatery in Somers Point, New Jersey, owned the trademark exclusively in New Jersey.

According to a press release sent to HotNewHipHop earlier this year, “‘Taco Tuesday’ is a tradition that everyone should be able to celebrate. All restaurants, all families, all businesses – everybody. ‘Taco Tuesdays’ create opportunities that bring people together in so many ways, and it’s a celebration that nobody should own.” The push to have the trademark become public domain caught the attention of LeBron, who is reportedly a self-professed Taco Tuesdays fan and adherent. And so the NBA veteran joined the fight to free Taco Tuesdays for all.

Read More: New Jersey “Taco Tuesday” trademark owner puts LeBron on blast

Taco Tuesday Trademark Revoked in 49 States

Taco Bell
Sign for the fast food brand Taco Bell on 18th May 2022 in London, United Kingdom. (photo by Mike Kemp/In Pictures via Getty Images)

Per a press release sent to HotNewHipHop earlier this week, LeBron and Taco Bell have succeeded in their fight to free the idiom. Taco John’s Seasoning agreed to relinquish the trademark in all its controlling territories. That means that businesses are now free to officially host “Taco Tuesdays” in every US state besides New Jersey. Furthermore, Taco John’s made a $40,000 donation to the Children of Restaurant Employees fund through the Taco Bell Foundation.

In addition to this Taco Bell announced a wide range of celebrations to mark the historic victory. The restaurant chain is offering a free Doritos Locos Taco every Tuesday between August 15 and September 5 for anyone who wants one. Additionally, the restaurant is planning a special event to mark the newfound freedom of Taco Tuesday. In a partnership with DoorDash, Taco Bell has announced a $5 million “Taco Tab” that will apply to any and all participating vendors on September 12. We hope that LeBron is able to find the time to enjoy some tacos as he continues to attend to the recovery of his son, Bronny.

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Taco Bell Faces $5 Million Lawsuit Over Alleged Portion Skimping

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Fast-food giant Taco Bell finds itself embroiled in a legal battle as a customer files a lawsuit seeking $5 million in damages, accusing the chain of consistently skimping on portions. The lawsuit alleges that Taco Bell has been serving customers smaller portions than advertised, leading to potential misrepresentation and financial harm to consumers.

The plaintiff, representing a proposed class of customers, claims that Taco Bell’s practices violate consumer protection laws by misleading customers with false advertising. The lawsuit alleges that the chain’s menu items are routinely prepared with less meat and fillings than depicted in promotional materials and menus.

Taco Bell, known for its affordable and diverse menu options, has built a reputation around its value pricing and distinctive offerings. The lawsuit’s allegations strike at the heart of this reputation, potentially damaging the trust between the company and its customers.

In response, Taco Bell asserts that it stands by the quality and value of its menu items, emphasizing its commitment to customer satisfaction. The company intends to vigorously defend itself against the allegations, arguing that any perceived variations in portion sizes could be attributed to natural variations in food preparation and presentation.

This lawsuit highlights the broader issue of portion consistency in the fast-food industry, raising questions about how customers can ensure they get what they pay for. As the legal proceedings unfold, Taco Bell may need to address its portion control practices and communication with customers to maintain its standing as a beloved fast-food chain.

In an era where consumers increasingly value transparency and accountability, Taco Bell’s lawsuit serves as a reminder that businesses must ensure accuracy in their advertising claims and product offerings to avoid potential legal and reputational repercussions.

The post Taco Bell Faces $5 Million Lawsuit Over Alleged Portion Skimping first appeared on The Source.

The post Taco Bell Faces $5 Million Lawsuit Over Alleged Portion Skimping appeared first on The Source.

LeBron James Teams Up With Taco Bell In “Taco Tuesday” Fight

Did you know that the phrase “Taco Tuesday” is actually trademarked? According to the United States Patent and Trademark Office, the phrase was trademarked by Taco John’s Seasoning in 1989. While this does not affect day-to-day usage, it does legally bar restaurants and other institutions from legally using the phrase.

This has now become a legal battle as Taco Bell has become determined to fight the long-standing trademark. Not only would this allow Taco Bell, the largest Mexican cuisine chain in the US, to use the phrase commercially, but it would also allow food vendors to utilize the colloquialism. Now Taco Bell has added a famous face to their cause – LeBron James.

LeBron James Wants To See “Taco Tuesday” Become Public Domain

Image courtesy of Taco Bell and Edelman (Photo Credit: Ronald Quintero)

According to a press release from Taco Bell, provided to HotNewHipHop by the PR firm Edelman, LeBron has joined the effort to revoke the trademark on “Taco Tuesdays”. His support comes from due to his love of the tradition. “A known “Taco Tuesday” enthusiast, the 4x NBA Champion is just as passionate as Taco Bell is about freeing Taco Tuesday. LeBron never misses a Taco Tuesday and can often be seen celebrating the weekly tradition with his family,” Edelman brand account supervisor Delani Marchigiani told HotNewHipHop. LeBron will also star in a new ad for Taco Bell.

Furthermore, LeBron believes in the community-building aspect of the tradition. “‘Taco Tuesday’ is a tradition that everyone should be able to celebrate. All restaurants, all families, all businesses – everybody,” said LeBron James per Taco Bell’s press release. “‘Taco Tuesdays’ create opportunities that bring people together in so many ways, and it’s a celebration that nobody should own.” As part of the effort to revoke the trademark, LeBron publicly signed Taco Bell’s change.org petition seeking the revocation of the trademark. A change.org petition carries no legal weight. However, it has often proven to be an effective tool in amplifying social issues. Furthermore, with a name like LeBron on board, there is a very real chance change could come about.

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Dolly Parton Says Working With Doja Cat On Their Taco Bell Musical Was ‘Almost As Good As Mexican Pizza’

We’ve long known that Taco Bell is making a musical about the recently returned fan-favorite menu item, Mexican Pizza, with Dolly Parton and Doja Cat. It’s all very extremely silly but it’s also not a joke; Mexican Pizza: The Musical will premiere on TikTok(!) on September 15, depicting the “‘harrowing’ story of those who fought to bring back the Mexican Pizza.” Now, we know a little bit more about the upcoming — play? Ad? Short film? Music video? Elaborate troll? — courtesy of Consequence and Dolly Parton herself, who offered a statement on working with Doja Cat and Taco Bell.

@tacobell

#MexicanPizzaTheMusical is really happening! Tune in LIVE on TikTok 5/26.

♬ original sound – tacobell

“What a fun time and what a fun idea to be part of the Mexican Pizza musical,” she said. “It was a joy working with Doja Cat, [the musical’s writers] [Abigail] Barlow and [Emily] Bear, and Victor [Kunda, a TikToker who apparently helped choreograph the musical]. Very cool. I would say it was ALMOST as good as a Mexican Pizza!”

Initially billed for a May premiere, the project was pushed back to September and an entire third act was added. The premiere will coincide with the return of the Mexican pizza to Taco Bell menus — which Doja Cat began pushing for in 2021 and finally accomplished earlier this year — and will be a Postmates/Uber Eats exclusive until September 21. Customers who make a minimum $20 order on those apps can get a free pizza, and that deal will extend to Grubhub from the 23rd to the 25th. Mexican Pizza: The Musical will premiere on Taco Bell’s TikTok on 9/15 at 8 pm ET / 5 pm PT.

Doja Cat Is Already Enjoying An Order Of Taco Bell’s Mexican Pizza A Month Before It Returns To Menus

Doja Cat stole the show during the first weekend of Coachella’s 2022 festival. Among headliners and big-name performers that included Harry Styles, The Weeknd, Billie Eilish, Baby Keem, Lil Baby, Phoebe Bridgers, and more, Doja Cat was able to stand out thanks to her set which included captivating choreography, vibrant outfits, and excellent performances of some of her most popular songs. Aside from her set, which featured appearances from Rico Nasty and Tyga, Doja also made an exciting announcement by the time the night was over. As she walked off the stage, Doja announced that she successfully convinced Taco Bell to bring back their beloved Mexican Pizza item.

“I brought back the Mexican Pizza, by the way!” Doja yelled as she walked off the stage. Now, just a few days later, Doja is already enjoying an order of the Mexican Pizza a month before Taco Bell is set to make it available on its menus. She shared a video of herself enjoying the meal while sitting by the pool. “This is the best thing that I have ever had,” she said after a maniacal laugh. “And I mean it.”

“All this time being a #TacoBellPartner was worth it for this moment,” she captioned the post. “Finally got my #mexicanpizza. Thanks @tacobell.” Through her partnership with Taco Bell, Doja also made a song about Mexican Pizza which she said was completely “contractual.”

You can watch Doja enjoy the Mexican Pizza in the video above.

Rico Nasty is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Doja Cat Helped Bring Back Taco Bell’s Beloved Mexican Pizza To Their Menus

On Sunday, Doja Cat took the stage at the 2022 Coachella Festival and she was nothing short of impressive. She cruised through her highlight records like “Say So,” “Need To Know,” and “Juicy” while also performing b-side releases from her three albums, Amala, Hot Pink, and Planet Her. Doja also invited Rico Nasty and Tyga for her performance, which was more than worthy of being a headlining set for Coachella. Aside from her excellent performance, which included a punk-rock rendition of “Say So,” Doja also broke some awesome news to fans at the festival as well as those watching at home.

At the end of her set, Doja Cat revealed that Taco Bell would be bringing back a beloved item to their menu. “I brought back the Mexican Pizza, by the way!” she yelled to the crowd as she walked off the stage on Sunday night. Taco Bell confirmed the news the following day in a post to Instagram, writing, “You know we had to give @DojaCat the news first. The #MexicanPizza is finally coming back 5/19!”

The Mexican Pizza is a pie made of ground beef and refried beans sandwiched between a pair of crispy flour shells with cheese melted top. The item has been off Taco Bell’s menu for the past two years, and in that time, many people have called for its return, including Doja herself. Towards the end of 2020, Doja tweeted, “Please @tacobell bring back Mexican pizza and spicy potato soft taco. I’m asking you nicely first.” A little over a year later, Doja returned with another message to Taco Bell, writing, “I want my f*ckin Mexican pizza back @tacobell why u quiet.” She even went as far as to make a song about Mexican Pizza, which she admitted was completely “contractual” between her and Taco Bell.

You can view the announcement in the post above.

Rico Nasty is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Doja Cat Is Roasting Her Own ‘Contractual’ Taco Bell Jingle On TikTok Before It Even Drops

On Planet Her, everything exists on Doja Cat’s terms — even her own branded content obligations. The pop star/rapper went on TikTok to let fans know that a “contractual” agreement she has with Taco Bell is dropping soon, and in her mind, this jingle is not going to be something she’s proud of doing. In a candid, no makeup clip, that seems to have been shot just after waking up, Doja spoke out about her agreement to help peddle Mexican pizza for the beloved fast food brand, and also noted that the word “jingle” has since been banned within her team.

@dojacat

somebody gettin cussed out

♬ original sound – Doja Cat

“Somebody gettin cussed out,” she wrote in the video’s caption, before continuing on her rant. “I got to do this f*cking — you got to be quiet though, you can’t tell anybody that I told you this — I gotta do this f*cking TikTok where I do… everybody keeps calling it a jingle,” she began. “It’s for Taco Bell, and I gotta do this f*cking jingle. By the way, I banned that word within my team, jingle. We’re not allowed to say that. But I have to do a jingle, they want me to rap about Mexican pizza, so I want to give you a heads up before you see that shit — it’s contractual. I know it’s bad.”

Well, now we all want to hear it more than ever. So keep an ear out for Doja Cat rapping about Taco Bell. Or, based on her roasting of this obligatory segment, maybe just hold out for the tour.

Doja Cat Covers Hole’s ‘Celebrity Skin’ In Her Super Bowl LVI Taco Bell Commercial

Doja Cat gets one heck of a makeover in her new ad for Taco Bell, as she and a group of friends escape a drab clown college in the search of some Fire sauce. Set to air during Super Bowl LVI, the ad is set to the tune of Doja covering Hole‘s “Celebrity Skin,” which lands right on the red ball nose as Doja and her friends’ clown makeup flies off during their trek to the local Taco Bell (or maybe one a little further away, considering it’s dark by the time they get there).

It’s not the first time a Doja Cat commercial has soundtracked a Taco Bell ad. Late last year, her soon-to-be single “Get Into It (Yuh)” popped up during an ad about geeky cosplayers falling in love at first sight on the subway. Doja wasn’t above using her new position as Taco Bell partner to lobby for the return of the chain’s fan-favorite Mexican pizza menu item, prompting some fans to urge her and Chief Impact Officer Lil Nas X to make it happen.

Doja’s making something of a habit of recreating classic tunes and movies with her brand partnerships, especially the ones for the Super Bowl. Last year, she put her own spin on Grease for Pepsi, stepping into the classic role of Sandy and covering “You’re The One That I Want.”