A Timeline of Drake’s History With Nike

Image via Complex Original
  • Image via Nike

    OVO x Jordan Brand

  • Image via Drake on Instagram

    OVO x Jordan Brand (The Exclusives)

  • Image via PALACE LEE / Barcroft Media for Getty Images

    Stripes Over Checks?

  • ‘The Story of Adidon’


  • Drake Shows Off Custom OVO x Nike ‘Scorpion’ Jerseys

  • Image via champagnepapi

    Nike Air Max Plus ‘For Stage Use’

  • Image via champagnepapi

    Nike Zoom Vomero 5

  • Image via Nike

    Air Jordan 4 ‘Raptors’

  • Image via Getty/Bennett Raglin

    Nike 2020 Forum


  • ‘Only You Freestyle’


  • ‘Laugh Now Cry Later’

  • Image via Drake x Nike

    Nike ‘Certified Lover Boy’ Merch

  • Image via Nike

    NOCTA

  • Drake’s triple-white Nocta Hot Step releases on March 3. Image via Nocta

    Nike NOCTA Hot Step

Nike Reveals 2022 Doernbecher Freestyle Collection

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Nike has revealed the 2022 Doernbecher Freestyle collection. The line of sneakers upholds a collaboration between Nike and the OHSU Doernbecher Children’s Hospital, which has raised over $30 million for the facility and given over 100 patients the opportunity to design their own sneakers.

The 17th collection is headlined by Catalina Vazquez, Zoe Taaffe, Cidni O’Brie, Maylee Phelps, David Phelps, Ayman Wamala and Michael Wilson. The sneakers designed are the Nike SB Stefan Janoski, Nike Dunk Low, Nike Air Force 1 Fontanka, NikeCourt Zoom Vapor Cage 4, Nike LeBron 19, Nike Blazer Mid ’77, and the Air Jordan 5 Low.

eBay has the Doernbecher Freestyle XVII Collection and the special additions unveiled on February 25. The eBay auction will be active from 4:00 p.m. PST on Saturday, February 26 through 4:00 p.m. PST on Saturday, March 5. The Doernbecher Freestyle XVII Collection’s sneakers, apparel, and equipment will be available for purchase in stores later this spring.

You can see the sneakers below and learn more about the designers here.

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DJ Khaled Celebrates Getting Drake’s NOCTA Hot Step Sneaker Early

drake dj khaled

Drake’s collaboration with Nike, the NOCTA Hot Step, has a release date of March 3. While the rest of the world waits, DJ Khaled shows that he received a pair early and has donned himself a “steppa.”

“I get home. I got a package and I been waiting for these because I’m a steppa! Man a steppa,” said the “We The Best” leader. “Yo, Drake, thank you so much because I’ve been calling all my connects for these. I been calling all my connects, I even called Nike, and they said they ain’t got em yet. But they said you get them early because Drake sent them.”

Nike describes the sneaker as:

The first signature shoe from NOCTA perfectly blends the ethos of the brand. The design effortlessly weaves together retro Nike familiarity, unparalleled comfort, functionality and a minimalistic yet subtly aggressive design. The sleek minimalist upper combined with the remastered classic ‘Air Terra Humara’ tooling create an incredibly versatile silhouette that can be worn day or night in just about any setting or condition. The mix of premium pebbled leather, 3M accents and G-TEK traction technology make for an everyday staple that offers a comfortable ride and ample support.

To see a full list of stores where the sneaker will be available, visit here.

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The post DJ Khaled Celebrates Getting Drake’s NOCTA Hot Step Sneaker Early appeared first on The Source.

Nike Announces Drake’s ‘NOCTA Hot Step’ for March 3 Release

nocta hot step launch details

Drake’s signature Nike sneaker, the NOCTA Hot Step, is loaded and set for a March 3 drop.

Nike describes the sneaker as:

The first signature shoe from NOCTA perfectly blends the ethos of the brand. The design effortlessly weaves together retro Nike familiarity, unparalleled comfort, functionality and a minimalistic yet subtly aggressive design. The sleek minimalist upper combined with the remastered classic ‘Air Terra Humara’ tooling create an incredibly versatile silhouette that can be worn day or night in just about any setting or condition. The mix of premium pebbled leather, 3M accents and G-TEK traction technology make for an everyday staple that offers a comfortable ride and ample support.

To see a full list of stores where the sneaker will be available, visit here.

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The post Nike Announces Drake’s ‘NOCTA Hot Step’ for March 3 Release appeared first on The Source.

NIKE Drops 2022 Black History Month Collection

Nike x Black Lives matter

As of Monday, Nike dropped some new Black History Month merch collection that is part of their “17-year tradition of  driving conversations about justice, education, and innovation.”  The collection includes three new Air Force 1 Low FM sneaker colorways created by Black designers who seek to provide visibility for Black History, heritage, and momentum to […]

What Is The Pushing P Emoji 🅿️?

If you’ve been online lately, you’ve likely seen an influx of P emojis. They’ve been shared by brands and artists alike including Gunna (the lead man behind use of the emoji), Chloe Bailey, IHOP, Future, Young Thug, the Memphis Grizzlies, Nike, Wingstop, Kim Kardashian, and many more.

What is the pushing P emoji 🅿?

The emoji has been most frequently used with the phrase “Pushin P,” a term that Gunna has coined as it’s also the title of a song from his third album DS4EVER.

The exact definition behind “Pushin P” isn’t cut-and-dry, but the infamous line that Will Ferrell delivered in Blades Of Glory that Kanye West and Jay-Z helped amplify on “N****s In Paris” best describes the sentiment behind the phrase: “No one knows what it means, but it’s provocative. It gets the people going.” Gunna has tried to explain the term on multiple occasions, but his best description of it comes from a post he shared to his Instagram Story shortly before the release of DS4EVER. “P don’t just mean Playa, P also mean paper too,” he said. “You could be pushing this P with paper too.”

The term also made for a great marketing tactic for DS4EVER. In the week after the album arrived, people all over social media were seen using the term in a number of ways. “Pushin P” helped push Gunna’s DS4EVER to No. 1 on the Billboard 200, edging out The Weeknd’s Dawn FM by just 2,300 copies.

DS4EVER is out now via 300 and Atlantic. You can stream it here.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Gunna Approves Of His Pushin P Movement Catching On With Brands On Social Media

No one really knows what “Pushin P” means, but that hasn’t stopped the trend sparked by Gunna’s DS4EVER single (and his newfound habit of abusing the blue “P” emoji) from spreading like wildfire on Instagram and Twitter. Trend-conscious brand accounts are always on the lookout for memes to co-opt, from Drake’s Certified Lover Boy cover to the red flag emoji craze, so of course, everyone from IHOP to Nike is now “pushin P” on social media — and Gunna unsurprisingly approves, considering it all amounts to free promotion for his No. 1-selling album.

Referred to on Emojipedia as the P Button (its official Unicode title is “Negative Squared Latin Capital Letter P”), the emoji has taken over on Twitter. The International House of Pancakes tweeted, “We’re always pushing 🅿ancakes,” while Nike’s account claimed, “We had an internal meeting, and without getting into details, we’re pushin 🅿 all year.” Gunna was only too happy to big up IHOP’s tweet, declaring, “IHO🅿 Pushin🅿.” NBA teams like the Memphis Grizzlies, restaurants like WingStop, and even the freaking Teletubbies are dropping the P Button all over the timeline.

Meanwhile, over on Instagram, one-woman brand Kim Kardashian got in on the fun, captioning a bikini photo, “Beach 🅿arty.” Gunna reposted the photo to his Instagram Story, adding, “Capital 🅿!!”

The one person adopting the slang that Gunna likely wouldn’t approve of is Freddie Gibbs, the Indiana rapper with whom Gunna has been feuding over snitching accusations. Gibbs has been sarcastically jacking the slang on his Instagram burner as a way to troll Gunna for a lackluster diss record on his new album. However, Gunna probably isn’t paying it too much mind in the wake of his monster first week (and likely second) — he’s way too busy, well, pushin P.