NBA 2K
Lil Wayne Is Getting His Own Character For ‘NBA 2K23’
Lil Wayne will be making an entryway into the virtual gaming world very soon. The New Orleans rapper has been revealed as a new playable character in NBA 2K23. 2k Games, the video game’s publisher, made the announcement late last week. The latest installment of the basketball simulator will be released on February 24.
Ball with Lil Wayne in MyTEAM
Complete his Spotlight Challenge to earn his Crossover Series card
Available through Season 4! pic.twitter.com/OnR6jtRqEU
— NBA 2K MyTEAM (@NBA2K_MyTEAM) February 16, 2023
The Young Money rapper will be available as a Crossover Card in “MyTEAM” mode for a limited time only. Players will be able to unlock the “A Milli” hitmaker after finishing the Lil Wayne Spotlight challenge. The Grammy award-winning rapper’s character captures him perfectly, complete with his locs and tattoos, and has been given an 89 overall rating.
2k Games has plans for more updates in the future including an array of apparel and extra content, the will be released before the end of the month.
With a career spanning nearly three decades, Lil Wayne has certainly earned all the recognition he gets. Aside from being apart of the new season of NBA 2K, the rapper was honored by the Recording Academy —along with Missy Elliot and Dr. Dre— with the Global Impact Award.
Last year, “Lollipop” arguable one of Weezy’s biggest hits, was certified Diamond by the Recording Industry Association of America (RIAA).
Additionally, the rapper has teamed up with Rolling Loud for the Welcome To Tha Carter Tour, which kicks off at the Fillmore in Minneapolis in April.
MTN DEW Expands Presence in NBA 2K23 with New Characters, Contests, and More
NBA 2K23 is now available to gamers across the globe. Joining the video game world is MTN DEW which provides a ton of new in-game experiences.
Dr. Disrespect, a larger-than-life character, boosts an in-game MTN DEW advertisement. In NBA 2K23, players will be able to engage with Dr Disrespect as they take on a series of tasks for the first time in gaming history. Fans who successfully complete the challenges will be rewarded with an MTN DEW billboard featuring their MyPlayer avatar alongside Doc in The City as the grand prize. This is the first time a gaming influencer has been integrated into NBA 2K23.
The DEW Zone and The DEW Zone Balls are all returning to NBA 2K23 along with the MTN DEW 3-Point Contest. In this rip-off of the storied IRL All-Star tournament, the finest 3-point shooters in the league will have the chance to compete against one another. In NBA 2K23, the MTN DEW-branded half-court is back with improved graphics, including one with a Flavorverse theme that will be available in the first half of 2023.
As the brand’s Non-Playable Character (NPC), MTN DEW has chosen NBA All-Star and DEW Athlete Zion Williamson to be stationed at the MTN DEW half court and posing challenges to MyPlayers who dare to take on one of the greatest in the league. Half court contestants will receive unique gifts that may be used to level up their MyPlayers.
Beginning on Friday, Sept. 9, the company will launch a number of contests on their new social media account, @mtndewgaming, where customers can sign up for a chance to win both physical and digital rewards by meeting requirements. The MTN DEW Trike in real life, in-game enhancements, gaming kits, and other items are among the prizes.
With a limited-edition NBA 2K23 Player’s Pack bundle that will treat fans with the opportunity to uncover up to a million dollars’ worth of in-game stuff, Papa Johns and MTN DEW are kicking off a next-level unpacking experience. Please visit DewXPapaJohns.com for further details.
You can see stills from MTN DEW’s presence in NBA 2K23 below.
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2K Announces ‘NBA 2K23: Arcade Edition’ for October 18
According to a press release from 2K, the official mobile version of the NBA 2K basketball game, NBA 2K23 Arcade Edition, will debut on Apple Arcade on October 18.
At launch, NBA players from the current NBA season, including Devin Booker, the NBA 2K23 cover athlete, and NBA legends like Michael Jordan, Kareem Abdul-Jabbar, Shaquille O’Neal, and others, will be available for fans to play in the brand-new, exclusive “The Greatest” mode.
With commentary from NBA play-by-play broadcasters and color commentators, including Kevin Harlan, Brian Anderson, Greg Anthony, Grant Hill, and Doris Burke, for the first time, players will also experience more immersive and realistic NBA gameplay.
In NBA 2K23 Arcade Edition, game modes will include MyCAREER, ASsociation Mode, Quick Match, and Online Multiplayer.
NBA 2K23 Arcade Edition will be offered on Apple Arcade for a monthly subscription price of $4.99 with a one-month free trial* and playable on iPhone, iPad, Mac, and Apple TV. With a one-month free trial, Apple Arcade is also a part of the Apple One Individual ($14.95), Family ($19.95), and Premier ($29.95) monthly plans.
For more information on the included modes, features, supported languages, and more, visit the Apple App Store.
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J. Cole’s ‘NBA 2K’ Cover Was Partially Inspired By His Dunk Attempt At All-Star Weekends
While J. Cole has always put his pro basketball ambitions at the forefront of his rap career, he’s come way further than perhaps even he could have foreseen. At the start of the month, he was announced as 2K Games’ first-ever non-athlete cover model for the latest iteration of NBA 2K. The rap star-turned-hooper features on the Gamestop-exclusive Dreamer Edition cover of NBA 2K23. He’ll also appear in the game as himself; the player will encounter him and Dreamville associates Bas and Elite in the MyCareer mode, helping the player character achieve their own hoop dreams.
As it happens, though, Cole planted the seeds for this idea even before he’d managed to make it onto a Basketball Africa League roster. In a new interview with Complex, 2K’s digital marketing director Ronnie “Ronnie2K” Singh explains how J. Cole actually approached Singh with the concept for his inclusion after giving the world one of his first public demonstrations of hoop talent at the NBA’s 2019 All-Star Weekend. There, J. Cole allowed himself to be used as a prop in fellow Fayetteville native Dennis Smith Jr.’s dunk attempt before attempting a dunk of his own. Although Cole got blocked by the rim — in his defense, he was wearing street clothes and hadn’t warmed up first — he was able to pitch Ronnie2K about being in a future version of NBA 2K.
According to Singh, “Three and a half years ago, when he dunked during one of the breaks of the All-Star Weekend Saturday Night, J. Cole said, ‘Ronnie, I’d love to be in MyCareer and help think about the ideation around that.’ I worked with our team on bringing this to life but it was very fitting to work with him. When we put out that tease, everybody thought it was going to be another basketball player…it allows us live in fashion, culture, music which 2K has a seat at the table now.”
Ronnie 2K Explains How J. Cole Got His Own NBA 2K23 Cover, Talks Gameplay
J. Cole Unveiled As NBA 2K23 Cover Star for Special ‘DREAMER’ Edition
Now That J. Cole Is A Professional Basketball Player, He’s Even Getting His Own ‘NBA 2K’ Cover
J. Cole’s hoop dreams have been well-documented, but I don’t know if even he thought he’d get this far. After playing professionally for two different teams — one in the Basketball Africa League and one in the Canadian Elite Basketball League — he’s achieved many a hoop star’s ultimate dream of appearing on the cover of NBA 2K. That’s right, the latest edition of the long-running basketball simulation video game, NBA 2K23, will be released with a special Dreamer Edition cover featuring none other than Mr. Dollar And A Dream himself, J. Cole.
Cole is also set to appear in the game’s popular MyCareer story mode and as a playable character model, harkening back to the days when players could dunk on opponents with the likes of Nelly and the St. Lunatics in NBA Street Vol. 2 (hopefully, this just means we’re one step closer to Cole, Drake, and Kendrick appearing in a reboot of Def Jam: Fight For NY). Cole’s longtime partners and fellow Dreamville artists Bas and Elite will apparently also appear in the story mode to help the player earn the rapper’s respect. Naturally, there’ll be plenty of Dreamville representation on the soundtrack, which has always featured the hottest contemporary artists in hip-hop — a box Cole and crew certainly check.
In a statement, Cole says, “NBA 2K has long been a place to discover new musical talent through their game and continues to be a gold standard for showcasing all things basketball culture. It’s been an amazing journey to not only appear on a cover of this year’s game but to be part of the MyCAREER storyline, and soundtrack and bring the Dreamer brand into NBA 2K.
NBA 2K23 is out September 9. The Dreamer Edition will be available at Gamestop in the US and Canada, then presumably on StockX or some other third-party site for double the price.
D Smoke Debuts His Boastful Single ‘Glide’ On ‘A Colors Show’
A Colors Show has been debuting new songs this month as part of a new partnership with 2K Games. Each week, the popular YouTube channel is bringing a new track to its curated collection in NBA 2K22‘s latest season update. After kicking off the collaboration with Guapdad 4000’s new song “Black Iverson,” the campaign continues today with another new track, this time from Inglewood’s D Smoke.
Titled “Glide,” the boastful new single finds D Smoke in his element, offering lyrics of both encouragement and inspiration on the rapid-fire verses. However, in the chorus, he adds his own swag, bragging, “I look sexy when I’m movin’ through your city.” With a cerulean background, his orange and white ensemble pops right off the screen as he shows off his vocals and proselytizes remaining true to himself.
It’s not the first time D Smoke has contributed a single to a basketball-related piece of media. In 2020, he released the single “Basketball” to coincide with the release of Netflix’s latest hoop-focused season of Last Chance U, while the video for Smoke’s own War & Wonders single “Crossover” has the Inglewood native showing off his streetball skills alongside Compton’s Westside Boogie.
Watch D Smoke’s A Colors Show performance of “Glide” above.