Brand Partnership

50 Cent’s Sire Spirits Partners With New Orleans Saints

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50 Cent has announced a partnership between his alcohol brand, Sire Spirits, and the New Orleans Saints. “New Orleans has a special place in my heart. It’s a city that exudes creativity and soul, and it’s an honor to partner with an organization like the New Orleans Saints that embodies those same values. Together, we aim to create unforgettable moments and experiences for the city and its fans,” the rapper said in a statement.

Meanwhile, the Saints were just as excited to bring Fif on board. “We are truly excited to partner with Sire Spirits. This collaboration represents a perfect blend of the energy and enthusiasm both the New Orleans Saints and Sire Spirits bring to the table. We believe this partnership will further enhance the game-day experience for our fans both inside and outside of the Caesars Superdome,” said Matt Webb, the team’s Vice President of Corporate Partnerships.

Read More: Rick Ross Furthers 50 Cent Beef After He Suggests Fat Joe Called Fif Out

Saints Latest Sports Venture For Fif

However, the Saints are just the latest sports team to partner with Sire Spirits. The brand already has an agreement with the NHL’s Vegas Golden Knights, as well as several NBA teams. Furthermore, Fif has a special place in the hearts of Vegas fans. The rapper was chosen to sound the T-Mobile Arena siren ahead of Game 5 of the Stanley Cup earlier this year.

The siren appeared to work its magic as the Golden Knights decimated the Panthers 9-3. After two periods, the Golden Knights led 6-1. The game became tied for the third-highest margin of victory in a Stanley Cup Finals game. There have been six other instances of a 6-goal margin in the Stanley Cup Finals. Many hailed 50 as the team’s good luck charm, attributing his siren ring as helping cause the rout. The win sealed the Cup for Vegas, marking the franchise’s first title. Furthermore, it was the second major championship for the city of Las Vegas, following on from the Las Vegas Aces’ WNBA title in 2022. The Aces repeated as WNBA champions earlier this month.

Read More: 50 Cent Condemns Joe Biden But Says He Has “No Political Aspirations”

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Caitlyn Jenner Blasts Nike For Using Trans TikToker Dylan Mulvaney As Brand Promoter

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Caitlyn Jenner just slammed Nike for bringing on trans TikTok star Dylan Mulvaney as a brand partner. Moreover, she took to Twitter to express her critiques and her “outrage” over the social media influencer promoting the brand’s sports bras. Mulvaney posted a series of videos and photos modeling Nike’s products on her socials. While she hasn’t undergone gender reassignment surgery yet, she identifies as a woman and uses she/they pronouns. In the past, Jenner’s been vocal about her opposition to trans females competing in female sports. With her latest series of tweets, however, she admitted to engaging in similar practices.

“As someone that grew up in awe of what [former Nike CEO and foudner] Phil Knight did, it is a shame to see such an iconic American company go so woke!” she tweeted. “We can be inclusive but not at the expense of the mass majority of people, and have some decency while being inclusive. This is an outrage. A little context…I did a collab with H&M (I have done many athletic brand collabs over the years as a successful athlete). I don’t blame Dylan (smart move).

Caitlyn Jenner Slams Nike

“I did not like how Nike treated Allyson Felix when she became pregnant,” she continued. “I spoke on the outrage of disparity in their pay. EQUALITY > INCLUSIVITY (STOP TRYING TO ERASE WOMEN). The differences between men and women are real and are a good thing! It doesn’t make trans ppl a bad thing, either. Why is it so black and white with the RADICAL RAINBOW MAFIA?!”

However, Nike doubled down on their decision in a statement, saying they’d delete online comments engaging in bigoted rhetoric. “You are an essential component to the success of your community. We welcome comments that contribute to a positive and constructive discussion. Be kind. Be inclusive. Encourage each other. Hate speech, bullying, or other behaviors that are not in the spirit of a diverse and inclusive community will be deleted.” While different sides give their takes, people clearly find this to be a much more complicated issue than it may seem at face value- no matter what side they’re on. Regardless, stick around on HNHH for the latest big updates on Caitlyn Jenner.

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