Behind The Video

Luh Tyler Goes ‘Behind The Video’ For His ‘Law & Order’ Visual

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Don’t be fooled by his age: 17-year-old rapper Luh Tyler is making a name for himself in Florida’s thriving rap scene. With two viral tracks, “Fat Racks” and “Law and Order,” to his name already, he’s off to a solid start in what could be a lengthy career. The teenage recording artist joins the likes of NLE Choppa, DDG, Yung Baby Tate, and 22Gz to drop by the Uproxx Studios for a Behind The Video breakdown.

Released late last year, the MontanaShotYa-directed video has already garnered 13 million views on YouTube. When asked by our very own Cherise Johnson if he used to watch the show in which the track is named after, he responds, “I did, but I wasn’t a big fan of it or anything,” confessing, “I just liked the beat,” used in the show’s opening credits. In the past, he did share a freestyle to the beat.

Throughout the video, several notable places in his hometown of Tallahassee, Florida, including Florida A&M University, also known as FAMU. Tyler revealed that several parts of the video were captured during the school’s homecoming, saying, “Everybody pops up in the city for homecoming,” a cultural tradition that his family has been taking him to for years.

Another cultural spot highlighted in the video is the restaurant Gutherie’s. When asked what first-time visitors should order, he recommended “a Gutherie’s box with chicken tender, fries, and Gutherie’s sauce.”

Watch Luh Tyler’s full Behind The Video breakdown for his track, “Law & Order.”

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

DDG Breaks Down The Meaning Behind ‘Elon Musk’ In ‘Behind The Video’

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After Uproxx Studios’ How I Blew Up returned earlier this week to track the rise of Sonny Digital from bedroom beatmaker to in-demand, pioneering producer, Behind The Video also returns to highlight DDG’s video for “Elon Musk” featuring Gunna. Uproxx’s Steven Vasquez gets the scoop from DDG on the video’s concept and creation. In the video, DDG and Gunna break atmosphere to explore outer space, much like the song’s namesake has planned to do with his SpaceX company.

As usual, there are a few fan comments for DDG to reply to as well. When one says that “everything DDG did he spoke into existence,” DDG agrees, “That’s the only way you can make stuff come true. If you truly believe in yourself, you gotta manifest it. You’ve gotta give yourself a goal that you know you’re gonna reach.” He also recounted how he got higher than he’d ever been by underestimating a weed gummy and explained how Gunna went from being a work acquaintance to a genuine friend. “The whole hook I freestyled,” DDG brags. “I just went down a rabbit hole of Elon Musk and SpaceX and it just inspired the thought.”

Watch DDG’s Behind The Video for “Elon Musk” above.

Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.

Masked Wolf Jumps Into The Deep End Of ‘Astronaut In The Ocean’ For ‘Behind The Video’

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If you’ve turned on a radio anytime in the last six months, you’ve probably heard Masked Wolf‘s breakout hit “Astronaut In The Ocean” — even if you didn’t know that it was called that at the time. With its inescapable chorus (“What you know about rollin’ down in the deep?”) it’s been a hit on charts across the globe, including the Billboard Hot 100, where it peaked at No. 6 in May. You may have also seen its video, which has racked up well over 265 million views on YouTube — which means you probably have seen the video.

This week on Behind The Video, the Australian rapper explains the concept of the video (“I have no idea,” he says), which he says only took two hours and $1,000 to create, and fields a few questions and reactions from fans in the YouTube comments. In one, his song gets compared to British singer Adele’s similar-sounding hit “Rolling In The Deep.” “The amount of times I’ve received this question is beyond a number,” he jokes. “It’s infinity. The weird thing is I hope people don’t feel what it’s like to roll down in the deep, ’cause it’s representing pain.”

He also breaks down the paradoxical title of the song, saying that it comes from the feeling of being in the wrong place — i.e., an astronaut being in the ocean rather than in space where they actually belong.

There’s plenty more Behind The Video above… Check it out.

22Gz Goes ‘Behind The Video’ For His Home-Grown ‘Suburban Pt. 2’ Visual

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The latest installment of Uproxx’s Behind The Video series is focused on Brooklyn drill pioneer 22Gz and his visual for “Suburban Pt. 2.” The song, a highlight from the 2020 album Growth & Development, is his biggest one yet, as it earned the rapper his first RIAA Gold certification just a few days ago. A video is a major component of any successful single and now 22Gz shows us what went into creating the attention-grabbing clip (which has over 29 million YouTube views).

22Gz says he shot the video “all in one day” on “my block” in Flatbush. He also noted that the clip’s gas station setting is actually an uncommon one given the context, saying, “In New York, we don’t really got gas stations in the middle of the hood like that. Luckily, we do, so I’m like, ‘Alright, f*ck it, we over there.’”

A black Chevy Suburban is also a focal point of the video (a logical decision given the name of the song) and 22Gz explained why that’s the case: “That’s the way it all started. I can hold more than a regular four-seater would, so we could ride eight-deep in the car and be acting like it’s a whole party in there.”

Elsewhere in the video, the rapper gets deeper into the clip and also responds to fan comments about it, so check out 22Gz’s episode of Behind The Video above.

22Gz is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

OhGeesy Explains What ‘Big Bad Wolf’ Means For ‘Behind The Video’

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Uproxx’s Behind The Video returns with LA underground bad boy OhGeesy, who breaks down his video for “Big Bad Wolf” featuring YG. The lead single from OhGeesy’s solo debut album Geezyworld Vol. 1, “Big Bad Wolf” found the former Shoreline Mafia member creating a cash storm alongside his West Coast compatriot while dancers twerked their way through the dollar bill debris.

Without going into too many details about the “secret location” of the video shoot, which was in Downtown Los Angeles, OhGeesy reveals how the video came together and takes in fan comments. The song took about 15 minutes to make after the two rappers, who share the same manager, were introduced in the studio. OhGeesy also notes how crazy the LA underground scene can get, but denies participating — with a wink and a smile, just as he does when explains the line “I like my Glock nine like my f*cking llama.” “I love my guns,” he grins. “If I had guns, I would love ’em.” He also insists the money used in the video was all real, “no prop money.”

Watch OhGeesy go Behind The Video for “Big Bad Wolf” above.

OhGeesy is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Yung Baby Tate Calls Beyonce’s ‘Black Is King’ A Big Inspiration Behind Her ‘I Am’ Video

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In the latest episode of Behind The Video, Yung Baby Tate admits that the shoot day for her “I Am” video with Flo Milli was a lot harder than it looks. The video from the Atlanta rapper’s After The Rain EP may feature glamorous women being pampered and lounging in the sun, but in reality, Tate says it was a cold, cloudy day, and her and Flo Milli’s stilettos made them sink into the wet lawn. Tate’s clearly an artist who will suffer for her art.

But we don’t want her to suffer any more than she has to, so this time around, we only pulled nice comments for her to react to. One compares the video to ones from superstars like Beyonce, Kendrick Lamar, and Missy Elliott, prompting Tate to admit that Beyonce’s Black Is King film was a “very big inspiration” on the video’s concept and editing. Meanwhile, she jokes that she was confused about who the brawny men were and why they were there but “I was eating it up,” she chuckles. Her co-star’s improvised shade throw — the literal kind — was actually a surprise, as well.

You can watch Yung Baby Tate’s Behind The Video above.

Yung Baby Tate is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

CJ Fields Jokes About His ‘Whoopty’ Video Sideburns For ‘Behind The Video’

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Staten Island standout CJ wisely keeps the “Whoopty” content coming, breaking down his viral hit’s video for Uproxx in Behind The Video. Surprising practically no one, he admits there was no concept for the video when he shot it and recalls that the shoot was a relatively quick one, taking place on a hot summer’s day. What may be surprising is the content of his behind-the-scenes rider, which consists of mostly water and trail mix — “no Hennessy or Patron or stuff like that,” he says.

When it comes to the comments, a truly astonishing number of them focus on his muttonchop sideburns, drawing comparisons to the X-Men‘s Victor Creed (BKA Sabretooth) and photos of Civil War soldiers. CJ takes the comments in stride, though, accepting the Sabertooth comparison and contending that the sideburns are popular with the ladies. When one commenter notes that “pointing at people is rude,” CJ agrees: “I guess I’m rude,” he chuckles.

The rapper also acknowledges the popularity of drill music in the UK, makes a recommendation for Hot Cheetos dusted elote (roasted corn!), and does little to clear up the question of his ambiguous ethnicity.

Watch the latest episode of Behind The Video above.

CJ is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

Erica Banks Reveals Some ‘Behind The Video’ Details About ‘Buss It’ In Uproxx’s Newest Show

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In the first episode of Uproxx’s newest show, Behind The Video, breakout Dallas star Erica Banks breaks down the making of the video for her viral hit, “Buss It.” Right off the bat, she debunks the belief that shooting a music video is a simple, straightforward process, then, she gets into some of the details, including the fact that she styled herself for the shoot, and even responds to a famous admirer’s YouTube comment while watching the video.

She also says that there was another “Buss It” video, but she refuses to let anyone else see it. When asked about the shorts she wears in the video, she reveals that the shorts are coming soon to her official merch site and asks fans to stay tuned.

During Banks’ visit to Uproxx Studios, she also delivered an electric live performance of “Buss It” for UPROXX Sessions. She also recently revealed that before signing to Warner Records, she was offered a deal with DaBaby’s label Billion Dollar Baby Entertainment, but turned it down to consider her options.

Watch Erica Banks break down her “Buss It” video above.

Erica Banks is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.