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Diddy’s Super Bowl Commercial Featuring Kelis Is A Hilarious Search For UberEats New Catchy Jingle

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Diddy 2022 iHeartRadio Music Festival
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So far, the Super Bowl LVII commercials featuring musicians have been centered around music. Cardi B and her husband Offset’s McDonald’s commercial was all about their forthcoming couple’s meal at the chain. While Jennifer Lopez and her husband Ben Affleck, put their love of coffee and donuts on full display in their Dunkin’ Donuts commercial.

However, music mogul, Diddy wanted to remind everyone just how he became a mogul in his appearance in Uber Eats’ latest commercial. As part of the company’s campaign to push its Uber One membership, the former A&R is seeking out the perfect jingle to do so.

During the commercial, several musicians at the helm of the millennium’s most catchy tracks audition. Singer-turned-minister Montell Jordan appears rapping his 1995 single “This is How We Do It.” Singer-turned-farmer Kelis sings a remixed version of her 2003’s song “Milkshake.” Donna Lewis, who had a hand in the 1996 hit “I Love You Always Forever,” “What is Love” singer Haddaway and duo Ylvis behind the 2013 song “What Does the Fox Say” all appear.

Before the commercial aired, Diddy couldn’t hold back his excitement, tweeting, “Proud to be starring in my second #SuperBowl commercial! Watch it tonight during the 2nd quarter!”

Cardi B is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.

To which Uber Eat’s official Twitter account replied, writing, “2nd quarter’s where it’s AT 😎🔥”

Lil Nas X And Elton John Trade Iconic Looks In A New UberEats Campaign

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Lil Nas X and Elton John have become quite the pair. The two performers are separated by decades of age and experience, but linked by their status as queer icons. That connection became more apparent when Lil Nas X revealed that the “Rocketman” singer will feature on his upcoming debut album but their collaborations apparently didn’t stop there. Both are featured together in a new campaign for Uber Eats, “Tonight I’ll Be Eating,” appearing in ads showing off their shared sense of flamboyant style.

In a press release, Nas said of the near-50-year industry veteran, “I’m so excited and honored to be working with the legendary Elton John on this Uber Eats campaign. We had so much fun on set deciding what’s for dinner and trying on each other’s most iconic looks. I can’t wait for everyone to see it!” John, meanwhile, was equally effusive in his praise for the younger artist, saying, “It’s been absolutely wonderful partnering with Lil Nas X, one of the most influential voices in pop culture, and with Uber Eats, my faithful favorite for everything delicious. From taking selfies to deciding to swap looks on set, working together has been a blast.”

Both artists have new projects in the offing; Nas, as previously mentioned, drops his much-hyped debut album Montero this Friday after a rollout that included everything from Lisa Frank-resembling cover art to pregnancy photos — complete with a gift registry where fans can donate to causes important to Nas. Elton’s new project, Lockdown Sessions, is due October 22 and sees him collaborating with contemporary artists like Young Thug and Nicki Minaj.

Watch Elton John and Lil Nas X trade looks above.