I’m Just Ken

Ryan Gosling Brought The Kenergy To His Performance Of ‘I’m Just Ken’ At The 2024 Oscars

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Can you feel the Kenergy? You can if you watch Ryan Gosling perform “I’m Just Ken” in a pink suit. The yearning power ballad, written by Mark Ronson and Andrew Wyatt, was a show-stopping number in Barbie, the highest-grossing movie of 2023 — and a highlight of the 2024 Oscars with cameos from Margot Robbie, Greta Gerwig, Emma Stone, and even Slash.

Check out the video below.

The thing is, “I’m Just Ken” almost didn’t make it into Barbie. “At that first screening the song wasn’t working. I panicked. The humor wasn’t translating and Greta had to fight,” Ronson told the Times. “The studio asked her how much she really needed it and she said, ‘With every inch of my body.’ And then there was a big swing.”

The song has even become an unlikely inspirational anthem. “I know I’ll sound like David Brent, but the song helped young boys,” Ronson said. “My friend’s eight-year-old got broken up with and he said, ‘It’s OK, because Ken got broken up with by Barbie.’ The song tells boys that it’s OK to be runner-up. The internet’s caused a level of isolation in boys and this idea of male camaraderie and sharing your feelings is a nice and unexpected thing to come out of it.”

You can find the updated list of Oscar winners here.

Ryan Gosling “Jumped” At The Invite To Perform “I’m Just Ken” At The Oscars, Margot Robbie Claims

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Margot Robbie has disputed Ryan Gosling’s reported hesitancy to perform “I’m Just Ken” at the Oscars later today. “He jumped at this. He’s going to crush it. I’m so excited. I think he’s going to be the highlight of the whole night. I think a lot of people are going to be tuning in for this specific performance,” Robbie told Variety. Gosling is nominated for “Best Supporting Actor” for his role in Barbie, and it is his third Oscar nomination overall. Previously, he was nominated for 2006’s Half Nelson and 2016’s La La Land.

The hesitancy to perform came during Gosling’s February cover interview with Variety. “It might be too much of a risk to have me do it. I don’t know how that would work. But I’m open to it,” Gosling said. “I’m Just Ken”, an emotional late-story identity ballad for Gosling’s character, is one of two songs from Barbie up for an Oscar tonight. The other is Billie Eilish’s “What Was I Made For?”.

Read More: Ukrainian Athlete Goes Viral As “High Jump Barbie”

Barbie Success Breathes New Life Into Pinterest

Meanwhile, per TMZ, Pinterest was flooded with searches related to Barbie in the months before its release. Compared to May 2022, May 2023 saw a host of searches spike. “Barbiecore” was up 980% while “Barbie Mood Board” was up 1280%. Elsewhere, “Barbie live-action” and “Barbie Margot Robbie” rose 1305% and 1630%. Finally, “hot pink chrome nails” rose 1465%. The world is getting on the Barbification train. “Dua Lipa Barbie” (the singer both had a song in the film and played “Mermaid Barbie”) saw a 43-fold increase in searches. “Barbie adult birthday party” is up 12-fold.

However, Pinterest wasn’t the only place where Barbie took a firm hold on trending topics. While much more fickle in its searches, Tumblr has also seen Barbie trend several times over recent months. However, given Tumblr’s attention span, tastes, and long-standing culture war with “aesthetics”, the site has been much more about the memes than the visual styles of the film.

Read More: Snoop Dogg Gives Barbie A Glowing Review

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