How To Buy Gunna’s ‘P By Gunna’ BoohooMAN Collection

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UK streetwear brand BoohooMAN is launching a new collection with rapper Gunna. Hitting shelves this summer, the collection, called P By Gunna, will offer wide variety of clothing, featuring 92 pieces, in sizes ranging from a variety of sizes XS-3XL.

Gunna — who is known for his next-level outfits — designed every piece in the capsule himself. P By Gunna offers a variety of cropped graphic tees, boxy fit jackets, jerseys, knitwear, tracksuits, and oversized denim, all inspired by proportion play silhouettes with a mix of washed vintage athleisure fits, and 70’s shaped silhouettes.

“Creating ‘P STAR’ was about crafting something that felt authentic, original, and one of wun,” said Gunna in a statement. “As an artist, designer, and overall creative any opportunity for me to showcase my talent on a platform I’m passionate about, is why I’m grateful.”

As Gunna is having a big comeback this year, following his release from prison and his hot new album, One Of Wun, fans are definitely going to want to get their hands on Gunna’s new fashions this summer.

How to buy Gunna’s ‘P By Gunna’ BoohooMAN collection

P By Gunna launches on June 5. Price points for the pieces range from $10 – $150.

The collection will launch globally through boohooMAN’s official website, where fans across the world can purchase items from the collection. Portions of the sales will benefit Gunna’s Great Giveaway, during which, he gifts hundreds of Atlanta families money for the holiday season.

“Gunna’s partnership with boohooMAN marks a pivotal moment for both the brand and our consumers,” said Samir Kamani, CEO of boohooMAN in a statement. “His creative vision and style is evident in every piece of the P by Gunna collection, offering a fresh take on streetwear aesthetics. Gunna’s influence extends far beyond the music industry, making him the perfect collaborator for boohooMAN’s foray into premium sub-brands”

You can see a preview of the P By Gunna collection above.

DDG Partners With BoohooMan For His Own Collection

DDG, the multifaceted artist and trendsetter, is no stranger to the world of fashion, and he is making waves once again. In fact, in September of this year, DDG and his girlfriend Halle Bailey ventured to Milan for an unforgettable fashion week, where they turned heads not only with their impeccable style but also with some intriguing speculations. Halle, known for her role as the new Ariel in Disney’s The Little Mermaid, had fans buzzing about a possible baby bump. Amid the Gucci runway’s captivating ensembles, DDG and Halle made their own headlines, showcasing their distinctive style. DDG’s vintage monogram jacket delivered a sophisticated look and paired with Halle’s fit well.

Now, DDG is taking his passion for fashion to BoohooMAN, a brand renowned for collaborating with influential and trendsetting figures. It’s worth noting that BoohooMAN severed ties with DaBaby‘s clothing line after the rapper made homophobic comments at Rolling Loud, demonstrating their commitment to maintaining values and integrity in their partnerships. However, DDG’s new venture, “The Black Edit,” is a testament to his unique style. The collection elevates his signature look with premium pieces infused with a high-end streetwear edge.

Read More: Halle Bailey & DDG Glow In All Black Ensembles At Glamour’s Women OTY Awards

DDG Is Stepping Into His Fashion Bag

 
 
 
 
 
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A post shared by DDG (@ddg)

The collection appears to offer a selection of graphic t-shirts, streetwear essentials and stylish statement pieces. DDG shared a pic on his social media to announce the collab, wearing an all black fit from the brand. The clothes appear to blend BoohooMAN’s aesthetic with DDG’s individual style. His collection, “The Black Edit,” predominantly features black-on-black ensembles, with bursts of hot pink and teal accentuating graphics and standout pieces.

Moreover, DDG’s partnership with BoohooMAN signifies a bold step into the fashion realm, where he can showcase his distinctive vision to a broader audience. Additionally, this isn’t the first time that BoohooMAN has partnered with a rap act. In fact, in 2019 the brand partnered with Quavo, who inked a six figure deal with the brand and designed 200 pieces. Moreover, DDG continues to prove that he’s not only a force in music but also a trendsetter in the fashion world. Let us know what you think of the new BoohooMan collection on HNHH!

Read More: Quavo Inked Six Figure Collaboration Deal With British Fashion Retailer

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DaBaby References His Shoe-Dodging Moment In Response To Losing His BoohooMan Deal

It looks like DaBaby isn’t sweating losing his deal with BoohooMan in the wake of his controversial Roling Loud set — or at least, that’s what he wants his followers to think. He seemingly played off the news by referencing another odd moment from his set, when a fan in the crowd tried to bean him with — in his words — a “busted ass Adidas” shoe.

“NO WEAPON FORMED,” he wrote in the post. “This how I bob n weave anything sent to destroy me. Check my resume and sit back.” The post included a video of the moment he ducked the sneaker, which some fans compared to George W. Bush pulling a similar maneuver during an Iraqi press conference in December 2008.

BoohooMan, which has gained popularity through its capsule collections with popular rappers like Lil Skies, Quavo, and Swae Lee, cut ties with DaBaby after a viral clip of his Rolling Loud set depicted the Charlotte rapper making homophobic comments and insulting comments about HIV/AIDS. While he insisted that it was not his intent to insult anyone, intent and impact are two different things, and his combative tone made it clear he wasn’t interested in addressing the latter.

As a result, the fashion brand issued a statement on Instagram reading, “BoohooMAN condemn the use of homophobic language and confirm we will no longer be working with DaBaby.” While DaBaby doesn’t seem too put out by the loss, he’s also the same guy who insisted on performing during a pandemic because he was losing money, so … grain of salt, I’m just saying.

DaBaby Loses His Deal With BoohooMan After Making Homophobic Comments At Rolling Loud

DaBaby may not understand why what he said at Rolling Loud was so harmful to so many people, but he’s certainly beginning to feel the consequences. His “Levitating” collaborator Dua Lipa said his words “surprised and horrified” her and a fan-made version of the song featuring Megan Thee Stallion is not only rapidly growing in popularity but fans are also calling for it to replace the official version. Today, things got really real for DaBaby, as his combative attitude toward the backlash has now begun to affect his pockets.

BoohooMan, the online retailer which has grown to be one of the most popular fast-fashion hubs thanks to its collaborations with rappers like DaBaby, Quavo, Swae Lee, cut ties with the North Carolina rapper, making a statement on Instagram. The full statement reads:

BoohooMan condemns the use of homophobic language and confirm we will no longer be working with DaBaby.

Diversity and inclusion are part of the boohoo Group’s DNA and we pride ourselves on representing the diverse customers we serve across the globe.

We stand by and support the LGBTQ+ community, and do not tolerate any hate speech or discrimination in any form.

For his part, DaBaby has repeatedly tried to address the comments but his defensive posture in both statements has tempered their reception among fans, who seem to believe that he’s been less than sincere. Maybe seeing consequences outside of a few sternly-worded tweets will recontextualize the backlash for him, helping him to reconsider his words’ impact past just his intent.