Who Discovered Jack Harlow?

Jack Harlow, popularly known for his song “Whats Poppin,” is a rapper who came into the game with his unique sounds. Apparently, at 12, Jack decided he wanted to be a rapper. He started uploading his music on Soundcloud, Facebook, and even YouTube. Jack has come a long way since he was a kid making low-budget music videos and rapping about being a teen. With hits like “First Class,” it’s unsurprising that he’s been topping charts so far in his career. Wondering about how Jack Harlow was discovered? Keep reading to learn more.

How Jack Harlow Got Discovered

ATLANTA, GA – OCTOBER 17: Jack Harlow and DJ Drama attend Compound Saturday Nights at Compound on October 17, 2020 in Atlanta, Georgia.(Photo by Prince Williams/Wireimage)

When Harlow was still in school, he and his friend released a CD titled Rippin’ and Rappin’. Surprisingly, this song led to him gradually building a small fanbase and providing him with money to buy a professional mic. He then released his first solo debut mixtape, Extra Credit, Mr. Harlow. As his prominence began to rise, many big names in the industry started noticing him. According to Louisville Magazine, Harlow’s parents started getting calls from companies wanting to manage him when he was 14. Scooter Braun, who manages Justin Bieber and Ariana Grande, is one of the persons that reached out to him. Later on, Braun flew Jack Harlow to his home in Los Angeles so they could meet him. Harlow told the magazine, ” biggest house I’ve ever been in.” However, things did not turn out well with Scooter Braun.

In 2017, he told Louisville Magazine that the money he made from streaming services and live shows wasn’t enough for him. Eventually, he got a job in the cafeteria at Georgia State University so he could pay his bills. On MTV’s Total Request Live, Harlow said that he only worked there for about a month before meeting DJ Drama. Fortunately, he signed him to his subsidiary label Generation Now, which is part of Atlantic Records. 

Jack Harlow: Career Life

Now that he was signed to a major label, Harlow talked about two crucial goals for his future. “I want to make a living,” he told XXL. “I want to take care of my family and friends and all that good stuff.” Harlow added, “Secondly, I just want to make the culture better. Do or see things no one else has done or seen.”

After releasing two well-received mixtapes and earning a BET Award, the Louisville rapper astonishingly released “Whats Poppin.” Fortunately, the song went viral on YouTube and TikTok in January 2020 before making it to radio and streaming services. Furthermore, “Whats Poppin” peaked at No. 2 on Billboard Hot 100 in the U.S. and was later nominated for a Grammy. Also, in 2020, Jack released his debut album, That’s What They All Say.

Harlow put out several singles in 2021, including “Industry Baby” with Lil Nas X. In a blink of an eye, he got his second Grammy nomination for his part in “Industry Baby.” Additionally, he also worked with Pooh Shiesty on “SUVs.” His second full-length album, Come Home The Kids Miss You, came out in May 2022.  Harlow has been featured in GQ, Spin, and Complex. Also, he was named Variety’s Hitmaker of the Year and one of Forbes‘ 30 Under 30 music stars last year. Amazingly, he also said in March 2022 that he would make his acting debut in a remake of the 1992 movie White Men Can’t Jump.

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