Some songs are what you might call “infuriatingly catchy.” You know the ones. You don’t want to like them. You resist them for as long as possible. Then, one day, out of the blue, you find yourself humming the chorus or quoting the intro and the song has evolved into a full-blown guilty pleasure. (Here’s some old head advice: Skip the process. Like the thing. No one can judge you, and if they do, who cares? They’re miserable, you’re having fun. You win.)
Aqua’s 1997 Europop hit “Barbie Girl” was one of those songs. It dominated MTV and radio, it drove music snobs crazy. But it was fun and a little dumb but irresistible in the way so many things were in the late ’90s. I still like it a lot. Saweetie — whose music has been subject to the above-mentioned phenomenon in its own way — knows a thing or two about repurposing the inescapable hits of yesteryear in her own music. In fact, that’s when she’s at her best, according to many fans, and it’s the thing that’s been missing from recent attempts to recapture the public’s imagination.
Saweetie previews a longer snippet of her track “Icy Girl, Icy World” sampling Aqua’s “Barbie Girl.” @Saweetie
pic.twitter.com/tDShmjuKcE— Rap Alert (@rapalert6) December 6, 2022
Well, Sample Saweetie just might be back with her next big swing for the top of the Hot 100. During an Instagram Live “cyber party” stream with fans, she debuted a striking new look and previewed a potential hit called, fittingly, “Icy Girl, Icy World” which samples “Barbie Girl” and might just be her next infuriatingly catchy smash. Fans are already expressing approval and — provided we can all follow the old head advice from above — “Icy Girl, Icy World” might just bypass all the negativity that has been swirling around Saweetie’s long-delayed debut album and return her to rap fans’ good graces — or at least skip their nonsense and find a pop audience ready and willing to give something new a try.
Lmaooooooooo tighten up quick! https://t.co/XCAEZAnTiJ
— iCY MAMiii (@Saweetie) December 6, 2022
Saweetie is a Warner Music artist. Uproxx is an independent subsidiary of Warner Music Group.