Ja Morant has been in the news for all of the wrong reasons as of late. Overall, if you are an NBA fan, you know exactly what went down. After being told to quit flashing guns on Instagram, he did it again. Firstly, Morant was suspended eight games the first time he did it. However, he is now expected to be suspended for much longer. Fans are not happy at all with his behavior, with some even labeling him as a “moron.” Either way, this has been a horrible run for Ja Morant, whose Grizzlies were eliminated in the first round.
With a potential NBA suspension on the horizon, others have been interested in how this may affect his sponsorships. Of course, Morant is signed to Nike, and the brand is incredibly protective of its image. For instance, Kyrie Irving was let go by Nike after he shared an anti-Semitic film on Twitter. In regard to Nike, some have actually been critical of their support for Ja, and their lack of support for Irving. Subsequently, it now seems like Nike has taken this criticism into consideration.
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More Trouble For Ja Morant
According to TMZ, Nike has taken all of Ja Morant’s sneakers off of their website. There is a new Nike Ja 1 set to drop on May 25th, but for now, it remains on the website. However, if you want the other colorways, you are completely out of luck. Overall, this is a horrible development for Ja Morant. Although, it does not mean his partnership with the brand is over. It could simply mean that it is on pause until things get figured out.
At the end of the day, companies like the NBA and Nike have an image to protect. If they feel like an athlete is compromising that, they will cut ties. That said, more concrete updates on Ja’s standing will be coming soon. Let us know what you think of this latest update, in the comments section down below.
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