peach jam

LeBron James Coaches Son Bryce At Nike Peach Jam

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The Peach Jam, one of the most prestigious events on the Nike EYBL is currently in full swing. Many of the biggest players from the next three or four cycles of collegiate recruits and battling it out in South Carolina. 2023 marks the 27th edition of the Peach Jam and the third that allows scouts to attend. NBA scouts were present in North Augusta from July 3 while college scouts will begin attending on July 6.

The U16 division primarily comprises the Class of 2025. It’s a stack class, led by Cameron Boozer and Cooper Flagg. Boozer is the son of two-time NBA all-star Carlos Boozer. “You could put Cam Boozer on any college roster right now and he would be impactful,” one NBA scout told Yahoo Sports. “If he gets to 6-10 with the way he’s playing right now, he’ll be a problem in the league.” Meanwhile, Flagg is widely considered the best rim defender at the high school level, regardless of class. However, another player getting plenty of attention is Bryce James. The second son of LeBron, James is ranked #81 in his class. However, that didn’t stop him from getting plenty of looks from NBA scouts. That was followed by his dad giving his team a little coaching help.

LeBron Coaches At Peach Jam

While not present from Bryce’s first game of the tournament, LeBron rolled up to South Carolina in time for the Wednesday game between SFG and Florida Rebels. However, LeBron did a lot more than just watch from the sidelines. Multiple videos, primarily provided by Yahoo Sports‘ Krysten Peek, showed LeBron coaching players and drawing up plays on the sideline. He even had an elite assistant in two-time NBA champion Rajon Rondo.

However, the LeBron-led SFG weren’t able to land the win. They fell 72-67 to the Rebels, putting them at 1-1 with two games to play in the pool stage. The Rebels are led by the #17 prospect in the 2025 class, Jamier Jones. However, the leading scoring for the Rebels in their win over SFG was Jalen Reece, ranked at #59 in the country by Rivals. Reece had 18 points in the win. Meanwhile, Bryce James had 9 points on 4-for-11 shooting. However, there will be an opportunity for a bounce-back game for Bryce and SFG. They play the winless Mokan Elite on July 6. Furthermore, as previously mentioned, Thursday is an especially important day given that college scouts will be in attendance.

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Bryce James A Scouting Priority At Peach Jam

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Bryce James is a member of the 2025 recruiting class. Listed at 6″4, he is #81 on On3’s recruit list and does not appear on ESPN‘s recruit list, which is limited to the top 60 players in the class. The class is headlined by forwards Cameron Boozer and Cooper Flagg. However, despite James not being considered one of the top recruits in the class, he is still getting plenty of attention from scouts.

James, who plays in the AAU, began participation in the Nike EYBL Peach Jam Basketball Tournament on July 3. Alongside the rest of Team Strive For Greatness, James was competing in the U16 category. Furthermore, James scored 12 points in the team’s opening win. However, family members and basketball fans weren’t the only people in attendance. Several NBA scouts were also in attendance. It’s the third year of the tournament’s 27-year history that NBA scouts have been allowed to attend. College scouts will arrive on July 6. However, it seems that James was a player of great interest.

Scouts Turn Out For Bryce James

Per Krysten Peek of Yahoo Sports, at least eight teams made James a “priority” on day one of the tournament. Peek reports that the Lakers, Cavs, Mavs, Heat, Knicks, Suns, Hawks, and “other teams” prioritized watching James take down Expectations on Monday. However, to say that James was the most watched player at the event would be unfair. James was just one of many drawing the eye of scouting. This was especially the case as Dylan Harper (#1 2024) and Tre Johnson (#3 2024) were both last-minute no-shows at the event. Harper and Johnson were reportedly still in transit after playing in the U19 World Cup in Hungary.

The aforementioned Flagg, considered the best high school rim defender in the nation, got plenty of looks. Flagg uncharacteristically struggled on offense but had 10 blocks in his team’s win over Mac Irvin Fire. Scouts from nearly half the teams in the NBA split time between him and the Boozer twins. While Cameron is the #1 player in the 2025 class, Cayden is ranked at #25. “You could put Cam Boozer on any college roster right now and he would be impactful,” one NBA scout told Yahoo Sports. “If he gets to 6-10 with the way he’s playing right now, he’ll be a problem in the league.”

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