Technology

Elon Musk Retweets Digitally Altered and Misleading Kamala Harris Campaign Ad Resulting in Swift Backlash 

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Elon Musk, owner of Tesla, SpaceX and most relevantly the social media platform X (Formerly Twitter) faced instant backlash after retweeting an altered Kamala Harris campaign ad without labeling it as misleading. Full stop, how does the owner of one of the biggest social platforms just take part in clear violations of the platform’s own rules? Not to mention he has 191 million followers, the very thought of this level of misinformation is appalling. 

Get this, the retweeted video used segments from a recent Harris campaign video but replaced the audio with a voiceover impersonating Harris, making controversial statements about President Joe Biden’s senility and referring to herself as an incompetent candidate. Feels like a parody, but so what, it’s ridiculous that he would retweet this and shows he and others have no bottom in the lengths they will go to help elect Donald Trump. 

And onto the racism. The voiceover also described Harris as “the ultimate diversity hire” and accused her of “trying to sound Black.”

So you know the facts about the original campaign video, it featured Harris asking, “What kind of country do we want to live in?” before transitioning into Beyoncé’s song “Freedom.” The altered version omitted Beyoncé and included derogatory comments, which were widely condemned.

In response, Harris campaign spokesperson Mia Ehrenberg criticized Musk and former President Donald Trump, stating:

“We believe the American people want the real freedom, opportunity, and security Vice President Harris is offering; not the fake, manipulated lies of Elon Musk and Donald Trump.”

The insensitive and misleading video was initially posted by a YouTube account named “Mr Reagan,” labeled as a parody. However, it is unclear if the video utilized artificial intelligence. Alexios Mantzarlis, director of the Security, Trust, and Safety Initiative at Cornell Tech, suggested the altered content might be considered a deepfake, indicating a trend of using such deceptive tactics for trolling rather than legitimate misinformation.

Senator Amy Klobuchar accused Musk of violating X’s policy on misleading content, tweeting, “If @elonmusk and X let this go and don’t label it as altered AI content, they will not only be violating X’s own rules, they’ll be unleashing an entire election season of fake AI voice and image-altered content with no limits, regardless of party.”

X’s own hypocritical policy states that users may not share synthetic, manipulated, or out-of-context media intended to deceive or confuse people. Despite this, Musk’s retweet had garnered significant attention, with 119.9 million views as of Sunday afternoon.

Just tomfoolery by Elon Musk. Willing to bet if someone retweeted an altered Trump campaign Ad, he’d ban their account for life and hold a press conference stating misinformation will not be tolerated. 

The post Elon Musk Retweets Digitally Altered and Misleading Kamala Harris Campaign Ad Resulting in Swift Backlash  first appeared on The Source.

The post Elon Musk Retweets Digitally Altered and Misleading Kamala Harris Campaign Ad Resulting in Swift Backlash  appeared first on The Source.

Elon Musk Retweets Digitally Altered and Misleading Kamala Harris Campaign Ad Resulting in Swift Backlash 

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image

Elon Musk, owner of Tesla, SpaceX and most relevantly the social media platform X (Formerly Twitter) faced instant backlash after retweeting an altered Kamala Harris campaign ad without labeling it as misleading. Full stop, how does the owner of one of the biggest social platforms just take part in clear violations of the platform’s own rules? Not to mention he has 191 million followers, the very thought of this level of misinformation is appalling. 

Get this, the retweeted video used segments from a recent Harris campaign video but replaced the audio with a voiceover impersonating Harris, making controversial statements about President Joe Biden’s senility and referring to herself as an incompetent candidate. Feels like a parody, but so what, it’s ridiculous that he would retweet this and shows he and others have no bottom in the lengths they will go to help elect Donald Trump. 

And onto the racism. The voiceover also described Harris as “the ultimate diversity hire” and accused her of “trying to sound Black.”

So you know the facts about the original campaign video, it featured Harris asking, “What kind of country do we want to live in?” before transitioning into Beyoncé’s song “Freedom.” The altered version omitted Beyoncé and included derogatory comments, which were widely condemned.

In response, Harris campaign spokesperson Mia Ehrenberg criticized Musk and former President Donald Trump, stating:

“We believe the American people want the real freedom, opportunity, and security Vice President Harris is offering; not the fake, manipulated lies of Elon Musk and Donald Trump.”

The insensitive and misleading video was initially posted by a YouTube account named “Mr Reagan,” labeled as a parody. However, it is unclear if the video utilized artificial intelligence. Alexios Mantzarlis, director of the Security, Trust, and Safety Initiative at Cornell Tech, suggested the altered content might be considered a deepfake, indicating a trend of using such deceptive tactics for trolling rather than legitimate misinformation.

Senator Amy Klobuchar accused Musk of violating X’s policy on misleading content, tweeting, “If @elonmusk and X let this go and don’t label it as altered AI content, they will not only be violating X’s own rules, they’ll be unleashing an entire election season of fake AI voice and image-altered content with no limits, regardless of party.”

X’s own hypocritical policy states that users may not share synthetic, manipulated, or out-of-context media intended to deceive or confuse people. Despite this, Musk’s retweet had garnered significant attention, with 119.9 million views as of Sunday afternoon.

Just tomfoolery by Elon Musk. Willing to bet if someone retweeted an altered Trump campaign Ad, he’d ban their account for life and hold a press conference stating misinformation will not be tolerated. 

The post Elon Musk Retweets Digitally Altered and Misleading Kamala Harris Campaign Ad Resulting in Swift Backlash  first appeared on The Source.

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Beats Revives Iconic “Pill People” Campaign to Celebrate Return of Beats Pill

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beats pill

In celebration of the return of the iconic Beats Pill, Beats has revived its beloved “Pill People” campaign. Originally launched in 2013, these bold and witty characters have been refreshed for a new generation, embodying the product tagline “Seriously Loud.” Voiced by comedians Ben Marshall, Desi Banks, and Megan Stalter, the “Pill People” campaign features six short videos available on Beats’ social channels. The campaign aims to highlight the vibrant personality and powerful sound of the Beats Pill, engaging both new and longtime fans with its humorous and energetic approach.

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Siri Recently Tweaking Playing ‘Not Like Us’ When Asked to Play Drake’s ‘Certified Lover Boy’ 

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Siri has entered the rap beef chat.

On Wednesday, a whole rack of iOS users, that’s the operating system exclusive used by Apple btw, noticed an unexpected issue with Siri: when asked to play Drake’s album “Certified Lover Boy” on Spotify, Siri instead played Kendrick Lamar’s diss track “Not Like Us.” Huh? What? Who’s messing around in the world of big tech?

Multiple videos surfaced on social media, showcasing different people experiencing the same problem. When requesting Drake’s album, listeners would hear the chilling intro to Lamar’s song: “Psst, I see dead people.”

Unreal. This is literally a bad running joke.

Get this Music journalist and author Sowmya Krishnamurthy highlighted the issue in a TikTok video. Similarly, HipHopDX’s Jeremy Hecht posted proof on Instagram, showing himself asking Siri to play “Certified Lover Boy” and getting the eerie response from Lamar’s track instead. Even KTLA 5 Morning News producer Christina Fawaz also reported the same glitch. So not a gimmick but a real issue. Intermittent at best.

Get this, the problem was reportedly resolved within a few hours, allowing Drake fans to listen to “Certified Lover Boy” without further interruptions.

Oh boy, no pun intended, this latest debacle added another weird layer to the ongoing rap beef between Drake and Kendrick Lamar, which has been marked by subtle jabs and competitive tension over the years. What’s next, that’s all we want to know.

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Spotify Could Be The Next Big Social Media Platform

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Picture this: It’s late Thursday night, minutes away from Friday. In a few moments, this week’s wave of new music releases will hit Spotify. Somebody inevitably goes for Drake’s throat on a new song again. Once fans get their first listen of the diss track, they’ll flock to X (formerly Twitter) to talk about Drizzy’s latest L. Topics related to new music are regularly X’s top trending topics on Friday morning, and it’s where much of the online conversation about what’s new in music happens.

So, here’s a thought: Spotify has more users than X, it appears, with a reported 615 million active monthly users versus 368 million for X. Why couldn’t all these music conversations happen on Spotify instead?

The obvious reason is that Spotify isn’t a social media platform. But, Spotify execs have perhaps also gone through the thought process I just laid out.

Earlier this week, Spotify introduced the ability to leave comments on podcast episodes. In the announcement post, Spotify notes, “Our new Comments feature expands on the Q&A and polls functionality we introduced in 2021 as a way to bring interactivity into the podcasting industry for the first time. And interactivity is a feature that already has listeners and creators buzzing: More than 9 million unique Spotify listeners have interacted with a Q&A or poll just this year, and there’s been 80% year-over-year growth in the number of total Q&A responses and votes from listeners.”

So, Spotify has the users and at least a portion of them have expressed interest in more interactive ways to use the platform. Perhaps introducing commenting to podcasts is a way for Spotify to test and soft-launch a new era: Spotify as music-based social media platform, where users can listen to and discuss music in the same place.

If that is their plan, though, and they already have a framework for comment functionality, why not just roll it out big-time and let users comment on songs and albums now?

Well, being a giant internet company doesn’t mean a social media expansion will be an automatic success. We saw this happen with Google: They launched Google+ (which you probably forgot about, or perhaps never heard of) in 2011. The Facebook clone failed to gain significant traction and ceased operations a few years later. That’s not to say that Google rushed into it, but this does illustrate that nothing is guaranteed, no matter how dominant you are in other areas.

So, trying to pivot into social media is a big swing, and it’s smart of Spotify to take some practice cuts in the on-deck circle before stepping up to the plate. After all, if full-fledged social media is on Spotify’s agenda, there are still so many factors to consider. Would the platform be purely comments-based, or could users make their own posts? Will there be a way to see the best posts and users across the entire platform, or will each song’s/album’s comments section be its own beast? Will there be appropriate moderation in place to stop Neil Young from spamming comments about audio quality? That’s just a sampling of the major questions Spotify would have to work out ahead of a launch of this scale.

The opportunity appears to be there, though: Spotify is the world’s biggest music streaming platform and it continues to grow. Public opinion of X has waned ever since Elon Musk took over. (That’s not to say Spotify is without its controversies, though.) Many social media users would seemingly embrace a new forum for discussing music, especially one that lets them do it without switching out of the app they’re already listening in. It could certainly be a major value proposition for Spotify to help increase the gap between them and streaming competitors like Apple Music. It would also make them a unique presence in the social media landscape.

This is all assuming that Spotify even wants this — that they actually aim to expand comments beyond podcasts. We don’t know that for sure, but if that is the path they’re on, our Thursday nights and Friday mornings could look very different in the future.

Even Siri Has Apparently Taken Sides In The Drake-Kendrick Lamar Beef, Refusing To Play Drake’s ‘Certified Lover Boy’

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The American public is more invested in the ongoing Drake-Kendrick Lamar beef than the upcoming presidential election. Unlike the upcoming presidential election, however, the Drake-Kendrick beef has a clear winner. Kendrick Lamar’s “Not Like Us” ostensibly ended it, but the “Not Like Us” victory lap is relentless.

Now, even Siri has chosen a side — emphasizing the certified loser of this rap rapture.

HipHopDX’s Jeremy Hecht recorded himself asking Siri to play Drake’s Certified Lover Boy on Spotify, and instead, Kendrick Lamar whispers, “Psst, I see dead people,” which is the intro to “Not Like Us.”

As is my journalistic duty, I also asked Siri to play Certified Lover Boy, Drake’s September 2021 album, on Spotify, and Siri played “Not Like Us.” However, the second time I tried it, Siri did play Certified Lover Boy, so it would appear that Siri’s pettiness is limited to one attempt — or Spotify corrected the glitch. Hilarious, nonetheless.

Last week, Lamar released the star-studded, jam-packed video for his No. 1 Billboard Hot 100 hit. Among the many people making a cameo was former Toronto Raptor and Drake confidante DeMar DeRozan, who later clarified his loyalties.

“I mean, love Drake, love Drake, you always could play him,” DeRozan told Fox 40’s Sean Cunningham in response to whether Drake songs can be played during his games with the Sacramento Kings, his new team. “Kendrick’s been a friend of mine — family, damn near family for a long time, for a while. We from the same city, grew up damn near in the same neighborhood. So, it’s always been there. It hasn’t always been publicized, but that’s basically family.”

Tailor Brands’ Branding Revolution: Think Tony Stark’s Tech for Solopreneurs

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Tailor Brands’ Branding Revolution: Think Tony Stark’s Tech for Solopreneurs

The dynamic world of entrepreneurship has its unique challenges that are often faced by solopreneurs. Unlike larger enterprises with dedicated marketing teams and substantial budgets, these solo business owners must juggle multiple roles, including branding. For many, the journey starts with a vision and passion for their product or service, but turning that vision into a recognizable and professional brand identity can be a daunting task.

Branding involves a multitude of elements – from logo design and color schemes to typography and brand voice – each requiring a blend of creativity, strategic thinking, and technical skill. For solopreneurs, who already wear many hats as business owners, marketers, customer service representatives, and more, dedicating the necessary time and resources to develop a cohesive and memorable brand identity is often an overwhelming challenge.

The Solution for Modern Branding: Tailor Brands

Enter Tailor Brands in the scene, a tech company that is revolutionizing the branding landscape for solopreneurs. Founded in 2014, Tailor Brands leverages artificial intelligence to offer a suite of branding tools that simplify the process of creating a professional brand identity. From logo design to social media content and business documents, Tailor Brands provides a comprehensive, user-friendly platform that empowers solopreneurs to build and manage their brand easily.

Tailor Brands combines cutting-edge AI with intuitive design to deliver a product that is both powerful and accessible. Just as Stark’s technology enhances human capabilities, Tailor Brands’ AI-driven solutions enhance the branding capabilities of solopreneurs, enabling them to create polished, professional brand identities without the need for extensive design skills or a hefty budget.

Tailor Brands’ Cutting-Edge Branding Solutions

At the heart of Tailor Brands’ offering is its AI-powered logo design tool. Users simply input their business name, industry, and design preferences, and the AI generates a variety of custom logo options in seconds. This process, which once required the expertise of a professional designer and several days or even weeks, is now completed in minutes, giving solopreneurs a significant head start in establishing their brand identity.

Moreover, Tailor Brands offers a suite of tools for creating social media content and marketing materials. Solopreneurs can design eye-catching social media posts, business cards, and branded merchandise, ensuring a consistent and professional brand presence across all platforms. This level of comprehensive branding was previously out of reach for many small business owners, who often lacked the resources to produce high-quality marketing materials.

In addition to visual branding tools, Tailor Brands provides templates for essential business documents and brand guidelines. These templates help solopreneurs maintain consistency in their communications, reinforcing their brand identity and ensuring that every piece of content they produce aligns with their overall branding strategy.

The Future of Branding for Solopreneurs

The importance of Tailor Brands’ innovation cannot be overstated. Having a strong, professional brand identity can be the difference between success and failure for solopreneurs. Tailor Brands is leveling the playing field, allowing solo business owners to compete with larger enterprises and establish a strong market presence.

The business landscape continues to evolve, and the need for effective branding solutions will only grow. Tailor Brands stands at the forefront of this evolution, offering innovative, AI-driven tools that empower solopreneurs to create and maintain professional brand identities with ease. Much like Tony Stark’s technology, Tailor Brands enhances the capabilities of its users, providing them with the tools they need to succeed in a competitive market.

The branding challenges faced by solopreneurs are being addressed by providing accessible, high-quality solutions, Tailor Brands is not just changing the game – it’s revolutionizing it. As more solopreneurs harness the power of Tailor Brands’ technology, the future of small business branding looks brighter than ever.

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Beats Reintroduces Iconic Beats Pill Speaker with LeBron James and Lil Wayne

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Beats Reintroduces Iconic Beats Pill Speaker with LeBron James and Lil Wayne

Beats by Dr. Dre (Beats) today announced the return of its iconic Beats Pill speaker, now available for order at $149.99 (US) on apple.com. To celebrate this highly anticipated relaunch, Beats enlisted global icon LeBron James and Grammy-winning artist Lil Wayne to star in the new campaign titled “The Predicament.”

In the entertaining spot, LeBron hosts a lively hotel gathering while Lil Wayne’s classic hit “A Milli” blasts in the background. The music disrupts Lil Wayne’s sleep in a neighboring room, leading him to confront the noise. Upon discovering the source of the commotion, Lil Wayne embraces the party, encouraging the music to be played even louder and joining in on the festivities.

“We’re excited to bring Beats Pill back to our portfolio,” said Chris Thorne, CMO at Beats. “There’s no better way to relaunch an iconic product than to team up with two icons that have been part of our family since Pill’s inception.”

“The Beats Pill has been a staple in the James household from day one,” said LeBron James. “It’s an iconic product, so it’s exciting to be part of its relaunch for a new generation.”

Completely reengineered and redesigned, the new Beats Pill boasts superior sound quality, enhanced portability, and an all-day battery life of up to 24 hours. It now features USB-C audio and charging, IP67 dust and water resistance, and native compatibility with both iOS and Android devices. These improvements make the Beats Pill the perfect companion for any occasion.

The new Beats Pill is available in three sleek colors—Matte Black, Statement Red, and Champagne Gold—and is priced at $149.99 (US). Fans can order the updated speaker starting today on apple.com. Watch the campaign video, “The Predicament,” to see LeBron James and Lil Wayne in action and celebrate the return of the Beats Pill.

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Billionaire Spotify CEO Claims the Cost of Making “Content” Is “Close to Zero” and Sparks Immediate Backlash

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Billionaire Spotify CEO Claims the Cost of Making “Content” Is “Close to Zero” and Sparks Immediate Backlash

Spotify CEO Daniel Ek faced significant backlash after claiming on X (formerly Twitter) that the cost of creating content is “close to zero.” Let’s take a moment to think about that. This guy is a billionaire who built an empire primarily from a streaming platform that pays most artists pennies, and he dares to…. Okay, let’s get on with what he said:

“Today, with the cost of creating content being close to zero, people can share an incredible amount of content. This has sparked my curiosity about the concept of long shelf life versus short shelf life. While much of what we see and hear quickly becomes obsolete, there are timeless ideas or even pieces of music that can remain relevant for decades or even centuries.”

Ek continued reflecting on enduring ideas: “For example, we’re witnessing a resurgence of Stoicism, with many of Marcus Aurelius’s insights still resonating thousands of years later. This makes me wonder: what are the most unintuitive, yet enduring ideas that aren’t frequently discussed today but might have a long shelf life? Also, what are we creating now that will still be valued and discussed hundreds or thousands of years from today?”

Musicians and music fans quickly criticized Ek’s remarks. Composer Tim Prebble responded, “Music will still be valued in a hundred years. Spotify won’t. It will only be remembered as a bad example of a parasitic tool for extracting value from other peoples music. (or ‘content’ as some grifters like to call it).”

Other users echoed similar sentiments, highlighting the low payouts Spotify provides to artists per stream. Primal Scream bassist Simone Marie Butler bluntly commented, “Fuck off you out of touch billionaire.” The Future of Music Coalition added, “It actually can still be expensive to make records, especially if you care about paying your collaborators fairly. Many musicians are skilled at cutting corners to accomplish their creative goals within limited budgets.”

For the record, he has since clarified his statements in a follow-up post on X, but what do you think? Is the damage done, or not?

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The Future of Gaming Monetization: NFTs, In-Game Purchases, and Beyond

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The Future of Gaming Monetization: NFTs, In-Game Purchases, and Beyond

Over the past ten years, the gaming industry has significantly changed its monetization tactics. Conventional business models like one-time purchases have developed into more complex ecosystems, including subscription services, in-game purchases, and Non-Fungible Tokens. With NFTs developing as a disruptive force, the future of game monetization combines these models as technology and customer preferences continue to evolve; reputable casino platforms, including Vulkan Vegas wouldn’t even mind adopting the monetization system when it’s full-blown.

Many conventional PC gamers still need to be convinced about their worth and usefulness even as they continue gaining popularity in the gaming community and beyond. However, The tokens have many possible uses that completely alter how we view ownership, commerce, and value exchange. This piece looks at how the business is now monetized, investigates the possibilities of NFTs, and speculates what may come next.

Gaming Monetization: The Inception and Thrive

The days of purchasing a game at retail and owning it ultimately are long gone for gamers. Emerging digital distribution platforms such as Xbox Live, Steam, and PlayStation Network made new revenue approaches possible. With the widespread use of microtransactions, downloadable content (DLC), and loot boxes, developers could make money beyond the initial sale.

In recent years, subscription services like Xbox Game Pass, EA Play, and PlayStation have become more popular. For a monthly fee, those offerings give gamers entry to a video game library, giving clients a low-cost method to get admission to a wide selection of games while giving producers a reliable supply of revenue.

The Concept of NFTs and their Application in Gaming Monetization

Non-fungible tokens are a global phenomenon that has expanded into the industry and digital art. The tokens are distinct digital assets that serve as evidence of ownership and scarcity. They are kept on a blockchain. They can stand in for in-game goods, virtual worlds, characters, skins, and even whole games.

Actual ownership is one of the main benefits of the tokens in the industry. In contrast to customary in-game purchases, which only allow players to license virtual goods, the non-fungibles give them complete ownership of digital assets. Thanks to this ownership, players now have more options to trade, purchase, and sell in-game goods inside and outside the gaming world.

They are not limited to the industry; they have other applications.

Here are some examples of practical uses:

·        Digital Art and Collectibles

They provide creators the power to create, mint, and market one-of-a-kind digital art and collectibles, allowing them to prove their legitimacy and claim ownership in the digital realm.

·        Music and Entertainment

Via the authentication and sale of digital music, tickets, and other entertainment products, the tokens enable producers to interact directly with their audience and get paid fairly for their labor.

·        Real Estate and Property Ownership

By representing ownership and transfer of tangible assets like real estate, the tokens can improve the efficiency and transparency of property transactions.

·        Management of the Supply Chain

The tokens can also monitor and confirm the legitimacy and flow of tangible items along the supply chain.

More NFT Prospects for the Gaming Multiverse

NFTs are a big step forward in monetizing gaming, but things will get more complicated and varied. Players can choose between ownership, access, and involvement through hybrid models that blend aspects of traditional monetization with blockchain technology. These models are already starting to take shape.

Developers are investigating the possibility of combining tokens with play-to-earn features, in which users can acquire valuable items through games and subsequently exchange or sell them for NFTs. This concept takes full advantage of blockchain technology to encourage player participation.

Additionally, developments in augmented reality & virtual reality have the potential to change the industry by creating new opportunities for monetization methods and immersive experiences. In the future metaverse, NFTs may be crucial in several domains, including digital collectibles, virtual real estate, and virtual events.

What the Future Holds

The industry is about to enter a new age as more developers utilize this technology. NFTs have already begun to have a significant influence in the sector. But they have yet to reach their full potential. Experts expect the non-fungibles to become the norm for virtual object ownership and trading within the next ten years.

They generate virtual land ownership in certain web3 games, such as AlterVerse’s Sky City, where players may purchase and sell virtual real estate. This creates a plethora of new opportunities for virtual property creation and investment.

A highly intriguing advancement is the possibility of having cross-game compatibility. Players can use their virtual assets in numerous games as more titles adopt NFTs. As a result, users can design a more distinctive and customized gaming experience that isn’t restricted to a particular game.

Next-Level Monetization: NFTs, In-Game Buys, and the Future Gaming Frontier!

Innovation in technology and changing customer tastes are causing a paradigm shift in future commercialization. Traditional players want a pleasant game at the end of the day. NFTs shouldn’t exist purely for financial gain; instead, they should enhance the game’s enjoyment.

It would be irresponsible to overlook the enormous potential of NFTs to democratize ownership, promote player-driven economies, and open up new possibilities. Producers and players alike must navigate the constantly changing ecosystem to fully realize the promise of gaming monetization in the digital age. Don’t miss out on the fun; get involved!

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